CUSTOM.SUGOI.COM BE
SUGOI’s head office is based in Vancouver, British Columbia, and employs 230 people. The vast majority of our employees bike, walk, or take public transit to work each day. As we move forward, we are continuously making changes in our workplace to become a greener company. From the simplest things, like changing to recycled paper in our restrooms, to larger corporate changes, like printing our catalogues with soy-based inks on FSC certified paper (www.fsccanada.org), SUGOI and its staff are dedicated to reducing our carbon footprint.
I N C R E D I B L E.
workbook
FALL 2010
BE
americas
toll free phone: 800.432.1335 toll free fax: 800.864.7646 phone: 604.875.0887 fax: 604.879.9106 144 East 7th Avenue Vancouver, B.C. Canada, v5t 1m6
I N C R E D I B L E.
europe and u.k. toll free phone: 00800.4321.3350 toll free fax: 00800.8647.6461 phone: +1 604.875.0887 fax: +1 604.879.9106
international phone: +1 604.875.0887 fax: +1 604.879.9106
SUGOI.COM
FALL 2010 run/bike/tri workbook ... ... Custom Cycling Kits
SUGOI Comfort System As every athlete’s body requires different layering for ultimate comfort, protection, and performance, SUGOI has taken a back-to-basics approach with the SUGOI Comfort System. This system works from your skin to the outer surface of your apparel, and provides an optimal climate for your body, balanced temperature regulation, maximum comfort and performance that can be personalized for each individual.
compression
Womens/Mens
performance outerwear
Womens/Mens
RUN
Womens Mens
bike
Mens Womens
6
Womens/Mens
10
26 38
accessories
104
merchandisers
M
L
XL
2XL
3XL
32.5” / 83 cm
34” / 86 cm
36” / 91 cm
39” / 99 cm
42” / 107 cm
44” / 112 cm
−
30B - 32A
32B - 34A
34B - 36A
36B - 38A
38B - 40A
40B - 42B
−
Waist
25.5” / 65 cm
27” / 69 cm
29” / 74 cm
32” / 81 cm
35” / 89 cm
37” / 94 cm
−
Hip
35.5” / 90 cm
37” / 94 cm
39” / 99 cm
42” / 107 cm
45” / 115 cm
47” / 119 cm
−
Inseam
28.5” / 72 cm
29” / 74 cm
30” / 76 cm
31” / 79 cm
31.5” / 80 cm
32” / 81 cm
−
MEN
XS
S
M
L
XL
2XL
3XL
Chest
35” / 89 cm
37” / 94 cm
39” / 99 cm
41” / 104 cm
44” / 112 cm
47” / 119 cm
49” / 124 cm
Waist
28” / 71 cm
30” / 76 cm
32” / 81 cm
34” / 86 cm
37” / 94 cm
40” / 102 cm
42” / 107 cm
Hip
34” / 86 cm
36” / 91 cm
38” / 97 cm
40” / 102 cm
43” / 109 cm
46” / 117 cm
48” / 122 cm
Inseam
30” / 76 cm
31” / 79 cm
32” / 81 cm
33” / 84 cm
34” / 86 cm
34.5” / 87 cm
35” / 89 cm
WOMEN
Provides good protection against the elements and allows air circulation, promoting optimal breathability for thermal regulation of the body’s temperature.
S3+Protection +
26
28
30
32
34
36
38
40
Chest
30” / 76 cm
31” / 79 cm
32.5” / 83 cm
34” / 86 cm
36” / 91 cm
38” / 97 cm
40” / 102 cm
42” / 107 cm
Waist
23” / 58 cm
24” / 61 cm
25.5” / 65 cm
27” / 69 cm
29” / 74 cm
31” / 79 cm
34” / 86 cm
37” / 94 cm
Hip
33” / 84 cm
34” / 86 cm
35.5” / 90 cm
37” / 94 cm
39” / 99 cm
41” / 104 cm
44” / 112 cm
47” / 119 cm
Torso
55” / 140 cm
56.5” / 144 cm
58” / 147 cm
60” / 152 cm
62” / 157 cm
64” / 163 cm
66” / 168 cm
68” / 173 cm
28
30
32
34
36
38
27-29” /
29-31” /
31-33” /
33-35” /
35-37” /
37-39” /
69-74 cm
74-79 cm
79-84 cm
84-89 cm
89-94 cm
94-99 cm
S
M
L
MEN
A combination of layers that provide superior protection under any sort of weather conditions. Waist
LAYER
SHELL
MOISTURE TRANSFER
WEATHER PROTECTION
128 130 134
S1
GobiLite Gobi FinoLite FinoTech Piston 140 Piston 200 FinoCarbon
Helium MicroFine Argon
XS
S3
Europe Womens: Mens:
Sapphire
Midnight
Concrete
Lime
Apple
(LAG)
(SPH)
(MID)
(CCT)
(LME)
(APL)
Imperial
Magenta
Chili Red
Grapefruit
Garnet
Canary
(IPL)
(MGN)
(CHI)
(GTP)
(GNT)
(CNY)
Black (BLK)
Gunmetal (GNM)
Titanium
White (WHT)
Supernova (SNV)
Hydro-Shifter
(TTM)
Fabric Icons
Womens: Mobil Carbon
S1
Helix
S2
HydroLite
S3
Runner: Midzero Tuke, Firewall Jacket, MidZero Tight, Firewall LT, Finotech Ped Sock Cyclists: Firewall Jacket, RS Series
S3+
Special thanks to:
35-37
38-40
41-43
-
38-40
41-43
5.5-7.0
7.5-9.0
9.5-10.5
-
5.5-7.5
8-10.5
Breathable
Moisture Transfer
Warm Wick
Wind Resistant
Perméable à l’air
Transfert del’humidité Feuchtigkeitstransfer
En tissu chaud favorisant l’évaporation Warm und schnell trocknend
Atmungsaktiv
44-47
Water Resistant
Water Proof
Résistant au vent
Résistant à l’eau
Imperméables
Winddicht
Wasserabweisend
Wasserdicht
North America
HexLite
NeoTech Ultra Profi
Front COver:
Laguna
SOCKS
112 MOISTURE ACQUISITION
pop
S
SWIM
76 94
fabrics
Regulates core temperature – whether in hot or cool weather – ensuring the best possible thermal balance of the body.
S3 Protection
56
tri
timex
S2 Insulation
44
EQUIPMENT
EQUIPMENT
Actively transfers perspiration without dehydrating the skin; close-fit comfort and unrestricted freedom of movement.
14
EQUIPMENT LIFESTYLE
EQUIPMENT
S1
XS
Bust & Cup
PROTECTION
FINOCARBON
WOMEN Chest
Moisture Acquisition
FALL 2010 colors
SIZING DIMENSIONS
Mens:
11-13
BOOTIE UNISEX
S
M
L
XL
Anti-Odor
Wool
Compression
Reflective
Wired
Fuel Pocket
Propriétés Déodorantes
Laine
Compression
Réfléchissant
Branché
Pochette NRJ
Anti-Geruch
Wolle
Kompression
Reflektierend
Verkabelt
Gel Tasche
Cannondale, GT Bicycles, Diadora, Smith Sport Optics, Catlike, Bicycle Sports Pacific, Don Hampton Productions, Smith + Co, Avia and La Sportiva
INSULATION
S2
S3+
Convecter Wallaroo 170 Wallaroo 210
Double Shot FinoTherm Wallaroo 290 MidZero SubZero
+
John Kelly (and Shawn O’Connor)
Majik Shell Resistor Firewall 220 Firewall 320
PROTECTION
Photo Credit:
FALL
Europe
40 - 42
42 - 44
44 - 46
46 - 48
North America
7 - 8.5
8.5 - 10
10 - 11.5
11.5 - 13
XS
S
M
L
XL
-
6.5”-6.75”
6.75”-7”
7”-7.25”
-
-
16.5-17 cm
17-17.75 cm
17.75-18.5 cm
-
Mens Fitted
Womens Fitted
Mens Semi Fitted
Womens Semi Fitted
Mens Relaxed
Womens Relaxed
7.5 “- 8”
8“ - 8.25”
8.25”-8.5”
8.5”-8.75”
8.75”-9.25”
Hommes Ajusté
Femmes Ajusté
Hommes Semi-ajusté
Femmes Semi-ajusté
Hommes Coupe Relaxe
Femmes Coupe Relaxe
19-20.25 cm
20.25-21 cm
21-21.5 cm
21.5-22.25 cm
22.25-23.5 cm
Eng anliegend für Männer
Eng anliegend für Frauen
Figurbetont für Männer
Figurbetont für Frauen
Relaxter Style für Männer
Relaxter Style für Frauen
GLOVES WOMEN MEN
Fit Icons