davide garavelliportfolio
me
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CONCRETE
index
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velasca maya
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MATERIAL ECOLOGY VALLO ZUHAN
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atmosphere TATOOINE en plein air
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SPECULATIVE TO EMERGENCY post covid
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NARRATIVE VIDEO VISUAL
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hap-
me
me I’m very passionate about visual research. Sometimes I imagine everything as if it was a movie, where you have to build each particular starting from scratch, imagining the result before to begin. For this reason i try to work with many people as possible, from all the working spheres, trying to develop different kind of projects, also at the same time, from ones strictly related to product to photographic and graphic ones. I’m vibrant of ideas, and i feel lucky to have met a stimulating team to work with that helped me trying to reach the best i could. I also feel so lucky to have been wandering in Milan, a surprising collateral explosion of stimuli. Thank you all.
Portofolio, Davide Garavelli
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It’s called the Krebs Cycle of Creativity, and I recently got in touch with this scheme that best depict the projectual process of Neri Oxman, a professor of media arts and sciences at the MIT Media Lab. I started to believe that a designer is so lucky to apply in his work all this knowledge, to imagine, and to shape a new reality from different ideas. I think that is a must have to feel confortable with all the Human Kind disciplines and for this reason i want to use that as representative of myself. In this years i tried to apply these principles, with the projects for University as well as others, e.g. the calls for action, and all the visual research. I improved my skills in very different ways, just doing real practice, team-working inside and outside laboratories, and a lot of research. So, for these reasons, i feel lucky.
creativity
me I’m Davide Garavelli, a Product Design student in Milan, a city I love so much. I’ve been studying at Politecnico, School of Design for three years now. I was born in Montepulciano, a beautiful renassaince town in Tuscany where i first developed my skills. Although the background was not so stimulating for a kid grown up with a big dream of being literally, “in the center of the world ”, I really believe that my first background helped me so much in the way i look at projects, from problem making to problem solving. I took a scientific degree at high school, and in 2017 i began my experience at Politecnico.. In 2019, with my team ‘’Studi esorti’’ I started a projectual experience to Simone Fanciullacci Design Studio that on 2020 led us to work on Edizione Limitata, his own brand.
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CONCRETE UNCONSCIOUS I remember that particular summer day in Siena, when I visited Palazzo Salimbeni and i was dazzled by the architecture renovation made by Pierluigi Spadolini in this medieval building. Realized with concrete and wood this intervention had been able to recreate the ancient atmosphere, but with this modern design. All these volumes and curves representing a suprisingly modern approach, that I unconsciously interiorized, had a giant influence in my recent works. And just recently i realized how all that hidden memories were there to last.
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2019/2020 Project for Laboratorio di Sintesi Finale, with Elio Romanazzi
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velasca
VELASCA is a sitting collection that makes use of wood in an unexpected way. We worked on weightless combinations and brutal contrast at the same time. The collection is composed of three pieces, an armchair, a little sofa, and a longer bench. Veneer provided by Busnelli International.
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VELASCA
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LOOKING FOR A SUGGESTING RESULT Working directly with the veneer we have been following a more specific research about the elastic reaction of the material. From the beginning we have decided to practice with stripes of wood to emphasize the result . A first concept let the single stripes free to move afferming a suggestive and adaptive effect with the body interaction.
AN EVOLVING PROCESS
curved wood
The proposal of expressing sof tness had been continuosly evolving as a suggestion of flexibility. Materic contrast had been a particular and interesting detail following this idea, so that flexibility could be more an aesthetic characteristic and not only a functional one. During the design process we had increasinly emphasized this formal and materic contrast, sketching and working diretly with materials. At the end, affter this research for an effective contrast and for a good strength, we obtained this curved piece of veneered wood embracing a cushion. brutal lateral impact
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VELASCA
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maya 2019 Project for a Scirocco’s contest, with Studi esorti and Simone Fanciullacci
MAYA is a heater thought to become a furnishing item, a side-table able to communicate with a contemporary atmosphere. It has been developed with Studi esorti and Simone Fanciullacci for a design competition, launched by Scirocco, a leading company in heaters production.
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MAYA
MERGING THE CONTEMPORANEITY
AFFORDANCE, MULTIPLICITY AND PRESENCE
Some ispiration came from primordial, and indigen signs, paintings from Capogrossi and ceramics from Fausto Melotti. First sketches had been done focusing on this particular expressive outline. Secondly we tried to adapt this primordial form to functionality.
Thanks to the remoivable lid the upper shell, can be used as a storage. Inside there is a charging station that trasform Maya also in a dock tower. You can connect you phone and leave on the surface (that is considered to be made with isolating rigid plastic material). The buttons are disposed in three lines, considering to have a maximum of affordance. A bigger one that is the On/Off button, and two lines where two little buttons are the extreme of lights row. The upper one is to regulate the temperature, instead the lower one is for the ventilation. To let the phone cable passing from inside out we thought a little opening on the surface.
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Pierluigi Spadolini Palazzo Salimbeni, Siena
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Ceramiche, Fausto Melotti
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Superficie 229 Giuseppe Capogrossi
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MATERIAL ECOLOGY NEW AESTHETICS Oxman has coined the expression “material ecology” to explain her process of bringing together materials science, digital fabrication technologies, and organic design to produce techniques and objects informed by the structural, systemic, and aesthetic wisdom of nature. It’s all been a great baseline for some project i worked on, sperimenting with alternative materials.
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VALLO 2018/2019 Project for Laboratorio di Metaprogetto, with Studi esorti
VALLO is a wall cover project made by recovered sawdust. Its value is in roughness and imperfect surface. The materials implicated are sawdust and plaster, so that the structure remain strong in time and give the sawdust a beautiful effect
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Vallo is a research project developed during the course of Metaprogetto in 2018. We were asked to work with waste materials in order to find a designing solution for Material Connexion. Our material was the sawdust, so the research started from the material essence, its roughness and imperfection.
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VALLO
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EXPLOITING IMPERFECTION
CREATING A PRIMORDIAL ATMOSPHERE
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We found inspiration in the primordial tradition of construction and in some recent example of form and tactility sperimentation, made in such different design fields. We have been looking around for each kind of suggestion, from painting, fashion, photos and then we decided to evaluate this concept of roughness. The final idea was a concept of wall cover tires, where we have been shaping them formally, creating a mold pressing structure. Made by variable quantities of sawdust and plaster, we thought them with rectangular, square and a particular triangular form, to enhance the symbolic and primordial reference. The project at the end was selected from the greek factory (from where the sawdust was coming) through Material Connexion to be realised.
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2019 Project for Hackaton Data Material, with Elio Romanazzi, Mengting Sun, Kilian Re, Subin Chulliyil Shajoo ZUHAN is a project developed during the workshop Hackaton Data Material, a research project funded within Mini-FARB 2018 program by Politecnico di Milano. I worked with various competences and different people to practically generate bioplastics and finding them a futurible way to be used within nanotechnologies.
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NEW AESTHETIC
The scenario we were asked to work on was a foresight where society change due to the collective providing of data and where people can know themselves and their behaviour through them. I’m interested in learning how to design for complexity and particularly for this idea of pervasive technology. Low form, a show that had place in MAXXI Rome in 2018 (where artists were asked to imagine new way to think about artificial intelligence and looking at their speculative works) had been such a stimulating memory for this workshop.
It has been extremely interesting to operate with new aesthetics and digital tools. The first step was to experiment with material, to develop the right performance to be used in the project. In that case the prerequisite was to create a material specular to human skin. We worked with scenarios and using Arduino we programmed the sensors then combined with bioplastics, to be hidden indside.
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PERVASIVE TECHNOLOGY
MISJUDGMENTS WORRY ABOUT PROBLEMS
BEHAVIOUR
BEHAVIOUR CHANGE
EFFICIENCY
UNDERSTAND,PREDICT AND PREVENT
PERVASIVE TECHNOLOGY
BEHAVIORS AND PERFORMANCES
SYSTEM
BEING OSSERVED
INCREASING SECURITY
IDENTITY
KNOW THEMSELVES THROUGH THEIR DATA
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DATA DOPPELGANGER
OVER AWARENESS
zuhan
FRIENDLY TECHNOLOGY Zuhan is a professional interactive suit for people to get better experience of fitness in the gym. The special part is made of bioplastic, which is translucent and skin-friendly. With a specific heartbeat sensor and three colors it can detect people’s physiological data, like heartbeat rate, and give visually and tactile feedback directly to them. Secondly, it can measure muscle response or electrical activity in response, and help people correct the movements during fitness. In addition, users can set their fitness plan on the specific machinery, and Zuhan will show different color according to their process of using the machinery. Knowing the machinery occupied time, it allows interaction among people in the gym, and help them better manage their fitness schedule to improve the eff iciency.
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Neri Oxman, Material Ecology, Moma 2020
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Jean Michel Basquiat, The Rufians 1982
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Marni La Vereda, Fuorisalone 2018
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Michelle Lamy, aka Lala Mich
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Charles FregĂŠr, wilder man
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Mario Merz, Igloo di pietra, 1982
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atmosphere BEHIND THE SCENES
FILMIC OVERTURE
Edgard Degas, an excellent painter, sometimes described as “theatrical”, and a skilled interpreter of the ballet world revolutionized the theatrical pictorial representation, changing the point of view from the “stage” to what happens “behind the scenes”. This content revolution corresponded to another revolution of the pictorial language, which abandoned the frontal point of view, borrowed from the theatre, to use oblique perspectives and decentralized points of view.
I really like to imagine everything as if it was a screenplay, a big scenography. So that, the following projects come from this filmic opening; these are related to indoor and outdoor space. For example sketching a sofa with my team I tried to recreate a fantasy film planet and simulating a specific action in a particular place with the outdoor project. So, trying to recreate the entire atmosphere, as a ‘‘ theatrical stage’’ is really helpful to imagine a specific task, a specific feeling to design something new.
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TATOOINE 12
2019 Project for Studio Constellation, with Simone Fanciullacci and Studi esorti TATOOINE is a two joinable pieces sofa, with a third one movable put on the top, that is really extrovert in its volumes. Our specific task in this project was related to the metaprojectual part, and drawing concept generation.
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DETAILS
The formal inspiration came from the Tatooine planet, where we imagined to formally recreate a ship. From the beginning we were trying to emulate a real immersion on the planet surface. Forms are organic, but this combination, tries to be a little bit strange and evocative as the strangeness of the two sun on Tatooine planet.
Drawing it with more than one volume we started to compose a variable set of pieces that could be fixed differently. The guiding idea for a great result was to have a really detailed object on each side. For example, a surface similar to a stone with irregular and rounded sides and a bumpy portion with an unexpected curvature in the joint.
TATOOINE
TATOOINE
FILMIC IMMERSION
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outdoor
en plein air 2020 Project for Outdoor Design, with Elio Romanazzi and Diego Bellesini
The brief was to think about solutions for the new Rimini promenade. Looking at the masterplan we imagined an oniric experience through the path connecting the city to the sea. From a first area submerged in the nature, to an extrovert stage for sport and wellness.
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COLOR LIGHTNESS
CONCEPT
DREAM COMPONENT
I have always loved urban landscapes, so I decided to embrace this course of outdoor design. For the first time I reasoned on open space. What we pursued from the beginning was the idea of modelling the space like a stage, where to identify ourselves, and our latent will. “Dal cucchiaio alla città”, from spoon to city, is an expression, from Ugo La Pietra, that you can hear easily around in Milan, and this is the main idea i love of design, this possibility to work with so much different scales.
Firstly, we had to consider the look of the entire Seafront. The challenge was to use color in hotel facades and the partner company was Colorificio Sanmarinese. We worked on the entire seafront taking inspiration from Luis Barragàn and Ricardo Bofill colorful architectures. Their atmospheres suggested us this nostalgic ideal, so light and playfull.
‘‘Making the experience of going to sea a progression toward an ouverture, undressing and connecting with nature’’. This is the way the seafront opens step by step, leaving the buildings behind itself. We divided the area into a parc, a social area, and an activity zone directly in the beach. A parc, a fresh shelter for summer, where to find stations to rest or to interact. My specific task for the parc was to develop a structure, as a bike rack, but thought to become a social collector for skater. (p. 48-49)
I’ve seen the Niki de Saint Phalle garden in Tuscany when i was just a kid, then recently the Jean Tinguely foundation, in Switzerland. Their ‘‘Nouveau Realism’’ has been so powerful for me that in this project i decided to take their dream component and imagine this ‘‘oasi’’ in the middle of the beach. Being in Rimini, we also could not avoid to consider the big dreamer par excellence, Federico Fellini. So, we recreated a sketch of him, with this big legs (exercise structure) that emerge from nebulizing clouds. (p. 50-51)
EN PLEIN AIR
EN PLEIN AIR
FROM SPOON TO CITY
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WALLPAPER 2019/2020 Projects for Wall & Decò and Zambaiti Parati
These following graphics have been developed for two different briefs. I decided to mix them all together beacuse i recognise an implicit path beside them. For Zambaiti in particular the brief was related to sea, inside the Outdoor project for the new Rimini seafront.
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Edouard Despléchin, Bozzetto per Mosè, atto III, 1863
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Woodpecker, Milano Marittima
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Binary Suns of Tatooine, Star Wars
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SPECULATIVE
DESIGN AND ELASTIC MIND
PROBLEM MAKING
“Only an elastic mind is able to deal with the XXI century multidimensional and accelerated change without discard its real nature.” Design and elastic mind is an exhibition curated by Paola Antonelli, Senior Curator of MOMA Design and Architecture department, that highlightefìd examples of successfull innovation, examples based on ongoing research, as well as reflection on future responsibilities of design.
Looking at that design absolutely proactive we built scenarios in order to be the more elastic we could in our thinking process. It’s design that is not solution orientated, but rather is problem orientated. It’s about asking the question, ‘What if?’ and trying to understand what the possible consequences of our choices of today will be in the future.
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TO 2019 Project for Laboratorio del Prodotto, with Studi esorti
To is tableware collection thought to activate the users through a discomfort due to the ambiguity they perceive as they have to interact with them. This kind of ambiguity is related to an exchange of the archetypes with no recognizable forms, and also obtained throught the lack of stability and making the user understand the function each time.
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to
to AMBIGUITY TO
DISCOMFORT TO
Despite the fact that ambiguity is a property of the interpretative relationship, the likelihood of an ambiguous interpretation can be affected either by attributes of artefacts or by people’s attitudes alone. Interfaces that are imprecise or contradictory are more likely to lead to multiple interpretations that ones that are clear and consistent. We can distinguish three main kinds of ambiguity: ambiguity of information, of context and of relationship.
Ambiguity is not a virtue for its own sake. To create this discomfort we worked using tools of this ambiguity : cognitive bias and lack of affordance. Firstly , this speculative approach lead us to observe closely works as Design and Elastic Mind, then the progressive trend on ultra contemporary kitchen all over the world. Thus ambiguity is a powerful tool for designers to raise topics or ask questions while renouncing the possibility of dictating their answer, and that was the goal of this project.
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LEAF TO.
ABYSS TO.
An object thought to reap and cut food, as a primitive tool. The form is inspired by a leaf, and it has such particularities to help reaching its scope. First of all, it has a a light concavity to mantain the food, a thick side to be hold, and a thinner to help cut, as if it was a rock.
This is the bigger tool of the collection. A cavity is here prominent to allow solid or liquid food to be contained. The shape itself creates a disconfort because it has two sides to be used, and never has an equilibrium, for its curved side. The upper side (or lower it depends on the point of view) has also enough space for solid food.
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HILL TO.
SHARD TO.
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A little tool that allow to contain liquids, suggesting its function if you consider its two cavities, in this inspired by the side of a hill. The user can choose to use this as a spoon, or as little gobblet.
A shard for cutting and brutally breaking the food. Its primitive inspiration is here explicit. It’s side is thinner than other tools, to be more edgy, but it has also a big surface. As leaf to, there are a thicker and thinner side. Its disconfort it’s in ambiguity if related to other objects. Is it also a plate?
It’s the most recognisable tool in the collection, and its function is (maybe) the most ambiguous. The form suggests to use it as a glass, and you can, but why cannot use it as a spoon? The side has been designed to allow the user to collect also liquid food, avoiding drawbacks with any drops. In fact its side has this little extrusion to avoid drops to slide in the side.
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emergency 2019 Call for Ideas for Emergency
This Call for ideas was an invite to create solution for ambients, products, services that resolves, contains support, sensibilize practical, psycological, relational, cultural aspects ruined and deformed by conflicts. We created a group of people to work on that, trying to open our minds from different backgrounds.
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PROBLEM SHAPING
RESTORATIVE DESIGN
THE IDEA
We considered this call for ideas as a powerful tool to exercise our imagination. The main results have been scenarios, to shape a new way to think, and to design. It has been tricky to set a large gruop of people working together but also really stimulating.
The process begun with the research, to create order understanding what is conflict. Through classical instruments as schemes and mind maps we shaped conflict with four different characterizations, combining words and concepts.
Briefly analising the maps we created a model to shape solutions. Trying to open our mind through this challenge we looked at existing work of restorative design and all its implications: environmental behaviour, stress-recover, sensorial feeding. All this concepts converged into the larger idea of biophilia.
The project consists of a modular exagon sstructure, with a central hole, thought as a big vase to be stacked, to shape a big garden as a little hill. The scope is to imagine a place where to hide behind and through plants to restore body and mind.
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SCENARIO BUILDING
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progetto
post-covid 2020 Workshop Urgently Corrugated with Sienergie and Ghelfi, project with Elio Romanazzi It has been really stimulating speculate around a post-emergency situation like the one we felt in with covid-19 pandemic. Our brief was post-covid entertainment. During the workshop week we designed a system of Totem based entirely on user experience to enhance the Museum network.
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POST COVID
PROACTIVITY
HYBRIDISM
This workshop was entirely hold from distance, so we had a week in front of a pc to immagine cardboard solutions. I have to admit that this obstacle helped me to be more creative, and i think that as a designer i can just be more proactive than before. Previously i had worked with emergency in mind, and i have searched a lot about speculative and restorative projects.
So in here, we tried to speculate around the juxtaposition of virtual and real space, of home delivery services and events in public, to enhance the reality with virtuality, in order to find a fast and light solution for Milanese Museums, to create new formats, to be more accessible, to improve user experience, and to create a fidelization. It has also been really stimulating start a project entirely from user experience and there is so much to learn.
DIRECT ACCESS NEW VIRTUAL CONTENTS
USER EXPERIENCE IMPROVEMENT
VIRTUALITY SPECIFIC CONTENTS
EVENTS
DELIVERY EXPERIENCE
FLOW MANAGMENT POP-UP STAGE
SPONSOR DELIVERY PHISICAL SPACE CONTENT DELIVERY STAGE EXPERIENCE BETTER FRUITION STAGE INTERACTION
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New Faith, New Path, New Peace, Spazio Maiocchi, Milano 2018
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Alessandro Michele, Cyborg for Gucci, FW2018
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The bee’s project, Design and the elastic mind, 2008
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NARRATIVE
SPEAKING-FORMAT Last years, while I was reasoning on materic products I realized that was particularly important understanding how to communicate projects. As i previously said, i really like to imagine things (like products) with a sorrounding filmic immersion, as they would be characters, and i tried to make this exercise with different formats. I worked with photograpy, video, graphic, and all this overview made me continously rethinking all the ways i was doing projects.
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2020 Digital event for Fuorisalone. it, realised with Studi esorti and Simone Fanciulacci This platform for digital events has een created by Studiolabo and became a substitute for the Fuorisalone set of events, due to the pandemic situation. With a few weeks time we collected a plan really fast to create a video and take photos, to present Edizione Limitata 2020, the new course of this brand
edizione limitata
edizione limitata
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INTERFERENCE
VIRTUALITY
As Studi esorti, we were asked to create material for a digital event for Fuorisalone.it. The main idea was to create a video where to explain the project Edizione Limitata 2020, but without real objects, just the virtual models. So we set the all proces around the interference of reality and virtuality.
This pandemic let us rethink all of ours habits. Why can’t we use new instruments? Why can’t we work with matter and form without its presence but just virtually? We briefly decided to create 3d instagram filters to present the collection. A digital feature able to enhance more and more reality, this is what matter for a coming decade, that we discovered will be different.
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new HABITAT
progetto FIGURE AND BACKGROUND I worked on New Habitat, a styling project with this jacket by the fashion designer Andrea Grossi. The main concept where i put the focus was the contrast between figure and background to create this blue-brown atmospehere, a little bit confused, and also contrasted.
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LEZIONE A CURA DI RAFFAELE ARIANO
CINEMA COME PSICANALISI 2 Aprile 2019 h18:00 aula B2.0.1
Federico Fellini e il complesso delle grandi madri, da La Dolce Vita a 8 e 1/2.
SWISS GRAPHIC
INFO: Marcello Bertolani - +39 345 7732575 - 2marcellobertolani@gmail.com Davide Garavelli - +39 345 5082869 -davide.garavelli1@gmail.com
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In 2018 i submitted with Marcello Bertolani a call for action organised by Aic (associazione italiana celiachia) to create a graphic that could represent the 40th anniversary of the association. In 2019, with Svoltastudenti, we organised a series of events at Politecnico Design Campus, to discuss of aesthetic from different points of view. In teh next page the grapich for one of this events. It has been challenging to create these graphics, because of the new approach at a project, and time dedicated to look at the main swiss graphics.
hap
hap OVERVIEW hap- is a photographic collection created to gather all the visual projets I took care in Milan during the years 2017-2018. Some of this works were developed for personal business and under others’ requires. I thought and created the set for the shooting, and video recording alone or with help of my team. In particular I want to thank Alessandra Boschello, Marcello Bertolani, Elio Romanazzi and Silvia Menicali that made that possible. All works of this collection are on my vimeo and behance profile.
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contacts email: davide.garavelli1@gmail.com telephone: 3455082869 behance: Davide Garavelli https://www.behance.net/ davidegaravelli linkedin: Davide Garavelli https://www.linkedin. com/in/davide-garavelli-45a457164
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