A TRIP DOWN MEMORY LANE Department of Food Culture Preservation By: Cyntia Kosasih
PARLIAMENT OF POSSIBILITIES BACHELOR OF ARTS (HONOURS) INTERIOR ARCHITECTURE SEMESTER 6 AUGUST - DECEMBER 2018 IDS 60108 ADVANCED INTERIOR DESIGN PRACTICE 1 VICKRAM THEVAR VIJAYAN YASMIN RAHMAN
Image by: Craig Stephens
CONTENTS PHASE 1 : THE NARRATIVE PHASE 2 : PROGRAMMING PHASE 3 : FLOOR PLAN, SECTION, ISOMETRIC, PERSPECTIVES, DETAILING & MODELS REFLECTION
PHASE 1 : THE NARRATIVE
A TRIP DOWN MEMORY LANE Department of Food Culture Preservation
Malaysia is a multiracial country that is well-known for its vibrant and diverse flavours, assorted influences and rich history. Food is necessary for survival, but in the context of Malaysia, it is a unique culture altogether. As a result of prolonged exposure to cultural diffusion, numerous authentic malaysian dishes were created, thereby exhibiting various cooking styles which resulted in a fusion of aroma and spices. However, to some extent, straying too far away from malaysian roots due to the very same trend could be a potential threat to local heritage. Now, in a few years time, can you reimagine Malaysia without the iconic dishes mentioned earlier in their purest form? What happens when the future generation decides to turn their backs on where it all started? What happens when there is a lack of potential successors to inherit a legacy that represents Malaysia in its most unique state? Put it simply, what if the Malaysian food culture had reached the point where millenials pose questions like “what is nasi lemak?” while standing in the very same ground that it was originated from? “A Trip Down Memory Lane” from the Department of Local Food Heritage brings a revamped local food experience to fellow diners while educating them about the origins of Malaysian Food Culture through their very own taste buds. The department was created to preserve specific types of food, or more importantly, the cooking styles or recipes that holds a degree of significance to a family business but lacked a viable successor to sustain their legacy. As a result, the department could serve as a sanctuary to prevent iconic Malaysian dishes from being forgotten in the midst of the current food fusion trend. The Malaysian food culture holds true as of today as one of the unique and defining traits of what makes Malaysia interesting. As the saying goes, “we never know what we have until itʼs gone”, therefore it is never too late to take some time off and reminisce our local roots, only then we will truly learn how to appreciate our identity.
KUALA LUMPUR, MALAYSIA Malaysia is a multiracial country that is well-known for its vibrant and diverse flavours, assorted influences and rich history. When it comes to food, it is undoubtedly a necessity to many; but in Malaysia, it is a unique culture on its own. Its Multiracial origin gave rise to numerous authentic malaysian dishes stemming from multiple race and ethnic groups.
CHAR KUEY TEOW The legendary wok
PENANG
TEOCHEW CHENDUL Long Queue on the alley & under the sun
KL
FAIL
Cook Yourself Sudah Makan? Means ʻhave you eaten?ʼ A common Malaysian greeting that demonstrates the importance of food as part of Malaysian culture.
Attracted by food smell
Pass by certain food stall
LOCAL CRAVING Some people are willing to travel long distances just to satisfy their cravings.
O
and truck round Food stalls a er Food lock tow the c
SITE ANALYSIS q tS ke ar r M we ld k to c clo re ua
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RETIREMENT
T AT OU TR RIS AC T TIO N
city y Think b G N RUA
SITE
t Marke
TR AS
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SURROUNDING AREA
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Small groceries shop, selling Vegetable only
Pu b ne lic tr arb an sp y o
ar
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W al
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tu ri
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PO RT A
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WHO WILL BE THE NEXT LEGENDARY COOK?
Ka s
l Centra
PROBLEM ISSUES Preservation of Local Tradition Young generation have ignored the practice of Malay traditional food they prefer to get convenient / fast food.
Successor Viability Millennials nowadays has conflict of interest with their predecessors in the family business, resulting in a lack of potential sucessor to inherit the recipe.
Cultural Diffusion The spreaad of cultural beliefs and social activities from one group to another. E.g. Nasi Lemak Burger, Ice Cream Cendol
FACTORS THAT AFFECT YOUR APPETITE
PHASE 2 : PROGRAMMING
PHASE 3 : FINAL PROPOSAL FLOOR PLANS
SECTION
ISOMETRIC & PERSPECTIVES
ENTRANCE
REUNION KOPITIAM RECRUITORIUM
ALLEY WALKS RECIPE STORAGE
REUNION GAME
FEAST BAZAAR
DETAILING ANNOUNCEMENT The announcer announces the selected number through a mic and will be accompanied by a huge magnifying glass latched onto a scissor lift for better viewing by fellow contestants.
Cashless system
BINGO STALL
FOOD STALL
The bingo game caters for 10 pax per round and contestants are seated on a long table not too far from the bingo machine. The spherical bingo cage located at the center stage contains random numbered bingo balls which will be mixed via the rolling motion of the bingo cage.
Food stall Logo
The food stalls in the feast bazaar offers a variety of local favourites, but the method of interaction between the customers and their food takes a unique little twist. Food is delivered to customers via the immobile conveyor belt which will only move when customers pedal the hand reel, much like a bicycle pedalling motion, which then allows them to proceed to their respective dining tables in the second floor upon collection. This creates a semi-automated and personalised experience for customers to work towards their food, thereby increasing hunger levels and at the same time, enhancing satisfaction upon consumption.
Cooking and washing dish area
BINGO!! Winners of each bingo match strikes the gong located infront of them to indicate that they have obtained all the required numbers to emerge victorious as an alternative to the conventional way of shouting "bingo".
BINGO STALL ISOMETRIC VIEW
Each food stall is equipped with a megaphone for stall owners to advertise and attract customers to their respective stalls. Upon placement of order, customers wait for their food in an orderly fashion infront of a conveyor belt that is operated using a built-in hand reel.
FOOD STALL ISOMETRIC VIEW
PROGRAMMING MODEL 1.
3.
4.
2.
FINAL MODEL
NARRATIVE MODEL : ICE SHAVER
REFLECTION This module was stressful to say the least, but nevertheless I was grateful for the lessons learnt and the outcome that it has given me. Firstly, I would like to thank my lecturers Mr Vickram and Ms Yasmin, who had given me tremendous amount of support and guidance in arriving at the finalization of this project. I am grateful to be given this opportunity to learn under such experienced lecturers in their respective fields. “A Trip Down Memory Lane” is a proposed project for the country to be more appreciative towards local cultural heritage that revolves around food and it is also a place to preserve timeless and invaluable food recipes for the next generation to experience a blast from the past or rather, a glimpse of what their ancestors are capable of. In my opinion, this project is the most interesting project in the entire semester as I had to compare other food projects that I previously did. Furthermore, what really sparked my interest was that I was given the choice to choose my design topic based on my personal interest; which in this case is about FOOD. I strongly believe that food is the essence of Malaysian culture and with further research, my opinion was justified even further as I learnt a lot about the food culture. What is even more interesting was the fact that Malaysians, for the love of food, donʼt mind travelling for a few hours to other states like Penang just to indulge themselves in famous savory food even though they still can find it in local hawker centers located all around KL. Last but not least, I will admit that I have improved a lot on my visual representation aspect, especially in photoshop and 3DS Max. Not only have I realized it on my own, I was elated to receive praise from my lecturers and friends as well for the accomplished jobs. I was really glad that although having faced many obstacles in the process, the hard work invested paid off in the end. I hope that with my project proposal is able to spark further inspiration to other designers within the same community and interests to raise awareness on the importance of a countryʼs culture and in the context of Malaysia, the food culture that brings each other much closer.