learning co. 2022 AT A GLANCE 3 36

The High Impact Institute got a fresh look and name in 2022. Now known as Impact Learning Co., the brand was revamped to more accurately reflect its mission to equip nonprofits with the necessary resources to dramatically accelerate their missions. The “greater than” symbol serves as a reminder that they are greater than their challenges, and the only way to move is forward.

THE FUNDRAISING COHORT

This year Impact Learning Co. introduced a new digital cohort model intended to engage more learners beyond just those in our region, as well as generate additional revenue to be re-invested into curricula and resources.

Learner Highlight

Perhaps one of the biggest success stories to come out of an Impact fundraising cohort was that of Richard McCartney. As a nonprofit veteran who has tried a variety of fundraising resources, he came into the course a

Scott Holdman (R) and Ashley Blazek (L) lead a live Fundraising Cohort session bit skeptical. By the end of the month-long experience, though, he was praising the course material, calling it the “mother sauce” of fundraising. He was even moved to hire a new team member to take on the internal fundraising responsibilities that he was having trouble balancing with his external role.

A cohort is a highly intensive, interactive learning experience delivered virtually. It’s like an online class, where nonprofit leaders can learn alongside their peers. Each of the three cohorts delivered in 2022 ran for one month and featured two live sessions each week where learners tuned in to troubleshoot real-world fundraising challenges together and build a comprehensive fundraising system that could be put into practice immediately. Students were also required to complete weekly assignments and view the Impact Fundraising course, delivered in video format through the online learning platform.

The learning experiences were led by Impact Director of Coaching & Training Scott Holdman, who also provided coaching sessions post-cohort to help learners implement the new fundraising system into their daily work. Learners were also supported through the entire cohort by Community Manager Ashley Blazek. From beginning to end, she served as a resource for learners for everything from platform orientation to help with assignments.

Learners that complete the course and assignments receive a certificate in Impact Fundraising Fundamentals that is good for two years and that can be displayed on an organization’s website and individual’s LinkedIn profile.

The time spent on both the hour-long Zoom sessions and the homework was worth every second.