Cristina Hernández

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Cristina Hernández Avilés Industrial Designer | Design Research

Innovation and Design Manegement Master’s Degree currently working on Systemic Design research as project collaborator and manager. Experienced on merch, advertising, and social media strategies on excellent communication skills. Also, Design Thinking, Human Centered Design, and UX approach domain. Design Research and Design History Professor, and amateur trendhunter.

Contact

cristina.hdz.a@gmail.com m. +52 811 692 4925

Professional Experience

Industrial Design Bachelor’s Degree. - UANL 2013

UANL Applied Research collaborator 2016-current - Design Research - Project planning and coordination - Methodology design - Qualitative metrics and reports - Etnographic market insights - Field research - Measurement instruments design

Skills

NODYC.ORG Designer 2013-current

Education

Innovation and Design Management Master’s Degree. - UANL 2016

- Market insight detection - Creative copy and content writing - Qualitative research - New social technologies design - Social media strategies - Product and Service development - Web and Graphic Design

Software Rhinoceros Keyshot Adobe Ai Adobe Ps Adobe Id V-Ray

- Systemic Design Research - Industrial design and new urban data driven tech solutions - Team management - Web content generator and social media mangement - Communication and graphic design Freelance BTL Designer 2013-2014 - POP and Stand design for BTL: concept, render and advertising proposals - Fabrication tracking - Graphic design: branding Heineken Cuauhtemoc-Moctezuma Intern 2012 - Merchandising: promo product design, brand visi bility signs design, graphics and product photogra phy. - Media: brand requirements tracking, design for promo and ads proposals.


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