1.
Define the Purpose
2.
Measure the Purpose
3.
Understand the Target Audience
4.
Know your Competition
5.
Partner/ Collaborate Smartly
1. Define the Purpose The first and foremost step after you have a mobile development project on board is to define why is the mobile app being built in the first place? Take a more scientific approach for the same. Conduct client requirement analysis, considering they are a small business, define your purpose for the development process. This offers more clarity for the overall development project lifecycle. This is how mobile app development specialists do it!
2. Measure the Purpose Once you have defined your purpose, you need to get more realistic with it. When I say scientific, here I mean that your purpose needs to be measurable in order to understand achieve goals that are realistic. This gives clarity on the purpose and what can be achieved. A measurable purpose ensures safety and allows you to scratch out the aspects in the initial stage of the development process.
3. Understand the Target Audience Then, comes your audience who will finally be using these apps. This is a more crucial task. Generally, market surveys are a good way to understand the targeted audiences. Know about customer behavior, their preferences, their income, age and geographical background. The more your research on the target audience is focused, the better your plan will become. Understanding the target audience is the most important factor in order to prepare the user experience accordingly and for small business, it can be very niche as well.
4. Know your Competition Keeping information about your competition is the part of business strategy. The client you are dealing with, ask them about their close competitors and conduct comparisons. Ensure that you highlight the differentiator of the small business in their mobile app. The competitors place will define your goals further and you will know what kind of mobile development you are looking at as a startup. You need to build an application that makes your client’s business stand out in the competition. Make sure you incorporate features that improve the business’s image, selling or functioning.
5. Partner/ Collaborate Smartly As I mentioned earlier, that in the initial stage of anything, you energy can be required in many areas and this can result in you ignoring the important tasks like optimum utilization of resources. It is always good to get work done from outside, that way you save on the costs and also provide with quality software solutions or mobile app solutions. Just make sure you are spending wisely. Choosing your partner can be crucial decision to make, so I recommend partnering with the experienced mobile development Experts in order to ensure quality mobile development. It is always good to study company profiles and talk to them in person before you consider Outsourcing Mobile Development.
Originally published at: http://bit.ly/2jZBAJB
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