National Mortgage News - Borrower Profile

consulting firm Cultural Outreach Solutions. "The demand has increased significantly forhaving a diversity strategy from a business perspective," she said.

The first step in analyzing lender outreach to racial and ethnic markets is usually looking atHMDA, Messerli said. Some lenders can be gun shy about using HMDA for anything butcompliance and worry that reaching out to one group could be perceived as a bias.