Trustee’s AGM Report 2015 - 16
Cycling UK – 1 year on Getting the UK cycling… • Our strategy sets out main aims: • Open to All by enabling more people from a diverse range of backgrounds to enjoy cycling. • Campaigns - new models achieving more change, more quickly. • A more active and more diverse Volunteer force. • Communications- we want the cycling public and potential funders to know who Cycling UK is, what we stand for, what we achieve and what we can do for them. • Cycling UK aims to have a sustainable Funding model capable of supporting its ambitions.
2016-17- Getting the UK cycling… Being Open to all • 70 new Community groups - 16,000 new cyclists, - 117 new ride leaders, - 169 new volunteers • Big Bike revival in Scotland and England • Diversity of Community projects – 800 groups
2016-17- Getting the UK cycling… Being Open to all • National Bike Week • Women's Cycling forum Scotland • Inclusive cycling projects – making cycling accessible to those with physical and mental health issues • Play on Pedals – 6000 schools kids on bikes
2016-17- Getting the UK cycling… Effective Campaigns - CWIS - In UK - Space for Cycling - In Scotland - Walk, Cycle, Vote - Sentencing review
2016-17- Getting the UK cycling‌ Effective Campaigns Because of our campaigns bikes can now travel on: - Eurostar, Great Western Trains
2016-17- Getting the UK cycling… Effective Campaigns • Successfully persuaded the UK Government to make a legal commitment to adopt a Cycling and Walking Investment Strategy • Partnership working and lobbying for real ‘long term’ funding
2016-17- Getting the UK cycling… Effective Campaigns • New Off-Road campaign to reach 12 million cyclists leisure cyclists • Replicate our legacy in Right to Roam in Scotland • Only 21 percent of the UK network is legally accessible • 9,000+ respondents to our Off-road survey - 82% of respondents say that they didn’t think that the current rights of way work for cyclists • 34 million acres of CROW land could be opened up
2016-17- Getting the UK cycling‌ Supporting volunteers - 15 Space for Cycling Workshops for regional campaign groups - 1,000 local group ride leaders trained - Marketing toolkit for local touring groups - 2nd Members conference - 350 volunteers trained & mentored
2016-17- Getting the UK cycling… Getting our messages heard Rebranded as Cycling UK Engaging campaigns First TV advert Celebrating groups events Bringing ‘personal impact’ of charitable projects to life • New look website • 100% increase in social media reach • 500k views of You Tube videos • • • • •
2016-17- Getting the UK cycling… Funding & effective organisation - Diversity of funding - £2m GOVT grants - Monthly Membership options – just £3.59 - Gift Aid income - £100k - £1.6m Legacy pledges - Corporate Sponsorship - £20k Fundraising rides
Funding & effective organisation INCOME 2016 grants
Donations & legacies
EXPENDITURE 2016 sales and services
governance costs Campaigning membership services
membership other income investments trading income Cycle Development
Education and training
2016-17- Getting the UK cycling‌ Recognition - Bike Biz Award for Advocacy - Smarter Travel BBR - Chartered Institute of Marketing - BBR
Last 6 months– making cycling safer… Kickstarter campaign close pass mats - £14k raised in 48hrs to equip every police force
First mat out with North Yorkshire Police- first operation Tuesday 16th May
Last 6 months– making cycling safer… Rides of Way off road report – first ‘state of the nation’– 11,000 respondents
• Expert witness to the EFRA enquiry • Report backed Tracey Mosely World Champion • Partnerships with British Horse Society, Ramblers • BBC Documentary on Extreme Wales
Last 6 months– making cycling safer… Michael Mason private prosecution – standing up when no one else would…
Last 6 months– making cycling safer… Safer lorries – Mayor of London commitment to introduce lorries with better vision
Last 6 months– making cycling safer… Cycling compensation claims - MOJ dropped plans to stop claimants recovering costs
Looking forward- Summer of cycling… • Big Bike Revival –free bike servicing at 500 venues • National Bike week – 1000+ events • Challenge rides –local group ‘Audax style’ events • Halfords – new partnerships – new cyclists • Women's Festival of cycling – events for all women across the UK
• https://www.youtube.com/watch?v=Fuvjm3y_63g
Thank you to our members, volunteers and supporters