Spring Insights and Key Events

APRIL Spring is Celebration Season MAY JUNE

You might think of winter as the holiday season with all the large gatherings for all to enjoy. But April, May, and June are also special time of year to honor individuals and their accomplishments with a celebration!

Cake is the #1 way to celebrate. 54% of all cakes are purchased to celebrate a special occasion (non-holiday). There are four major celebrations in the spring that over-index in sales for cake: Easter, Mother’s Day, Graduation and Father’s Day.*

Donuts are for celebrating too! 86% of people say having a donut “makes an occasion festive” with 66% of donut purchases intended to be shared with other people.*

*Datassential MenuTrends™, Datassential Seasonal Trends, M/A/R/C ® Cake Attitudes & Usage Study, 2019

Inspiration and tools to make Spring shine! We’ve created this Spring Seasonal Catalog & Inspiration Guide to help you navigate all the great things Dawn offers to help you shine during the key spring holidays and events. With promotional tools to help you sell to your customers and seasonal products to make your creations spectacular, we’ve got you covered this Spring.

Graduation Cupcakes

• 00499865 - Baker’s Request™ White Cake Mix 50# • 01285205 - Novacart 2”X1.75” Brown Baking Cup • 02434356 - Dawn White Buttercreme Style Icing 28# • 02478784 - Dobla Celebration Decoration Kit (1 count) • 01368697 - Kerry Kingblingz Gold Crystalz Sprinkles 8#

For complete recipe visit: www.dawnfoods.com/recipes/Graduation-Cupcakes-326

Easter Egg Cupcakes

• 00499865 - Baker’s Request™ White Cake Mix 50# • 01161405 - Novacart 1 ½ x 1 Brown Bake Cup • 02434356 - Dawn White Buttercreme Style Icing 28# • 02454205 - Barry Callebaut Semi-Sweet Chocolate Tagliatellis • Chocolate Eggs