Kuero brochure

Page 1



About the designer In 2005, Ana Alexandra Velazquez founded KUERO, a brand with the purpose of creating the first designer handbags in Nicaragua made with artisan leather, each individually handcrafted. Ana designed ninety handbags, which became her first leather handbag collection. KUERO introduced the collection of artisan leather handbags to a growing tourist market in Nicaragua, including clients from countries, such as Singapore, Spain, Italy, Switzerland, France, Jordan, United States, and Colombia. Designs by Ana Alexandra Velazquez and the use of the finest artisan leather into a quality handcrafted product has positioned the KUERO brand as unique, authentic and original. KUERO is the first Nicaraguan brand of its kind to expand to an international market.



Ana Alexandra Velazquez designs have sophistication and style designed with their own personality and each special in their own way. Each handbag is a piece of art transmitting life, energy and a positive attitude. A KUERO handbag is an important accessory for today’s modern women and provides a reflection of who you are to the world. Each KUERO handbag is designed with the belief that beauty comes from details such as texture, color and shape. KUERO products are unique, natural and beautiful.

Contact Information: Email: kueronicaragua@cablenet.com.ni Tel. US 661-456-3202 NI +505 2279-9325 Web. www.kueronicaragua.com Facebook: fb/kuerobyalexandra Twitter: @kuero


Mission KUERO is a brand that creates exclusive, artistic and innovative designer leather handbags in Nicaragua each individually handcrafted with excellence by our highly skilled team of artisans contributing to creating a social positive impact on collaborators who invested their time and effort, love and passion into the elaboration of each KUERO handbag. We design with the belief that beauty comes from details such as texture, colour and shape using the finest leather available in the Central and South American Region. KUERO products are beautiful, unique, and natural.

Vision We are a leading brand with a variety of designer products characterized for being artistic, exclusive and innovative. With a market expansion in Taiwan, Europe, United States, Central and South America, through the selection of the finest leather and responsibly made products we aim for excellence and achieve the highest quality standards.


Social Responsibility KUERO believes in social responsibility - KUERO contributes to the creation of a positive social impact in the lives of all who have invested time and dedication to the development of our KUERO pieces. Our compromise is to aid with the transformation of lives and rising of the economic standards of every collaborator and of the people around us. 70% of our trained artisans come from women who are single mothers, who have been abused, who have the aspiration of finishing high school or begin a professional career or have an artistic ability. 30% are young men who have an artistic ability, who are leaders in their community or church, or who have been raised in a dysfunctional family.

Women artisans elaborating a KUERO handbag in the Managua workshop.



N-001


Petรกlos de Sol DS-014


Classic Fringe Leather Bag

F-004

See more online at www.kueronicaragua.com


Cross Body Leather Fringe F-006


Classic Fringe Leather Bag

F-004

See more online at www.kueronicaragua.com


Eros Fringe Traveling Brief

DE-003

Order by phone 661-456-3202


Basket Flower Whip Stitch Clutch B-002


F-002



Classic Totte E-live In

DTE-044

Order by phone 661-456-3202


Classic Clutch VI_FAST

DSV-042

See more online at www.kueronicaragua.com


Classic Clutch VI_FAST

DSV-042

Order by phone 661-456-3202


Knot Hamac Leather Bag

DTK -031

See more online at www.kueronicaragua.com


Sasha Large

DSA-015

Order by phone 661-456-3202


Classic Clutch VI_FAST

DSV-042

See more online at www.kueronicaragua.com



N-004


Avant Guard All Fringe Bag

Order by phone 661-456-3202

DF-022


Basket Woven Wristlet

B-010

See more online at www.kueronicaragua.com


Sasha Medium Fan Bag

DSA-041

Order by phone 661-456-3202


Natalie Wristlet

N-009

See more online at www.kueronicaragua.com


Natalie Fringe Clutch

DN-007

Order by phone 661-456-3202


Fringe Long - Classic Leather Bag

DF-010

See more online at www.kueronicaragua.com


B-006



Natalie Cross Body Drum N-003


Sasha Fan Fringe

DSA-028

See more online at www.kueronicaragua.com


Sasha Classic Leather Bag

SA-002

Order by phone 661-456-3202


Natalie Clutch

N-001

See more online at www.kueronicaragua.com


Double Fringe Flower

Order by phone 661-456-3202

DF-029


Classic Natalie Shoulder Bag N-006



Natali e

Media

DN-012


Natalie Whip - Stitch Ribbon Shoulder Bag N-005


Classic Hand Tooled Backpack

DBP- 020

See more online at www.kueronicaragua.com


Multicolor Fringe Leather Bag

Order by phone 661-456-3202

DF-001


Curly Fringe Bag

See more online at www.kueronicaragua.com

DFC -030




Low Cut Gladiator

C-007

Order by phone 661-456-3202


High Gladiator

C-015

See more online at www.kueronicaragua.com


High Fringe Boots

C-019

Order by phone 661-456-3202



KUERO Featured In British VOGUE Clutch Me If You Can... May 2013


KUERO Featured In Tatler Here Comes The Sun June 2013 3. KUERO is a leading designer brand that creates artistic, innovative, high quality handcrafted handbags by our highly skilled team of Nicaraguan Artisans using the finest leather in Central and South America. With the purchase of a KUERO handbag you will be contributing on creating a social positive impact on artisans who have invested their effort in the elaboration of each handbag. Designs by Ana Alexandra Velazquez are unique, natural and beautiful a perfect

accessory for spring summer season. Visit www.kueronicaragua.com Facebook kuerobyalexandra or email kueronicaragua@cablenet.com.ni


And the LORD answered me: “Write the vision; make it plain on tablets, so he may run who reads it. 3For still the vision awaits its appointed time; it hastens to the end—it will not lie. If it seems slow, wait for it; it will surely come; it will not delay. 2

Habakkuk 2:2-3



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