Portfolio by csehn

RESUME CS

Courtney Marie Sehn

402.318.6329

sehn05@yahoo.com

BACKGROUND

Skills: •Adobe InDesign, Photoshop and Illustrator •Beginning level CSS and HTML •Word, Excel, Power Point

•Prezi •Social media marketing •Mail Chimp •Google Drive •GoDaddy web design •Layout and booklet

design •Print advertising design •Digital advertising design •Communications •Strategy

Education:

Bachelor of Arts from University of Nebraska -Lincoln in Advertising and Public Relations with an emphasis in Graphic Design and English, May 2015 Dean’s List for College of Journalism and Mass Communications Spring 2015 Overall GPA 3.178; College of Journlism GPA. 3.67 I attended Marian High School and graduted in 2010. I began first designing in the Adobe Creative Suites as the graphics editor of the yearbook my senior year. I gained knowledge of how to use the software, work with a team of determined and dedicated young people to publish a final product and then win, not only A2 division championship for the yearbook, but also first in state finals for Photo illustration and second in A2 division for yearbook layout. I returned to Lincoln to attend college at University of NebraskaLincoln and Graduated in May of 2015 with a Bachelors in Advertising and Public Relations, with concentrations in English and Art (graphic design). with Dean's List Recognition for the Spring of 2015. I gained knowledge of how to strategize the most effective and efficient campaign/brand/advertisement in my core ADPR major classes. However, concentrating in english and graphic design also gave me the skills to create a visually appealing design or write copy that is compelling and engaging.

EXPERIENCE Senior Captsone Project January 2015- May 2015 Creative Director •Created an integrated media campaign for the Jackie Gaughan Multicultural Center (JGMC) and Office of Academic Success Inter-cultural Services (OASIS) that will be used on the University of Nebraska- Lincoln campus in the next year. •Conducted primary research and secondary research (client briefing, consumer surveys and interviews). •Translated data received from research into strategized campaign with an objective to increase the awareness of JGMC and OASIS brands. •Executed strategized plan through management of creative team through the production of banner ads, poster ads, video production, app design, art installation visualization and finally the design of the final booklet that presented the campaign to the client.

Freelance Design May 2013- Current

•Designed logo for Time to Fly Designs, small business specializing in embrodery. 2015. •Designed Lincoln High School 20 year reunion website, www. lhslinks1995.com. 2015. •Designed Lincoln High School 5K Fun Run website. www. loveourlhslinks.com. 2015. •Designed informational brocure for Eddie Brown, motivational speaker. 2013. •Designed website for nature and hunting guide services, www. huntingtraditionoutfitting.com. 2013.

pi i chi

Marketing/Advertising Assistant •Created collateral and digital marketing materials including, product catalog, promotional fliers and on-line ads. •Sent weekly email marketing, resulting in an average 47.1% open rate (retail average 17.8%). •Designed and maintained Pixi Chix website and on-line store. •Designed current logo and product tags

Pixi Chix (Custom Designed Retail) May 2013- Current Marketing/Advertising Assistant Wholesale Production Manager

• Utilized social media by posting frequent marketing (promotions, deals, new shirt designs) to generate sales and channel traffic to the website and store. • Strategized marketing methods for distributing fliers and postcards

Wholesale Production Manager

• Promoted Pixi Chix brand and products at the State Fair, Lincoln Haymarket Farmer’s Market, Craftacular and other similar events.

•Maintained constant communication with wholesale sales representative concerning status of orders.

• Set up and promotedShoptab (shop on Facebook) and Etsy

• Managed wholesale orders from recieving the purchase order to shipping completed orders.

• Managed email marketing through MailChimp, including building a email database of customers and wholesale clients.

• Trained new hires and managed production workers.

• Worked with the team towards a sales goal for each week by strategizing techniques for reaching sales goals, including brainstorming specials and targeting trends and opportunities for sales.

• Established a tracking system for orders using Google drive creating a more efficient system for checking and processing orders.

•Became top product designer, creating hundreds of designs, targeting trending customer interest and opportunity for sales

POSTER DESIGN

These posters were done as a series for the reslease of the NIke MAG shoe released by nike, that was designed after the Back to The Future tennis shoes worn by Micheal J. Fox in the series. Designed for ART DIRECTION ADPR433. 2015.

7:00 PM FRIDAY SEPT. 27 @The402Band www.The402Band.com

DOS $32 ALL AGES PERSHING

The402Band The402Band@gmail.com

Designed for Lincoln local super hits cover band, The 402. Created as a show schedule for band to hang at venues or post to social media sites and website. 2013.

Concert poster designed for GRP DGN JOMC164. 2012.

Concert poster designed for DESIGN & LAYOUT ADPR333. 2014.

MAGAZINE AD you grew up.

SO DID WE.

www.adidas.com

Magazine Ad created for DESIGN & LAYOUT ADPR333. The objective of the ad was to speak to the audience of Adidas lovers who have grown up. 2014.

Magazine Ad created for DESIGN & LAYOUT ADPR333. The objective of the ad was to advertise for the Samsung gear release. 2014.

Magazine Ad created for ART DIRECTION ADPR433. The objective of ad was to build brand awareness and channel traffic to the website store front. 2015.

MAGAZINE LAYOUT

Magazine article layout for GRAPHIC DESIGN I GRPH221 was designed for a article about environmentally friendly skyscrapers. 2014. Magazine Ad Layout created for PRINC STRATEGIC COMM ADPR251. Objective was to advertise Schwinn bikes as being unique to the rider. 2012.

CAMPAIGN ADS Banner Ad created as a part of the JGMC and OASIS campaign at UNL. 2015.

Series of posters created as a part of the (You)nified campaign for UNL's JGMC and OASIS campaign. The objective for these posters was to use bright colors to attract students attention and stand out from the plethura of posters that are displayed on campus. 2015.

FLYER DESIGN

Flyer designed for mock start up clothing business Prints. Objective was to show the products to wholesale clients and generate sales. Created for ART DIRECTION ADPR433. 2015.

Banner created for Pixi Chix's celebration of their 5 year anniversary. 2015.

Party Promotion advertisement. Used for social media and email marketing. 2015.

Poster created for Design and Dance Event for Pixi Chix & Art & Soul. 2015.

VIP kids summer pass program. Design of pass and program management. Summer of 2015.

Flier advertising free donuts @ Pixi Chix for National donut day. June 2015.

Flier posted weekly on social media pages advertising daily deals promotions. Design of poster and theme designation. 2015.

LAYOUT DESIGN w

IS AN ELECTRIC CAR RIGHT FOR YOU? Chevy Spark : $13,200 Chevy Spark EV: $26,820 Ford Focus: $16,810

Distan traveled coen fill up/charge.

90%

Ford Focus EV: $29,120

Toyota RAV EV: $49,800

Graphic Design University of Nebraska-Lincoln Andersen Hall Bill Shaffer wshaffer@neb.rr.com Andersen 315

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$ /m

+No OIl Change +$7,500 Tax incentive +No Tail Pipe Emissions +No Reliance on Foreign Oil

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Fill up/ Recharge TIme

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Visual and Aural Literacy

mi.

Numbers are based off $3.60/gal. gas and average gas milage (30 mpg city) and tank size (9.2 g.) of Chevy Spark and average distance (82 mi.)and charge time (6 hours) of Chevy Spark EV.

$. 1 2/

Journalism 164

-1

Toyota RAV: $23,680

-3

FIAT 500e: $31,800

of Americans drive 50 miles or less a day.

200

FIAT 500: $16,645

Spring Semester â&#x20AC;˘ 2011

Syllabus cover designed for JOMC 164 at UNL. 2012.

15 MINS

COST $33.12

5-6 HOURS

COST

$1.50

Infographic displaying pro and cons of owning either an electric or gas car. Created for GRAPHIC DESIGN I GRPH221. 2014.

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