Saks, Fith Ave

Saks Fifth Avenue, New York

These stunning window concepts were recently launched at Saks Fifth Avenue in New York.

This special window installation commemorated the renovation of Saks Fifth Avenue’s famed women’s shoe floor, 10022-SHOE. To celebrate its completion, we wanted to create a display that would highlight the premier brands and unique shoe styles available on the new floor in a fun and elegant way. We opted for a polished marble look and played with scale throughout the windows in order to simulate contemporary sculptures with a modern approach. By adding bold colours that spoke to each brand, we were able to create ambiance and depth throughout the windows. We also added iridescent borders to complement the dichroic escalator located on the main floor of the Saks flagship store.

With thanks to Raylin Diaz – Visual Windows Director at Saks

Photographs courtesy of Luis Guillen