eBay Inc.: Corporate Analysis
Executive Summary Executive Summary eBay Inc. provides online platforms, tools, and services to help individuals and merchants in online and mobile commerce and payments in the United States and internationally. Its Marketplaces segment operates ecommerce platform eBay.com; vertical shopping sites, such as StubHub, Fashion, Motors, and Half.com; and classifieds Websites, including Den Bla Avis, BilBasen, Gumtree, Kijiji, LoQUo, Marktplaats.nl, mobile.de, Alamaula, eBay Anuncios, eBay Kleinanzeigen, and eBay Annunci, as well as provides advertising services. People come to the eBay marketplace to buy and sell items across multiple categories, including antiques and art, books, business & industrial, cars & other vehicles, clothing & accessories, coins, collectibles, crafts, dolls & bears, electronics & computers, home furnishings, jewelry & watches etc. Members from all over the world buy and sell on eBay. It connects millions of buyers and sellers globally in the world’s largest online marketplace, utilizing PayPal to ensure secure transactions. eBay items can be sold either via a silent auction, in which users input the maximum price they are willing to pay and for which the site will automatically increase bids as necessary up to that maximum, or via “Buy It Now,” with which they purchase items at a set price
eBAy Inc.: An Overview Table 1: Company Information: eBay Inc.
Headquarters
………
Year Founded
……
Company Type
…………………
Website
………………..
Exchange
………………..
Industry
………………
Number of Employees
…………..
Founder
…………
Sales
…………
Fiscal Year End
…………..
Source: Company Annual Report
• Founded in 1995 in San Jose, California, eBay Inc. is a global commerce platform and payments leader connecting millions of buyers and sellers. It is a global technology company that enables commerce through three reportable segments: Marketplaces, Payments, and GSI.
eBay Inc. Sales and Income eBay Inc. Net Sales analysis 2008- 2012 (US$ Billion)
eBay Inc. Net Income Analysis, 2008-2012 (US$ Billion)
16 3.50
14
3.00
12 10
2.50
8
2.00
6
1.50
4
1.00
2
0.50
0 2008
2009
2010
2011
2012
0.00 2008
2009
2010
2011
2012
• Net Sales of the company increased by …..% from US$ ……billion in 2011 to US$……. Billion in 2012 • Net sales of the company decreased by …..% from US$.... Billion in 2011 to US$ ….. Billion in 2012
Listof Contents and Figures Executive Summary 1. Company Background 1.1 Company Overview Table 1: Company Information: eBay Inc. 1.2 Key Facts Table 2: Company History- eBay Inc. 2. Business Focus 2.1 Major Segment 2.2 Products and Services Table 3: Products and Services: Yahoo! In 3. Corporate Overview 3.1 Organizational Structure Figure 1: eBay’s Organizational Structure, 2012 3.2 Executive Biographies Figure 2: eBay’s Hierarchy Chart 2012 Table 4: eBay Inc.’s Executive Bios 3.3 Ownership Structure Table 5: Church & Dwight C. Inc. Ownership Composition, 2011 Table 6: eBay Inc. Ownership Composition, 2011 (Top 30 Institutional Holders) 3.4 Mergers and Acquisitions Table 7: Mergers and Acquisitions of eBay 3.5 Significant Development s Table 8: Key Business Developments
List of content and Figures 4. SWOT Analysis 4.1. Strengths 4.2 Weakness 4.3 Opportunities Figure 3: Global Mobile Payments, Number of Transactions, 20092013E (US$ Million) Figure 4: Addressable End Market for EBay, 2013E 4.4 Threats 5. Financial Analysis 5.1 Financial Performance Table 9: eBay Inc. Financial Performance Comparison 5.2 Sales and Earnings Analysis Figure 5: eBay Inc. Net Sales Analysis, 2008-12 (US$ Billions) Figure 6: eBay Inc. Revenue by Business Segment (2012) Figure 7: eBay Inc. Net Income Analysis, 2008-12 (US$ Billions) 5.3 Ratio Analysis Figure 8: eBay Inc. Net Profit Margin Analysis, 2010-14E (%) Figure 9: eBay Inc. Return on Asset Analysis, 2010-14E 5.4 Stock Performance Figure 10: eBay Inc. Stock Performance (US$), Sept’2012 – Sept’13 6. Competitor Analysis 6.1 Major Competitors 6.2 Peer Comparison at a Glance
List of Content and Figures Table 10: eBay Inc. and Competitors Key Performance Indicators 6.3 Financial Comparison Figure 11: eBay Inc. and Competitors Net Sales Comparison, 2012 (US$ Billions) Figure 12: eBay Inc. and Competitors Net Income Comparison, 2012 (US$ Billions) 6.4 Stock Chart Figure 13: Stock Price Comparison eBay and its Competitors, Sept’12 – Sept’13 7. Company Outlook 7.1. Revenue and Income Estimates Figure 14: EBay Incorporation Net Revenues Forecast, 2011-14 (US$ Billions) Figure 15: eBay Incorporation Net Income Forecast, 2011-14E (US$ Billions) 7.2. Segment Analysis Figure 16: EBay Incorporation Payment Revenue Forecast, 2011-14 (US$ Billions) Figure17: eBay Incorporation Marketplace Revenues Forecast, 2011-14E (US$ Billions) Figure 18: EBay Incorporation GSI Revenues Forecast, 2011-14 (US$ Million) 54 About Us Disclaimer