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AT THE FOREFRONT OF THE BANKING SECTOR Our stance to always compete with ourselves and challenge our own capacities, while striving to be a better version of ourselves with each day, without looking back or aside, proved to be our recipe for success DARKO POPOVIĆ CEO/President of the Executive Board of Banca Intesa Beograd
fter serving as a long-time member of Banca Intesa Beograd’s Executive Board and now its President, we spoke with Darko Popović about further improvement of Banca Intesa’s business results, energy efficiency and keeping pace with new technologies and digitalization of the bank’s services.
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ITALY 2022
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Earlier this year, you were appointed President of the Executive Board of Banca Intesa in Serbia, but you were an Executive Board member for a long time before that. Do you plan to make changes in the bank’s operations or will you keep the same course set by your predecessors? � The opportunity to enhance my knowledge and professional experience, while shaping managerial and leadership skills in a complex and inspiring environment, such as Banca Intesa, part of Intesa Sanpaolo Group, is a combination of luck, dedication and hard work. My twenty-year-long journey across different divisions and being in various key positions in the bank,
out of which thirteen years as a member of the Executive Board, led to me being included in all strategic decisions and gave me the capacity to devise a number of game-changing projects that were of utmost importance for Banca Intesa to hit significant business milestones and maintain its No. 1 position in the market throughout years. Having said that, it is impossible not to extend my true gratitude and appreciation to Mrs Draginja Djurić, who set the bank on a course
We are aware that as the leading bank in Serbia we are an important part of the local community with a significant role in the lives of citizens and the economy, as well as the impact on the environment
of success and prosperity from the very beginning, wisely implementing affirmative local values and practices within internationally established frameworks and global standards. We will remain on the same path to support households and businesses in Serbia, backed by the global expertise of our parent Group that is largely contributing to our accomplishments and whose absolute support is resulting in the successful completion of strategic projects aimed at achieving better business results but also helping citizens and the economy. In the end, a healthy system and rightly set infrastructure certainly provide excellent preconditions for each new start and lay even better foundations for the accomplishment of plans. Banca Intesa is the leader in all the most important banking segments in Serbia. How can the bank achieve even better results and what are your long term strategic plans?