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1 minute read
Winter Smart Buys
from WINTER SMART BUYS
by decathlonau
WHO WE ARE
In case you don’t know us yet, we are the WORLD’S LARGEST SPORTS RETAILER and DECATHLON AUSTRALIA is completely independent. This means all profits stay in Australia and all taxes are paid in Australia, something we are very proud of.
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OUR PURPOSE
At DECATHLON, every member of our team is driven to create QUALITY and AFFORDABLE sports products so as many people as possible worldwide can enjoy more sport. From research to retail, design, production and logistics – we innovate to offer our users technical and on-trend products always at the LOWEST POSSIBLE PRICES. We’ve changed the game by creating real value at true cost.
OUR INNOVATIONS
Innovation is at the heart of everything we produce. We “INNOVATE SMART” because, first and foremost, we want to make sport easier for people who use our products. We place the user at the heart of our approach and we focus on usage innovations. Listening to, and observing sports people in action, in our Research & Development centre and in our laboratories, is how our sales assistants, product managers, designers and engineers imagine the products of the future – a product that is more practical, comfortable, safe and enjoyable for our customers. Our aim, therefore, is that our innovations are accessible to as many people as possible because our prices are as low as they can be.
OUR VALUES
At DECATHLON, we are proud to design, test and produce our own products in the very heart of where each sport is practiced. Our team of experts design, test, refine and re-test until a product is produced that our customers will love, at a price that is as low as possible. HIGH QUALITY DOESN’T MEAN HIGH PRICES.
We are able to offer such innovative and affordable products because we control every step of the production process from the passionate ideas from our customers and experts all the way to the product being available on our shelves or online. This process enables us to ensure the highest quality products at the LOWEST POSSIBLE PRICES, making sport accessible to all.