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Grand Prix revs up downtown return
Free access means race won’t be moneymaker
BY JAY DAVIS
For the rst time in 32 years, the roar of race cars will be heard throughout the streets of downtown Detroit.
But the Chevrolet Detroit Grand Prix sponsored by Lear won’t be much of a moneymaker as it departs from Belle Isle, where it has been held on and o since 1991. What it will be is accessible.
e race on the city’s island park attracted 25,000-30,000 people a day, while major portions of this year’s event will be available at no cost, event chair and Penske Corp. President Bud Denker told Crain’s. at should boost the attendance gures, including standing room space on ve temporary bridges being put up along the circuit. But it’s