YouTube
Presentation Agenda: • • • • •
1
Introduction Prayer Tuesday Review All About Instagram and Periscope Prayer
I’m so glad you made it today and that you share the same interest and concern about supporting ministry!
2
Intention
Tools
Technique
Results
To consider what we are trying to accomplish with our ministry as we move online
What tools work and don’t work for our goals and intentions
What is the best techniques or strategies we can use to execute
How to we measure our results
3
Social Media is a form of online communication, however communication can be anything
In-person meetings and church servoces Conference Call lines
Traditional email and text messages as well as scheduled messaging Online meetings like GoToMeeting, Zoom, MS Teams, Webex, etc. Facebook, YouTube, Periscope, Instagram, Twitter, SnapChat and others
4
5
What works well on YouTube
Easy To Create
Creating an account on either is very straightforward
Bigger fish in smaller pond
IG has 1 billion users (to Facebooks 3 billion and YT 2 billion. Periscope has 10 million users
Designed for mobile
Both planforms are designed for mobile usage which means more accessibility.
6
Monetization
There are many ways to make money on both patforms, primarily gifts given from viewers
Third Party Support
Primarily IG, there re several companies, books and videos available to help you learn the tool for business
Live Streaming
Periscope allows 3rd party streaming. IG does not today but that could Change at anytime
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INSIDER FEEL: I’m not sure this is an actual con, but both platforms have a “insider” feel. This means it make take a moment to understand all the bells and whistles. While you may not read a manual, you certainly will watch a how to video or two.
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LIMITED VIEWERS: With 10 million viewers, Periscope has the smallest viewership we’ve reviewed. Having said that, this still could be a plus assuming your “tribe” is using the tool. .
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7
Usage Report Card
8
Instagram “Young and Fun – HashTag Heaven”
Periscope “Where the intellquals hang out”
Free
Free
Yes
Yes
Features
YouTube “How-to Heaven”
FaceBook “Old Folks Social Meedia”
Cost
Free
Free
Login Required
No
Live Streaming
Yes
Yes
Yes
Yes
Setup Challenge
Medium
Easy
Easy
Easy
Real-time Chat
Yes – with setup
Yes
Yes
Yes
Online Edit Features
Yes
Yes* (update)
No
No
Depends
type of page
Usage Report Card
9
Features
YouTube
Periscope
Montization
Yes
Yes (30k+ friends)
Yes (sell products)
Yes (Super Hearts)
Export Capabilties
Yes
No
Yes -video downloader_
Yes
Scheduling
Yes
Yes
Yes
Yes
How is your post found?
Search by topic
Friends & Share
Follow & Search
Follow & Search
Custom URL
Possible
Yes
Yes
Yes
Requirement
Google email
Email address
Email address
Email address
– video downloader
Download Instagram app
Choose to create sign in or
Download Periscope App
Choose to create a sign in or
10
Link to FB or account
Choose friends or celebs to follow
Add pictures and person information
Link to FB, Twitter or google account
Choose friends or celebs to follow
Add personal information
Review and learn analytics