CALIFORNIA PARK & RECREATION SOCIETY MEDIA KIT
California Park and Recreation Society (CPRS) members seek resources that help them keep up with changing trends, grow professionally, and take care of the communities they serve. CPRS members oversee thousands of park sites, recreation programs, aquatics programs, indoor and outdoor facilities, athletic leagues, golf courses, trails, greenways, and nature centers. We can help you reach them.
California Parks and Recreation (CP&R) magazine is published four times per year by California Park and Recreation Society (CPRS). It is mailed directly to more than 4,800 members and partners including: municipal, county, state, national, special district, tax-supported departments, private agencies, hospitals and armed forces administrators, educators, boards and commissions, affiliated institutions, and individuals. Each issue is also available to read online.
The publication provides educational content focusing on current issues, industry updates, trends, advocacy, risk management, technology, staffing and leadership, programming, upcoming events and best practices for California’s parks and recreation industry.
CP&R helps you market directly to highly influential professionals who need your products, services, and expertise.
2025 CPRS Conference Preview + Aquatics
Print run as of Aug. 2024: 4,900 copies
Official publication of the California Park and Recreation Society, Inc.
Membership includes municipal, county, state, national, special districts, tax-supported departments, private agencies, educators, board and commission members and affiliated institutions and individuals.
Single copies: $7.50
Subscriptions are available. Commissions: CPRS does not pay ad agency commissions.
2025 Awards of Excellence Winners + Playgrounds
Tech4RecPark & Recreation Technology + Design for All
CPRS Park & Recreation Heroes + Buyer’s Guide
The CPRS Buyer’s Guide is back in 2025! This publication offers an invaluable opportunity for companies to connect with key decision-makers at municipal agencies. Widely circulated among professionals statewide, it’s a trusted resource for those responsible for the management of parks, facilities, aquatics, recreational programs, and community services.
• Increase visibility by reaching an engaged audience of California park and recreation professionals.
• Position your brand as a go-to resource for innovative products and services.
• Special rates available for company members and magazine advertisers.
• Showcase your solutions to those driving community enrichment and park development initiatives across California.
(E) Company Connections (limit 6 per issue) (NEW) Includes: 75 words of text, logo and 1 high resolution photo)
The Company Connections section appears in the front 1/3 of the magazine.
(G) Full page (with bleed) 8.5 x 11 (+ .125 bleed)
(H) 2/3 page island 4.8 x 9.5
(J) 1/2 page (Horiz 7.38 x 4.625) or (Vert 3.6 x 9.5)
(K) 1/3 page square 4.5 x 4.5
Advertising Placement: Advertisers’ preference as to advertising position will be honored whenever possible, but the publisher reserves the right to determine final placement of all advertisements. The Publisher reserves the right to refuse any advertising or cancel existing contracts that in its opinion does not conform to standards of the publication at any time. Publisher reserves the right to add “advertisement” to any ad. Publisher assumes no liability for errors in key numbers or in its advertising index. Advertiser or agency assumes liability for all content of advertisement as printed.
Ads must be a print-ready pdf (300 dpi) and emailed to todd@pernsteiner.com. For larger file transfer instructions or if you need design assistance, contact Todd Pernsteiner at 952-841-1111.
We invite your company to sponsor an upcoming issue of California Parks & Recreation magazine, the premier publication connecting professionals in parks, recreation, and community services across the state.
As a sponsor, you’ll gain unparalleled exposure to key decision-makers, elevate your brand among industry leaders, and align your business with the values of healthy living, environmental stewardship, and vibrant communities.
Each issue is distributed to thousands of professionals and stakeholders, offering a unique opportunity to showcase your products or services while supporting the mission of advancing California’s public spaces. Partner with us and make a lasting impact in the parks and recreation industry!
Sponsored Issue Benefits:
•Company name on cover “Issue sponsored by Compa ny Name”
•Company logo on Intro page of sponsored section
•Center spread ad in sponsored issue (2 full pages)
•Full page ads in three other 2025 issues
•Full page ad in 2025 CPRS Buyer’s Guide
•One Buyer’s Guide yellow pages logo, photo, and text listing
•Web home page banner ad (1 month)
•Sponsored 2-page article in one 2025 issue of your choosing (inquire for more details)
•Name mentions in two CPRS social media posts promoting the sponsored issue
•Banner ad size #1 and sponsored article in a CPRS P&R News email newsletter to members
Total package value: $14,005
Your investment: $10,924 ($3,081 savings)
Don’t delay! Reserve your space now. Sponsorship is limited to only one company per issue!
Advertiser
This fully custom-printed notebook will be provided to every attendee, volunteer, and exhibitor at conference check-in. It promotes CPRS initiatives and serves as a place for EVERY Connections Conference attendee to take notes both during and after the event. Additional copies will be distributed at 2025 CPRS events.
BONUS ADD-ON!
* All full page advertisers also receive a complimentary half page ad ($795 value) in the Winter 2025 California Parks & Recreation magazine Connections Conference issue.
** All half page advertisers also receive a complimentary quarter page ad ($615 value) in the Winter 2025 California Parks & Recreation magazine Connections Conference issue.
This 2-sided, fold-out map will be provided to EVERYconference attendee, volunteer, and exhibitor at check-in. It will include a map of the convention center rooms, a schedule-at-a-glance, sponsors, and special activities and events.
2025 Connections Conference Map Advertising Rates
9. Back cover ad 3.54 in. x 5 in. (limit 1) ................................ $2,575 10. Skyscraper ad: