Issue 26 | November 2020
INTERVIEW
Happy Farms The Sustainabilist interviewed Willem van Walt Meijer, the recently appointed CEO of Al Ain Farms
W
hat is Al Ain Farms doing to ensure customers are supplied with top-quality and safe products and how have operations changed in light of the pandemic? Al Ain Farms has continued to operate seamlessly during these challenging times, increasing its capacity to produce locally made, fresh products delivered daily across the UAE. The core functions of farming, production and sales remained operational 24 hours throughout the whole year to ensure continuity of supply, and we have tirelessly undertaken all necessary measures to prevent any HSE breaches at our farms. Our operational readiness and crisis protocol were key in making sure the health of our employees and business continuity were safeguarded. It was a learning experience, but responsive and quick implementations, such as the opening of Al Ain Farms’ Care centre in Sharjah for quarantine and 24