Letter from the Editor in Chief

My dear friends,

The holy month of Ramadan this year has fallen in unprecedented and unsettling times. Communities globally have been and continue to be highly impacted socially, economically, and physically by the COVID-19 pandemic, and our usual way of life has been disrupted.

As we practice home quarantine and social distancing, now more than ever, is the time to uphold the fundamental principles of Ramadan and use this opportunity to assess our values and to consider and help those who are less fortunate. It is truly amazing what humanity can achieve when working together, and in moments of crisis, such as this one, we have all a part to play.

During the coronavirus outbreak, there are many ways in which we can help our fellow human beings, such as donating to local foodbanks and supporting local businesses, but safeguarding ourselves and our families comes first. Remaining indoors is vital to ensuring that the chain of transmission is broken to end the pandemic. It may be difficult for us as social beings, but we must be selfless and support those on the front lines of this battle against the virus, such as doctors, nurses, paramedics, and health sector administrators.

It may be difficult for us as social beings, but we must be selfless and support those on the front lines of this battle against the virus.

This issue was compiled to showcase the initiatives undertaken by entities across the region to preserve the environment with a heightened focus on corporate social responsibility (CSR). In fact, in the era where consumer behaviour is driven by environmental awareness and sustainability, companies both small and large have an obligation towards themselves, their business competitors, and the community at large to embrace the concept and rules of CSR. This is a perfect opportunity for businesses to show their commitment to a healthy and safe planet, including their consumers, workforce, and supply chain.

We may be in quarantine, but we can assure you that we are still here, seeking to shed light on sustained efforts made to preserve the environment and humanity. I invite you on a digital walk through sustainability in the region at a time of a pandemic and I am certain that soon enough we will be able to meet again.

Until then, stay safe and stay home.