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Daniel James Calabrese Industrial Design Portfolio dcala07@vt.edu 919|523|1553
The name of the game is time management. It has been a delicate balancing act trying to juggle the responsibilities of being President of the Virginia Tech’s student chapter of the Industrial Designer’s Society of America (IDSA), working nights and weekends as a building custodian, taking classes, and managing to spend time with friends. While it hasn’t been easy, my time at Virginia Tech has been a rewarding experience. Through my work with IDSA, I have brought speakers and educational workshops to the Industrial Design Department with my team of officers. In studio, I have begun to develop a concentration in soft goods manufacturing. I spent the spring semester of my junior year and the following summer apprenticing with Journey Designs and Blue Ridge Yurts in Floyd, Virginia. It was a great experience learning how to make functional patterns, how to assemble bags efficiently, and how to make a clean finished product. Outside of studio, I enjoy spending my precious free time with family and friends running, skiing and travelling. My travels have taken me many places including Spain, Italy, and Turkey. I enjoy an engaging conversation in Spanish, and I hope to one day become fluent. I try to live everyday by a credo: never be intimidated, always be inspired. This and a cup of coffee in the morning keep me motivated to work my hardest everyday.
A snapshot with my prototypes
Seat I Surface I Storage
GOAL: To incorporate seat, surface, and storage into one cohesive unit.
Daniel Calabrese I dcala07@vt.edu
Seat I Surface I Storage The notion of having a self intersecting spiral helix was intriguing and allowed for different pockets and positions to place the elements of seating, surface, and storage. This image of the Vatican Museum in Rome was particularly inspiring for ideation.
INSPIRATION: Spiral Forms and the Helix Form
PROBLEM: Convex seat not comfortable
IDEATION: Sketches & Small scale paper prototypes
Daniel Calabrese I dcala07@vt.edu
Seat I Surface I Storage FURTHER IDEATION: Sketches revolved around the concave seat which lead to the form seen on the right.
FULL SCALE PROTOTYPE: This convinced me that the seat needed to be concave for more comfort.
Daniel Calabrese I dcala07@vt.edu
Seat I Surface I Storage
TECHNICAL DRAWINGS: The construction of the frame of the seat was sent out to B & M Sheet Metal Shop, Inc. in Roanoke, Virginina. After meeting with them to discuss details for construction I created a cutout template along with a side profile that they would print out full scale to bend the frame around. A technical front view allowed me to see how the proportions were going to look and adjust accordingly for maximum comfort.
Daniel Calabrese I dcala07@vt.edu
CONSTRUCTION: First they lasercut the template. Then they bent the two pieces of the frame. Next they MIG welded the two pieces together and ground down the excess material for a smooth finish. They used the hydraulic press to make sure the seat sat flat on the ground. Once I received the frame back from them, I went to work on sanding and cleaning it up along with making the seat and storage areas.
Daniel Calabrese I dcala07@vt.edu
Seat I Surface I Storage Seat
+
Surface
+
Storage
FINAL PRODUCT: Once all the construction was completed, the final product was a functioning seat that provided the user with a surface for their hands and arms to rest upon and a storage area under the seat for any belongings. Daniel Calabrese I dcala07@vt.edu
File Compiler Bag for Traveling Veterinarian
GOAL: To develop an organizational assistance solution in conjunction with a traveling acupuncture veterinarian.
Daniel Calabrese I dcala07@vt.edu
File Compiler Bag for Traveling Veterinarian
WHO: Traveling Veterinarian specializing in acupuncture. NEED: A better system for organizing patient’s files while traveling from appointment to appointment.
IDEATION: Sketches centered around a file organizer in the shape of a messenger bag for convenient travel to and from appointments.
Daniel Calabrese I dcala07@vt.edu
File Compiler Bag for Traveling Veterinarian 1
Step One: Put the car in park and reach over towards the File Compiler Messenger Bag. Reach for the zippers on the side.
2
Step Two: Unzip both of the zippers to expose the clipboards and files.
3
Step Three: Find the file or clipboard that is needed.
4
Step Four: Take the desired clipboard or file out of the File Compiler, zip up the bag and head to the next appointment
Daniel Calabrese I dcala07@vt.edu
File Compiler Bag for Traveling Veterinarian Seat-belt buckle style straps for easy removal with a one click open and close.
The side opening to the bag allows for easy access while hanging next to you in the car. When wearing the bag, just swing it in front of you, open the pocket and pull out what you need.
Made from a durable leather for a sophisticated look, with custom coloring around the flaps.
Two pockets located on the front of the bag for quick access to miscellaneous supplies.
Daniel Calabrese I dcala07@vt.edu
ToteTea I Outdoor Tea Kettle
GOAL: Bring the joy of drinking tea to the great outdoors through a rugged set that has all of your tea needs.
Daniel Calabrese I dcala07@vt.edu
ToteTea I Outdoor Tea Kettle INSPIRATION: The bike tire form was inspirational while ideating on exterior forms.
WHO: Hikers that would like to enjoy a cup of tea as they are experiencing the great outdoors.
Rugged
TREND STUDY
Daniel Calabrese I dcala07@vt.edu
ToteTea I Outdoor Tea Kettle
Hike
Store
Boil
Serve
Daniel Calabrese I dcala07@vt.edu
ToteTea I Outdoor Tea Kettle
Easy to grip silicon rubber shell for comfort while drinking
Simple pour spout that can collapse inside for storage
Easy to grip silicon rubber shell for comfort while pouring
Nest two tea cups inside for you and a friend
ORM AND FUNCTION: With the rough outdoor terrain in mind, F the ToteTea Outdoor Tea Kettle Set provides the user with all of the supplies they would need to enjoy tea wherever they go. Storage within the outer shell allows hikers to carry their tea bags, fuel source and other tea drinking needs. The clip on the outside allows it to be either carryed by hand or clipped inside or outside a back pack for convenient travel.
Daniel Calabrese I dcala07@vt.edu
Vertasse Travel Mug
beta
drink sustainably (competition)
GOAL: Looking for alternative solutions to the paper cup for the traveling business person.
Daniel Calabrese I dcala07@vt.edu
Vertasse Travel Mug
Drinking Vessel Trend Study
Daniel Calabrese I dcala07@vt.edu
Vertasse Travel Mug What do you
ugs? like about using travel m Too big for the
sliding lid area is not easy. drink holder. Cleaning the because I am to keep them in my car’s have one for the next day ent me from being able prev at work, and then I don’t les don’t them hand big leave I with d like it to. cup holders in my car. I Travel mugs woul my I in as stay hot as and fit stay Coffee does not like mugs that don’t wave to be reheated. I don’t micro the into go ot like metal mugs that cann forgetful sometimes. I don’t nable amount of time. sometimes leaks my coffee hot for a reaso lids like mugs that don’t keep comes ouot in sips. The leak and the coffee only they use how I beca mugs l like trave coffee taste gone. Some dont I . stale the filled it get get to to seem shop the mug. Never can to the Starbucks/coffee my personality lids. Cleaning the top to hes the Remembering to bring it matc away that ugh yet thro ’t mug l /Can .. haven’t found a trave the cup! Ugh! Have to wash always get seperated from d into Starbucks! mug and you have just pulle e on my clothes :( you forget to clean your coffe when spill to lem ge prob a mana mes ys alwa It definitely beco Forget to take it the way regular mugs do ....they don’t always fit. them. ns and in the car due to cupholder well. It’s a trouble to clean , I do follow the instructio (usually by hand) Tips over (Also . them sh ently --wa sudd home stop Most of them don’t work e them . Need to wash too fast or have to Have to collect them--tak e gets cold. Not disposable are driving and take a turn you Coffe lid. when in They can be messy and leak. ing drip open spill/ l to smal lids have leaky seals and HOLDER burn mouth due home sometimes. When the SNUG IN MY TRUCK CUP asher.) SOME DO NOT FIT the coffee is. never put them in the dishw is hard to gauge how hot it and good taste don’t frequently. The plastic tops
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travel mugs? How would you improve w design to make ding lid and perhaps a ne
travel mugs? What do you like about .
e and it’s safer. Keeps coffe ling. Coffee does not spill Having coffee while trave the coffee I and prevent spills. drink time of can I d use, perio I long ones a the hot/warm for I can reheat my coffee in Travel mugs keep the drink can drink while driving, is less likely. ng spilli hot, and r. longe hot e I like the constant beverage Stays hot. Keeps coffe primary attraction. Also, Saving the earth is the Non spill choose (from home) keeping the coffee hot. car, the in e coffe ng spilli warm for at portability, security in not size. Keeps the coffee warm must keep my coffee/tea large and le the like hand I a etc.) have r, ld (cold stays cold longe ic inner lining (BPA). It shou temperature they provide use one that has a plast .) less steel mug and will not it when I arrive at work lid. I prefer to use a stain risk of spilling. I must drink the to due time same coffee at the drink ng. and drivi drive while ot e cann least an hour. (I ce of not spilling the coffe keeps coffee warm convenien
warm #1 is keeping the coffee THE COFFEE STAYS
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coffee build-up g 5x per week, there is /knocked over mu a use you en Wh an. ped easier to cle how many times I have bum I would like the lids to be I keep going. stability. I can’t tell you h wit p hel to ign des o the could be incorporated int s. Perhaps a wider bottomFIT IN ANY CUP HOL me eti som to get to d is har WOULD around the lid and that t is sitting on my desk A TRAVEL MUG FOR CARS THAT an empty coffee mug tha
Survey Responses about Travel Mugs
Daniel Calabrese I dcala07@vt.edu
Vertasse Travel Mug Quotes & Insights: • • • • • • • • •
keep coffee hot a visual indicator on coffee level I have a hard time matching lids cleaning the bottom of the inside don’t seem to fit the car cup holders very well something with some personality fits into a cup holder easily reusable, durable, stylish convenience
Daniel Calabrese I dcala07@vt.edu
Vertasse Travel Mug Material & Cleaning • flexible food grade silicone rubber • turn Vertasse inside out to clean the bottom
Daniel Calabrese I dcala07@vt.edu
Vertasse Travel Mug In Car and Home/Office Docks • easily place Vertasse in the car dock that will flex to fit most cupholders
• the home/ office dock provides a consistent location and clean solution to the messy desk
Daniel Calabrese I dcala07@vt.edu
Vertasse Travel Mug Thermochromic Ink • custom graphics give the user an indication of how much liquid is left • provides a unique new style to each cup • a functional aesthetic
Lighter color indicates cooler liquid
Different Patterns for different styles
Darker color indicates hotter liquid
Daniel Calabrese I dcala07@vt.edu
Vertasse Travel Mug
Daniel Calabrese I dcala07@vt.edu
Vertasse Travel Mug
Daniel Calabrese I dcala07@vt.edu
Ardica Group Competition I PhotoGenesis Backpack
3rd e c Pla
GOAL: To incorporate the Moshi Power Pack into a product for Ardica’s Power to the People Competition.
Daniel Calabrese I dcala07@vt.edu
Ardica Group Competition I PhotoGenesis Backpack WHO: San Francisco based company, Ardica Technologies
MOSHI POWER PACK: a portable lithium-ion array battery pack that charges through USB and can charge devices 20 times before needing to be charged itself
WHAT: international design competition, calling for a new product using the Moshi Power Pack
GROUP MEMBERS: Our group consited of Matt Manganti (left), Brad Johnson (center), and myself (right). It was a great experience working with Brad and Matt because each of them brought something unique to the table. We worked extremely well together and successfully placed third overall in the international competition.
Daniel Calabrese I dcala07@vt.edu
Ardica Group Competition I PhotoGenesis Backpack TARGET MARKET: Photographers and photojournalists We wanted to develop a product that could allow photographers and photojournalists to stay out in the field longer.
INSPIRATION: We took inspiration from the M.O.L.L.E. combat backpack. It appealed to us because of its modularity. We also looked into the Camelbak hydration pack for size and hiking backpacks for the use of the belt.
NEED: A carrying solution for all of their chargeable equipment including camera batteries, computers, cell phones, mp3 players, etc.
Daniel Calabrese I dcala07@vt.edu
Ardica Group Competition I PhotoGenesis Backpack IDEATION: Initial sketches focused around a chest pack that had modular compartments for different pieces of equipment. The focus then shifted more to a backpack for convenience and kept the modular storage around the waist in pouches that moved around on a belt.
Daniel Calabrese I dcala07@vt.edu
Ardica Group Competition I PhotoGenesis Backpack ELEVATOR PITCH: A story’s not a story until it’s happened. Photojournalists work in difficult situations to capture moments that we cannot even imagine. The work they produce depends heavily on how long they can stay out on location. Present technology limits this time, they have to carry heavy, bulky battery packs that affects the process in a negative manner. Our solution aims to reduce the load that they have to carry and still provide them with a longer lasting power source while creating a system that will be more comfortable to use. The product features easy access to the Moshi Power Pack, Camelbak technology, a modular belt storage system, pockets conveniently located on the straps, and a collapsible storage system for other essentials. This combination allows the photojournalist to power camera batteries, a phone, a GPS, and a hard drive, while also remaining hydrated, to cover the stories without missing a beat.
/// Front View
/// Clip
Padding
Camelbak
Goretex Cov
/// Back View Handle
///
Camelbak Noz
Elastic Ope ning Charging Poc USB ket
zle
ering Padding
Buckle
Buckle
Moshi Pow
er Pack
Heavy Duty
Padded Sho
/// Side View
ulder Straps
Velcro
+ Expanded ///
Expandable
Section
/// Compartm
Goretex Zipper
Heavy Duty
ent Views ///
Velcro
Zipper Adjustable
Nylon
Belt Clip
Extra Storag
e
PHOTOGENESIS POWERED BY MOSHI
THE STORY BEGINS HERE
BRADJOHNSONDANNYCALABRESEMATTMANGANTI
CONTEST SUBMISSION: A napkin sketch, two supporting images and a 150 word elevator pitch.
Daniel Calabrese I dcala07@vt.edu
Ardica Group Competition I PhotoGenesis Backpack FINALISTS: After submitting our entry to the competition we were selected to move on the final round with nine other groups. The competition asked for the groups to create full scale prototypes of their designs. PROTOTYPING: We got fast to work learning how to sew through multiple prototypes and trial and error. None of us had really any sewing experience before this competition so it was a great learning experience. In the end we came out with a fully functional prototype that looked great.
Daniel Calabrese I dcala07@vt.edu
Ardica Group Competition I PhotoGenesis Backpack A camel back water pouch is stored in an exterior pocket and comes to the user on the shoulder strap.
The pouches slide easily from behind you on the belt whenever you need them.
There is an expandable section for storing extra belongings on longer trips.
The compartments are padded to protect important belongings like the camera body, extra lenses, flashes, and any other camera essentials
The Moshi Power Pack stays conveniently against your back. The USB cable is routed through the shoulder strap to the powering pocket.
Daniel Calabrese I dcala07@vt.edu
THE STORY BEGINS HERE
POWERED BY MOSHI
Water Spout
///BACK VIEW///
Camelbak Housing
Expandable Storage
Pouches for Equipment Storage
PHOTOGENESIS
Ardica Group Competition I PhotoGenesis Backpack THE STORY BEGINS HERE
POWERED BY MOSHI
Power Pouch: Electronic Device Storage/Charge
Water Spout
///BACK VIEW///
Camelbak Housing
Slide desired pouch to front
Unzip Pouch
Switch Appropriate Equipment
Belt with Track System
Expandable Storage
Buckles to connect Belt to Shoulder Straps Pouches for Equipment Storage
///FRONT VIEW///
Power Pouch: Electronic Device Storage/Charge
Daniel Calabrese I dcala07@vt.edu
Slide desired pouch to front
Unzip Pouch
Switch Appropriate Equipment
Belt with Track System Buckles to connect Belt to Shoulder Straps
Ardica Group Competition I PhotoGenesis Backpack COMPETITION: We flew out to San Francisco in December of 2009 to present our concept at the Ardica Headquarters to a panel of esteemed judges. We were given a short amount of time to defend our concept against nine other groups, three of which were our friends from our class.
3RD PLACE: Receiving 3rd Place was an honor and showed that all of our hard work had paid off. We had brought the concept from early sketches, into Adobe Illustrator, then to a functioning fullscale prototype. Matt, Brad, and myself split the cash prize of $2000 dollars and bragging rights.
Daniel Calabrese I dcala07@vt.edu
The Brief
GOAL: Working with a client to create an elegant new brief style bag for her everyday use.
Daniel Calabrese I dcala07@vt.edu
The Brief CLIENT: Our client, a professor of Industrial Design at Virginia Tech, was in the market for a professional new brief style bag.
JOURNEY DESIGNS AND BLUE RIDGE YURTS: I spent 7 months apprenticing with a company in Floyd, VA learning about soft goods through their work with motorcycle bags and yurts.
THE PROMPT: The client provided the sketch for my employer and I to work with. We marked it up together as to better understand what steps we need to take to bring the bag to life. Daniel Calabrese I dcala07@vt.edu
The Brief
IDEATION: Focusing on a business professional and elegant form that could be brought into meetings and is easy to travel with.
Daniel Calabrese I dcala07@vt.edu
The Brief DETAILS: (Top left) The back of the bag has a reveal for a cellphone to be stored against the body. (Top right) The handles add a nice detail and splash of color. (Bottom pictures) The front flap was experimented on to determine whether a zipper or magnet should be used to close. FROM CONCEPT TO REALITY: After a couple of weeks of ideation and development we started to finalize some design decisions. With dimensions established, the first prototype based on drawings and discussion we shared. It turned out nicely with leather used for the front flap and handles and ballistics nylon used for the rest of the bag.
Daniel Calabrese I dcala07@vt.edu
The Brief CLIENT MEETING AND DISCUSSION: After the prototype was finished we had the client take the bag for test drive to see any comments she had on improvements she would like to be made. She gave us these sheets detailing different features that need to be adjusted but was overall happy with how it was coming together.
Daniel Calabrese I dcala07@vt.edu
The Brief SIDE AND INTERNAL DETAILS: The camera pocket located on the side allows for quick access whenever you need it.
The waterbottle easily stores in a built in section within the bag that also provides structural support to the bag. The clips for the strap provide a nice metallic accent on the sides of the bag.
FRONT AND BACK DETAILS: An update from the last model brought about another splash of red at the cellphone pocket. The front pockets were adjusted for spacing.
Daniel Calabrese I dcala07@vt.edu
The Brief
Daniel Calabrese I dcala07@vt.edu
Dell|Evolve
GOAL: Dell-Sponsored Studio aimed at bridging the gap between a cellphone and laptop for college students.
Daniel Calabrese I dcala07@vt.edu
Dell|Evolve
GROUP MEMBERS: (From Left to Right) Myself*, Greg LeFevere, Lisa Licata, Jordan Jackson, and Eli Lehman. Everyone brought a different skill to the table that helped to make our process fluid. *Group leader for this project.
Daniel Calabrese I dcala07@vt.edu
Dell|Evolve TARGET MARKET: College Students
? GOAL: Dell came to us with the idea for a slab like computer that could potentially bridge the gap between a cellphone and a laptop computer. They told us that we were to focus on marketing this for college students.
Daniel Calabrese I dcala07@vt.edu
Dell|Evolve INTERNET SURVEY: We sent out a survey asking college students questions about technology use.
PHOTOETHNOGRAPHY: We observed many different interactions between students and their computers and electronics.
ON CAMPUS FILL IN SURVEY: One afternoon we set up a survey outside an on campus dining hall to ask students directly about the different types of technology they used.
TREND RESEARCH: We looked at a lot of different emerging technologies that were beginning to become popular including fabric technologies.
Research Methods
Daniel Calabrese I dcala07@vt.edu
Dell|Evolve
IDEATION: After collecting a good amount of research we started ideating around a device that could be carried with the student that incorporated soft goods technologies. We also wanted it to be customizable for different students needs.
Daniel Calabrese I dcala07@vt.edu
Dell|Evolve
REFINEMENT: The soft goods idea stuck with the group and we continued to develop through digital sketching and brainstorm sessions in our Kiva workspace.
Daniel Calabrese I dcala07@vt.edu
Dell|Evolve We developed three different cases for the wood model that could be interchanged for appearance models and storyboarding.
PROTOTYPING
Daniel Calabrese I dcala07@vt.edu
Dell|Evolve FINAL PRODUCT: The Dell Evolve is a portable computing device capable of displaying both AMOLED and E-reader screens with a flexible joint in the middle. Three different exterior cases were developed with different features for different students.
Daniel Calabrese I dcala07@vt.edu
Dell|Evolve DRAWING AND THE SLIDER: (Left) In tablet mode you can draw directly on the screen with a stylus. (Right) Using the Slider feature you can split up the screen to make different working areas. The split also allows you to switch between AMOLED and E-reader.
SCREEN AND FABRIC TECHNOLOGIES: (Left) While the keyboard is on the screen, the computer recognizes it and turns off the pixels below the keyboard. It also allows for partitioning the screen between AMOLED and E-reader. (Right Two) Using a built-in customizing program you can personalize the outward LED fabric display.
Daniel Calabrese I dcala07@vt.edu
Dell|Evolve
1. Use the charging block for display mode and use the pull out keyboard.
2. When finished working pull screen off of the charging block stand.
3. Slide the keyboard into the Evolve to reveal the touchscreen keyboard.
4. Turn off the Evolve and prepare to pack up.
5. Easily fold up the charging block stand.
6. With everything stored inside your Evolve case, zip up...
7. ... and go!
Daniel Calabrese I dcala07@vt.edu
thank you