+
EVENT CONCEPT
LONDON FASHION WEEK 2020 An exclusive partnership for LFW 14 -18 September 2020
LFW SEPTEMBER 2020
During London Fashion Week in September 2020, the Design Museum and Event Concept are partnering on a LFW takeover. The Design Museum’s Atrium & Huth Gallery will be transformed across the 5 days to allow for a number of fashion shows to take place in these unique spaces. Both the Atrium and Huth Gallery can be used for fashions shows, offering different set-ups depending on your requirements. The Design Museum also have other spaces available for model dressing, MUA and hair, as well as dedicated staff areas. Event Concept are the dedicated in-house production company, supplying a professional technical set up and scenic solutions. In light of the current Coronavirus pandemic, the production package includes equipment to host your show live, virtually or as a hybrid option allowing guests the option to attend in person or remotely online. Full green room and backstage facilities are also provided as part of the package.
Availability Morning and afternoon sessions, each lasting four hours area available every day from 18th – 22nd September. Within your session you will have an allocated time for preparations, rehearsals and hosting your show along with all facilities required. The multi-session booking offer means we can grant a competitive rate for venue hire and the production package to our clients, ensuring you receive a premium offering at an economical price point.
THE DESIGN MUSEUM x EVENT CONCEPT An exclusive partnership for LFW September 2020
BRINGING IT TO LIFE
What is the purpose of the package? By opening up the opportunity for multiple bookings over the fashion week period we can provide you with a competitive venue hire and production package rate while still offering our normal high level services within an iconic London venue. By including both live and virtual event options within the package, it allows a guarantee that your show can still be produced, with guests experiencing it in person or online dependent on government guidelines at the time. This will allow you to continue to stay connected with your audiences during this unprecedented time. How do we enable each fashion show to be unique? We have the capabilities to change any branding between booking sessions quickly and easily along with providing personalised props and dressing elements to transform your catwalk to reflect your brand. Prior to the event day, we will discuss with you any unique requirements you would like on the day to ensure we can implement your own vision – this would be offered as an upgrade package to the standard set up. What if it is not possible to host an event with guests? During these unprecedented times, we are closely monitoring government guidelines on safe practise for events and will continue to keep our clients updated when possible. Although it is currently unknown if live events can take place in September 2020 we are very hopeful that they will be. In the instance that restrictions still continue and limited or no guests can attend, we have the equipment provided to allow your show to still go ahead in virtual format. Options include a live stream of your show using several camera angles, live mixed together and streamed to a microsite so guests can experience the show in a similar manner as if they attended in person, or a more heavily edited version of your show that can be uploaded to your website and social media accounts within a short lead-time from the day the footage is taken.
THE DESIGN MUSEUM x EVENT CONCEPT An exclusive partnership for LFW September 2020
SESSION BOOKINGS
Each day during September fashion week 2020, 2 sessions will be available offering the choice of a morning, afternoon or evening slot for you and your guests. Each session is a booking of 4 hours which allows time for preparations, rehearsals and your live show.
FRIDAY 18.09
SATURDAY 19.09
SUNDAY 20.09
MONDAY 21.09
TUESDAY 22.09
MORNING 08:00 - 12:00
SLOT 1
SLOT 3
SLOT 5
SLOT 7
SLOT 9
AFTERNOON 12:30 - 16:30
SLOT 2
SLOT 4
SLOT 6
SLOT 8
SLOT 10
EVENING 17:00 - 21:00
OPTION FOR EVENING BOOKING IF PREFERRED
OPTION FOR EVENING BOOKING IF PREFERRED
OPTION FOR EVENING BOOKING IF PREFERRED
OPTION FOR EVENING BOOKING IF PREFERRED
OPTION FOR EVENING BOOKING IF PREFERRED
* Please note, these are initial timings and are to be taken as a guide at this stage in the process. Availability and final timings will be agreed with you upon receiving your enquiry.
THE DESIGN MUSEUM x EVENT CONCEPT An exclusive partnership for LFW September 2020
EXAMPLE TIMINGS
Exclusive access to the Design Museum for your fashion show. Sessions on offer everyday from Thursday 18th to Tuesday 22nd September 2020. Morning Session : 08:00 - 12:00 Afternoon Sessions : 12:30 - 16:30 Evening Session (Optional) : 17:00 - 21:00 Example timings based on a morning session :
08:00
Client / fashion team / models arrives onsite. Introductions and crew briefings. Alterations to set up made if required.
08:15
Models get ready in green room.
09:00
Technical checks with client.
10:30
Rehearsals.
11:00
Guests begin to arrive / streaming platform goes live.
11:25
Guests seated.
11:30
Fashion show.
11:45
Fashion finale.
11:50
Guests depart / stream finishes.
12:00
Event close. Client sent video edits within 24 hours.
* Please note, these are initial timings and are to be taken as a guide at this stage in the process. Availability and final timings will be agreed with you upon receiving your enquiry.
THE DESIGN MUSEUM x EVENT CONCEPT An exclusive partnership for LFW September 2020
THE ATRIUM
CLICK TO VIEW 360 VIRTUAL TOUR
THE DESIGN MUSEUM x EVENT CONCEPT An exclusive partnership for LFW September 2020
ATRIUM PACKAGE
Atrium (Venue space) Exclusive use of the Design Museum’s showcase space, the Atrium, for 4 hour period. To include: final preparations, a technical rehearsal , live show and clearing. Lighting Equipment Premium lighting package consisting of even, bright and flattering lighting for the catwalk area, back of house lighting, power distribution, cabling and rigging elements. Audio Equipment High quality d&b distributed PA system in the Atrium or Huth Gallery for background music, presentation from lectern, hand-held or head-worn microphone. All audio presentations can be recorded. Camera Equipment & Live Streaming Combination of 6 cameras to ensure wide coverage of angles are captured, live mixing of shots for live streaming or video relay. Live streaming to dedicated online microsite using professional camera mix. Furniture Selection of white benches seating for guests and a standard perspex lectern. BOH Equipment & Amenities 8 x make-up mirrors, 10 x clothing rails, 2 x full freestanding mirrors, draping to divide back of house. Specialist Team Onsite team including producer, video project manager, show caller, stage manager, assistant stage manager and runner to work with the client on their preferences and ensure a smooth delivery of each show. Client Management & Onsite Support Dedicated Event Concept client manager working closely with each client in the lead up to the show day. The client manager will also be onsite during the client’s slot to assist with any questions. Technical Operators Highly skilled and trusted technicians will operate the equipment during the rehearsals and live show day. * Please note that this from price is based on at least 2 slots being booked over the course of a 5 day period. When you make an enquiry you will be provided with a more detailed quotation based on your specific requirements.
Starting from £24,500.00 (ex VAT) per session
THE DESIGN MUSEUM x EVENT CONCEPT An exclusive partnership for LFW September 2020
THE PROPOSED LAYOUT Atrium Package
Lighting The production lighting will be rigged from the Level 1 balcony area to ensure the guest area is as clear as possible.
Camera 1 Location
Car Lift
C1
Camera points A variety of cameras will be located throughout the venue to allow us to record or live stream the show on a dedicated microsite or via social media.
Camera 2 Location Downstairs to Ground Floor
Staircase North 3_09_01
Cafe 2_04_01
b10-90-3-D
a10-90-3-D
17 Pers.
P1
Upstairs to Mezzanine
Model Exit on Mezzanine
17 Pers.
P2
G1 Main Catwalk Area
13 Pers.
P3
W3-01-01
White bench seating Simple white bench seating will be provided for the guests.
Registration Location
Model Entrance on Level 1
10-30-3-D
Non-Collection Loading Bay
Camera 3 Location
Guest Entrance
D-3-09-03
Press Area
Camera 4 Location
Retail 2_03_01
Step & Repeat Location
Lobby School 2_09_04
Guest entrance point Options to have bespoke press walls located outside or inside the doorway to the ground floor guest area.
17 Pers.
Registration point Options to have a dedicated registration or sanitisation point located on ground floor for guests to access.
Staircase The main staircase connecting the upper levels to the ground floor guest area.
Guest Entrance
CLICK TO VIEW 360 VIRTUAL TOUR
Press point A dedicated location for any press or photographers. We will also have a live camera positioned either side of the press area.
HELENE & JOHANNES HUTH GALLERY
CLICK TO VIEW 360 VIRTUAL TOUR
THE DESIGN MUSEUM x EVENT CONCEPT An exclusive partnership for LFW September 2020
GALLERY PACKAGE
Helene and Johannes Huth Gallery (Venue Space) Exclusive use of the Helene and Johannes Huth Gallery, for 4 hour period. To include: final preparations, a technical rehearsal , live show and clearing. Lighting Equipment Premium lighting package consisting of even, bright and flattering lighting for the catwalk area, back of house lighting, power distribution, cabling and rigging elements. Audio Equipment High quality d&b distributed PA system in the Atrium or Huth Gallery for background music, presentation from lectern, hand-held or head-worn microphone. All audio presentations can be recorded. Camera Equipment & Live Streaming Combination of 6 cameras to ensure wide coverage of angles are captured, live mixing of shots for live streaming or video relay. Live streaming to dedicated online microsite using professional camera mix. Furniture Selection of white benches seating for guests and a standard perspex lectern. BOH Equipment & Amenities 8 x make-up mirrors, 10 x clothing rails, 2 x full freestanding mirrors, draping to divide back of house. Specialist Team Onsite team including producer, video project manager, show caller, stage manager, assistant stage manager and runner to work with the client on their preferences and ensure a smooth delivery of each show. Client Management & Onsite Support Dedicated Event Concept client manager working closely with each client in the lead up to the show day. The client manager will also be onsite during the client’s slot to assist with any questions. Technical Operators Highly skilled and trusted technicians will operate the equipment during the rehearsals and live show day. * Please note that this from price is based on at least 2 slots being booked over the course of a 5 day period. When you make an enquiry you will be provided with a more detailed quotation based on your specific requirements.
Starting from ÂŁ19,500.00 (ex VAT) per session
THE DESIGN MUSEUM x EVENT CONCEPT An exclusive partnership for LFW September 2020
THE PROPOSED LAYOUT Helene & Johannes Huth Gallery Package
PTS-101 TRM-112
Finishing Kitchen 5_04_08 LIN-604 D-5-04-05a D-5-04-05
IWS-453 PTS-101 TRM-112
LIN-604 TRM-112
LIN-604 TRM-112 PTS-101 TRM-112 TRM-112
a40-40-5-D
LIN-604
D-5-09-02c
D-5-04-04c
Unisex WC Event 5_04_04
LIN-603 TRM-112
LIN-601 TRM-112
LIN-601 TRM-112 IWS-345 PTS-101 TRM-112
Unisex WC Restaurant 5_04_06
PTS-101 TRM-112
D-5-04-04b
G1
Car Lift
17 Pers.
3357x950
3357x1575
Guest Entrance
LIN-601
Press Area
BOH Area
Camera 3 Location
D-5-04-01a
Main Catwalk Area
W5-04-01a
D-5-05-01b
Camera 2 Location
LIN-201 IWS-104 TRM-101
Guest entrance point Guests will enter via the ground floor entrance and be guided upstairs via the lift or staircase. A press wall and registration can all take place on the ground floor at the dedicated entrance.
W5-04-01b
Camera 1 Location
c10-40-5-D
Technical Operator Desk
a20-90-5-D
W5-04-01c
White bench seating Simple white bench seating will be provided for the guests.
Press point A dedicated location for any press or photographers. We will also have live camera position either side of the press area.
W5-04-01
PTS-101 TRM-111
j10-40-5-D
Lighting The production lighting will be rigged around the perimeter of the space to ensure the guest area is as clear as possible.
P3
13 Pers.
90-90-5-D
Back of House Area A BOH area can be created to allow designers space to prepare before the models go onto the catwalk. Other spaces for hair & make-up would be supplied.
D-5-09-02b
C1
Optional Standing Space
Optional Standing Space
CLICK TO VIEW 360 VIRTUAL TOUR
Optional Standing Space
Camera points A variety of cameras will be located throughout the space to allow us to record or live stream the show on a dedicated microsite or via social media.
THE DESIGN MUSEUM | VENUE PARTNER
YOUR VENUE PARTNER the Design Museum is the world’s leading museum devoted to contemporary design. We are delighted to work alongside Event Concept to offer a sleek and impressive setting for LFW shows. The Atrium is our showcase event space; this dramatic triple height space with stunning overhead views of the original hyperbolic roof and made with 25 tonnes of copper, offers a unique and memorable backdrop. Located on Level 2 of the museum, our Helene and Johannes Huth Gallery offers a contemporary blank canvas spaces that is highly versatile and overlooks Holland Park. The museum operates as a registered charity and all funds generated through venue hire go towards supporting the Museum’s vision for everyone to understand the value of design. The core values are collaborative, welcoming, enterprising and forwardlooking. These values are evident in all aspects of the museum and its endeavours.
CLICK TO VIEW 360 VIRTUAL TOUR
EVENT CONCEPT | PRODUCTION PARTNER
YOUR EVENT PARTNER Event Concept is a creative event production agency bringing innovative design and technical precision to events across the globe. We specialise in bespoke planning and production for experiential brands, fashion events and shows, exclusive dinner and receptions, as well as conferences and other corporate events. Our extensive in-house services set us apart from crowd. Beyond event design and management, we provide premium technical production including lighting, audio, video and projection. We also offer comprehensive content solutions, floral design, logistics, and a state-of-theart workshop for construction of bespoke event elements. The Event Concept team is comprised of over 100 highly accomplished event professionals. • • • • • •
Project Management Location Planning Content Creation Branding Video & Projection Custom Design & Construction
• • • • • •
Graphic Design Lighting Audio Digital Logistics Styling & Floral Design
• • •
Experiential Brand Events Fashion Shows Award & Media Events
• • •
Conferences Corporate Hospitality Exhibitions
CLICK TO PLAY
EVENT CONCEPT | PRODUCTION PARTNER
CAPTURE THE MOMENT With fashion shows, brand experiences and live events offering an unrivalled platform for content creation, we provide end-to-end video capture and production to ensure key messaging and themes live on after the live event has concluded. Whether you need a highlights package to share across social media or a bespoke content series to distribute internally, we will work alongside you to produce engaging, cutting-edge video content. Our highly experienced and creative content team are constantly innovating and evolving to best create your world and communicate your brands story. We continue to invest in the leading video capture technology to ensure we are at the forefront of video content production. Please click on the example below to view a short clip of Richard Quinn’s SS20 showcase at York Hall, London.
CLICK TO PLAY
EVENT CONCEPT | PRODUCTION PARTNER
SUSTAINABILITY We strive to be an industry leader in sustainability, ensuring that our activities are carried out in a manner which helps to sustain the environment, the future of our business, and the community in which we operate. We have recently partnered with a specialist sustainability consultancy to guide us on our strategy, allowing us to build on the good work we are already doing.
Products & Services In 18/19 77% of the lighting we used on events was LED, in 19/20 YTD this is 79% Human Rights We are a London Living Wage accredited provider and have been since 2016 • • • • • • • •
Social & Environmental Impact We are proud to hold our ISO 14001 in Environmental Management Our facility is supplied with a sustainable, wind backed energy provider We support the local BID in their community engagement work All our timber is sourced from FSC accredited suppliers We re-purpose offcuts of wood to local school DT and art departments We re-purpose florals from events and distribute them to local care homes We are zero to landfill
Corporate Governance & Business Standards We were one of the first in the industry to achieve our ISO 45001 when it was released.
ADDITIONAL ELEMENTS Clients may also wish to bring their own individual touches to their fashion show, so we have listed some initial suggestions below. Any additional elements would be quoted at enquiry stage.
Bespoke scenic construction backdrops
Alternative guest seating arrangements
LED video wall backdrops
Bespoke floral dressing & arrangements
Dedicated raised catwalk area
Step & repeat walls with custom branding
Props and optional thematic dressing
THE DESIGN MUSEUM x EVENT CONCEPT An exclusive partnership for LFW September 2020
Decorative lighting features
Branded photo opportunities or social media areas
YOUR EVENTS TEAM
Technical Project Manager Event Concept Ben Krebs
Account Manager Event Concept Rebecca Phillips
Senior Account Manager Event Concept Craig Irvine
Head of Events Design Museum Livia Puggini
Staging Project Manager Event Concept Charlie Meakin
Events Manager Design Museum Amy Zaghini
THE DESIGN MUSEUM x EVENT CONCEPT An exclusive partnership for LFW September 2020
Senior Events Manager Design Museum Simone Barnes
Events Manager Design Museum Meg Gebhardt
LIVIA PUGGINI +44 (0)203 862 5907
+
venuehire@designmuseum.org
EVENT CONCEPT
CRAIG IRVINE info@eventconcept.co.uk +44 (0)207 740 3988
* Please note, should you wish to proceed with the Design Museum x Event Concept we would take all the information provided above and generate a formal quote with the elements you wish to proceed with. We would also refine the presentation and provide you with a clear understanding of the items/elements we would be providing for your show.