1 minute read
Multi-Nz Rebranding
Crebulbs Globes Publishing
The brief and the previous identity.
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Multi-Nz Communications wants to maintain theBadge-Kind of look and the reason for this is“Branding on Textile Materials”.
Problems of the previous identity highlighted on pg 4
The Making of the new identity.
How we sketched it the Logo
The logo mark “M” was coined from two Hexagon, having to portray the brand as a multi facet one. Becoming a global brand required simplicity and technicality, and you can see the major M and another one in negative spacing.
Whilst on the top of the Hexagon, to depicit one core areaof the brand; Communication, we displaced the squaressuch that they show they interact to make the Logo mark.
The badge for textile materials
A 10x10 Tent stand for Event Activation
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