MEET BOOSTER THE ROOSTER By: Danielle Moore, Marketing Specialist, City of Wheat Ridge Parks & Recreation
In February 2021, the Wheat Ridge Parks & Recreation team debuted an official mascot: Booster the Rooster! Booster was inspired by a strong desire to boost morale, both for team members and the community. You might be wondering, “why a rooster?!” Wheat Ridge has a strong agricultural history and is home to the Farmers (Wheat Ridge High School’s official mascott). Even the Wheat Ridge Recreation Center was designed to resemble the historical red barn that remains on site featuring a chanticleer (rooster) perched on top.
22 • Colorado Byline | Winter 2022
The Booster Club, comprised of six team members, is the driving force behind the morale-boosting. Booster Club members meet monthly to ideate ways to provide little pick-me-ups for team members. These pick-me-ups include team member highlights, Booster visits, monthly events or “boosts” including treats delivered to facilities, virtual (and hopefully soon in-person) socials and more! All team members, including variable employees are invited to take part in Booster Club’s events. Booster Club was formed just before the pandemic hit, with the first Booster Club
