COMMUNITY FUNDRAISING
RESOURCE PACK
2013
COMMUNITY FUNDRAISING RESOURCE PACK
THANK YOU
What you’ll find in this pack:
We are delighted that you are considering leading a community fundraising event to support and Give HOPE to Depaul Ireland.
HOPE Stories
Depaul Ireland support vulnerable people experiencing homelessness and marginalisation. We believe that everyone should have a place to call home and a stake in their community. We support each individual and family with the opportunity to fulfil their potential and move forward towards an independent and positive future. Depaul Ireland is a leading cross border charity founded in Ireland in 2002 by our founding partners the Daughters of Charity, SVP and the Vincentian fathers.
Fundraising Ideas 5 Steps to Hosting an Event Proposal Form Fundraising Guidelines Depaul Ireland Information
Depaul Ireland is part of Depaul International; a group of charities working to support homeless and marginalised people around the world. Thank you for helping raise awareness and funds to help support our work across the Republic of Ireland and Northern Ireland. To continue our work, we depend on the generous support of people like you! This pack is filled with ideas and information that we hope you find useful. We’re looking forward to hearing more about your fundraising ideas. We’re only a quick email or phone call away if you have any questions along the way!
Christine Littlefield Senior Fundraising & Communications Manager +353 (0)1 453 7111 christine.littlefield@depaulireland.org
Ria Flom Fundraising Coordinator +353 (0)1 453 7111 ria.flom@depaulireland.org 2
GIVE HOPE TO OUR SERVICES Louise*, Depaul Ireland Service UserI ran away from foster care at 16. The reason why I ran away is because I went back to my real family and it didn’t work out, because my family could not look after me. I was also in care with my sister. I had a baby at 18, lived in a B&B then moved into rented accommodation, I had my second child but my relationship broke down and my children went to their father. I went back into homeless accommodation. For the last 7 years I was sleeping rough. When I got pregnant on this occasion I moved to Rendu Apartments. I will be at Rendu at Christmas and am looking forward to Christmas here. Having my baby with me, it feels like home. I am happy to have a place to call home for Christmas and it is nice to have a place you can bring a child when you are homeless. My HOPE for New Year is to get my own place and move out of homelessness for good. *Name has been changed at the request of the interviewee.
Ruth, Depaul Ireland VolunteerI have been a volunteer with Rendu Apartments and now Depaul Ireland Befriending programme for four years. In that time I have met many service users come with the HOPE of making their lives better. Many have achieved this having faced adversity in their lives. Their HOPE has never died. HOPE drives people, it is a continuing light inside. Even if it is just a flicker, it is still there and can become bigger. HOPE is believing life can get better. It helps us work towards our goals. HOPE has always been alive in Rendu and the Befriending programme since I have volunteered. This is thanks to the service users, volunteers and staff of Depaul Ireland. My HOPE for 2013 is to continue to volunteer with Depaul Ireland and help service users achieve their goals and dreams.
Peter, Depaul Ireland ManagerMy HOPE for Tus Nua in 2013 is to ensure the high quality of service to the women with whom we work is not only maintained, but enhanced. This will include introducing a Befriending approach to the service to work with women to help mitigate isolation, loneliness and social exclusion, as well as a focus on positive move on connections to help smooth the transition of the women who are moving on from Tus Nua and positively reintegrating into the community.
HOPE FOR DEPAUL IRELAND
Kerry Anthony MBE, CEO of Depaul Ireland My HOPE for Depaul Ireland in 2013 is that we will continue to provide high levels of care and support to very vulnerable people. I also HOPE that we will be able to work with other providers to provide access to affordable housing for people who are ready to move on this will contribute to my HOPE of seeing an end to long term homelessness. My HOPE personally for 2013 is that I will complete my first triathlon. I have been talking about it for the last four months and so I HOPE to complete it and stay true to my word. Although it is a personal challenge, it is a challenge for HOPE and all the proceeds will go to Depaul Ireland of course! Join Kerry and Give HOPE to Depaul Ireland.
My HOPE for our service users is that they will continue to feel valued, welcomed and supported at every stage of their time with us. I HOPE for the management and staff team that they will continue to be energised by the work and rise to the challenge and opportunity each day brings. My HOPE for the service overall, that no matter what 2013 brings, we maintain the ‘home’ that is Tus Nua that means much more than bricks and mortar.
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FUNDRAISING IDEAS Community fundraisers are a great way to raise funds and to raise awareness about the issues that face people experiencing homelessness in a fun and creative way. All ideas are welcomed, he more unique the better! Here are a few ideas to get you started...
Involve your Friends, Family & Colleagues
Coffee Morning or Afternoon Tea Come Dine With Me Sponsored Sleep Out Sports Tournament Flag Days or Bag Packing Collection of canned goods, toiletries or toys Clothes Swap or Charity Market Stall
Get Your Heart Pumping
HOPE Challenge—Choose any Race or Marathon Abseil down a famous building Swim-A-MILE-athon with friends Firewalk Sky Dive— www.moonjumper.com Night at the Races Sponsored Cycle
Have a Bit of Fun
Head Shave or Waxing Eating Contest (pie, hot dog, etc) Comedy Night Themed or Fancy Dress Party Quiz Night Bingo, Poker or Bridge Night Sponsored Silence— ‘No Facebook/Twitter ‘Week Karaoke Competition Barbeque or Chili Cook-off
Take on an Extreme Challenge
3 Marathons in a Row Cycle around Ireland… or Europe… or the world! Intense races like Run-a-muck or Hell & Back Open Challenges —www.acrossthedivide.com
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HOSTING A
COMMUNITY
FUNDRAISING EVENT IN 5 STAGES…
1 PLANNING… Pick an event or activity. You could go with one of the ideas listed in the fundraising ideas page in this pack… or go for something completely original! Depending on how big the project is, you might also want to get a bit of support behind you. Maybe another fundraiser, a friend or family member who can help encourage and support you along the way.
Choose a date and venue. Will you hold your activity at home, at the office, in the garden or somewhere a little different? Think about what time of the year is best and find out what else is going on in the local area. Also, keep in mind that you’ll probably need a bit of time to plan and promote your event, try to take this in consideration so you don’t stress yourself out!
Set your fundraising target. Decided your sponsorship goal, suggested donation or entry fee for the event. You might also want to plan some fundraising activities such as a raffles or auctions to raise even more money. Think about any costs you may incur and do your best to stick to your budget!
Get in contact with us. Fill out the proposal form, send it to us via email/post, we’ll send you a letter to approve your event and link-in with you to find out how we can support you along the way.
2 PROMOTING… Make a poster. If you’d like to put up posters in your local area or contact local papers for coverage, we can help you with designing a poster. Don’t forget, if you’re making something with our logo on it, it will need to be approved by our fundraising & communications team before going public.
Get the word out online.
Facebook and Twitter are great places to start spreading the work your event to all your friends, family and colleagues. To promote your event ask friends, family and colleagues to help out, donate and get their ideas. Use posters with photos and updates to encourage participation!
Another important tool for sponsorship & events is a personal fundraising page which can be quickly setup on www.justgiving.com (for pound sterling donations) or www.mycharity.ie (for euro donations). Setting up your own fundraising page helps make it as simple as possible for your friends, family and colleagues to support you.
Talk about it face-to face. If you’d like to do your fundraising face-to-face, we can supply you with sponsor cards, stickers and collection buckets, as needed. Please let us know what you need and we’re happy to help get it to you. You can also get help along the way by contacting your local shops, pubs and restaurants to donate items, prizes or display posters. Let us know if you’d like to do this so we can prepare an official letter of approval, or a draft letter template to aid you in talking to local businesses.
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3 PREPARING… Make a schedule for the day of the event.
Run through the day beforehand to be sure you are prepared for any changes of plan or emergencies. As well as having fun it is vital that in holding any event you protect yourself and others. See the ‘guidelines at a glance’ page for more information on keeping it safe and keeping it legal.
4 SHARING & ASKING… Share with people about how Depaul Ireland makes a difference. Be sure your guests and sponsors know how their money will help and why you’ve personally decided to support Depaul Ireland. We can provide you with a few HOPE stories that you could share about our work. If you’ve never been into one of our services, maybe you’d like to visit one before your event to see first hand what it’s like.
Ask them to support Depaul Ireland. Your efforts to help bring HOPE to people experiencing homelessness and marginalization and help make a huge difference and bring HOPE for change and a more positive future to men, women and children living in our services across Ireland.
Bring in the donations. If you’ve collected cash/cheque donations. Post in a cheque payable to Depaul Ireland for the total amount. If you prefer to give us the money and sponsorship in person, feel free to call in to our office in Dublin or Belfast. Don’t forget to attach your sponsorship cards and attendance sheets as well! If you’ve collected donations online via JustGiving or MyCharity, the full amount will be transferred automatically us. You can also transfer the donation directly to the Depaul Ireland fundraising account. For account details, please contact us so we know the money is coming in from you.
5 THANKING & EVALUATING… Thank your guests and sponsors. We are happy to provide template thank you letters and posters to help show appreciation to all the people who supported you in your fundraising efforts. Everything from money, ideas, help, attendance is appreciated. Everyone participating in your event or donating to our work will be helping to make a difference in Depaul Ireland, so let them know how much they have helped to raise for your overall donation.
Let us know how you got on with your event!
We’d love it if you would share photos and stories so we can recognize your hard work on our website, Facebook, Twitter and in our newsletter in order to help encourage others to support us!
Keep in contact. We would love to keep in touch with you to keep you updated on our work and how your support helps us. If your sponsors or guests happy to share their information, we can follow up with them after the event. Just be sure to have them fill out their contact information on the sponsor card or attendee list.
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PROPOSAL FORM FOR FUNDRAISING EVENTS Thank you kindly for your willingness to support the work of Depaul Ireland with vulnerable people who are experiencing homelessness and marginalization. Please outline your fundraising idea using this form. We look forward to hearing about your fundraising plans and how we can best support you.
CONTACT INFORMATION
Name:
Phone Number (s):
Address:
Email:
Name of event/project:
Date of event/project:
Time of event/project:
Location of event/project:
EVENT/PROJECT Description of event/project: INFORMATION
The amount you hope to raise for Depaul Ireland:
PLEASE ATTACH AS MUCH INFO AS POSSIBLE TO GIVE US A CLEAR DESCRIPTION OF THE EVENT. Materials or assistance you might need from Depaul Ireland. What safe guards are in place to look after the money you raise and making sure it is lodged to Depaul Ireland? If you’re thinking of contacting any companies for support could you list the ones you’re hoping to contact? We can help provide links or ideas. Do you have a financial stake in the event? (E.g. will event management fees or expenses be paid to the organisers?) If so, please give details. Finally how will you promote your event/project:
Your Signature: ___________________________________________________Date: ___________________________ Please return this form to Ria Flom in the Fundraising & Communications Team at ria.flom@depaulireland.org or by post to the Dublin or Belfast office—
Depaul Ireland/ Dublin Office
Depaul Ireland / Belfast Office
+353 1 453 7111 / T
+ 44 28 90 647 755 / T
18 Nicholas Street, Christchurch, Dublin 8
Ravara House, 1 Fitzwilliam Avenue, Belfast, BT7 2HJ
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FUNDRAISING GUIDELINES
Approval Please fill out the proposal form, send it to us via email/post and we’ll send you a letter to approve your event and link- in with you to find out how we can support you along the way. Please remember that the fundraiser/event shall be conducted in your name and is ultimately your sole responsibility. Though we are happy to help with any questions, Depaul Ireland is not able to take a coordination role in these activities and we cannot assist in soliciting prizes, organising publicity, or providing goods or services to assist the organisers in the running of the fundraiser/event. Legal Implications There are regulations governing how people can collect or fundraise for charity including public street collections, lotteries and raffles. Please be sure to confirm whether you need a license or permit. (For example, if you would like to run a street collection, you’ll need to first get the permission of the local gardai/police department). Seeking Support from Companies Depaul Ireland is committed to developing long lasting, sustainable relationships with local, national and international companies. We would ask you to please respect this by contacting the fundraising & communications department before making any contact with companies for support. We can then let you know if it is a company that we are already in contact with and/or help you to develop a request. Also, remember that your company may run a matching scheme which could potentially match your raised amount up to an agreed amount. Insurance Depaul Ireland is unable to provide public liability insurance cover to your fundraising event, so think about choosing an insured venue for your event. Using the Depaul Ireland Name and Logo Please remember that the event will not be Depaul Ireland’s event, but rather an event to raise funds for donation to Depaul Ireland. All material with which the Depaul Ireland name and logo is to be associated must first be approved by Depaul Ireland. If you wish to utilise the Depaul Ireland name and/or logo on any materials or products, you must obtain prior permission from Depaul Ireland. Any material, pamphlets, brochures or products utilising the Depaul Ireland logo must be submitted to Depaul Ireland for approval before being printed or circulated for a request to use the logo to be granted. Promotional Materials Depaul Ireland has information pamphlets and materials that you are welcome to use/borrow for your event. Any printed material that is developed for your event must be forwarded to Depaul Ireland for approval in advance. Other materials, such as press/media releases, the information must be pre-approved by the Depaul Ireland Fundraising & Communications team. Finance, Records and Receipts The financial aspects of fundraising, raffles, record keeping and management of the fundraiser/event are entirely the responsibility of the Community Fundraiser and thus must comply with the relevant laws and regulations. Depaul Ireland cannot pay expenses incurred by you, but you can deduct your necessary expenses from the proceeds of your event, provided they are properly documented. (Total expenses must be less than 40% of total proceeds). Bank Account Info for Sending in Donations Cheques should be made out to Depaul Ireland (if in euros) and Depaul Northern Ireland (if in pound sterling). If you’d like to make a direct transfer of the money raised here are our fundraising account details: Republic of Ireland Account: Depaul Ireland, AIB, Grafton Street, Dublin 2. Account Number: 55280718 Sort Code: 93-12-33 Northern Ireland Account: Depaul Northern Ireland, Northern Bank, Account Number: 10222089 Sort Code: 950149
Please email or ring us to let us know you’re making the transfer so we know that it is coming in from you. Registered Charity & Company Information Republic of Ireland— Depaul Ireland Ltd.-- Company Registration No. 357 828 Charity Registration No. CHY 14753 Northern Ireland — Depaul Northern Ireland Ltd.-- Company Registration No. NI054106 Charity Registration No. XR87991 9
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