Psychology of Colors

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Psychology of Colors by Michael Sophus CreatAppeal


Knowing psychology and meanings behind colors can help you choose your social media profile design, marketing material and branding in general. Colors have a powerful effect on our subconscious mind. Below are the meanings behind main colors that you can use in designing graphics for social media. It’s useful to use not just one but at least two colors in your graphics. For example a green background with white text and an related icon or logo. It’s that simple. Main Colors : ❏ Blue ❏ Red ❏ Black ❏ Green ❏ Yellow ❏ Orange ❏ Pink ❏ Purple ❏ White


Blue Trust Smart Calm Faith Natural Stable Power

Red Love Immediacy Energy Sale Passion Anger Hunger


Black Bold Rich Power Mystery Elegance Evil Strenght

Green Soothing Eco-friendly Natural Envy Jelousy Balance Restful


Yellow Cheer Attention Childish Fresh Warmth Energy Optimism Wisdom

Orange Health Attraction Stand out Thirst Wealth Youthful Happiness


Pink Tenderness Sensitive Caring Emotional Sympathetic Love Sexuality

Purple Royal Mysterious Arrogant Luxury Childish Creative Wealth Sadness


White Simplicity Cleanliness Purity Innocence Open Pristince Self-sufficient

Here’s a useful resource to choose really nice colors for flat design graphics: Flat Color Picker


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