Social Strategy Questionnaire:
Want to get started with social but aren’t sure how? Answer the questions below and go on a brainstorming journey to start figuring out your overall social strategy! Also – be sure to stay tuned to the Zurple blog great social content and ideas. basic social strategy! 1. What would you like to accomplish with your social media marketing? (capture more leads, expand your network, get more bus ines s visibility, share listings, etc.) 2. Do you already have a personal presence on any social networks / are you familiar with any social networks? (if so, list which networks and how active are you on those networks) 3. How much time do you have to spend on your social media marketing per week? (be realistic and remember social can be broken up into several small time investments per day) 4. What platform(s) would you like to have a business presence on? List in order of priority. (facebook, twitter, linkedin, pinterest, google+, youtube, etc) 5. What business related things will you be posting about? (write down anything business related that you’d like to get more exposure for – listings, referrals, etc.) 6. What local interest things are you going to be posting about? (write down anything that comes to mind that will be interesting to locals – new restaurants, events, etc.) you have any other resources that can help you create a social media marketing strategy? 7. Do (think about any friends, family or professional resources you can trust that can help you with your marketing) Take your answers and start adding your social tasks to your schedule! You can create a business page, expand your personal page to include business info, post about your listings, make an effort to connect with locals and more!
Understanding The Social Media Landscape