DIMITRIOS PISPILIS
PORTFOLIO
2020
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03 ABOUT 07 PERSON 11 EXPERIENCE _ 15 RETAIL 45 RESIDENTIAL & INTERIOR 53 HOSPITALITY 57 STUDIES _ 63 PHOTOGRAPHY _
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AB
OUT
ABOUT
A misunderstood son of Greek immigrants in Germany. After graduating from the Greek High School in Nuremberg, he made a an attempt to study Biochemistry and Biotechnology in Greece. After two years he decided to abandon Greek Wonderland and return to Germany, where he finally studied what he always wanted: Architecture. Though misunderstood at the university as well, he graduated successfully, while being exposed to the world of fashion during the studies. The wide range of interests, along with existential stress, prompted him to combine the opposites and engage in Retail Design. In recent years, he was fortunate to work on projects around the world. Travelling to places such as New York, Mexico, Moscow, Tokyo, Seoul, London and more exposed him to the whole spectrum of the human race, making him acknowledge that the situation is daring everywhere. 270 days living and working in Tokyo shook him to the core. Berlin had the same effect. In less days though. He works with architects and non-designers, graphic designers, strategists, waiters, contractors and agencies. He surrounds himself mostly with fun and multi faceted people. He despises mediocrity, as a quality not an attitude, and stagnation. He loves the unexpected, spontaneity, random life situations and laughter. He cannot live without his closest peers and the feeling that there is always somewhere a happening.
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ABOUT
Now this is his portfolio. It better give a good overview of his works and experience accumulated since the university. Included are works that meant something to either him or the business and are worth mentioning. There are more works. Smaller, bigger, weirder, more difficult but best not to stretch your time. Please refrain from duplicating content found in this document as most images and data is under copyright with the respective companies. Thank you for taking the time in reading this and moreover looking through the portfolio. In case you want to reach out my contact details are included (p.10). I wish you a good day! Dimi.
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PERS
ON
PERSON
DIMITRIOS PISPILIS (32) pispilis.d@web.de +49 175 78 20 165 NUREMBERG, GERMANY
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PERSON
EDUCATION 09/2008 – 02/2013 Georg-Simon-Ohm University; Faculty of Architecture Degree: B.A. (2,5) 10/2006 – 07/2008 University of Thessaly in Larissa, Greece; Faculty of Medicine; Biochemistry and Biotechnology 09/2003 – 07/2006 Greek lyceum, Nuremberg 09/2000 – 07/2003 Greek high school, Nuremberg 09/1994 - 07/2000 Greek primary school, Nuremberg VOLUNTARY social programs against discrimination based on sexuality" editor for the school magazine
TECHNICAL Windows, Mac OS operating systems Microsoft Office, Keynote workplace programs VectorWorks, Google SketchUp, InDesign design
SKILLS project management strategic thinking design management analytical skills adaptability collaborative creativity and conceptual thinking attention to detail critical thinking problem solving
INTERESTS architecture retail landscape fashion travelling and discovery my friends and family museums exhibition design socializing waiting tables photography greek literature interior design objects
LANGUAGE Greek mother tongue German secondary mother tongue English Cambridge CPE (C1)
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EXPER
IENCE
EXPERIENCE
04/2020 - current STUDIO H, Nuremberg http://studioh.studio/ Interior Architect, freelance
08/2017 – 09/2019 adidas AG, Herzogenaurach, Germany" CTC - Retail Concepts Creation position: Senior Manager Retail Concepts
renovation and furnishing of private housing preparation of mood boards, sketches, visualisations research and sourcing of furniture, objects and art pieces client presentations sourcing of partners and contractors communication with external parties budget planning and controlling planning of timeline and work dependencies on site supervision
manage and support a team of 2 key contact for the retail identity of adidas Originals drive the development and creation of a new retail identity for adidas Originals in collaboration with internal and external teams manage external agencies and suppliers drive the flagship store program from layout drafts, design sketches to implementation contribution in the strategic planning of roll out and store openings strong relationship and collaboration with markets support Y-3 retail identity manage relationships to key stakeholders strategic planning and approaches of retail format strategy constant research and learning about trends, materials and consumer insights
10/2019 – 03/2020 Gonzalez Haase AAS, Berlin, Germany https://gonzalezhaase.com Design Director, freelance
09/2016 – 07/2017 adidas Group Japan K.K, Tokyo, Japan Brand, Trade Marketing Position: Manager Trade marketing
clients included: KOMONO, VOO Store Berlin, 1017 ALYX 9SM, Veilance, ... key figure between the principals and the wider office team (8 pers.) ensuring design direction is captured and communicated to the team contributing with ideas and solutions to the design development driving retail projects to ensure scalability and cost effectiveness introduction and implementation of processes and tools to optimize efficiency communication, meetings with clients supervision and guidance to the team and their work acquisition of new business and new external partners preparation of cost proposals and sow cost control and resource planning of on going projects
inter-company transferee as part of a temporary assignment help establish and create the positioning of the trade marketing team" assess current status and point out irregularities and room for improvement" introduction of global processes, standards and guidelines to the team establish stronger connection with the HQ and align with the brand's direction" support/drive the team in the execution of wholesale retail projects" getting to know and understand WHS business and its demands introduction of new agencies to support in the daily work up skilling the team and familiarisation with adidas’ retail concepts assist in the hiring process trend research among the market's retail landscape and report back to HQ
project planning to guarantee deliverables, milestones and scope are delivered
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EXPERIENCE
03/2016 – 07/2017 adidas AG, Herzogenaurach, Germany" CTC - Retail Concepts Creation position: Manager Retail Concepts manage and drive the adidas Originals flagship projects contribute with design and ideas to the execution of flagship stores drive the design and development of new fixtures and displays on-site support during the implementation of flagship stores improving design processes and internal alignments according to brand objectives coordinating and implementing assigned tasks to aid in the creation of global retail concepts, standards and guidelines, including all future and refinement of concepts coordinating and implementing assigned tasks to aid in the creation of concepts, including mono-label stores, core stores, brand Centers, and other distribution models across owned and franchise networks and special programs
03/2014 - 02/2016 adidas AG, Herzogenaurach, Germany CTC - Retail Concepts position: Assistant Manager Retail Concepts support the design and development of retail projects manage and drive small scale retail projects heavily involved in sport lifestyle and fashion driven projects assisting the team with design proposals improvement of work style by introducing CAD-software creation of layout studies and bespoke design solutions steering independently assigned projects creation of design briefs contributing to the adidas Originals flagship stores with improvement proposals and further explorations of the given retail concept
09/2013 – 02/2014 adidas AG, Herzogenaurach, Germany Global Retail Environments position: intern 08/2013 - 09/2013 Inditex, ZARA Nuremberg position: visual merchandiser (women’s department) arranging and adapting the sales floor acc. to sales figures" adapt the floor to local consumer behavior
05/2010 - 06/2013 Boutique “MAISON 56”, Larissa, Greece position: external fashion consultant 10/2009 - 05/2011 Italian menswear fashion label “TOM REBL”" public relations, blogger" stylist for the SS ‘11 fashion show held in Munich" selection of runway outfits, dressing up VIPs external assistant to the creative director
12/2007 - 07/2008 “YAYA”, retailer for casual womenswear in Larissa, Greece" shop manager assistant to the visual merchandiser of the brand
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RETA
IL
RETAIL KOMONO FLAGSHIP Antwerp 2020 68 m2 / new store opening w. Gonzalez Haase AAS For the Antwerp flagship the spatial language was emphasized by creating a clear gallery in which eyewear, watches and related product take center stage. A reduced palette of materials combined with smart use of space focuses on transmitting the light and creates an airy visual effect. From translucent to opalescent, the materials are assembled in simple and repetitive display shapes to avoid any unnecessary details. Large mirrors are separated from the main displays and convert into the large glass windows so that light naturally flows into the space and is diffracted among the displays. Bright horizontally placed ceiling lights accentuate the goods presented and further enhance this concept of spaciousness.
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RETAIL
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RETAIL VOO STORE Berlin 2019 309 m2 / store concept development, not realized w. Gonzalez Haase AAS The office got approached by the famous VOO Store in Berlin with the task to come up with a design for the upcoming renovation. Here you can see the early development that were proposed to the client after an ongoing collaboration of about 2 months. The approach was to keep the space itself in the condition it is and add bib display opportunities, that are made of simple methods of stacking and assembly. Unfortunately, the project did not come fruition as there were some budget constraints along the way.
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RETAIL
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RETAIL 1017 ALYX 9SM Worldwide 2019 - 2020 retail concept development w. Gonzalez Haase AAS The young fashion label 1017 ALYX 9SM started working with the office as part its ambition to develop a brand identity for their representation at retail. The process was an ongoing collaboration between the brand and the office. The ambition was to define a new set of principles and a new materiality for modern day luxury retail. With each project new ideas around fixtures and spaces were tested, developed or executed in shop is shops in Asia. Here you can see an extract of this process, shop in shop systems and a window display realized in Dover Street Market Ginza.
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RETAIL A variety of components for shop in shops.
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RETAIL 1017 ALYX 9SM Worldwide 2019 - 2020 retail concept development w. Gonzalez Haase AAS Shop in shop proposal for Dover Street Market Ginza and a window execution at the elephant room of the same store.
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RETAIL
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RETAIL ADIDAS ORIGINALS Worldwide 2018 – 2019 retail concept development / premium w. adidas In the second half of 2018 the team started working cross functionally on a narrative for the new adidas Originals retail concept. After intense workshops and endless mood boards and discussions “The Collection” was born. In the following months the teams worked together with an external agency to manifest the ideas and principles that had been set within the company. One of them was to conceive and design first the premium execution of the concept and based on this develop the commercial approach. Here one can see the adidas Originals flagship store in Berlin visualized with the new concept.
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RETAIL The overall aesthetic was contemporary, yet timeless. Less material finishes, honest use of materials and only as many fixtures as are necessary. The layout was straight forward and guiding the consumer clearly through the space. Enough space was left to activations and product launches. The new concept foresaw a variety of innovations for the adidas brand. A footwear wall display gave way to a more direct and honest presentation. A stud system would occupy like a second layer the space and allow any type of product display by using only a few fittings. The lighting proposed was not to include spots but the goal was to equally shed light on all product and the space. Only differences in the light temperature between fittings rooms and sales floor.
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RETAIL ADIDAS ORIGINALS Worldwide 2018 – 2019 retail concept development / premium w. adidas Prototypes from the premium version.
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RETAIL
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RETAIL ADIDAS ORIGINALS Worldwide 2018 – 2019 retail concept development / commercial w. adidas For the development of the commercial version of “The Collection” that same principles and ideas were used paired with learnings from markets about the deficits of the concept before. Subtle branding, less fixtures ,honest materials and full flexibility were key. In that way every store type and market need could be accommodated .
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RETAIL To be able to adapt to each store’s demands the fixture system had an inherent flexibility to allow every layout that a market would request. For example, on the left there is a clear gender split on all product categories whereas on the right footwear is shared at the back while apparel is split.
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RETAIL ADIDAS ORIGINALS Worldwide 2018 – 2019 retail concept development / commercial w. adidas A simple upright system along the perimeter walls is the backbone for every type of product or media presentation. The same slot system for all fittings allows to adapt and change according to the store’s needs.
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RETAIL ORIGINALS FLAGSHIP London 2017 176 m2 / bespoke store design w. adidas This is the second flagship store in London, located in Shoreditch. The brief was to create a retail environment that is tailored to the location and its surroundings. A new approach had be to be taken as to how adidas store functioned and liaised with customers. Three spaces were conceived: preview, main space and transaction. All very settled and like a gallery. The preview teases product launches, the main space holds only exclusive product and is in its all a space for the community to connect with the brand through everyday or store activations, like art exhibitions, music gigs or talk series. Materials and fixtures were locally produced or sourced. For example the wooden floor in the preview space is a reclaimed one. Vintage furniture and decorative art from the neighborhood give a little extra to the space.
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RETAIL ORIGINALS FLAGSHIP London 2017 176 m2 / bespoke store design w. adidas
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RETAIL Y-3 FLAGSHIP New York 2016 104 m2 / store update w. adidas The existing store in SOHO was in need of an update and that point of time the newly developed concept was launched. The most dramatic change to the layout was the decision to reduce the sales floor, by cutting off the lower floor for consumers. This allowed more space for storage and created a more boutique like consumer journey.
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RETAIL Y-3 AT BRAND FLAGSHIP Paris 2018 89 m2 / new store opening w. adidas When opening the new adidas brand flagship at Champs Elysees, Y-3 was dedicated to a prominent ground floor space with its own entrance. Since the location and city are so special it was clear that an elevated Y-3 presentation was desired. For this space the team took a new approach. Main inspiration was the runway show of SS ‘18. Fixtures were created based on that show and an actual piece of the catwalk was delivered and installed into the space. All this paired with elements that resemble sports to tie in with the overall aesthetics of the brand flagship.
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RETAIL ORIGINALS FLAGSHIP Tokyo 2017 444 m2 / store update w. adidas, Yusuke Seki Tokyo was one of the first flagship stores to open and turned out to be the most successful. As the retail concepts was evolving with every execution it was time to go back and update the store to the latest status. Mid floor fixtures were removed to create more space to decompress, fittings rooms were updated, new fixtures were introduced and branding reduced. For the localization of the seating areas local known architect Yusuke Seki was selected and collaborated with the local and global team for the design and execution.
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RETAIL SHOWROOM Herzogenaurach 2016 148 m2 / exhibition and product space at the HQ w. adidas For the of the annual big presentation and buyers meeting there was a necessity to create a showroom for the limited and special collection of the brand. From idea to realization there was a time frame of about 6 weeks. The showroom was divided into two space. The visitor would first enter from an exhibition space where a product story could be communicated and the walk through the wall to the main product area, that is unfolding on the perimeter walls. A central custom made table of 7m length can be used for meetings, presentations and business purposes.
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RETAIL ORIGINALS FLAGSHIP Paris 2016 263 m2 / new store opening w. adidas The flagship store in Paris was a turning point in the evolution of the given retail concept. The idea of localization was developed further and moved from graphics and art to also furniture. For the first time the generic seating options were exchanged for furniture inspired by the city and source there. In addition newly premium fixtures for flagships were created and tested for a more elevated product presentation. The peculiar store shape gave on top the opportunity to divide the store not by gender but by products. All in all, a variety of changes were introduced here that proved the project a success that influenced all future store openings and other concepts within the business.
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RETAIL ORIGINALS FLAGSHIP Paris 2016 263 m2 / new store opening w. adidas
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RETAIL ORIGINALS FLAGSHIP Moscow 2016 160 m2 / new store opening w. adidas The new store on the Kuznetsky street was a challenge from the beginning. Not only would it become the smallest flagship, but it should also open within 2 months from the initial brief. Through close collaboration with the market and on site workshops the design pack was agreed quickly so that construction could start. Due to its store typology most of the mid floor fixtures were omitted and and a focus on key product, such as footwear and special collection was set. This was topped by a collaboration with a local agency to insert a contemporary feeling to the space.
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RETAIL ORIGINALS FLAGSHIP Moscow 2016 160 m2 / new store opening w. adidas
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RETAIL ORIGINALS FLAGSHIP New York 2016 363 m2 / new store opening w. adidas In the continuous development of the retail concept New York was the first location to introduce an area specially dedicated to limited product and happenings. This was to take place in the basement, where a bespoke design approach was executed. Besides that the location was typical for SOHO with its red brick and cast iron columns. The long and narrow typology of the store was not ideal but after several layout developments a solution was agreed upon.
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RETAIL ORIGINALS FLAGSHIP Mexico City 2016 300 m2 / store update and expansion w. adidas The store has always been in the La Condesa area. As part of the flagship program it was due to be updated with the new retail concept. As a special the market decided to also expand the building to increase sales floor, have a roof terrace for events and a showroom. Given the brief there was more asked to be included in the design pack, as the given retail concept did not cover areas such as extensions and rooftops. A design language and materiality had to be developed in line with the concept.
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RETAIL
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RESID & INT
ENTIAL ERIOR
RESIDENTIAL & INTERIOR APARTMENT Berlin 2020 81 m2 / full renovation w. STUDIO H The apartment is located in Moabit, Berlin in the second courtyard of an typical apartment block. Main challenge was to create a layout the would allow enough light and air circulation, due to the fact that it is on the ground floor and has two windows only on one side. The renovation include a full strip back of the interior and a complete new layout. Doors were omitted to create one continuous space that is divided by functions or wall partitions. Bright finishes were chosen to light up the space. The project was handle from start to finish. From early layout discussion until on site visits during constructions and communication with all contractors.
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RESIDENTIAL & INTERIOR
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RESIDENTIAL & INTERIOR APARTMENT Berlin 2020 81 m2 / full renovation w. STUDIO H
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RESIDENTIAL & INTERIOR Interior styling proposal.
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RESIDENTIAL & INTERIOR APARTMENT Nuremberg 2018 67 m2 / interior styling
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RESIDENTIAL & INTERIOR
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HOSPI
TALITY
HOSPITALITY FISHKLUB Berlin 2019 not realized w. Gonzalez Haase AAS Located at the food court of the famous KADEWE in Berlin this French owned eatery was to serve the best fish and oysters in town. Accompanied by good wine and champagne. The task was to develop a brand aesthetic that will be replicated or driven further with additional locations. The intent was to minimize the barrier between customer and product and showcase freshness and quality. Materials like brass, marble and glass were proposed.
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HOSPITALITY ELEON STREET FOOD Nuremberg 2020 78 m2 / not realized A small Greek fast food restaurant that pays attention to quality and ingredients. The scope was to create a first feasibility sketch and idea based on a location for the client to pitch to the landlord. Main design idea was the focus. Focus on the food, on the ritual of eating, on a central piece of plants. Simple, pure and haptic materials.
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STU
DIES
STUDIES URBAN LIVING FOR INDIVIDUALS AND FAMILIES Nuremberg 2013 bachelor thesis Two building blocks. Two concepts. One lot. Each building block is customized to the needs of its residents. One is for individuals. The core of the building hosts areas where the residents shall come together and foster relationships, like a working space or a gym. The flats L-shaped and evolve around the core, along the windows. The ground floor offers space to lease for business whereas the rooftop is for leisure. The other one is for families. The flats are more spacious and private. A childcare facility is on top of the building to address the needs of modern parents.
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STUDIES URBAN LIVING FOR INDIVIDUALS AND FAMILIES Nuremberg 2013 bachelor thesis
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STUDIES REPURPOSE OF A SYNAGOGUE Ottensoos 2011 term paper on design An old synagogue was assigned to the students with the task of revitalization and repurpose. Since the end of the 2nd world war the building was abandoned and was used till recently as an apartment block. The clear design intent was to showcase all facets of its history. Thus once can see traces of the synagogue but also of the old apartments. An open book for the community to read and remember.
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STUDIES
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PHOT GR
O APHY
PHOTOGRAPHY
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MUCH APPRECIATED.