Good News Pest by DeWayne Thomas a Media Co.

VOL 3 /ISSUE 1

GoodNewsPestSolutions.com

365

Term-Assure

“Assuring Your Peace of Mind”

PAST

PRESENT

FUTURE CHECK OUT OUR

POWER BOAT

Sharing God’s Good News while solving pest problems with green solutions since 1989

A MESSAGE FROM

Dean Burnside, President & CEO

“G

ood News.” Those two little words can mean a lot. Perhaps it’s a sigh of relief on finding out there’s a positive outcome to a troubling dilemma, or a shout of joy on learning of a major life event. You’ll hear it often in an announcement about meeting personal or professional goals.

At Good News Pest Solutions, the phrase means all of this, and more. Our 8,000-plus customers feel the good news when their pest problems are solved in a natural program of control and eradication. Our service technicians hear good news when they’re complimented for their work ethics and dedication to customer satisfaction. Our company celebrates good news when we make an investment of time and money to further the wellbeing of our community, locally and globally. The global impact of our work is deemed good news as more and more people recognize the need for products and services that are non-toxic, botanical and natural to control pests, and we are now the industry leader in the use of the latest “green” pest control techniques. And we shout “Good News!” with praise to our Lord, Jesus Christ, for the gifts He has bestowed on us, the blueprint He has crafted for us to follow and the platform we are blessed with from which to share His inspiration. This edition of our annual magazine provides information about our company’s services and highlights our community investments. Additionally, we outline the journey that Good News Pest Solutions has enjoyed in the past and our goals for the future. Throughout this magazine, you’ll find customer testimonials about our work in our service area from Sun City Center through the Keys off Manatee/Sarasota/ Charlotte counties, Bradenton, Sarasota, Lakewood Ranch, Myakka City, Osprey, Nokomis, Venice, Englewood, North Port, Port Charlotte, Punta Gorda, Arcadia and North Fort Myers. Christian practices and values, along with a dedication to cutting-edge eco-friendly pest control for every customer, are at the core of Good News Pest Solutions, with commitment to share the Word of the Lord through action and prayer as we continue to grow our business and extend a helping hand. And that’s Good News, indeed.

Dean Burnside, President & CEO

NATURAL AWAKENINGS SARASOTA/MANATEE 2009 – 2013 Green Business of the Year 2008 – 2013 Favorite Green Home Services Company 2008 – 2013 Local Environmentally Conscious Company

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“Sharing God’s Good News while solving pest problems with green solutions” - Dean Burnside

e strive to live and do business according to Biblical principles. By following the character qualities of Jesus; honesty, integrity, compassion, fairness, and diligence, we can build an organization which provides service at a level that not only satisfies our customers, but truly honors God.

Ministry Outreach:

MINISTRY

H C A E R T OU

• • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • • •

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Agape Flights All Faiths Food Banks Athletes in Action Bethesda Outreach Ministries Campus Crusade for Christ- CRU Compassion International Cornerstone Campus Ministries Corporate Chaplains of America Evangelism Explosion International Fellowship of Christian Athletes (FCA) Good Sports Slovakia Great Commission Ministries Hallet Prison Ministry Hearts Without Borders Jerry and Kathy LaGambina Family (Jesus Film, Orlando) Living Waters El Salvador Love Serves International Loving Hands Ministries Marriage Works Mission Mexico Mission of Hope Haiti Navigators Prison Fellowship Ministries Resurrection House (Homeless Aid) Samaritan Counseling Services Sarasota House of Prayer Sarasota Medical Pregnancy Center (Abortion Alternatives) S.O.L.V.E. Maternity Homes Teen Mania Ministries The Jesus Film Project The Joy FM 88.1 (Christian Radio) The 360 Church The Warehouse (Venice Teens) Tri County Foundation Youth for Christ Wheels for the World Plus: Various Benevolences as needs arise GOOD NEWS PEST SOLUTIONS

IN THIS ISSUE OF 2

Good News

10► MY “GOOD NEWS” STORY Dean Burnside, President & CEO

12► POWER BOAT RACING Fun on The Water!

14► PROJECT HAITI in Effect

2► Dean A MESSAGE FROM Burnside, President & CEO 3► MINISTRY OUTREACH +The Good News Mission

6► PAST, PRESENT, FUTURE Good News Pest Solutions

Editorial Written by Suzi Harkola

© 2015 Macy’s Termite & Pest Control Company, DBA Good News Pest Solutions All rights reserved. Although some parts of this publication may be reproduced and reprinted, we require that prior permission be obtained in writing. Good News is a free publication owned by DeWayne Thomas A Media Company, Inc. and distributed locally by Good News Pest Solutions. If you would like copies placed at your business please call our offices at 941-412-9610. Produced in whole or in part by CustomDesignMags.com™ & DeWayne Thomas A Media Company, Inc., 4305 62nd St. East, Bradenton, Florida 34208. We do not necessarily endorse the views expressed in the articles and or advertisements, nor are we responsible in any way for the products and services advertised or promoted within these pages. For information on this or other printed publications produced by CustomDesignMags.com™ & DeWayne Thomas A Media Company, Inc. Please call our offices at 941-538-7770 or visit us on the web at customdesignmags.com.

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GOOD NEWS SERVICES

16► NEW! TERM-ASSURE 365™ Assuring Your Peace of Mind

18► GO GREEN +3 20► Jaws TERMITES of Destruction 22► I SMELL A RAT!

GOOD NEWS MARKETING PARTNERS

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24 ► TAP INSULATION Help Keep Bugs Out

26 ► ANTS

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28► PET PEST PROTECTION Drawing The Green Line

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As a Christian leadership development organization, C12 helps Christian business owners, CEOs, or presidents to s e r ve C h r i s t d a i l y t h ro u g h the global arena of commerce. C12swflorida.com • 941-650-5966

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PAST, PRESENT, FUTURE

History of Good News Pest Solutions

“I don’t believe in serendipity. We have grown the company from 3,000 to 8,000 customers in a few short years, primarily due to our focus on eco-friendly approaches to pest control and a loyal customer base that continues to support our efforts. “- Dean Burnside

ood News Pest Solutions, formerly Macy’s Termite & Pest Control, has a long and successful history. Founded in 1989, the company has grown through a faith-based mission and strong leadership. Notes Dean Burnside, who bought the company from John Macy in 1998, “I don’t believe in serendipity. We have grown the company from 3,000 to 8,000 customers in a few short years, primarily due to our focus on eco-friendly approaches to pest control and a loyal customer base that continues to support our efforts. Add to that our faith-based mission to spread the Good News about the power of Jesus Christ in our personal and professional lives, and you have a recipe for success.” Burnside is quick to acknowledge that when he took the reins, there was a lot to learn.

“My degree is in business psychology,” he explains. “I was successful at sales because I understood people’s wants and needs and how to respond to them, and I have always had a strong work ethic. I like to say ‘I’m just a salesman who ended up owning the business.’ Truly, that’s what happened. I felt freed and terrified at the same time. I had to learn new skills – how to hire, how to market, how to manage the back-end of the technology and finances.” “What literally saved me,” he continues, “was my connection with the C12 organization, a group of business owners with Christian values who have chosen to use their business, as I have, as a way to share the ‘good news’ - God’s Word. It was like getting an MBA, not through a degree, but perhaps more significantly, through the mentoring of others who had experienced what I was going through and had profited. “The most valuable lessons I learned from those men and women was that I could

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decide. That may sound really simplistic, but to me it was profound. I could decide what to put in my mission statement. I could decide that my business would be mission-oriented. John Macy had laid the groundwork for this – obviously we were of similar mind and faith – but my connection with C12 gave me the courage to put the business out there as a Christbased enterprise.” One of the most basic lessons he learned through C12 was that he had greater ability to reach people through business than he ever had behind a microphone, singing in church as a young man. “Our customers, vendors and suppliers gave me a huge audience, one that I could speak to through personal experience and expand the reach of Christ’s teachings,” he says, “and the success of the company gave me a national platform from which to spread God’s Word. With over 1,700 groups world-wide, C12 has become a major force in inspiring and educating business leaders to embrace

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Christ’s message and to use it as a basic tenet of their business philosophy.” Burnside acknowledges that change can be intimidating. “Changing the name and logo of the company was certainly not done lightly” he said. “John Macy’s name was on this building, in our marketing and our trucks for nearly a quarter of a century. By letting people know that we are ‘Good News’ Pest Solutions, I am strengthening my commitment to our long history of faithbased business practices. And moving to a 100 percent ‘green’ approach to pest control was also a gutsy move on our part. It, too, has paid off handsomely in terms of customer loyalty and growth and brand awareness.” Trust, experience, Christian values and customer care are the pillars of the company. The 8,000+ customers in Manatee, Sarasota, Charlotte, Desoto and Lee Counties are a living testimony to the commitment and professionalism embodied by Good News Pest Solutions.

For the future, Burnside sees more specialization and an even greater national awareness of Eco- friendly pest control. “I’m a spokesperson for several manufacturers of ‘green’ pesticides now,” he says, “and our company is one of the few to test new products and application procedures. Term-Assure 365™ is an example. We are launching a unique, comprehensive service to bundle our Go Green plus 3 pest control with a damage repair termite warranty to assure total peace of mind protection at an affordable cost. There are only a handful of companies providing a similar service in the nation. As a matter of fact, several of those are modeled after ours. Last year we also became a certified distributor for the TAP pest control

941.412.9610

insulation product line. Besides the potential cost savings from reduced power bills, our customers are also enjoying quieter homes and no lingering odors from rodent activity. I look forward to continuing to evaluate and innovate new ways to improve our service offerings for our customers. I feel truly blessed with the leadership of this remarkable team we have all built together.”

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AS A CHRISTIAN BUSINESS CEO, OWNER OR PRESIDENT

The Best thing you can do for your company is leave for a day.

THE SEVEN MAJOR ADVANTAGES OF C12 MEMBERSHIP 1. Working On Your Business 2. Christian Board of Advisors 3. In-Depth Annual Analysis of Your Business

“Are You Serious?”

“With all the challenges I’m facing, how could being away from my business possibly make it better?”

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4. Strengthened Accountability 5. Monthly Business Coaching 6. Your Business as Ministry 7. Targeted Devotion and Prayer

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MY “GOOD NEWS” STORY By Dean Burnside, President & CEO of Good News Pest Solutions

Have You Heard the Good News? In 2006, Good News became the leader in green pest management in Florida. More Good News: we can solve all of your pest problems with reduced–risk, green solutions to protect your environment. Children, pets, anyone with allergies and expectant mothers are all safe using our eco-superior methods. But, the Good News doesn’t stop there. We have news that is much better than protection from pests.

was born into a Christian family where I watched three generations lead the musical worship at church by singing into a microphone on the platform. At an early age, I chose to accept the forgiveness offered by Jesus Christ and follow Him, and I made good life choices accordingly. However, in my late teens, I intentionally put God on a shelf, with a promise to return after I had experienced many of the things I was told to never do. During my senior year in college, two events caused me to reevaluate my life and my decision to shelve God. First, the girl I hoped to marry broke up with me because she saw no future for her with a man who was not living what he said he believed. Second, I was at fault in a head-on collision that totaled both vehicles and could have ended my life. During my recovery, as I was reading the Bible, God reminded me in James 4:14 that it is presumptuous of me to put Him on a shelf,

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because I don’t even know where I’ll be tomorrow. The realization that I had been given a second chance at life drove me to my knees in repentance to receive God’s forgiveness. As promised in His Word, He forgave me and I returned to following Him with a fresh start. I’ve never gotten over it or looked back – Good News indeed! Terri and I married in 1982 and have two sons, Adam and Kyle. I began my career in pest control in 1990 and became a partner with John Macy in 1996. John retired in 1998 and I became the sole owner of Good News Pest Solutions. At that same time, I was leading worship at our church as a volunteer with many people encouraging me to do so full time. A close friend and mentor challenged me to operate the business as a “platform for ministry.” I had a vivid mental image of doing ministry from a church platform, but had no idea how to translate that to my business. I

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couldn’t get the idea out of my mind and began to explore what ministry through business might look like. During a time of prayer and asking God for direction, He revealed to me that I would reach more people with the Good News of His love and forgiveness through the business than I ever would by singing in a microphone on a platform. This thought inspires me every morning.

While serving our customers, we often get the chance to share the Good News of God’s love and grace as described in Acts 20:24. Doing so fulfills our purpose and eternal mission. Through Good News Pest Solutions, I work to fulfill God’s invitation to spend my life for a purpose that has eternal significance, sharing His Good News!

“For Christ died for sins once and for all, the righteous for the unrighteous, to bring you to God.” - 1 Peter 3:18

Read on and I hope that you too will be forever changed by it!

“But God demonstrates his own love for us in this: while we were still sinners, Christ died for us.” - Romans 5:8

Step 4

Step 1

We must trust Jesus Christ as Lord and Savior and receive Him by personal invitation.

God loves you and wants you to experience peace and life abundant and eternal.

The Bible Says... “Yet to all who received Him, to those who believed in His name, He gave the right to become children of God.” - John 1:12

The Bible Says... “We have peace with God through our Lord Jesus Christ.” - Romans 5:1

“That if you confess with your mouth, ‘Jesus is Lord,’ and believe in your heart that God raised Him from the dead, you will be saved.” - Romans 10:9

“For God so loved the world that He gave his one and only Son, that whoever believes in Him shall not perish but have eternal life.” - John 3:16

Here is how you can receive Christ:

“I have come that they may have life, and that they may have it more abundantly.” – Jesus - John 10:10

Step 2 God created us in His own image to have abundant life. He did not make us as robots to automatically love and obey Him. God gave us a will and freedom of choice. We chose to disobey God and go our own willful way. We still make this choice today, resulting in separation from God. The Bible Says... “For all have sinned and fall short of the glory of God.” - Romans 3:23 “For the wages of sin is death, but the gift of God is eternal life In Christ Jesus our Lord.” - Romans 6:23

1. Admit your need (I am a sinner). 2. Be willing to turn from your sins (repent). 3. Believe that Jesus Christ died for you on the cross and rose from the grave. 4. Through prayer, invite Jesus Christ to come in and control your life through the Holy Spirit. (receive Him as Lord and Savior).

It’s just that simple. “Repent and believe the Good News!” - Mark 1:15 For a free Bible and follow-up information, please email us at Office@GoodNewsPest.com or call

Step 3 Jesus Christ died on the cross and then rose from the grave. He paid the penalty for our sin to bridge the gap between God and people. The Bible Says... “For there is one God and one mediator between God and men, the man Christ Jesus.” - 1 Timothy 2:5

941.412.9610

941-412-9610 GOODNEWSPESTSOLUTIONS.COM I LIC# 3296

GOOD NEWS PEST SOLUTIONS

POWER BOAT RACING FUN ON THE WATER!

ean Burnside, president of Good News Pest Solutions, laughs as he recalls his conversations with Ryan Krizen, his company’s service manager, last summer when Ryan asked for a donation to support his entry into the Sarasota and Englewood speed boat competition. “Ryan came to me asking for a minor sponsorship for the boat he and his brother Ricky had retrofitted to enter in the entry level, P4 class, in Sarasota’s Powerboat Grand Prix,” Burnside explains. “Their boat, Knot Krazy, was a sure winner – or at least Ryan believed it to be. The 10-lap race with top speeds of 70 miles per hour was more of a strategic race than a speed competition, and the brothers wanted an opportunity to test their equipment and their skills in the prestigious July 4 event. I took a

GOOD NEWS PEST SOLUTIONS

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Love their mission and exceptional service plus they provide a service for our home that is safe for our kids and the environment! We’re glad we chose Good News Pest Solutions and we recommend them to everyone we know! – Jonathan and Robynn B.

look at the budget and gave them some money on behalf of the company to help them enter the race.”

Ryan was not only right on his prediction of media attention, the experience surpassed all of my expectations.”

What happened during the next few weeks leading up to the race was nothing short of miraculous, according to Burnside. “The guys had still not found a name sponsor for their boat, and time was running short. Ryan came to me again and asked me to reconsider, with a larger donation that would put the company name and logo on the side of the boat. ‘You’ll get a huge marketing bang for your buck,’ he assured me. While skeptical, I still wanted to help the brothers, who happen to be John Macy’s grandsons. Macy, of course, was the founder of the company and has remained active in our operation, even with the name change and emphasis on eco-superior pest control services over the past several years. Well, it turned out that

So Good News became the name sponsor for the Knot Krazy racing team, with amazing media and community exposure at literally every turn of the boat’s wheel. “Here comes Good News, taking the lead,” and “Good News is cutting up the water out there” were frequently repeated phrases as the boat flew through the competition and finished in third place for the season. “Even before the race, we got tremendous acclaim through our participation in the parade,” Burnside notes. “More than 30,000 people lined the sidewalks as our staff marched with the boat down Main Street. We had a blast, and the cheers of the onlookers as they saw the huge logo and name ‘Good News’ – well, that was just icing on the cake.” 941.412.9610

We will be the major sponsor again this year with a brand new wrap that will honor our military with a red and black digi-camo design. Ryan served in the US Air Force for 7 years prior to coming on board the Good News team. The American flag is prominently displayed on the back of the boat also. This year’s July 4th race promises to be bigger and better than ever with the addition of the P1 class boats and jet skis (PWC). The race format is also changing to improve the fan/viewer experience. The promoters are expecting at least 40,000 to attend this year due to the enhancements. Be sure to come to the parade and races this July 4th weekend to see our new and improved Good News boat and to support our amazing community.

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Global Ministries at Heart of

Project

“WE ARE BLESSED TO BE ABLE TO GIVE DEBORAH OUR PRAYERS AND SUPPORT AS SHE ONCE AGAIN OFFERS THE SACRIFICE OF HER TIME AND COMFORT TO HELP SPREAD THE WORD OF THE LORD GLOBALLY.” - DEAN BURSIDE

eborah Adams, Controller at Good News Pest Solutions, is making her second trip to Haiti during July of 2015. For one week, she will again immerse herself into the fabric of poverty and need for the people of Haiti, one of the world’s most desperate and poorest nations. It’s a missionary trip that is partially subsidized by Good News Pest Solutions, and she will rejoin others who made the voyage with her in 2011. They will experience again, first hand, the recovery of the nation after the devastating earthquake in January 2010, killing more than 300,000 people and leaving some 1.5 million homeless, with much of the country’s habitat, schools, churches and medical facilities destroyed. 14

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HAITI

Adams will be working on various projects that Mission of Hope, the sponsoring organization, has arranged for her. Within the villages, she’ll be working to provide hygiene checkups and distribute some of the basic necessities such as toothpaste and soap. She’ll be researching the amount of clean water available and its source, determine if the water filtration system is operable and if the latrines are as sanitary as they can possibly be under the circumstances. She’ll bring her own food as well as supplies to stock the food bank there, and will sleep on a cot with only cold showers during her stay. To help Adams and her fellow volunteers navigate the dangerous terrain, GPS coordinated phones are supplied so headquarters can keep track of them. And, of course, spirituality and sharing the Word of God and Jesus Christ remain a key element to the mission’s operation. In 2013, over 185,000 people had the opportunity to see, feel and hear the Gospel, and over 1,200 people prayed to receive Christ in their lives through Mission of Hope volunteers. The Mission’s GOODNEWSPESTSOLUTIONS.COM

Good News Pest Solutions

in Effect

I was in the area. At Titanyen, 6,000 students go to school, and 90,000 children are fed each day.” One interesting fact that Adams shares is that orphans in the country are not adopted out to other countries. “The natives call this ‘I CAN,’ and responsibility is taught. The government of Haiti is trying its best to build a solid citizen base that is sustainable in terms of food and shelter, as well as in keeping their best and brightest within the country.” Prior to leaving on her trip, which she is responsible for paying for or for obtaining sponsors, Adams and the others will undergo a series of hepatitis A and B vaccinations as well as those for whooping cough and tetanus. Malaria pills are also part of the daily routine while they are volunteering. primary goal is to bring life transformation to every man, woman and child in Haiti…both to the inside and the outside. An interpreter, the village champion, provided by Mission of Hope will help Adams and her group communicate, although the local high school is multi-lingual and many of the villagers speak English. Adams explains, “While we’re there we will stay in a compound at Titanyen, which is 40 minutes from Port-au-Prince. I’m eager to see the progress that has been made in the four years since 941.412.9610

Dean Burnside, Good News Pest Solutions president, is proud of Adams’ efforts to help fight poverty and disease at the street level. “We are blessed to be able to give Deborah our prayers and support as she once again offers the sacrifice of her time and comfort to help spread the Word of the Lord globally,” he says proudly. “Whatever we can do to help with her mission, we will do.” Mission of Hope’s U.S. office is headquartered in Austin, Texas. For more information or to donate funding for the mission, visit MOHHaiti.org, call 239-791-8125 or email info@ MOHHaiti.org. GOOD NEWS PEST SOLUTIONS

GOOD NEWS SERVICES

Term-Assure

“Assuring Your Peace of Mind”

ood News Pest Solutions is launching a new and improved service to completely eliminate any worry about termite or pest problems. We call it Term-Assure 365™ and no other pest control company in our area offers anything this comprehensive or affordable.

Second, we perform our Go Green plus 3 interior and exterior pest control service (see pg. 18) and install termite monitoring stations (usually 6 – 8 stations) around the exterior perimeter of your home. The monitoring stations are located within the eaves line in termite conducive areas, like near the AC drip line and downspouts, where moisture is present.

Subterranean termites do $5 Billion in damage to structures every year, more than floods and fires combined. Even though Florida is the #1 state due to our ideal environmental conditions, only about 30% of homes enjoy the peace of mind of having a termite warranty. Homeowners’ insurance policies do NOT cover termite damage, so a warranty from a licensed pest control operator is the only way to obtain proper protection.

Next, your trained pest control technician will perform our guaranteed Go Green service 3 times per year (every 4 months). In addition to treating to prevent or eliminate household pests, your tech will also check the termite monitoring stations for termite activity while there. If live subterranean termites are detected in any of the monitors, your tech will let you know and schedule a complete perimeter termite treatment of your home with Altriset, the most effective, yet environmentally-friendly, termiticide ever invented.

But why don’t more home owners insure against this major risk? Because most people believe that the cost of treatment is too high, usually $1000 or more, to transfer the risk to the pest company.

After your home is treated with Altriset, your pest tech will continue to monitor the stations during each tri-annual maintenance service visit. In addition, our warranty renewal inspector will perform a thorough interior and exterior inspection once per year to be sure there are no termites or damage.

Good News is now providing Term-Assure 365™, the most affordable way to have peace of mind protection ever offered. We are bundling protection against subterranean termites AND household pests for one low monthly cost after a minimal initial set up. Here’s how it works: First, we perform a thorough inspection of your home to be sure it qualifies for this amazing offer. If your home is built on a slab with no wood to ground contact or obvious moisture conditions and has no visible evidence of subterranean termites (like mud tunnels, damaged wood, or reproductive swarmers), you qualify!

365

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Speaking of damage, that’s where TermAssure 365™ kicks it up a notch! From day 1, as long as there is no evidence of existing termite activity or previous termite damage, Good News will issue a certificate for a $1 Million damage repair warranty. You certainly can’t get that from any other insurer. That means that Good News will not only treat your entire home for termites if found, but we will also pay for the repair of any damage they produced, after a small $250 homeowner deductible, up to $1 Million. How’s that

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for peace of mind risk transfer? But that kind of coverage has to be expensive, right? WRONG! That’s the best news of all! You get all this, household pest prevention AND subterranean termite protection, with a $1 Million damage repair warranty, for only $99 initial service and $47 per month.* That’s right, we’re assuring your peace of mind for less than half of what other companies may offer. And you can renew your protection every year – as long as you continue paying your monthly premium and allowing us to monitor and treat tri-annually. (* up to 300 linear feet and pre-qualified, monthly credit/debit card or EFT only.) Are you already enjoying our Go Green plus 3 industry leading pest prevention service? Would you like to add Term-Assure 365™ to assure your peace of mind with $1 Million termite damage repair warranty? We’ve made it very easy! To reward your customer loyalty, we will waive the additional initial $99 set up fee for the termite monitoring stations. Simply tell your pest service tech that you want the Term-Assure 365™ plan, pay the normal amount for your tri-annual pest service, he or she will inspect and install the termite monitors, and set up your $47 per month credit card payments to begin the following month. Then, you sleep comfortably every night knowing you don’t have to worry about pests or termites ever again – Good News has you covered! For more details, contact your inspector or pest service tech directly or call our office at 941-412-9610. Information is also available on our website at GoodNewsPestSolutions.com.

When you imagine home... are not in the picture.

s t s e P

Protect your dream... “Sharing God’s Good News while solving pest problems with green solutions” - Dean Burnside

Green for People. Green for Pets. Green for Planet. Deadly on Pests. Termites • Fire Ants • Mosquitoes • Flies • Bees • Wasps • Rodents • Birds • Bats • Bed Bugs Charlotte County Sarasota County Manatee County

412.9610

371.1311

Commercial Division

752.1520 1.888.235.4632

GoodNewsPestSolutions.com 941.412.9610

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s u pl

ood News Pest Solutions made a landmark decision in 2006 to “go green,” eliminating traditional chemical products and substituting natural active ingredients for eradication of household pests. Company President Dean Burnside acknowledges that this was a daring move, but one that was preceded by careful research, study and handson testing. “We could see that the mood of the country was headed toward eco-friendly products,” he explains. “Major cities, including New York City, and some entire states were seriously considering banning all pesticides.” Burnside continues, “We are not just eco-friendly, we are eco-superior. There is a heightened hunger in both the ‘green’ community and the nation at large for products that work better without poisoning our ground, our water, our air, our pets or ourselves. It’s been successful: Our client totals have increased to 8,000, satisfaction remains extremely high, and

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Good News is considered a national model for eco-friendly pest control – that’s good news indeed.” Our Go Green plus 3 pest control service is designed to eliminate and prevent ants, roaches, silverfish, spiders, and occasional crawling insect invaders. We schedule 3 visits per year to provide exterior service after the initial set up. Your Good News technician will inspect the entire exterior of your property while sweeping cobwebs from the eaves and windows. Once the source of insects is determined, a proper treatment of the perimeter foundation, entry points, eaves, plant beds and trees will be applied where needed using reduced–risk, green products. If you are having any pest issues inside, your trained tech will also treat any entry points, kitchen, baths, laundry room, or problem areas using reduced–risk or even pesticide exempt products. We guarantee your satisfaction and will return (at no charge) in between scheduled visits if you encounter any pests. Please call as soon as you see a problem. The sooner we inspect and treat, the better. GOODNEWSPESTSOLUTIONS.COM

To dispel some common myths about eco–friendly pesticides, Burnside answers a few questions frequently posed by consumers. Q: What is the biggest difference between eco–friendly and

A: No, we have seen no difference in scheduled calls and

A: The biggest difference is the origin of the active

Q: Is an eco–friendly application less effective in eradicating bugs?

traditional pesticides?

ingredient. In the past, pesticides were developed to target the nervous systems of pests. Unfortunately, those same poisons affected animals and people, putting pets and homeowners at potential risk. Now, the target is muscle groups, for example the mandibles of termites. There’s an active ingredient in these new reduced–risk products that is only activated by an enzyme within an insect that people and other mammals don’t have. Good News only uses those products whenever possible.

Q: Is treatment with eco–friendly products more expensive than with traditional ones?

A: Not with Good News, and not at this time. Several years

ago, when these products were introduced, there was a large investment in research and development. We were early adopters in this area, so our costs were high. Now it’s very comparable.

Q: Do eco–friendly applications need to be more frequent

non-scheduled callbacks.

A: Absolutely not! That’s where our “eco-superior” concept

comes into play. We provide products that work better than what people anticipate. One example is a Syngenta product that we use extensively for subterranean termites called Altriset. We have been very pleased with this product and I’ve been honored to share our experiences nationwide with other pest control operators on behalf of Syngenta. Good News’ mission statement says it all: “Our purpose is to represent Jesus Christ to the Gulf Coast by providing peace of mind at a fair price, protecting our environment as the leader in green pest management, and serving others with excellence in all we do.” For more information on any of the products, services and programs of Good News, call 941-412-9610 or visit GoodNewsPestSolutions.com.

than traditional?

Aubrey and Anna House were looking for a pest control company they could trust, people that shared their values of service and treating people right. “We have been customers of Good News for about 10 years now. We like the quality of people they send out here. Solid people you can count on who live by Christian principles.” Because of Anna’s allergies, the couple must be very careful what pesticides are used. “We’re especially appreciative of the green treatment because it’s safer and it works.”

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S E T I M TER

THE JAWS OF DESTRUCTION

FLORIDA IS KNOWN FOR ITS BEAUTIFUL BEACHES, BLUES SKIES, AND GORGEOUS WEATHER. BUT DID YOU KNOW FLORIDA’S FABULOUS CLIMATE IS ALSO IDEAL FOR TERMITES?

ermites do more damage every year than floods, fires, and storms combined, and Florida is the #1 state in the country for termite problems because of our perfect tropical environment. Subterranean termites live under the soil. They cause over 80 percent of the $5 billion in termite damage to homes every year. Drywoods are swarming termites that live and feed in dry wood and do not need contact with soil. For subterranean termites, Good News Pest Solutions uses Syngenta’s Altriset®, the most green termite product ever made, that is placed around the perimeter of a house or building. It targets and paralyzes the jaws of termites to stop them from feeding. The company recommends Tent Fumigation to provide 100% elimination of Drywood termites. Our Termi-Shield method is also effective for localized spot treatments.

TERMITE CONTROL

Florida is known for its beautiful beaches, blues skies, and gorgeous weather. But did you know Florida’s fabulous climate is also ideal for termites? Yup, that’s right! The warm, balmy weather is not only perfect for beachgoers but for termites as well! But don’t worry— Good News Pest Solutions is here to help you eliminate and prevent these destructive critters from your home. As with any pest-related issue, the best defense is a strong offense. Good News sets the stage for a bug-free, damage-free home.

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FLORIDA HAS TWO MAIN TYPES OF TERMITES

Florida’s two types of termites are known as Subterranean and Drywood. Subterranean termites live under the soil and are quite industrious creatures. They dig through the soil looking for food and can enter buildings through very small cracks in the slab and foundation of your home. Once they locate food, a tree stump or your home, they make a feeding trail back to their home or colony. Subterranean termites cause over 80% of the $5 billion in annual termite damage, more than floods and fires combined. Drywood are swarming termites that live and feed in dry wood and do not come into contact with soil. They can swarm over a building and enter it through unscreened soffit vents or gable and ridge vents. They can also enter through small cracks and crevices around the exterior of the building. Once they establish a colony in one part of a building, they can then swarm into other parts of the building. Although nearly 4,000 termite species have been classified, with 400 of these classified as pests, the primary termite species

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affecting humans are Subterranean and Drywood. The primary difference between the two termite species is that Drywood species can live with the moisture trapped in wood, while Subterranean termites require added moisture from the soil or from water leaks.

Sand-like fecal pellets in and around wood are signs of Drywood termite infestation, although studies show these droppings may take 3-5 years to appear.

Termites live in social colonies of several hundred to several million individuals. One or more Queens can lay 2,000 eggs per day, which are tended by workers who forage for and store wood, leaf litter, soil and animal dung. Large-headed soldiers defend the colony from ant attacks by blocking entries and by biting intruders with their jaws.

These different types of termites require different treatment approaches. For subterranean termites, we have the newest leading green treatment option, Altriset®. Altriset is the latest and greatest in termiticide science. It is placed around the perimeter of your home to help eliminate the termites. It does so by targeting and paralyzing the mouths of termites to stop them from feeding within hours. The Altriset is carried back into the colony by the termites and spreads to the others. Your home is termite-free within three months and fully protected for years to come. Pretty cool science, huh? We think so! And it doesn’t even say CAUTION on the label (but your sunscreen does).

Winged, reproductive individuals of both sexes, swarm short distances from the nest usually in spring and summer to mate and establish a new nest in damp soil or timber. Swarming termites can be distinguished from ants by their straight antennae and abdomens paired to equal length wings. Their dustless nests are constructed of chewed wood, saliva, feces and soil.

SIGNS OF INFESTATION

Mud-like tunnels indicate that Subterranean termites have moved from the soil to a wooden structure although cracks in walls, framing or slabs and utility openings are favorite entry points. Watch for heavy swarms in the spring and waviness in exposed exterior wood.

TREATMENT APPROACHES FOR SUBTERRANEAN AND DRYWOOD TERMITES

Drywood termites are best eliminated by tent fumigation. The colorless, odorless fumigant penetrates through all wood in a structure and provides 100% mortality, even in a 12 inch solid block of wood. Any other method leaves you guessing whether or not all the Drywoods are eliminated. For more information about how Good News can address your termite problem, call us today at Call 941-412-9610 or visit GoodNewsPestSolutions.com.

Axel and Helene Zimmermann first hired Good News Pest Solutions in 2011 to do a termite inspection on their new home. “They did a great job, so we kept them for general pest control. Their service has been very good, so now I use them for both my home and my office. When we moved into a new office complex, I noticed some possible rodent activity. Good News came right out and took care of it. We’ve had no issues since.” More important to the Zimmermanns, though, is their family’s safety. “We have small children at home, so it is important that anything used to treat pests in or around our home is effective, but also very safe. We appreciate that Good News uses the best, safest products, so we don’t have to worry about it.”

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I SMELL A RAT Better Call Good News!

Every time builders remove natural landscape and put homes in its place – a regular occurrence in southwest Florida – rodents move right along with the housing developments. And our area’s lush palms and fruit trees, so prized by homeowners, draw rodents by the bundles. Good News Pest Solutions has been recognized by industry experts as one of the top 10 companies in Florida in eradication of these unwelcome guests.

Telltale Signs that Your Home Has Become Their Home

re your pets upset? They can get stirred up when they hear and smell rodents in the house.

Can you see rodent droppings? Rat droppings are shiny black, blunt at both ends, and ½ - ¾ of an inch long. Mice droppings are smooth, with pointed ends, usually about 1/8 - ¼ of an inch long. Do you see small tracks and tail trails in dusty areas? Look for them in corners, along baseboards and near sources of food. Do you see areas where wood has been gnawed? Tooth marks that are 1/8 of an inch long may indicate rats; small, scratchy ones may indicate mice.

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Do you see smears along baseboards and other areas? Those could be rub marks caused by grease and dirt on rat fur. Is there a heavy musky odor in the house? Rats and mice smell bad. Sometimes it is better to hire Good News Pest Solutions than to try to eliminate rodents yourself. This is particularly true if the pest problem is ongoing, if the infestation has become large, or if the products needed for control are only authorized for use by certified professionals. Good News is licensed and insured. This can be important to both protect your property and protect against liability. Before attempting any service, the professional inspector from Good News will talk with you to discuss exactly what the problem is, find out where and what you’ve seen or heard, and ask probing

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questions to ensure he or she fully understands the pest problem. Following that discussion, expect a thorough inspection of your home, identifying the pest or pests, and setting a treatment plan. Our Premiere Rodent program is the most comprehensive service available. We start by excluding all known entry points and sealing roof vents with proprietary covers. Then, we set several traps in the attic(s) to kill any rodents sealed in. Next, we install 4-6 of the best bait stations available in hidden locations around the exterior perimeter. These help to keep the outside population of rodents to a minimum. We check the traps twice per week until we are sure there are no more live rodents inside.

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Next, we vacuum droppings and apply a deodorizer, sanitizer, viruscide to the entire attic space. Many of our customers are finalizing the process by capping their insulation with TAP (see page 24). Once TAP is installed, the attic looks brand new and acts as a deterrent to re-infestation. We guarantee a rodent-free environment for one year and continue monitoring and refilling the bait stations quarterly. Our Premier warranty can be renewed every year with a small investment and continued station monitoring for your ultimate peace of mind. Be aware that rodents are everywhere in Florida. We commonly find them in even the most exclusive homes and neighborhoods. About 20 percent of Good News’ pest eradication is for rodent control. So If you or your pets see or hear evidence of rodents around your property call the best, call Good News 941-412-9610.

Protect your dream... “Sharing God’s Good News while solving pest problems with green solutions” - Dean Burnside

412.9610

371.1311

Commercial Division

752.1520 1.888.235.4632

GoodNewsPestSolutions.com 941.412.9610

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GOOD NEWS SERVICES

TAP: Thermal Acoustical Pest Control Helps Keep Bugs Out… and Comfort In!

Save Money on Heating and Cooling While Killing Pests Safely with TAP

hermal Acoustical Pest Control (T·A·P) can save you as much as 38% on energy costs while reducing noise and controlling pests. And best of all, it’s green! T·A·P is made up of 87% recycled paper and controls pests in a way that is non-toxic for humans and pets. You’ll stay warmer in the winter, cooler in the summer AND save money on your energy bills when you cap your attic with T·A·P Pest Control Insulation. T·A·P is 32% more energy efficient than traditional fiberglass insulation, adds a sound barrier to your attic and kills pests like roaches, ants and silverfish. 24

T·A·P Kills Bugs

Insects cannot build up a tolerance to T·A·P, as they can with organic biological treatments, and you never need to retreat the insulation. T·A·P controls ants, cockroaches, silverfish, termites, and other pests listed on the EPA label.

EPA-Registered Pesticide Containing Boric Acid

Boric Acid, the active ingredient in T·A·P, is found in common household products such as saline eyewash solution, detergents, and the food we eat. Although deadly to many insects, T·A·P is acceptable for use around pets and people.

T·A·P is Green!

Well, not literally, but T·A·P is permanent, made from all-natural ingredients and

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recycled newsprint, thus while you’re controlling pests and saving energy, you’re conserving landfill space. T·A·P earned the ENERGY STAR AWARD from the US Environmental Protection Agency for its part in protecting America’s vital energy reserve. T·A·P is superior to the cheaper, but widely-used glass-fiber in all phases: production, operation and disposal. Put simply, it takes less energy to make T·A·P; it takes less energy to heat and cool your home with T·A·P; and T·A·P presents no environmental hazard if ever removed. Eighty-seven percent of T·A·P is recovered newsprint—the same newspapers you put out on your curb for collection. That newsprint was made from wood pulp— trees: our most important renewable resource. The newspaper is fed through

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an electric disc-mill whose exceedingly fine tolerances explode the fibers into a soft, gray, cotton-boll-like substance. Compare this with glass-fiber, containing only 0-20% recycled content, and melted in giant gas-fired mills, which must remain “on” during down time, all the while giving off “greenhouse gases,” then spun in an additional process, using even more energy. Installing T•A•P in a 1500 ft. new ranch-style home productively recycles as much newsprint as a family will consume in 40 years; not only recycles, but removes it from the waste stream permanently, greatly saving landfill space. Adding to the “embodied energy” advantage of cellulose is the fact that most cellulose insulation is made with a high percentage of locally-generated raw materials. Other than the borates, which are about 11 percent of T•A•P by weight, it is not necessary to transport raw materials long distances to cellulose insulation plants. In addition, recycling newsprint locally as cellulose insulation makes it unnecessary to expend energy transporting it to distant landfills or de-inking plants. Just as significant as its recycling advantage is the superiority of T•A•P as an insulating material. Many independent insulation authorities agree that cellulose is the best fiber thermal insulation, and an impressive body of scientific research supports this belief. Spun glass fiber is an excellent air filter; we use it in the air returns of our home heating/ AC systems because air readily moves through it. But in our attics, that means that fiberglass insulation lets the radiant heat from the sun heat up our ceilings, so that the AC has to run longer to cool the house. And in winter, warm air from inside the house escapes through the ceiling and is replaced by heavier cold air, making our furnace work harder and longer, driving up energy usage and cost. T•A•P is denser than fiber glass, and a poor air filter, so that it retards this convective heat transfer.

Eighty-seven percent of T·A·P is recovered newsprint—the same newspapers you put out on your curb for collection. That newsprint was made from wood pulp—trees: our most important renewable resource. Even at mild temperatures, without the convective effects of wind currents, T•A•P, with an R-factor of 3.7/inch, performs well against glass fiber @ approximately 2.5 (blown) to 3.2 (batt). To achieve the US Energy Department’s recommended R-value of 49, would require about 13 inches of T•A•P, or about 20 inches of glass fiber—pretty much an impossibility in a peaked-roof attic!

Comfortable Conservation™

Here’s a number you can “hang your green hat on”: Typical energy savings from choosing T•A•P will range from 20 to 38 percent. Whether you measure it in kilowatts or dollars, expect big savings while reducing your carbon footprint. Since T•A•P is blown into attics, and sprayed into and onto walls, never cut or trimmed on the job, there is virtually no waste. Excess T•A•P is swept up or vacuumed and fed 941.412.9610

back into the hopper for re-use. This is a significant reduction in the disposal stream at the building site: the portion of the dumpster usually filled with cut and torn batts will have more room for other building product waste. Finally, if T•A•P ever must be removed because of damage (e.g., flooding or animal destruction), it may be landfilled without restriction, and presents no environmental hazard. Additionally, T•A•P is an EPA-labeled building product which has undergone “Fungi Resistance” testing (ASTM Method C1338) as is stated on its label. Other forms of insulation do not undergo this qualification, and may support mold growth during construction, or upon moist conditions. For more information about how T•A•P can work in your home, call 941-412-9610 or visit GoodNewsPestSolutions.com.

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C ONQUERING THE

INVASION OF

ants

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ants

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ants

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ants

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ants

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ants

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ants

nts are like tiny militia, an army of invaders that can easily take over, and sometimes destroy, your home. What might start with a small colony can rapidly grow into a threatening menace, chewing through wood and creating unsanitary and unsafe conditions. In fact, of all of the pests that can take up residence in your home, ants are among the most common and difficult to control. “Treat ants proactively, even if you only see one or two,” advises Jason Cameron, licensed contractor and host of DIY Network’s Desperate Landscapes. Cameron’s experience in home remodeling and carpentry makes him an expert on how to detect and discover entry points for potentially destructive ants to enter the home.

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ants

ants ants ants ants

ants

ants ants

ants

ants ants ants

ants

Dean Burnside, president of Good News Pest Solutions in Sarasota, agrees. “Some simple steps can help eliminate or reduce your ant problem,” he says, “but sometimes a professional treatment is warranted.” Good News uses a systematic approach to help treat the ants you see, and even those you don’t. “We start by treating the perimeter of your home using a reduced–risk product to defend against ants that want to enter your house,” Burnside explains. “Next, we treat all interior and exterior entry points, as they are prime locations for ants to infiltrate homes. Finally, we use gel and/or dust formulations inside in kitchens, baths and laundry areas for any trailing ants. We caution homeowners to NOT spray any aerosol pesticides in the areas where our bait is working.”

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ants

Here are four tips from Good News to keep that army of ants off the front line of your home and back outside where they belong.

Clear damp areas. Ants love to build their colonies in moist areas, especially those in which organic mulch, leaves, weeds, branches and brush remnants collect. Places where rain gutters overflow are perfect environments for ants, so be sure to clean them out regularly. If you have an ant problem year after year, see if there is wet debris up against your home and get rid of it. Use mulch sparingly, and cut back the landscape plants around the foundation.

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Store food properly. To help protect the inside of your home from ants, store food in sealed containers, used dried goods in a timely manner and sweep up crumbs immediately. Even a small crumb on the floor is a large meal for an ant colony. Also, be sure to clean up after your pets. Many ant problems are the result of pet food bowls being left out with food remnants in them. Water bowls are also an attraction to ants. Burnside says, “We recommend picking up food bowls as soon as your pet has finished eating, rather than leaving them on the floor.”

Monitor mounds. Outdoor mounds are nests that are underground. Fire ants particularly produce visible sand-like mounds. “Be sure to contact us to treat them as soon as possible,” Burnside advises. “These are nasty critters, and their bites can range from intense itching to downright dangerous.”

Check trees. Carpenter ants are the largest of all ant species and usually get into homes from nearby trees. “We will inspect trees on your property for nests, and treat as needed,” says Burnside. “Most carpenter ant nests are found in decaying wood in trees with holes or imperfections. In fact, carpenter ants can hollow out damaged wood throughout your home, causing problems that can be costly to repair.” For more information on how Good News can handle your ant problem, call 941-412-9610 or visit GoodNewsPestSolutions.com.

Protect your dream... “Sharing God’s Good News while solving pest problems with green solutions” - Dean Burnside

412.9610

371.1311

Commercial Division

752.1520 1.888.235.4632

GoodNewsPestSolutions.com 941.412.9610

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PET PEST PROTECTION DRAWING THE GREEN LINE T

the industry leader in Pet Safe Pest Control. We put your pets and family’s health and safety first.

PET PROTECTION PLAN

Practicing the latest in Integrated Pest Management, Our “Go Green plus 3″ Protection Program eliminates the potential for exposure from your living space right from the start and will keep your pets and family safe from exposure to harmful chemicals while controlling

he team at Good News Pest Solutions loves their pets! Our pet friendly pest control company works with many pet oriented businesses and organizations in the areas we serve, including a variety of vets, groomers, adoption and rescue centers. When you have children or pets, finding a safe way to get rid of pests becomes increasingly important. Good News is

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the pests that are invading your home. We will apply only eco–friendly, reducedrisk, pesticide exempt products in targeted areas inside your home to provide a pesticide-safe living space.

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TICK AND FLEA TREATMENTS

Our friendly professional technicians will provide simple instructions on preparing your pets for our eco-superior tick and flea removal. Good News uses a proprietary strategy to eliminate all adult ticks and fleas and applies a residual to known harborage areas within the infested zones. Bathroom and overhead ceiling fans will be turned on upon our departure to facilitate aeration prior to re-entry. You may find seat and sofa cushions turned over and daybeds open when you return. If your pets spend time outside on your lawn, it will be important to also treat the grass for fleas and under the shrubbery for ticks. You will need to keep your pets off the turf until our treatment is dry, usually an hour or two. Be sure to include treatment to your pets, either via flea/ tick pill or bathing with a mild product. Flea collars and ointments applied to the fur are also helpful if needed. Also, be sure to vacuum every day for one week after treatment. This is very important to promote adult hatching so they get into the residual product sooner – and die! Don’t forget to throw away the bag, if there is one. Be aware that you may still experience activity up to 30 days after the treatment and possibly longer if the pet has not been treated or has been exposed to other infested sites such as kennels, groomers, etc. The little buggers will live for only a few hours once exposed to the treated areas. We are very cautious about adding pesticides to your living spaces as our products have at least a 60-day residual effect.

Protect your dream... “Sharing God’s Good News while solving pest problems with green solutions” - Dean Burnside

412.9610

371.1311

Commercial Division

752.1520 1.888.235.4632

GoodNewsPestSolutions.com 941.412.9610

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MEET

THE TEAM

Good News Pest Solutions

Customer Service Team

L-R: Deborah Adams, Julie Jensen, Shirley Micklow, Crystal Houston, Tamy Aronow, Not pictured: Mona Catuzzo

L-R Back Row: Scott McClure, Corey Campbell, Charles Morgan, Front Row: Skip Morrison, David Strawser, Ryan Krizen, Ryan Willett

Specialty Service Team

GOOD NEWS TEAM

Dean Burnside

(Owner/Operator)

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Matt Van Landuyt (Operations Mgr)

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Deborah Adams (Controller, HR)

Sales Team

L-R Back Row: Randy Griffen, Dave Payne, Jon Smith, Front Row: Samantha Thomas, James Foy, Matt Van Landuyt, Tithaney Bray, Jim Bonney, Not pictured: Greg Swan

L-R Back Row: Adam Burnside, Walter Thomas, Bob Robbins, Jeff Grim, John Macy, Front Row: Jim Pate, Graham Griffiths, Karen Mensing, Greg Clark

Residential Service Team

LEADERSHIP

Ryan Krizen

Julie Jensen

(Service Mgr)

(Cust Serv Mgr)

941.412.9610

Graham Griffiths (Sales Mgr)

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