ght Mutation Invisibility FLight Mutatio XRAY super Mind super XRAY supe iSiO Sr Strength eg h Reai iSiO Stren Sr e ViSiON Readingg SPeeD S eeD ViSiON Invisibility FLigght Mutation Invisibility Mind super XRAY super Mind sup Reading SPeeD ViSiON Strength Reading SPe ght Mutation Invisibility FLight Mutatio XRAY super Mind super XRAY supe iSiO Sr Strength eg h Reai iSiO Stren Sr e ViSiON Readingg SPeeD S eeD ViSiON Invisibility FLigght Mutation Invisibility
Table of Contents
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STORYLINE
T
his is the story of two brothers that
the boys grew hungry and went inside
became the unexpected heroes of their
to eat their lunch. Little did they know,
small town of Redding, California. Joey
their imaginations that afternoon in the
and Matty had always dreamed of being
garden had left behind something that
superheroes, and spent most of their
would change their mother’s vegeta-
days dressing up and pretending to fight
bles into the fuel of superheroes. Every
bad guys. While Joey and Matty played
day, their mother made them eat their
in the front yard, their mother worked
vegetables, and soon they each began
hard in the garden planting seeds and
to develop their own superpowers. Joey
patiently watching them grow into veg-
was the first to realize that their special
etables for the family to eat. One day,
vegetables contained unique superpow-
while their mother was inside making
ers that became stronger and stronger
lunch for the boys, they snuck into the
with each bite. As time went on and
garden to pretend to fight bad guys with
they began to develop their new skills
their imaginary superpowers. “You are
the “Broeders” kept their town safe
no match against my Super Strength!”
while their identities remained hidden
exclaimed Matty. “You can’t hide from
behind those special masks and capes.
my X-Ray Vision!” added Joey. Soon,
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w! CHARAcTERS
J
oey is the big brother and leads this dynamic duo in the fight
against the evils of the neighborhood. Joey’s abilities go far beyond his intelligence; he has a love for carrots and broccoli, which give him the superpowers of x-ray vision and ability to fly. These abilities allow Joey to skillfully outthink and outduel his enemies.
JOEY Schroeder 5 years old
BROEDERkids.ai
M
atty is the little sidekick with underestimated strength. This
three-year-old complements his older brother by putting bullies in their place. Matty’s love for spinach gives him his strength. Along with his ability to lift heavy objects, he eats his broccoli like his big brother. Matty is the ultimate intimidator.
MATTY Schroeder BROEDERkids.ai
3 years old
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! Col ors/Fonts
Size Chart
Logo
4’ 3’ 2’ 1’ Logo.ai
Pantones 474 C
Black
711 C
5483 C
4625 C
7588 C
121 C
549 C
Fonts Two Turtle Doves abcdefghijklmn opqrstuvwxyz
BADABOOM BB abcdefghijklmn opqrstuvwxyz
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! icons
XRAY ViSiON
super Strength strength.ai
xray.ai
invisibility.ai
Invisibility
flight.ai
FLight
speed.ai
Bolt
super SPeeD
Mutation
Mind Reading
bolt.ai
mutation.ai
mind.ai
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w! Borders
Border.ai
Border.ai
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w! Patterns
carrot.ai
spinach.ai
corn.ai
broccoli.ai
SuperPowerpattern.ai
Broes.ai
bolt.ai
chalkboard.ai
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w! Products
wagon.psd
backpack.ai
Inspired by two incredible superhero-loving brothers
Terms and Conditions By viewing and/or using any elements of this style guide you manifest your assent to the below terms and conditions. You acknowledge that the use of this style guide and the designs therein must be used as designated. The Broeders shall not, under any circumstances, be liable to you for any damages whatsoever arising out of, and makes no warranties or representations, express or implied, relating to, any third party intellectual property rights, merchantability or fitness for any particular purpose. Further, the Broeders shall not, under any circumstances, be liable to you for consequential, indirect or incidental damages (including without limitation, lost profits, anticipated business, loss of data, interruption of service or loss of business) even if the Broeders has been advised of the possibility of such loss or damage and whether in contract or otherwise.
ThankYou!
Dennis Kennedy Graphics Licensing Spring ‘14 6-17-14