Visual Design Portfolio 2016-2021_Lin, Ching-Yu 林靖淯 作品集

Page 1

Lin, Ching-Yu

Portfolio

Selected Works 2016 - 2021

Visual & Graphic Design


Lin, Ching-Yu

Portfolio 16' - 21'



Lin, Ching-Yu

Portfolio 16' - 21'

04


Lin, Ching-Yu 林靖淯

Visa Status Phone

E-mail

LinkedIn Website

Professional Experience/ Jun. 2020 - Present

Freelance Graphic Designer Beyond Words. Studio, Taiwan .Create visual presentation including retail .design, visual merchandising and exhibition .Determine marketing and brand vision .Define scopes of work, budgets, schedules .Produce product rendering/mockup .Involved in printing process to final product .Packaged final presentations for client Sep. 2019 - Jul. 2020

Substitute Military Service Kaohsiung City Police Department, Taiwan .Digitization the city closed-circuit .television camera route through QGIS

Tier 5 (Youth Mobility Scheme) 01/2022 - 01/2024 +44 7871311573 chingyu.j.lin@gmail.com linkedin.com/in/chingyu-j-lin/ digital portfolio on issuu.com/cy.lin graphic work on behance.net/CY_Lin

Publication/ 2020

The Road to Rebirth. Taipei: Linking Publishing

2019

NCTU GIA Works 2016-2018. Hsinchu: National Chiao Tung University Press

2016

NCTU GIA Works 2016. Hsinchu: National Chiao Tung University Press

Exhibition Experience/

2019 2018 2016

Sep. 2018 - Mar. 2019

Internship Miralles Tagliabue EMBT, Barcelona .Scheme design and design development .Concept collages and architectural drawings .Rhinoceros 3D modeling/rendering .Physical model making, .Information research for project initiation .Bridge to Mandarin-speaking clients .Preparing for final proposal and presentation Language/ Mandarin (native), Taiwanese (native) English (fluent), Spanish (beginner) Skills/ Rhinoceros, SketchUp, AutoCAD, Enscape, Photoshop, Illustrator, InDesign, KeyShot, V-Ray Education/ Sep. 2015 - Jul. 2019

Master of Architecture I National Chiao Tung University Sep. 2011 - Jul. 2015

Bachelor of Civil Engineering National Central University

2019 GIA Project Review Project "Bunker Memorial Theater" 2018 GIA Project Review Project "Black Water" and "Station of Stage" City Within City - Revitalization of A City Project "Travel Memory"

Experience/ 2021

BFFECT Skincare Branding Campaign

2021

Xie Braised Minced Pork Rice Gift Packaging Design

2021

STEAMLab Taiwan Zhong-Lun Exhibition Visual Design

2020

WELLS Cafe Branding/Visual Merchandising

2020

Xie Braised Minced Pork Rice CIS

2018

2018 GIA Project Review Curator/Visual Design/Exhibition Construction

2018

Synesthesia - Forum & Music & Picnic Curator / Visual Design

2016

2016 GIA Project Review Bamboo Pavilion Construction

Achievements/ 2017

Honorable Mention NCTU Architecture Competition Migratory Matters: Reworking Memories

2015

Judges' List Award NCTU Architecture Competition Miniature Rooms

2015

First Prize L'Oréal Brandstorm Wildcard Project 05


Lin, Ching-Yu

Content

Portfolio 16' - 21'

Part I Branding/CIS

Xie Braised Minced Pork Rice Local Food Restaurant Beyond Words. Studio Design Studio The 3 Mixed Dogs Pet-friendly Restaurant Eclipse Cafe Branding Yummy Gourmet Restaurant Rebranding

Part II Editorial/Print Design

STEAMLab Taiwan Booklet Design GIA Project Review 18' Visual floatingboundaries Tsayea Construction Ltd. Stationary Branding WELLS Cafe Hsinchu Business Card & Menu Design Infeel Architects 2020 Lunar New Year Card GIA Project Review 18' Event Poster National Central University IM 30th Anniversary Publishment

06


Part III Visual Design

BFFECT Skincare 2021 New Packaging Campaign STEAMLab Taiwan Zhong-Lun Exhibition Visual Design WELLS Cafe Hsinchu Visual Design Traveldrug Podcast Visual Design o new world Photography Visual Design

Part IV Others

Meishu E. 5th Road Residence Interior Design The Island Next to Nihility Book Cover Design will you say hi, before flower cries Album Cover Design Infeel Architects 2020 Lunar New Year Card Year of Ox Lunar New Year Card Poster Design Visual Experiment Art Project

07


Part One

Develop the brand DNA from the traditional Taiwanese local street food and the bicycle vender. The logo combined the Chinese character "Xie" with the signature bicycle vender, brings the cultural background together with the Taiwanese local food. Design Includes logo, business cards, menu, digital flyers, signs, posters, brand sticker, lunch box, gift box and red envelope.

Branding

Xie Braised Minced Pork Rice CIS Design Client/ Xie Braised Minced Pork Rice 2019

Branding / CIS

4.5x

4.5x Xie Braised Minced Pork Rice CIS Design 08

1x 4.5x

4.5x

3.5x


C32 M86 Y86 K0 R82 G68 B50 #b64432

こころ明朝体

こころ明朝体 R

Garamond

Garamond Regular

C0 M12 Y20 K0 R253 G232 B208 #fde8d0 Gold

09


Part One Branding / CIS Xie Braised Minced Pork Rice CIS Design 10

Business Card

Red Envelope

Gift Box

Digital Printing Ivory Paper 300g Hot Foil Stamping (Matte Gold)

Digital Printing Wood Free Paper 150g Hot Foil Stamping (Matte Gold)

Digital Printing Corrugating Medium/Matte PP Coating Hot Foil Stamping (Matte Gold)


Paper Lunch Box

Menu

Menu Billboard

Digital Printing Greaseproof Paper

Digital Printing Simili Paper 70g

Digital Printing Photographic Printing Paper Matte PP Coating

11


Part One

Words express feeling, emotion and thoughts, yet visual and perception convey more. The inspiration comes from the cross-out line in a sentence. The logotype based on simple and modern typography with a slightly twist.

Branding

Beyond Words. Studio Branding

Business Card

Client/ Beyond Words. Studio 2021

Letterpress Printing Gmund Colors Matt 300g

Branding / CIS

3x

3x

1.5x

Beyond Words. Studio Branding 12

3x


C79 M68 Y57 K16 R68 G79 B90 #46505b

Noto Sans

Noto Sans Thin Noto Sans DemiLight Noto Sans Medium

C0 M0 Y0 K100 R35 G24 B21 #231815

C11 M6 Y7 K0 R232 G236 B236 #e8eded

13


Part One

The logo outlined the silhouette of owner's three pet dogs with distinct ear feature. The amiable illustration and the selection of the color brings a sense of warmth and cuteness to the pet friendly restaurant. Design Includes logo, business cards, menu, digital flyers, signs, posters, coasters, Linen shopping bag.

Branding

Three Mixed Dog Pet-friendly Restaurant Client/ Three Mixed Dog Restaurant 2018

Branding / CIS

2x 1x

5.5x

1x 3.5x 4x

Three Mixed Dog Restaurant Branding 14

15.5x

3.5x


C28 M37 Y44 K0 R194 G165 B139 #c4a78d C0 M12 Y20 K0 R253 G232 B208 #fde8d0

ヒラギノ丸ゴ pro

ヒラギノ丸ゴ pro W2 ヒラギノ丸ゴ pro W6

マメロン

マメロン Regular

Coaster

Business Card

Menu

Digital Printing Diatomaceous Earth

Digital Printing Woodfree Paper 300g

Digital Printing Woodfree Paper 100g

15


Part One

Branding

Eclipse Cafe Branding

2021

Branding / CIS Eclipse Cafe Branding 16

Eclipse is an astronomical phenomenon which Earth causing a shadow across the lunar surface. The logo captures the motion of the Moon creating a series of geometry change showing the time track. Eclipse Cafe is a branding practice project including paper cup, business card and coffee bean packaging.


C0 M20 Y11 K0 R255 G222 B219 #ffdedb

Marion

Marion Regular Marion Bold

C82 M50 Y35 K0 R48 G117 B148 #307594

17


Part One

The new logotype is inspired by the different light beams we encounter throughout the day. Each of them represents the all-day service of the restaurant from morning to evening. Combined with the distinct curvy glass wall of the interior, the new logotype gives the 20-years old restaurant a brand new identity. Design includes logotype, business cards, signs, apron.

Logotype

Yummy Gourmet Restaurant Rebranding Client/ Yummy Gourmet Restaurant 2021

Branding / CIS

5x 1x 1x

Yummy Gourmet Restaurant Logotype/Branding

.8x

5x

.8x1x

from morning to evening

18

.8x

1x 1x


C71 M52 Y67 K7 R90 G109 B91 #5A6E5C

Marion

Marion Regular Marion Bold

C41 M17 Y44 K0 R165 G188 B154 #A8C09B C6 M45 Y82 K0 R235 G160 B56 #F5A534

19


Part Two

Print Design

STEAMLab Taiwan Booklet Design

Client/ STEAM Lab Taiwan 2021

Editorial / Print SteamLab Taiwan Booklet Design 20

The Booklet presents the past achievements of STEAMLab and the future proposal of the new educational brand for the Children's Discovery Museum Hsinchu.

Cover

Pages

Digital Printing Ivory Paper 300g Matte Coating

Digital Printing Woodfree Paper 100g


21


Part Two

Print Design

GIA Project Review 18' Visual floatingboundaries

Client/ National Chiao Tung University GIA 2018

Editorial / Print GIA Project Review 18' Visual 22

Boundaries are dynamic and constantly changing. The key visual take a plume of unpredictable smoke and play with the boundary form of the geometry.

Brochure

Promotion Card

Event Coupon

Digital Printing Woodfree Paper

Digital Printing Ivory Paper 300g

Laser Cut Kraft Cardboard 2mm


23


Part One

Branding

Tsayea Construction Ltd. Stationary Branding Client/ Tsayea Construction Ltd. 2022

Branding / CIS Tsayea Construction Ltd. Branding 24

The newly design stationary branding brings freshness to the 30 years constrction company. The inspiration comes from the unique polyline of the logo.

Writing Paper & Envelopes

Business Card

Digital Printing Woodfree Paper 100g

Letterpress Printing Gmund Colors Matt 300g


25


Part Two

Print Design

WELLS Cafe Hsinchu Visual Design

Client/ WELLS Cafe 2020

Editorial / Print WELLS Cafe Hsinchu Visual Design 26

Responsible for the key visual for WELLS Cafe, Hsinchu. Design includes interior display boards, signs and signage system, business cards, menu, flyers, Collaborate with the

Business Card & Coupon

Menu

Digital Printing Ivory Paper 300g

Digital Printing Ivory Paper Matte Coating with Thread Binding


Print Design

Infeel Architects 2022 Lunar New Year Card

Client/ Infeel Architects 2022

Responsible for the key visual for WELLS Cafe, Hsinchu. Design includes business cards, menu, flyers, interior display boards, signs and signage system. Collaborate with the interior

Postcard Risograph (Gray/Brown/Gold) Light Wheat Paper 200g

Infeel Architects 2022 Lunar New Year Card 27


Part Two

Print Design

GIA Project Review 18' Event Poster

Client/ National Chiao Tung University GIA 2018

Editorial / Print GIA Project Review 18' Event Poster 28

The event poster of GIA Project Review 18' can be folded up into a small format as a event brochure with time schedule on it. It is also one of the pages in the exhibition brochure.

Event Poster Digital Printing Woodfree Paper


Booklet Design

National Central University IM 30th Anniversary Publishment

Client/ Department of Information Management, NCU 2015

The publishment celebrates the Department of Information Management 30th anniversary. The booklet shows the past achievements and the detail timeline of the department history.

Cover

Pages

Digital Printing Coated Paper 300g Matte Coating with Silver Pressed

Digital Printing Coated Paper 100g

NCUIM 30th Anniversary Publishment 29


Part Three

Product Rendering

BFFECT Skincare 2021 New Packaging Campaign

Client/ BFFECT Skincare 2020

Visual Design BFFECT Skincare 2021 Campaign 30

BFFECT Skincare is a fast-growing professional skincare brand in Taiwan. The project starts from scratch with packaging design to the final rendering and marketing campaign for different product line, showing the “scientific-based” and “professional” image of the brand. The campaign shows the various consistency and the main ingredient of different products.


31


Part Three

Exhibition Design

STEAMLab Taiwan Zhong-Lun Exhibition Visual Design

Client/ STEAMLab Taiwan 2021

Visual Design STEAMLab Taiwan Exhibition Visual Design 32

Worked closely with the curator and the exhibition design team to present fully considered printed matter including display boards, booth signs and advertising canvas.

Advertising Canvas

Display Board

Digital Printing Canvas

Digital Printing Photographic Printing Paper with Foam Board


33


Part Three

Visual / Interior

WELLS Cafe Hsinchu Visual Design

Client/ WELLS Cafe 2020

Visual Design WELLS Cafe Hsinchu Visual Design 34

Design includes interior display boards, signs and signage system, business cards, menu, flyers. Collaborate with the interior design team to present the optimum design for the site.

Front Door Logo

Menu Billboard

Glass/In-store Sign

Laser Cut White Plated Iron

Digital Printing Matte Transparent Sticker on Acrylic

Cutting Sheet


35


Part Three

Visual Design

Traveldrug Podcast Visual

Client/ Traveldrug Podcast 2020

Visual Design Traveldrug Podcast Visual 36

The inspiration of the podcast visual comes from a simple luggage with a beam of light illuminates the scene. Design includes podcast cover, business card and episode template.

Business Card Digital Printing Ivory Paper 300g with Special Die Cut


Visual Design

o new world Promotion Card

The photography of "o new world" is looking at the world through an unique way and lense. The circular cutout photography creates a focuspoint that draws the attention. The design is a simple circle form by differnt graphic.

Client/ o new world 2020

o new world Promotion Card 37


Part Four

Interior Design

Meishu E. 5th Rd. Residence Interior Design

Client/ Mr. Tsai 2021

Other Meishu E. 5th Rd. Residence Interior Design 38

The wall paint design is a series of geometry composition defining various living area. The color scheme includes midnight blue, glacier gray and light taupe, creating a contemporary and cozy style. The residence includes a living room, two bed room and a recording studio.


39


Part Four

Product Design

The Island Next to Nihility Book Cover Design

2020

Other The Island Next to Nihility Book Cover Design 40

The book cover design of "Island Next to Nihility" is a practice project using 3d modeling and rendering skill. The floating ice island which might vanish at any moment reflects the concept of the nihility.


Product Design

will you say hi, before flower cries Album Cover Design

The album cover design of "will you say hi, before blower cries" is a practice project. The cover shows a polaroid photo and a side profile silhouette sketch.

2020

Album Cover Design 41


Part Four

Print Design

Infeel Architects 2020 Lunar New Year Card

Client/ Infeel Architects 2020

Other Infeel Architects 2020 Lunar New Year Card 42

The lunar new year card is designed for an architecture firm and sent to the client through digital format. Simple geometry included circle and triangle form the outline of the silhouette of two rats which celebrates the year of rat.


Print Design

Year of Ox Lunar New Year Card

The lunar new year card is designed with the chinese character of ox in an isometric angle, creates a maze spatial effect.

2021

Year of Ox Lunar New Year Card 43


Part Four

speed spectrum spacecraft 2021

Other

that blurry memory 2021

us against the world 2021 Poster Design

ocean floor 2021

44


bio-attack 2021

Narcissism 2021

undefined 2021

No Talent No Inspiration 2021

45


Part Four

Other

Visual Experiment

46


"The flow of the colors ignites my imagination."

The series of experiment focus on the flow of color exploring the visual possibility to create depth and kinetic in 2D graphic.

Color Flow

47


Part Four Other

"Physical models help to clear the uncertain feeling."

Through making physical model and experimenting different material, I tried to represent the fear of being dragged down into the blackwater. The topography of the "space" or "void" between the plaster and the rock is a significant discovery, create an uncertain space between the rock and the casting.

Art Project 48

B/W


series 01

series 02

series 03

expt 07/ Action Force & Reaction Force on Site plaster, elastic fabric 360×600×120 mm

2017

49


Lin, Ching-Yu

Portfolio

Selected Works 2016 - 2021

Visual & Graphic Design


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