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DAVID YURMAN CELEBRATING THE CABLE
from Frank Adams Magazine
by David Perry
David YURMAN
Celebrating the cable: David Yurman's iconic design is still going strong
by William Norwich
" What we're doing is one long art project," David and Sybil Yurman will answer when asked the secret to their successful marriage and creative partnership.
This enduring relationship, enviable in itself, has created a living
masterpiece: the Yurman brand.
David sits in the Yurman atelier at a long table in his outer office. It
is a room filled with books, artwork, objects of inspiration and some
of the earliest pieces of their jewelry. He is happiest in his studio, per-
fecting new jewelry designs. "The work is in the future, not the past,"
he says, but he readily reminisces about cable, discussing its univer-
sal connectivity, its origins in ancient art and architecture and of
course, how it has forged "the river that runs through everything we
do at David Yurman."
Cable was introduced in 1982 and immediately became the
Yurmans' signature. Its first words were spoken as a bracelet with
gemstone-studded finial caps that David designed for Sybil as a gift.
Ancient Roman columns © Alexander Mazurkevich, Shutterstock She wore it every day. Amid the many compliments came even more
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requests for cable from friends, collectors, gallery owners and espe-
cially retailers.
Sybil remembers, " A lot of what we did was informed by archi-
tecture." The spiraling twists of columns pointed to the strength
and beauty of the cable form in nature and manmade construc-
tions. Today, there are some 30 David Yurman collections with
cable as the vehicle through all of them. Over the course of nearly
40 years, cable unites an artistic body of work. Throughout every
David Yurman collection, cable is used in innovative and beautiful
ways—as a contrast to smooth polished metal or by flattening its
cylindrical shape so the cable becomes a relief and an experiment
in perspective. Cable is used as an accent, a bead, a setting, a
clasp and carved in stone. As a subtle signature, it often appears
on the inside of a ring or back of a pendant where only the wearer
will see it. David transforms cable into knots, referencing cable's
connection to rope. When David mixes gold and silver, the striking
combination of metals is united by cable.
"There's nothing I don't like about cable," David muses. "I feel
totally at home and embraced by the form. I know what it can do and
what I can do with it."
"The future," he says, smiling, "is wherever it takes me."
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