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Personal Identity

dp D A N I E L P E A R S O N C R E A T I V E


Collateral Design

by Daniel Pearson


Collateral Design

LoneWolf Apparel 1

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However even during these times the mind never stops creating for me at least.

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The Lone Wolf brand was something that had been brewing for awhile. I run solo a lot it’s my meditation time.

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There was a lot of collateral spun off from Lone Wolf Apparel. I didn’t realize how much I was about to immerse myself into a world I felt so passionate about running and environmental causes.

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It slowly started spilling out in school.

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Wolves run in packs but, from time to time there is one kicked out of the pack hence while on a run one day I came up with the whole thing.

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LoneWolf LLC. is your one stop outdoor apparel needs retailer. With ninty percent recycled materials and products that are one-hundred percent American made you have not only made a smart decision for the envoironment but, you’ve also put your neighbor back to work!

Cut this coupon to recieve 30% off all merchandise March-May 2015, validity. or enter discount code @ www.LoneWolf1.com to redeem code# 11124233

approved.LoneWolf.LLC.14th.St.Seaside.Eureka,Ca.641121

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Individual Ad Design Designed for: Electronic Art Description: Coupon for ad. Applicable for Lone Wolf LLC. apparel. Designed in: Illustrator Photoshop


Collateral Design

YOU CHOOSE WHERE TO SPEND YOUR TIME... LONEWOLFRUNNING.COM After creating the official logo the sky was the limit. I could once again incorporate Lone Wolf into just about anything. 1

Later on I would even use the theme for its own website.

LONE WOLF RUNNER

For the time being though I just had some fun with all the elements that were surfacing.


Collateral Design

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And so the new found obsession insued. Posters, branding, labeling, whatever was coming down the pipe. It was all about Lone Wolf for a spell. It was good to get obsessed with a thing and push it all around to see what would unveiled itseld. It also forced me to start really usuing multiple softwares which, helped me grow fairly quickly.


Collateral Design

GUT CHECK 50.

We love that you showed up today. When you get home we hope you visit our site. Find out what you contributed to those who are houseless. Don’t feel shy about inquirng about more you can do through Iron Clad Events Reach Outs.

THE GREATEST DISTANCE YOU’LL TRAVEL IS 8”

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Iron Clad also suggest you look at other chellenging events we present while your there. We are not just limited to the Gut Check. We have plenty of events to keep you challenged year round. Once again from everyone here at Iron Clad we thank you for coming out today. Best of luck !

Brochure Designed for: Design Principles Description: Brochure for a major running event. This is the front and back.

iron . cla

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June 28, 2015

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www.ironcladevents4ever.com

Cliff Drive & Walroad Ave. KCMO 64123

June 28, 2015

Designed in: InDesign Photoshop Illustrator


Collateral Design 3.

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WHAT TIME IS IT? IT’S 6:00 a.m.

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Brochure Designed for: Design Principles

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“Anton Krupika, Ultra Runner”

Unfortunatley there will be no prizes for showing up.

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Our sponsors however will have some gifts to help you through the day. We’d like to thank them.

NOT YOUR NORMAL 5K “ I have been for the last 15 years. It’s a little different for someone who is training for a 1,500 or a 5K on the track. They need to be worrying about feeling good almost every day. They have to really hit their interval workouts hard and just jog easy for recovery in between. But when you are training to brutalize your body for 15 to 16 hours, I think you have to get used to a certain cumulative amount of fatigue.”- Krupicka

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Description: Brochure for a major running event. This is the front inside and back inside. Designed in: InDesign Photoshop Illustrator


Collateral Design

MUD

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HISTORY OF THE GC50 In 2010 founders of Iron Clad Events saw a lack of ultra competition in the midwest. Sure it was well known in the Americas southwest regions and, California (where Iron Clad is based out of) was booming with events. Mike Davis and Troy Atwater couldn’t ignore what they were seeing in the forums on the web though. “ It seemed like no matter what chat room we got into all we heard was the Marathon was about the only thing we have out here in the midwest”(Davis). So basically we got off our duffs. It didn’t make much sense to them anymore. Why should just the California kids be the only ones having fun? Mike and Troy talked with their sponsors. Along side Kansas City Parks and Rec. they settled on a narly spot called Cliff Drive in Kansas City Missouri, in Minor Park. The race set a new challenge for all local residents and, drew quite thee ticket from the surrounding states as well once word caught on. Now the Gut Check proudly brings its fifth annual event. The first year the event was held it brought in about 350 participants this year it’s looking to peak with well over 2000. Age to get in, 16 and above. Maximum age dared, Buck Conroy, last year age, 82. If Buck can do it, so can you!

Whats gonna hurt like hell today. 1.)Your heads gonna’ hurt like hell beacause your hearts going to be racing to make more blood for oxygen. 2.) Your hearts gonna’ hurt like hell because your legs are gonna’ need all the blood they can get. 3) Your guts gonna’ hurt like hell today because your here and, running a 50 k. 4.) Your legs are gonna hurt like hell because your guts not digesting correctley in order to produce the right amount of glycogen. 5.) Probabley the one thing that’s gonna’ hurt like hell the most, is your time. If you came out expecting to set a new PR forget it. If all 4 things are not clicking above number five consider your time wasted .

She Did It !

So you think your tough Hopefully your as tough as Penny Linshaw 34. Penny finished last years event in a blazing 5:36 hr landing her with first place awards and, finishing only minutes off the number one top elite male. So if you think you got what it takes to beat a girl, we invite yo to come out an challenge Penny. Please be warned though even though you work on things in the garage and, never get them fixed. Or beacuse you hall some stuff around in a truck all week that does all the work for you. Don’t get mad tough guy when your eating the dust off Pennys Mizunos.

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THE WHATS AND WHERES AND WEARS? In the rear with the gear - There a saying in Kansas and Missouri. “ If you don’t like the weather, hang around for about five minutes”. No saying could be more true. Temperatures each year can range from 68 degrees and puring buckets. Or dry as the desert and, 105. Stuff your duffle bags with an array of different gear for those last minute, need be, tweaks. It aint a fancy race so unless you want to destroy those prized Newton shoes your so proud of you may want to bust out those old New Balance that are about 3000 miles path their death. We suggest wearing light colored clothes to show off the badges you earn and to stay cool.

The course is a horse - Not only is it just a 50k ulra event. There will be many obstacles along the way as well. The range elevates to a maximum 130 ft. No big deal for the average mountain man ultra runner. That is why we throw in 5 lovley walls that will be soaked in mud, 3 sections to belly crawl that are 30 ft. in length and, two swing ropes that if you dont hit just right will leave you stranded on the other side until you do. The course is jagged and rocky so be on the lookout for the nooks and, drops. Celebrate bad times - The course is brutal. There are no pasta dinners at the end. However it’s a traditional kumbbaya campfire ceramony. It’s become tradition at the gut check to B.Y.O.B. and bond with all your fellow survivors at the end via our bonfire fest. In it’s tradition the ultimate award will be given out to the top male and female. It dosen’t hang around your neck, in fact it sort of stinks. Every new years winner gets the honor of the prvious years winners shoes. Ewww...oh but the honor. So come have a brew and get to see who gets the new stinks.

MERGENCY

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Please be assured that you will be safe. Although IronClad makes no promises against injury that may kead to death. We have co-partnered with the KC Metro Fire Dept. and Lifeflite. There will be regular surveyours in and out of the course watching eyefully for your saftey. It is a long course so if you are not able to complete sentences in your head or you’re getting blurred vision it is time to pull it on over to the sidelines. Help is always near by however, we do suggest one research ultra events to understand proper diet and hydration to help aid them through the event.

BEER

Brochure

MAP START

Designed for: Design Principles Description: Brochure for a major running event. This is the front inside and back inside. Designed in: InDesign Photoshop Illustrator


Collateral Design So it was a great question that came about, who would you re-design for if they launched a new product? It could have been in any industry. With my deep love of music Nine Inch Nails first came to mind because the bands always been big on visually presenting themselves. However, I didn’t want to just do another Nine Inch Nails cover. I figured why not give it a tweek and make it Trent Reznors (the lead singer) first solo album. Yes that worked because, I saw a potential to show how Trent had matured in the music industry and was coming into his own. This brought forth a golden era for him in my mind, as to where the previous naive dark side of him he had sort of grown out of.

www.trentrezgold.com

Not forgetting his roots though I added elements of the darker side of his past but they were subdominant versus the break out into gold.

Poster Designed for: Ad.Design Description: Poster for a release of Trent Reznors first solo album. Designed in: Photoshop Illustrator


Collateral Design There were other ideas for posters along the way. I really liked all of them but had to rule on one. The one before this page won out simply because after final analysis I thought it showed a higher technical aptitude with Photoshop and Illustrator software. As well I was really trying to streamline the whole gold feel and believed that I was still getting just a little dark with some of the other options. I think in the end though we should not totally dismiss our side projects as sometimes they are very beautiful as well. It’s just sometimes they don’t line up with the overall objective.

Other posters created for the launching of the album.


Collateral Design Front Cover (Outside Spread)

TR Trent Reznors first exclusive solo album “Gold” has let the man behind the machine finally break loose and just purely create. Under Three Legged Dog Production Co. The stage was set for long time fans that just wanted to hear the recording phenom do what he does best, get further outside the box. In “Gold” we see a falling away of all the rage and, we move into the lite, experimental, tonal, orientations. “Gold” is forever.

TRENT REZNOR GOLD

Inside Spread

t re n t re z n o r Reznor was associated with the bands Option 30, The Innocent, and Exotic Birds in the mid-1980s. Outside of Nine Inch Nails, he has contributed to the albums of artists such as Marilyn Manson and Saul Williams. He and his wife, Mariqueen Maandig, are members of the post-industrial group How to Destroy Angels, alongside Reznor's fellow composer Atticus Ross and long-time Nine Inch Nails graphic designer Rob Sheridan.

Michael Trent Reznor (born May 17, 1965), known professionally as Trent Reznor, is an American singer-songwriter, record producer, and film score composer. As a vocalist and multi-instrumentalist, he has led the industrial rock project Nine Inch Nails since 1988. His first release as Nine Inch Nails, the 1989 album Pretty Hate Machine, was a commercial and critical success. He has since released eight studio albums.

GOLD

CD/Cover + Inlet Designed for: Ad Design Description: So to add to the Trent Reznor GOLD series I made the CD and inlet to go along with it. Designed in: Photoshop Illustrator


Collateral Design

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TRENT REZNOR GOLD

Produced by ThreeLeggedDog Production Co.LLC. All rights reserved by Trent Reznor.

TRENT REZNOR GOLD

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Produced by ThreeLeggedDog Production Co.LLC. All rights reserved by Trent Reznor.

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CD/Cover + Inlet Designed for: Ad Design Description: The outer case of the CD and the CD design. Designed in: Photoshop Illustrator


Collateral Design All be it the whole campaign was a blast to do it was the little intricacies I had to nail down. UPC codes, branding for a production on a smaller lever that did not dominate the focal point of the album were all new tasks. It truly introduced me to the power of vector as far as how small or big you can make a thing. With the little things it’s of upmost importance that that elements should legible. As you see with the quirky 3 Legged Dog Productions I was able to shrink it down immensely while still keeping good quality. The log appears again later on in the folio for a better look at the variation.


Collateral Design

Book Cover

Previous version earlier in my schooling. I liked the font but learning the grid percpective tool payed dividens. Book Cover Designed in: Illustrator Description: Book cover about the Amercan Union worker.


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8 T 1138HX 113 THX 1138 THX X1 8 THX 1138 TXH 113138 TH THX 1138 THX 1138 8 THX 1138 113 X THX THTH1138 X THX 1138 THX 11138 13 THX 1138 8 THX 1138 THX 1138 THX 1138 38 THX111138 1138 THX THX1138 X 11 TH38 THX 138 1 THX THX 1138

1138 THX 1138 THX38 11 TH X 1 THX 138 THX 1138 THX 1138 THX 31138 8 11 1138X38 38 H 1138 THX XTHX 11 38 XT11 TH TH THX 1138 11 HX 1138 TTHX THX 1138

38 11 38 1138 THX 1138 X THX 11138 TH THX 1138 H 8X 1 THX T31138 T1HTXHX 1138 THX 1 1138 11 THXTHX 1138 XTHX 113838 THX 1138 H THX T 1138 THX 1138 1138 THXTHX 1138 THX 1138 THX 11381138 THX 1138 THX HX1138 THX 1138 T1138 8 X THX131138 THX TH 1138 1 HX 1138 TTHX TTHX HX 1138 38 THX 1138 11 11 38 THX THX 1138 8 THX 1138X 113 38 TH T X 11138 1138HTXHHX 1 T 1 THX THX 1138138 38 11 THX THX 1138 38 1138 X 11 TH THX 8 113 138 38 11THX HX381 THX 1 11T138 X THTXHX1138 TH THX 1138 THX THX 1131138 THX 1138 88 THX 1138113 38 38 X THX H1138 11 11 THX 1138 T XX THX 1138 TH TH THX 1138THX 1138 THX1138 1138 X TH 1138 THX THX 1138 THX 1138 THX 1138 THX 1138 TH 1138 1138 1138 THX THX THX X 1138 THX THX 1138 11 38 8 113 THX 1138 8 31138 T1H1X 1138 THX THX THTXH X 11 38 THX 1138 113388 88 1 13 13 THXX X1X11 38H HH THX 11 T TT

8 8 THX 38 38 38 8 38 8 8 13 38 8 38T 8 T8 13 38 8 1 T 3 H 1 3 8 T 3 T 1 8 1 T THX11113 3H8 13 11138 138 138 11T3 138 118 118 HX 11113TH T11 H T1 1 THHX 11311313X8 1138T TH TH T18 TH H31X83 THX 38 11811138 1THX 11 11 11H3XXTH 1 X TH 11138 8X 8 1138XT1 X 18 XH 38 38 1X3H 38 8 X 3838 1 1138 XX X1H8X X 8 1138 T 1 1 1 X THX 1138 1 THX 38 H 3838 X 138 1138 1 1138 T 11 X THX 8 H 1138 38 X X TH 1138 1 1 11 T 1 1138 TH XH1138 H X 38 X 11 T 3 X 3 X T XHX111138 11 X H TH H H XTTHX 8 11 X H T 3 X T 3 3X X X X 8 XTHTHX X H H X 38 111 XTTHX 1 TH THX T 1 1138 3 38 X TH 811TTH 111 XTHX XTH 38 X 3X8311 11 38 THTHX XTH 38 T3THX 3 1138 T8 T1H T X HTT 1138 11 T18H3X1THX 11TH THX X1138 THTHX THX 1138 H1138 THX 1138 1 HTHX 111 11 TXHTHX T 38311 X11 1X1H1X T11 1X1 13 1138 TH 1XTH 11 T 1X T XT1138 1138 38 11HTHX HT HTHX T11138 1138 1THX THX TH TTH X 1138 3X 38 1138 T38 HX1138 THX 1X 1138 THX 838 TH 1138 1138 T1X83T HX1138 THX THX X 111 T11 11138 T1138 1138 XTT 38 X THX THX H11 1TH THHTH THX 8TH 1138 1138 1138 THX THX TH13 13T38 X13TH 11X THX 338 HTHX 11H1H1THX 1311TH 1138 THTHX TXX 1138 H THX TH 111 1X TH X11 T 1138 HX1THX 1138 1138 338 1 HTHX 1138 TX 1T111 T1138 83 11 THX X 1THX THX 38 338 X 1 THX 1T1138 THX 38 1 1TH 38 H1138 11 HTHX 181138 1138 1 1H3X81138 8TTHX TTH THX T3 THX THX 11 38 H1XX1138 1138 XX11 38 38 THX 1 11 1THX H11X1X 1338 11138 1138 TTHHTHX 1138 1138 3883THX X8X38 THX 1138 XTH 38 THX 1138 1XTH X 1THX 113 1138 TH THX THXTXTH1138 1 111138 THX TXHXX 1T 1 1338 3THX 3THX X 811 1138 HTH 11 H THX 1138 1138 X1138 X 338 XTH 11138 TH THX 8X 81THX 1138 X3X 1THX X 1138 838 X8 38 X TTHX 31 THX 38 11 TH TH T 11 X 11 1138 TH 3THX 38X X X 38 1138 38 38 X THX 11 11 X TH 38 X8 X11TH 1138 1138 38 THX 1138 XHTXHTH 1138 8 1138 1 HTHX THX XTHX X 11 TH X381THX XTTHHTHX TH X11 11 TH H1THX 1138 38 X 38 TH 1138 381138 11 11 X11 X11 1138 THT1138 TH11 THX H 11 THX XHTHX THX TH T 1311 TH 11H8THX TH X 1138 838 TT HTTHX HX 1138 1138 THX 8 81138 38 38 HT1138 X11 XT81138 X 11 TH 1138 HTHX 1138 1138 88X38 XTX11 11 THTHX THX 11X38 1TH X111 T 1THX 11HX 111HTHX THTTHXT X38 1TH TH1138 TH T 138 1138 1138 1138 T1138 1138 THX T THX1138 THX THX THX 1138 THX 1138 THX 11HT 11381TH T1138 THX THX TX1138 1338 1138 13THX 1138 TH 3 THX1138 X38 1138 1138 THX THX 1338 THX 1 THX 1338 3 THX THX 1TH THTH 31138 38 THX 1138 TH 8 388 1138 X 11338 38 8 88 3838 X X1111 THX 11 8 THX 11 8 THTH 8

Designed in: InDesign Illustrator Photoshop Description: A revamp on the cover of a George Lucas classic “THX -1138”. Designed for: Ad Type DVD Cover

WORK HARD BUY MORE PREVENT ACCIDENTS BE HAPPY PREVENT ACCIDENTS P R E V E N T ACC I D E N T S INCR E A S E P RO D U CTION P R E V E N T ACC I D E N T S BE HAPPY WORK HARD BUY MORE INCREASE PRODUCTION BE HAPPY P R E V E N T ACC I D E N T S INCREASE PRODUCTION BE HAPPY P R E V E N T ACC I D E N T S WORK HARD BUY MORE WORK HARD BUY MORE P R E V E N T ACC I D E N T S BE HAPPY P R E V E N T ACC I D E N T S P R E V E N T ACC I D E N T S INCREASE PRODUCTION P R E V E N T ACC I D E N T S BE HAPPY WORK HARD BUY MORE INCREASE PRODUCTION BE HAPPY P R E V E N T ACC I D E N T S INCREASE PRODUCTION BE HAPPY P R E V E N T ACC I D E N T S WORK HARD BUY MORE WORK HARD BUY MORE P R E V E N T ACC I D E N T S BE HAPPY P R E V E N T ACC I D E N T S P R E V E N T ACC I D E N T S INCREASE PRODUCTION

THX 1138

8 TH 13 X1 T X T11 THHTXHHXX3181 THX 113838 3 11 1131138 THX THX1138 8 8

8

DIRECTED BY GEORGE LUCAS THX 1138

1138 THX 1138 THX38 11 TH X 1 THX 138 THX 1138 THX 1138 THX 31138 8 11 1138X38 38 H 1138 THX XTHX 11 38 XT11 TH TH THX 1138 11 HX 1138 TTHX THX 1138 8 TH 3 1 1138 X 1 THX 1138 THX X1 8 THX 1138 TXH 113138 TH THX 1138 THX 1138 8 THX 1138 113 X THX THTH1138 X THX 1138 THX 11138 13 THX 1138 8 THX 1138 THX 1138 THX 1138 38 THX111138 1138 THX THX1138 X 11 TH38 THX 138 1 THX THX 1138

THX 1138 TH X 38 THX 11138 T X 111138 H1 THTHX X38 THX 1138 THX111138 38 1138 THX 38 THTHX 1138 THX 11 X 18 38 113 THX 11HX 1 38 TTHX 1138

38 11 38 1138 THX 1138 X THX 11138 TH THX 1138 H 8 XX 1 THX T1138 11381T1H3TXH 1 THX1138 THX 1 THX 1138 XTHX 113838 THX 1138 H THX T 1138 THX 1138 1138 THXTHX 1138 THX 1138 THX 11381138 THX 1138 THX HX1138 THX 1138 T1138 8 X THX131138 THX TH 1138 1 HX 1138 TTHX TTHX HX 1138 38 THX 1138 11 11 38 THX THX 1138 8 THX 1138X 113 38 TH T X 11138 1138HTXHHX 1 T 1 THX THX 1138138 38 11 THX THX 1138 38 1138 X 11 TH THX 8 113 138 38 HX HX381 11 T THX 1 11T138 X X THTXH 1138 TH THX 1138 THX THX 1131138 THX 1138 88 THX 1138113 38 38 X THX H1138 11 11 THX 1138 T XX THX 1138 TH TH THX 1138THX 1138 THX1138 1138 X TH 1138 THX THX 1138 THX 1138 THX 1138 THX 1138 TH 1138 1138 1138 THX THX THX X 1138 THX THX 1138 11 38 8 113 THX 1138 8 31138 T1H1X 1138 THX THX THTXH X 11 38 THX 1138 113388 88 1 13 13 THXX X1X11 38H HH THX 11 T TT

TH X TT HTHX H 11 XXT111138 HX1 33 818138 38 1138 THX 1138THX 3 8 11 X 1138 TH THX 11 38 X 381 TH1138 1138 THX THX THX 138 11 1138 THX T1138 THX1138 HTHX XTHX 1138 1 1138 3 HX1THX 8 THTTH THX 1138 X XTH THX 1138 111X1 3 311 THX 1138THX8 81138 38 1138 THX 1138 THXTHX 1138 1138 TTHX HTXHXTTHX TH 1H11X1 11 3 31 3 X 1 8 813 8 1138 138 8 THX THX 1138 THX 1138 138 1 38 38THTX 11 XX 11 TH TH 38HX THX T11 11 H 38 X T11X3 H THX 1138 8113 8 THX 1138 38 THX 11 38 THX 1138 1138 THX 11 THX THX 1138 1138 38 THX THX 1138 11 HX THX 1138 THT THXX 113 38X388 1138 T1HH1 X 11 THX 1138 11THX 11 38 1138 X THX 38 TH THX 1138THX 113 1138 8 1138 THXTHX THX 1138THX TH T 1138 X1 THX 1138 THXXH1138 1 3 1 1831138 THX 1138 TTHX 8 THHXTHX X 1T1 1138 1138 THX1138 THX 1 1H33X8 1138 THX 811 38 X 1138 TH1138 THX T HX 31138 TH THX 1 8 THXHX 1113 THX 1138 TT X 1T1 8 HTHX 1 XH13X38 1138 18 11313 THX 1138 8 8 THX 1138 TTH X H THX381138 XTHX 1 1138 THX 11 38 1 13 1 388 THX 11 11 38 THX TH THX 1138X 1 13 8 T 1138HX TH THX THX 1138 11 3 THX 38 11388 X 11 TH 1138 THX 1138 THX THX 1138 38 THX 11

LOVE

THX

Directed by George Lucas Produced by Francis Ford Coppola Written by George Lucas Cinematography David Myers Edited by George Lucas Starring Robert Duvall with Donald Pleasence and Magie Mcomie Production Company American Zoetrope Distributed by Warner Bros.

TH THTHTX H1X138THX 38 TXTHH11X3 THXT38HX X 113T8 H THTHXX T1H1X13T8 HX T11H38X HX TH1138 THX 1138 T8 XTH1 T 11 X T1138 XX 38TX H111 TH HX T X 1138 HX 11T38H1138 H X 1THX 11 1338H HTHX 1138X T TH HX138THX 1138 H X X 1TH XTHX 11TH38 X 11 1 XHTHX XTHX X THX TT TXTHX THX 1 1138 111 H1 X1 1138 T1 HTHX 11 THX11138 THXT1138 1138 11 1 X THX X111 13111TH HX THX 13X1138 11138 1H 11138T111TH 11138 1TH381138 138T1138 1 T 11 THX T1 THX 1T 113THXTHX1138 X 11338 THX 81 1338 1 X1 338 8 1311311THX 1 THX 3 1138 38X1138 1TH 8THX11138 38 THX 13 138 138 38 38 8 8 38 38 11338 38 8 138 38 38THX 8 8 8 8 8 Behind the scenes the making of THX 1138. Disc 2 - Bonus features. Behind the scenes Director and 8 TActor interveiws. TH 38 13

38 TH THTHX H1X138 HX 38 XTHH11X3 HX 38HX X 113T8 H HTHXX 1H1X138 HX 11H38X HX TH1138 THHX 1138 T8 XTH113T 11 X T1138 XX 38TX H111 TH HX T X 1138 HX 11T38H1138 H X 1THX 11 1338H HTHX 1138X T TH HX138THX 1138 H X X 1TH XTHX 11TH38 X 11 1 XHTHX XTHX X THX TT TXTHX THX 1 1138 111 H1 X1 1138 T1 HTHX 11 THX11138 THXT1138 1138 11 1 X THX X111 13111TH HX THX 13X1138 11138 1H 11138T111TH 11138 1TH381138 138T1138 1 T 11 THX T1 THX 1T 113THXTHX1138 X 11338 THX 81 1338 1 X1 338 8 1311311THX 1 THX 3 1138 38X1138 1TH 8THX11138 38 THX 13 138 138 38 38 8 8 38 38 11338 38 8 138 38 38THX 8 8 8 8 In the story’s society,8sexual in a factory producing “You are a true believer, intercourse is prohibited, android police officers. At blessings of the State, whereas use of mind-althe beginning of the story, blessings of the masstering drugs is mandatory THX leaves the job while es. Work hard, increase to enforce compliance the loudspeakers urge production, prevent acamong the city’s residents the workers to “increase cidents and be happy”. and to ensure their ability safety”, and congratulate THX 1138 was developed to conduct dangerous them for “only losing 195 from Lucas’ student film and demanding tasks. workers” in the last period, Electronic Labyrinth: THX Everyone is clothed in to the competing factory’s 1138 4EB, which he made uniform, except the po242. On the way home, in 1967 while attending lice androids (who wear he stops at a telephone the University of Southblack), and robed monks. booth in a row of many,and ern California’s film school. At their jobs in central mumbles prayers about The feature film was provideo CCTV control cen“party” and “masses”, unduced in a joint venture ters, SEN 5241 (a man) der the portrait of “OMM between Warner Brothers and LUH 3417 (a woman) 0910”. A soothing voice and Francis Ford Copkeep surveillance on the greets THX, and OMM pola’s production comcity. LUH has a male roomends every confession pany,American Zoetrope. mate,THX 1138, who works with a parting salutation: 8 8 38 TH THTHTX H1X138THX 38 TXTHH11X3 THXT38HX X 113T8 H THTHXX T1H1X13T8 HX T11H38X THX TH1138 TTHHX 1138 T8 XTH113T 11 X TH XX 111TH38TX H111 TH X 1138 38THX 1138 HX 11T38H1138 H X 1THX 11 1338TH H X X 1TH XTHX 11TH38 X11381138 X 11 1 T X T THTXHTHX X XTHX X 11138 X THX THTHX TT THTHX 1138 111138 THX 1 1138 1X111 H1 1138 X1 1138 T1 HTHX THX 1138 11 1 X THX THX T HX THX X111 13111TH 1 THX 1 X T1138 1H 1 11138 1TH3381138 138 1 XX 1111338813THX11138 THX1138 THX 1 THX 1138 1338 1 X1 338 8 THX 1138T1 THX 1138 1311311THX TH 3 3 TH 3 1 3 1 1 3 3 3 3 8 38 8 113 138 38 138 138 38 8 8THX 8 8 8 8 8 8 8 113 8 8 8 8 8 Disc 1 - Bonus features.

“Neglected on its initial release, this now stands as a classic science fiction movie and one of the most remarkableT debuts of the 70’s . ”- EmpireOnline T T T T T T T T T T

Collateral Design


Collateral Design

>- Play Transmission >- Select Chapters >- Bonus Features >- Language Options >- Exit Transmission Congratulations THX-1138 on your high productivity this week and, lack of inguries. The State, OMM & Holo Vision would like to extend to you a free block of pleasure credits. The 90 min. you have earned will not go against any credits you have accumulated. Choose how you spend them in order to keep your high level of productivity and remember be happy. The OMM legislates time used for other areas of the transmission. This time will be used by your credits. Times are displayed by said bonus features. Accumulated (h.p.u.c) credits in 04/17/2056 = 226 min. employee 1138 - employed by CCTV. Clearance OMM. Transmission - H24#227AOMM

DVD Start Menu Designed for: Ad Type Discription: This is the start menu you would see after inserting the DVD for “THX -1138�. Designed in: InDesign Illustrator Photoshop


Corporate Design

by Daniel Pearson


Corporate Design

Thumbnails Designed for: Corporate Identity Description: Scetched thumbnails to create a new logo for an existing Coffee Shop that needed an update.


Corporate Design

COFFEE H O U S E

Thumbnails Designed for: Corporate Identity Description: Digital thumbnails to create a new logo for an existing Coffee Shop that needed an update. Software: llustrator


Corporate Design

C OF F E E H O U S E

COFFEE HOUSE - est.

- est.

2008. -

1.

2.

COFFEE HOUSE - est. 3.

2008. -

COFFEE HOUSE - est.

2008. -

2008. -

Thumbnails Designed for: Corporate Identity

4.

Description: Final logo design concept with color variations. Software: Illustrator


Corporate Design

C OF F E E H O U S E - est.

2008. -

Final Logo Designed for: Corporate Identity Description: Logo type on top of cup resting on pillar Software: Illustrator


Corporate Design

H

This was a variation on the brand. I wanted the T’s to have a little bit more of a hip look.

Environmental Design Designed for: Corporate Identity Description: Logo fot T-shirt Software: Illustrator


Corporate Design

F - est.

2008. Environmental Design

Overland Park,ks.66204

ph # 913-484-0000

14th & Mercier

www.Homerscoffee.com

Designed for: Corporate Identity Description: Business Card Software: Illustrator Photoshop


Corporate Design

C OF F E E H O U S E - est.

2008. Environmental Design Designed for: Corporate Identity Description: Coffee Mug Software: Illustrator Photoshop


Corporate Design

Environmental Design Designed for: Corporate Identity Description: Coffee Bean Bag Software: Illustrator Photoshop


Corporate Design

Environmental Design Designed for: Corporate Identity Description: New signage for the shop Software: Illustrator Photoshop


Web + Digital Media

by Daniel Pearson


Web + Digital Media

HOME

Environmental Design Designed for: Electronic Design Description: Lone Wolf Outdoor Aparrel Website Design Homepage

LoneWolfCompanies is a licensed and registered llc.co.

14th.St.Seaside,CA.,66204

Software: Illustrator Photoshop


Web + Digital Media

HOME

Environmental Design Designed for: Electronic Design

LoneWolf

Description: Lone Wolf Outdoor Aparrel Website Design Product page

.

LoneWolfCompanies is a licensed and registered llc.co.

14th.St.Seaside,CA.,66204

Software: Illustrator Photoshop


Web + Digital Media

HOME

LoneWolfApparelCo. was founded in 2012 by a young man named Daniel Pearson. Mr. Pearson who now claims rights to being CEO of the company still see himself as he always did, a person who held true to his convictions and his heart. Mile after endless mile he would run pondering what to do with his love for outdoors. One thing that became very evident to him was the carbon foot-print the apparel ind. was leaving on good old mother Earth. He teamed with a solid group of chemist and designers while establishing the goundwork for the company. At the time everything surrounded the runner as Pearson himself was just that.

Environmental Design Designed for: Electronic Design

There was more he could do though. His LoneWolf running shoe the “ONE”, burst out unto the market in 2012 and was a huge hit in the community of not only runners but many an outdoor enthusiest. What suprised most of his consumers was all the products were being made by Amercan hands and, minds.

Description: Lone Wolf Outdoor Aparrel Website Design About page

Mr. Pearson and his family at LoneWolf seem them self as just that. The lone leaders and true pioneers in this indusrty. Sinse LoneWolf has surfaced they have devoured the market and have influenced even bigger companies to think smarter and bring jobs back home. “You feel lucky there’s still a company like this around, it gives you hope that we Americans can still do it, and do it the best.” - Art Schinnel, Chicago Times.

LoneWolfCompanies is a licensed and registered llc.co.

14th.St.Seaside,CA.,66204

Software: Illustrator Photoshop


Web + Digital Media

HOME

Reaching out to LoneWolfCo. is easierthan you think. Wether your inquiring about an item you cannot find, or you simply need expert advice from one our ultra experienced team members. LoneWolf’s family is here for you. email us @ www.LoneWolf1.com call us @ 913-484-WOLF We are headquarted in Eureka, Ca. 14th St. Seaside suite 101. postal code - 66204. If your in the region we invite everyone to take a tour of our facility that is on the cunning edge of green technologies Come see how it’s made in the U.S.A. NEVER FEAR TO DO ... , ALONE.

LoneWolfCompanies is a licensed and registered llc.co.

Friend us at the sites to see what we’re always souly doing.

14th.St.Seaside,CA.,66204

Environmental Design Designed for: Electronic Design Description: Lone Wolf Outdoor Aparrel Website Design Contact page Software: Illustrator Photoshop


Publication Design

by Daniel Pearson


Publication Design

music Studios Publication Designed for: Mixed Media Description: Branding ID for a music studios company. Software: Illustrator Photoshop


Publication Design

Poster Publication

I also made this type style by hand in Illustrator naturally named North by Nothwest.

Designed for: Typography Description: To make a new type that would be themed off a movie or book. I made a poster for North by NorthWest. Software: Illustrator Photoshop


Digital Graphic Design

by Daniel Pearson


Digital Graphic Design N

W

E

Digital Logo Designed for: Logo Design

S

RED TAIL AIRLINES,GO WHERE YOU WILL..

Description: A logo needed to be designed that would mix with a comparitive environmental element. Software: Illustrator Photoshop


Digital Graphic Design

Digital Logo Designed for: Logo Design

An alternative look when placed on a plane white backing.

Description: I wanted to come up with a brand a major company could purchace that was a little outside the box. What I did was I took the Ivy League colors of Stanford but made the name unique while keeping the concervative color themes. Software: Illustrator Photoshop


Digital Graphic Design S T A N F U R D

S S T A N F U R D

www.

stanfu rdcc.co

m

C O C ON S U L M P AT I N G N Y

After creating the logo for Stanfurd, in my creative mind I could not leave the idea alone of not applying it elsewhere. I measured how it match up in a quick mock up for corporate identity, it turned out very clean I thought.


Package Design

by Daniel Pearson


M CO C.

O CM .K ST

1 11 64

01 .3 NC Y,I ER W RE DB EN P U

T ON FR

4.

pk.

4.

pk.

WWW.UPEND MIC RO K

Package Design

5

01

t. 2

es ew

st ou t

ic ro br

WWW.UPEND MIC RO K

m

HT

pk.

EIG

C/W AL

4.

.2%

E3

OR

M INS

M CO C.

TA

FL

OZ

.B

T OT

LE

S-

N CO

N CO

12

TT BO

4-

S-

LE

Z.

LO

2F

1 4-

IN TA

SM

OR

E3

.2%

C/W AL

EIG

HT

m

Graphic Design

ic ro br

ew

st ou t

01 .3 NC Y,I ER W RE DB EN UP

es

t. 2

01

5

Designed for: Packaging Design

T ON FR

4.

O CM .K ST

1 11 64

pk.

Description: Template for Up End Microbrew Beer container. Software: Illustrator


Package Design

15

15

20 est.

20 est. t tou s w

bre o r c mi

t tou s w

bre o r c mi

Graphic Design Designed for: Packaging Design

12 FL OZ.- CONTAINS MORE THAN 3.2% ALC/WEIGHT

Description: Front label logo for Up 3.2% EndALC/WEIGHT Microbrew 12 FL OZ.- CONTAINS MORE THAN Beer. Software: Illustrator


Est. in 2015 - Up End is all the buzz around the K.C. METRO. Our bold stout “Coda # 1.” is our first batch made here locally. enjoy our deeply rich almond flavors that have been steeped in our own secret way. up end that bottle!

Graphic Design Designed for: Packaging Design UP END BREWING CO. KANSAS CITY, MO. 64111 1801 HOLMES ST.

Description: Back label logo for Up End Microbrew Beer. Software: Illustrator

inery

UP END BREWING CO. KANSAS CITY, MO. 64111 1801 HOLMES ST.

GOVERNMENT WARNING: (1) According to the Surgeon General, women should not drink alcoholic beverages during pregnancy because of the risk of birth defects. (2) Consumption of alcoholic beverages impairs your ability to drive a car or operate machinery and may cause health problems.

Est. in 2015 - Up End is all the buzz around the K.C. METRO. Our bold stout “Coda # 1.” is our first batch made here locally. enjoy our deeply rich almond flavors that have been steeped in our own secret way. up end that bottle!

pregnancy

hinery

g pregnancy

GOVERNMENT WARNING: (1) According to the Surgeon General, women should not drink alcoholic beverages during pregnancy because of the risk of birth defects. (2) Consumption of alcoholic beverages impairs your ability to drive a car or operate machinery and may cause health problems.

Package Design


Package Design

Photos of Final Product Photographic view of front labels, final.


Package Design

Photos of Final Product Photographic view of back labels, final.


Package Design

Photos of Final Product Photographic view of container with bottles.


Electives

by Daniel Pearson


Electives 76 long. 45 latitude________________________________________steeped-1250__un*

Atom

N.W. bearing

Digital Graphic Design Designed for: Digital Design

N.W. bearing

76 long. 45 latitude________________________________________steeped-1250__un*

Description: I was making an obscure avitar for my own personal website. The coordinates are for aesthetic, I was working more with new applications for pattern making through geometry. Software: Illustrator


Typography

Digital Graphic Design Designed for: Typograpghy Description: I was to make for this class a promotional ad for a local band that I named “Night Crawlers�. The name is based off one of my favorite movies. Software: Illustrator


Typography

THENIGHT A TOUR

OF

FORCE

C R A W L E R S THE INDUSTRIALIZED MACHINE

CRAWL YOUR WAY OUT INTO THE NIGHT.FOR THIS ONE NIGHT EVENT ONLY. COME AS THE “NIGHTCRAWLERS DELIVERS THE SOUND OF HOUSE MUSIC & ELECTRONICA. TO DELIVER THE ULTIMATE INDUSTRIAL FORCE.

I played a lot with the Night Crawler theme. I was alaways trying to get to that perfect nineties industrial rock feel. That was the mission though. What does a time period say towards a font style. With this particular type of music during those days it had to be somewhat mechanical and, digital in a way sort of before it’s time. I consider the music genre ahead of it’s time and, it brought forth a lot of art work that was ahead of it’s time.

SAT.MARCH 28TH. AT TUPRICK ARENA IN DOWNTOWN KCMO. 13TH AND CHERRY ST. TICKETS GO ON SALE AT YOUR LOCAL BOX OFFICE AND PRICES RANGE FROM 13.99 TO 49.99 GET THEM WHILE YOU CAN THIS SHOW IS GARANTEED TO SALE OUT QUICK.


Typography Some of the posters for the show were missing the mark just a bit for the time period. I felt it still didn’t take away from the fact some moderatly good works were coming from the class. Here I really started playing with tracking a bit more and justification.


Typography

K

E

K I R

S

E

EL

The Test

S

So the test was fun, make one funtioning composition that delt with one particular font but make it look like all different fonts.

ONE ?

The practice was good when examining how unlimated just one font could be.

Wouldn’t it be interesting

f .i

It was also the first time I was introduced to the tupe on path tool a fairly easy tool depending how far you want to take it.

th

er

e

w

er

I felt like expressing the word one largely would be a great dominant focal point. Seeing is how this wwas the topic of the subject.

e

on

ly

TYPEFACEINTHEWORLD

it up .with fancy typeface. One universal typeface . would really strip. away all the fashy emptiness in design. De s uld . really h . wo ve .

r designs . in thei ste ad ind eh

rs ne ig

ering cov of

o

t

AND OF COURSE THAT ONE TYPEFACE WOULD BE HELVETICA.

th

ink

. about the idea

.b


Typography T H E R E

I S

N O

N

T Y P O G R A P H Y


Logo Design Digital Graphic Design Designed for: Electronic Art Description: This was actually the logo I made for the production company for my earlier piece with the Trent Reznor Gold CD. If you look close enough you’ll see it on the CD. I think it shows off the abilities of vector art.. Software: Illustrator Photoshop

3L

egged Dog Productions.


Logo Design Well you have to just go all out every now and then and really have fun with design. I think we forget the fun in the art we can have sometimes as we’re buried by deadlines.

SKATEBOARDS

Wouldn’t it be fun to make designs for skateboards all day! I had some time off during school and just had some fun with some things I wanted to do. Throw it back to the eighties and slap it on a current board, a totally gnarly experience dude!

SKATEBOARDS


Contemporary Painting

Life Painting Designed for: Mixed Media Description: An investigation into my abilties to use acrylic paints. I figured painting my teacher would do. Demensions: 2.5’ x 3’


Designs made for online purchase Redbuble Designs An ongoing labor of love . I ‘ve come back around to Redbubble to design clothes for online purchase. I just recently started all over again so to say wiped the slates clean so there’s not a lot there but, I plan on bringing forth more and more designs while working and building my portfolio. Here’s one of my pencil skirts I found to be simple but elegant just by using one line for the key element.

http://www.redbubble.com/people/danielpearson


Designs made for online purchase Redbuble Designs Another play on the skirt obviously but, with a little more snap. I always enjoyed how one simple color be it even one simple line can change the whole feel of a work. White and black classic. Hot pink out on the town sexy.

http://www.redbubble.com/people/danielpearson


Designs made for online purchase

Poster Design

Other things on Redbubble sort of got away on me. Like my 4 World series. I realized I had been downloading posters at 300dpi, something the printers cannot handle at Redbubble. Live and learn, it was beside the fact I had already begun a new series. Finding some of the pictures along the way though for my folios sake I think shows my style a lot. It also shows where my mind will wonder as far as creativity. In other words I feel as if I’m always getting my hands into a little bit of everything.


Designs made for online purchase

Poster Design

Another fine piece I really wish I wouldn’t have tossed but am glad I held on to the PDF file. The 4 or the word world was always meant to be implemented in these works. They were to eventually to become suggestive towards green issues and our involvement with how we are treating the planet in which we occupy.


Not Completley New to the Game . . .

I’ve worked in the Design field before...


Real Life Work

While working in the sign industry at Kansas City Tent in awning I learned a lot about design. One thing’s certain in the sign industry you’re not sitting behind a computer all day. Dealing with clients, going to instalation sites, doing inventory of product, fallowing progress via spreadsheats, running the plotter cutters, application to substrates, and even installing yourelf were just a small handfull of things I had to multi task on a regular day to day. Gregg Henja is a local photographer in Knasas City and I was happy to come up up with something a little more hip for his store. So slick...


Real Life Work I guess I could have gone with a more boxed of look on the typography here. That would have perhaps given The 4700 project a more classic look. After weighing it for some time the rounded off edges on the bars and stems just kept bringing me back. I installed this one and welded the frame togehter as well. I’m cerified in aluminum and steal M.I.G. & T.I.G welding.


Real Life Work

From small mom and pop shops to major corporate clients I dealt with different levels of clientele. For bigger corporate jobs the work load was very heavy. However we never put the small guy off to the side. The orders came in to be completed by when they came in. Each customer was treated with respect no matter how big the contract or pocket book.


Real Life Work

Backlit

We were no stranger to backlit awnings. An opposite process of appplying a mask then pulling the cut out to apply paint, with backlit awnings the whole surface was covered with scotchcal then the letters you removed were washed down with acetone to get rid of the color of the actual substrate and make it translucent.


Real Life Work Variations

Somtimes it was not all fun logos and font design. Some times it was just very exact, percise, and repetitive. Sometimes it was completley architecual and I would get very into the instalation process and how to build via blue-print. No matter how you cut the application I was learning different techniques outside the computer design rehlm. You really had to learn the physical tools and measurments of the tools out in the field.


Me and Contemporary Art

Daniel Pearson Art Shows

&


Solo Exhibition The Bohemian Gallery/Daniel Pearson The Gifting System Show Solo Exhibition

Sold - Traveling Dream in Black No.1 5’x5’ Acrylic mixed media and wood on canvas.


Solo Exhibition

The Bohemian Gallery/Daniel Pearson The Gifting System Show Solo Exhibition

Sold - 14”x18” - 12” projection. Sconce - 4 Yellow


Solo Exhibition The Bohemian Gallery/Daniel Pearson The Gifting System Show Solo Exhibition

Sold - 2.5’ x 2.5 Acrylic on Cedar Shades by Daniel Pearson


Solo Exhibition The Bohemian Gallery/Daniel Pearson The Gifting System Show Solo Exhibition

Sold - 3.5’ x 3.5’ Canvas Acrylic Wood Unchair by Daniel Pearson


Solo Exhibition The Bohemian Gallery/Daniel Pearson The Gifting System Show Solo Exhibition

The simple white line on the navy blue background was very indicative of my style at the time dealing with just line art. The work in the far distance is called Four Offset a wonderful piece I made that the Kauffman Center finally attained. I’ll show that a little better on the next page.


Solo Exhibition

Constructively one of the hardest works I ever made. Not being able to find one solid piece of wood that would run 6.5’ in width I cut up the panels then combined them. Needless to say there was a lot of wood work here. The integrity of the structure was always just as much an art to me as anything else was.


Solo Exhibition The Bohemian Gallery/Daniel Pearson The Gifting System Show Solo Exhibition

From left to right. 3 piece cacoon series. Sail and then C.C. the larger piece that I’ll show better on the next page.


Solo Exhibition

Work name - C.C. Named after themes of Cape Cod I felt it to be fitting of the rustic Northest shores.


Solo Exhibition The Bohemian Gallery/Daniel Pearson The Gifting System Show Solo Exhibition

A little bit of a wider scope of the venue and how much I had to fill.

Many of my works at this time had a projection box and I was workiing a lot with wood andacrylic

Minimalism had become my new found love.


So that’s just a little about me. It goes on and on, always creating. I could fill up 10 portfolios and still have works in progress ready for 10 more. I’m really looking for someone to work with were I can be my creative self for a living. I’ll just keep trying and trying. I just never give up. Thanks for viewing Daniel Pearson


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