the MIDAS TOUCH

Roberto Coin is one of the world’s most popular jewelry designers. His designs, inspired by Vicenza, Italy’s “City of Gold,” radiate luxury, style, and sophistication.

By luck or by fate, Roberto Coin began life in the perfect place to pursue his passion. The company he founded in 1977, which still bears his name, is headquartered in his birthplace: Vicenza, the Italian city famed the world over for its gold and jewelry. Today, the Roberto Coin name is credited with more than 45 years of history-making concepts and creations, and has become synonymous with inventive and timeless jewelry design.

The history of the Roberto Coin company is marked by innovation, but the driving force behind the creation of the jewels has always been one man: Roberto himself. Known for his innate appreciation of color, style, and texture, he gives himself over completely to his passion — designing jewelry that entices women. It’s the unique and individual beauty of women, he says, that inspires him to please their whims through his work. Coin and his team of highly skilled craftsmen blend ageold methods with modern techniques to create the styles the company is famous for.

At first Coin worked primarily in gold; then he gradually added gemstones and diamonds to his designs. In 1978, his company was the first to use three-color gold, which rapidly became de rigueur in fashion capitals around the globe. Ten years later, Roberto Coin was the first to work with high-quality two-color gold, and in 1990, the first to bring satin and silk finishes back into style. When Coin introduced a white gold collection in 1992, it met with skepticism in the trade but soon became a fashion must-have. And in 1998, the company realized a dream: the creation of woven jewels, as supple as fabric.

Coin strives to be original yet authentic in this fastspinning universe. If fashion is the art of being different, he predicts, today's high-tech world will soon be yearning for authentically handmade jewelry. "Whether it’s made of gold or platinum, with colored gemstones or with diamonds, the important thing is the pleasure of creating timeless examples of an ancient art," he says.

Coin’s diverse collections are designed to fit every woman and enhance her uniqueness, and are defined by a common thread — a thoughtful balance of elegance and creativity. Included in every piece is Coin’s signature ruby, which carries a magical story: an ancient Egyptian belief that a ruby close to the skin brings long life, good health, and joy. To Coin, the ruby symbolizes peace, prosperity, and happiness, and represents a special wish from the designer to all who wear his creations.

The Roberto Coin Venetian Princess Collection is exceptional. The design of these jewels hides a complex structure made of twisted wire, visible only to those who wear them. This allure of mystery serves as a reminder of Venice, famous for its countless legends and secrets passed from generation to generation.

The Love in Verona Collection is inspired by the city of Verona, the symbol of love and the setting of the story of Romeo and Juliet. Love in Verona strengthens the bond between Roberto Coin and the Italian cities that inspire him. The collection’s simple, contemporary look conveys a soul as ancient as eternal love.

Since Roberto Coin caters to the diverse tastes of the European, North American, South American, Eastern, and Far Eastern markets, each year it produces more than 600 new jewelry pieces. "The company is built on a culture of attention that is rooted in respect for the individual and shared by our workers,” says Coin. “We give attention to our customers by providing them with jewels that help them express their individuality."

More than luxurious accessories, jewels by Roberto Coin are precious, wearable creations designed by a man whose dedication to innovation and timeless style is more than a passion — it’s a birthright.