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2014 Planning Guide Editorial Schedule Key Features and Promotions Meet the Team Advertising Rates Marketing Opportunities Cruiseworthy Media Group
Cruiseworthy Media Editorial Team:
The UK’s most comprehensive port and destination guide
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stablished for nearly five years, Cruise Ports & Destinations is part of the Cruiseworthy Media Group and targets the parts of the ocean and river cruise business that other titles neglect. Focussed entirely on what happens when cruise passengers disembark, it is the only trade publication to regularly feature in-depth port reviews, pre/post cruise opportunities, shore excursion reviews and destination/itinerary trends in a single publication. With cruise agents expanding their skillset to embrace mini tour operating, Cruise Ports & Destinations provides essential information for the cruise agent in an easy-to-read format. Details of airlift, ground transportation, accommodation and transfer options are included in all our destination reports. Our port profiles, PORT FOLIO, include detailed tourist information at the port and beyond. We cover the marquee ports loved of the mainstream cruise lines as well as those lesser-known ports accessed by the smaller luxury ships. We include excursion opportunities that satisfy a short port of call as well as sightseeing options further afield for pre and post cruise stays. In addition to the 7,000 trade database, copies of CP&D are distributed to all major worldwide port offices and cruise line shore excursion executives, both in the UK and overseas. The reach has now expanded to include port service providers; hotel and airline partners as well as the ever increasing number of cruise technology suppliers, to ensure an even greater return on marketing investment. Four issues are planned for 2014, covering the major destination hotspots alongside emerging new ports to attract the mature cruise passenger. Read on for a detailed 2014 Features List...
2014 Feature Highlights:
›› Worldwide port profiles ›› Calendar of cruise port exhibitions ›› New port and cruise destination focus ›› Pre/post cruise land excursion options ›› Cruise port accommodation options ›› Transportation options ›› Airline access ›› Conference and incentive traffic
New for 2014 – Cruise Port Awards 2
Gill Upton has been a journalist and editor for more years than she cares to mention. During her long career she has been Editor in Chief of Business Traveller, Editor of the London Evening Standard's business travel coverage, regular contributor to the Financial Times' business travel pages and Features Editor on World of Cruising. She currently splits her time between editing The Business Travel Magazine and Cruiseworthy Media’s Cruise Ports & Destinations. Tel: 020 8675 7976 / 07710 252072 Email: gillupton@me.com Jane Archer in addition to providing the news and feature content for Cruise Trade News as News Editor, Jane also contributes to the news features in Cruise Ports & Destinations. She is the UK's leading cruise journalist, with in-depth knowedge about both ocean and river cruising. She writes for both trade and consumer titles and has won Clia UK & Ireland's top award for her contribution to cruise journalism. Tel: 01483 284787 Email: Janearc@aol.com Sara Macefield has been a travel journalist for more than 20 years. She spent 12 years at trade publication TTG before going freelance in 2000. She now contributes to trade and consumer titles, regularly writing for national newspapers including the Daily and Sunday Telegraph, Daily Express and The Times. Tel: 01732 366155 / 07747 102855 Email: sara.macefield@googlemail.com
Cruiseworthy Media Commercial Team: Keith Ellis, Publisher, Managing Editor and owner of Cruiseworthy Media Group titles has worked in cruise trade, industry and consumer journal publishing for over ten years. Before that he ran a successful London advertising agency with a profile of leading brand clients in their respective markets and also headed up marketing of the UK's leading music magazine. His vision for the Group is to work with only the most capable and experienced journalists and marketeers to maintain its position at the forefront of published cruise media. Tel: 01737 812411 Email: keith@cruiseworthy.co.uk Trudy Redfern – Commercial Director of the Cruiseworthy Media Group is a travel industry professional who has held a number of senior management roles in a variety of travel sectors – including airlines, tour operating and more recently cruise. As former UK Managing Director for Silversea Cruises, she was responsible for building trade and supplier partnerships, as well as successfully positioning the brand as the leader in the ultra-luxury cruise sector for an eight year period. Tel: 07766 426627 Email: trudybanksr@gmail.com
Cruise Ports & Destinations 2014 Programme Overview: Spring 2014 (covering Feb/Mar/Apr)
Summer 2014 (covering May/Jun/Jul)
Mediterranean Cruise Port Focus Hot New Port Destinations Miami Convention Preview Launch of CRUISE PORT AWARDS
Autumn 2014 (covering Aug/Sep/Oct)
UK/Baltic Cruise Port Focus Pre/Post Cruise Land Options Cruise Accommodations/Airline Access Conference Incentive Traffic
Winter 2014 (covering Nov/Dec)
Caribbean Port Focus Adventure Cruise Ports European Seatrade Review CRUISE PORT AWARDS WINNERS
Long Haul Port Overview World Cruise Port Destinations 2015 New Port and Destination Options Annual Round-up and forward Predictions
Other Cruiseworthy Media Group titles: Cruise Preview
River Cruise Preview
Cruise Trade News
Now in it’s fourth year of operation and sporting a completely new look, this single source journal provides a comprehensive guide to cruising. The Preview looks in-depth at the cruise market from the new builds to the product enhancements, the on-board facilities, the cruise-stay options, the worldwide cruise destinations, cruise pricing, booking channels and itinerary selection. Unparalleled in its content, this is the travel industry’s most sought and read guide to cruising.
An invaluable ‘one stop shop’ for travel agents wishing to capture a share of the ever booming river cruise market segment. The journal contains an unrivalled level of detail on new craft, rivers guide, itinerary planning, product innovations, market trends and analysis all designed to help the travel agent make an informed choice.
Established for over 10 years, Cruise Trade News, part of the Cruiseworthy Media Group, is the only trade publication to regularly feature in-depth cruise reviews, product updates and innovations, pre/post touring ideas, itinerary suggestions in a single journal – vital information to communicate the cruise experience to the travel agent.
Bespoke Publications: Cruiseworthy Media has the ability to design and distribute bespoke over-branded versions of all the publications. For more information please call a member of the Commercial Team 3
Cruise Ports & Destinations Advertising Rates and Specifications: 2014 Advertisement rate card Double page spread: single insertion two insertions four insertions Full Page: single insertion two insertions four insertions Half page: single insertion two insertions four insertions Banner/quarter page: single insertion two insertions four insertions Eighth page: single insertion two insertions four insertions Brochure panel: flat rate
€ 4,620 4,080 3,870 2,640 2,100 1,780 1,650 1,410 1,050 930 780 690 595 510 475 450
US$ 6,160 5,440 5,060 3,520 2,800 2,320 2,200 1,880 1,400 1,240 1,040 920 795 680 635 600
£ 3,850 3,400 3,150 2,200 1,750 1,450 1,375 1,175 875 775 650 575 495 425 395 375
Special Position Costs: Back Cover/Inside Front/Centre Fold/1st Right +20% on existing rates. Bespoke Promotional Options: These can be discussed and designed by the CP&D editorial team. Please discuss requirements with Commercial Team. Booking Your Space: Contact the Commercial Team (on page 2) to discuss your marketing requirements.
Cruise Ports & Destinations Promotional Opportunities... 2014 Four Page Cover Wraps:
2014 Loose and Attached Inserts:
Cover wraps from artwork supplied.
Loose inserts, costed by page size and number of pages. Attached inserts by negotiation.
Advertising measurement specifications: Double page spread: Type area: 400mm across x 277mm deep Bleed: 426mm across x 303mm deep Trim size: 420mm across x 297mm deep Full page: Type area: 190mm across x 277mm deep Bleed: 216mm across x 303mm deep Trim size: 210mm across x 297mm deep Half page across: Type area: 190mm across x 130mm deep Bleed: 216mm across x 143mm deep Banner/Quarter page (landscape): Type area: 190mm across x 65mm deep Bleed: 216mm across x 78mm deep Quarter page (portrait): Type area: 91mm across x 130mm deep Eighth page (landscape only): Type area: 91mm across x 65mm deep Brochure panel: Please supply high resolution 300dpi jpeg of Brochure front cover 50% actual size
Supplying artwork requirements: Please supply a high resolution press ready pdf suitable for CMYK litho printing with all fonts included or outlined. Pdf’s ripped with additional Pantone colours embedded should be converted to the CMYK. All pictures on source artwork prior to pdf ripping should be actual size of reproduction set to CMYK colour at 300 dpi. All vector logos should be CMYK with fonts outlined having no reference to Pantone colours in use or embedded in colour pallets. All artwork should have trim marks to A4 210mm across x 297mm deep, including 3mm bleed to all sides if appropriate.
2014 Advertising/Advertorials:
Digital Marketing Opportunities:
Advertising plus editorial combination spreads and advertorial spreads – double page spread rates apply.
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2014 Port Profiles and Cruise Destination Supplements: For inclusion in Cruise Ports & Destinations, with additional copies for your marketing purposes. Includes CP&D writing, design and printing. 4
Bespoke campaigns that employ several marketing options are most effective. Multiple placements are subject to volume discounts to meet individual requirements – talk to a member of the Commercial Team to discuss your overall requirements.
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Cruiseworthy Media, 10 Tadorne Road, Tadworth KT20 5TD, Surrey, United Kingdom. T +44 (0)1737 81 2411 Cruise Trade News, Cruise Ports & Destinations, Stowaway and all annual Previews are the sole property of Cruiseworthy Media.