SUPPORTING FARMS

from Buy Australian Magazine August Issue 2021

RECIPES

CELEBRATING & SUPPORTING REGIONAL AND RURAL COMMUNITIES

A NEW LOGO ON THE SUPERMARKET SHELVES IS MAKING A REAL DIFFERENCE WITH AUSTRALIANS NEAR AND FAR ARE COMING TOGETHER TO SHOW APPRECIATION FOR OUR FARMERS.

Brands, industry and influencers like Chef Matt Moran have come together to launch, Thankful4Farmers - an initiative raising awareness of the critical contribution of farmers, while generating funds to support sustainable agriculture and regional communities. YOU CAN HELP support by selecting brands on supermarket shelves featuring the Thankful4Farmers logo. “Every day, three times a day, we need a farmer to have food on our tables,” says Thankful4Farmers Founder and CEO, Kim McDonnell. “Thankful4Farmers is about taking a moment to recognise the importance of farming and agriculture and acknowledging the men and women who work hard to feed Australian families every day, while also raising funds that will make a positive difference to their lives as they face unprecedented challenges.” “As climatic conditions, reduced investment, fluctuating commodity prices, raising tariffs and labour shortages adversely impact farmers - we know many have lost farms that have been in their families for generations, while farming and regional communities face disproportionately high rates of mental health challenges” “Some 300,000 Australians are currently working across our agricultural industries. More diverse and tailored resources are needed to address systemic challenges in the industry to create sustainable impact.” “We wanted to start a movement that bridges the gap between brands, consumers and agricultural communities.” “By showing our farmers Aussie mateship and letting them know - we’re supporting them and are truly thankful. And working with brands to make a tangible difference and help solve the issues farmers are facing.”»

“I’m really proud and excited to be part of the Thankful4Farmers initiative,” says Ambassador Matt Moran. “As a fourth-generation farmer, I know first-hand the work that goes into producing our food and we’re so lucky in this country to have access to such incredible ingredients.” “We chefs and restaurateurs wouldn’t be able to do what we do without our Aussie farmers and as consumers, we rely on them for every meal,” said Moran. Everyone can be a part of this important initiative when they shop. Thankful4Farmers raises funds by partnering with organisations and businesses already in the retail and consumer markets to co-brand products and sponsorship opportunities that generate revenue to support sustainable agriculture. “Simply look out for the Thankful4Farmers logo when choosing a product on supermarket shelves or on menus in restaurants and cafes,” says McDonnell. “By choosing that brand, you will be demonstrating your support and a portion of what you pay will go directly to helping our farming and rural communities. If you can’t find products in their local supermarket, tag them on social media and tell them you’re #Thankful4Farmers and they should be too!” See all the brans and restaurants that currently have the logo

www.thankful4farmers.com.au/products

Thankful4Farmers is committed to investing in organisations to create long-term sustainable change in regional and rural areas affecting the farmer; the farm; and the farming community. Recently announced grants from Thankful4Farmers have been made to:

Foundation for Rural Regional Renewal: https://frrr.org.au/ Soils for Life: https://soilsforlife.org.au/

For further details: Get involved to help rural and regional communities visit

www.thankful4farmers.com.au

GATHERED GOODS AUSTRALIA

Founder Georgie Rogers is committed to supporting bush based businesses and their communities, sourcing uniquely from the regional areas Australia wide. “The relationships I have forged with my suppliers is why I do what I do. Having a tangible way of knowing how many people you help, makes our gifts unique, and meaningful” says Georgie. Gathered Goods Australia makes an accurate regional Aussie employee tally included in the mini mag that accompanies every beautifully presented hamper based on the products selected.

Visit our website: www.gatheredgoods.com.au Call or email Georgie to discuss your options on 0439 378 681, georgie@gatheredgoods.com.au

At Red Tractor we are committed to At Red Tractor we are committed to supporting Australian agriculture and supporting Australian agriculture and have partnered with Thankful4Farmers have partnered with Thankful4Farmers to help create sustainable change. to help create sustainable change. 5¢ from the sale of every bag of 5¢ from the sale of every bag of 1kg Red Tractor Oats will be donated to 1kg Red Tractor Oats will be donated to help support rural communities and our Aussie farmers. help support rural communities and our Aussie farmers.