FOREWORD
CHAM PION
CHANG E Less than 100 days to the end of 2020, and what are some of your achievements? Go on, I am sure you can think of at least 10 good ones. We never spend enough time celebrating our hard work. Yet, 2020 has been such a learning curve for us all. This issue is also a celebration of some of our shortlisted and judges from Creative Impact Awards, because everyone really needs something to look forward to towards the end of the year. Look out for our special badge to find out more about some of the amazing people involved this year. Are you looking to refresh your content ahead of the new year? From podcasts and apps to products, we look at some of the most common ways to grow your brand online in 2020 and beyond. When it comes to content, we equip you with some tools to stand out in a busy online world with
author and digital strategist Brendan Kane. As part of this month’s issue, we also headed New York (albeit virtually) to hear more about the work our cover star Ianthe Mellors has been doing through her #MovefortheCulture movement, some of her achievements and lessons along the way. She also shares with us how we can support Black History Month. From championing change to facilitating uncomfortable conversations, Ianthe is truly a force to be reckoned with, and overall an incredible human, which I am so grateful you’ll get to meet in these pages. To quote our cover star: “Take the time to do the work. Take away the notion that you have to be a good or a bad person, step away from the guilt and into the uncomfortable and focus on the mission.”
FAB’S FAVES
Fab Giovanetti
Parker exploring how we
Editor in Chief
GBBO
Bake off is back, and the national can now rejoice in watching sponges rise together. Plus bet on how many handshakes Paul will dispense this year.
BLACK ARCHIVES
Recommended to me a few months back, @blackarchives is an amazing collection of pictures and visual storytelling from the past few decades.
ART OF GATHERING An amazing book by Priya
can bring people together more meaningfully.
CREATIVE IMPACT MAG | 03
