Travel South USA Press Kit

All Y’all Are Welcome! The Southern USA invites you to experience, reconnect and travel to a region where the sun shines sweetly, gentility is a given and hospitality is our hallmark. Start your journey of authentic places and people at one of our many international gateways with thousands of domestic connections, or rent a car and take the highways and backroads that crisscross the region.

We have a mix of charming towns and dynamic cities, impressive architecture, historic districts, museums, civil rights sites and antebellum homes. Did you know we have the newest, the oldest and the most visited National Parks? The New River Gorge National Park & Preserve in West Virginia received the designation in December 2020. Hot Springs National Park in Arkansas was set aside to be preserved in 1832, before the concept of national parks, making it the oldest park in the NP system. And the Great Smoky Mountains National Park straddles two states, North Carolina & Tennessee, and is the most visited, more than 4x that of the Grand Canyon. Encompassing 522,000 acres and five entrances, you’ll surely see the wild fauna and flora preserved. Adventure

lovers will be impressed by the bounty of outdoor activities on land, sea or white water.

Foodies will delight, as the culinary scene of the South is simply exceptional. Local dishes of boudin, BBQ, boiled peanuts, fried green tomatoes, ooey-gooey butter cakes, and shrimp & grits from fine dining restaurants to gas station diners will guarantee no one goes home hungry. Beverages to complement a great southern meal, such as America’s native spirit, bourbon, to the oldest familyowned sugar mill in the USA distilling rum, as well as cocktails and craft beers are all on tap. Not to mention the fact that Coca-Cola was invented right here in the South.

We aren’t bragging – it is a fact - American music was born in the South! With a myriad of genres, there are countless addresses in the South that are home to world-famous musicians and venues. Our music is showcased in large stadiums, honky-tonks and clubs from the well-known artists to the up-and-coming, ready for their big break. We also honor our past by paying homage to the southern roots of Elvis, WC Handy, Johnny Cash’s Boyhood Home, BB King and so many more. Check out the Country Music Hall of Fame, the Museum of African American Music, Stax Museum of American Soul Music, Preservation Hall, The International Bluegrass Museum, GRAMMY Museum Mississippi, National Blues Museum and the American Jazz Museum.

This booklet is just a tasting of good ideas to help create your own story across the southern United States. Come quickly and make it an unforgettable trip. All Y’all Are Welcome!

New River Gorge Bridge, West Virginia

Travel South USA is the official regional destination marketing organization for the Southern United States. The non-profit organization promotes travel to and within its member states of Alabama, Arkansas, Georgia, Kentucky, Louisiana, Mississippi, Missouri, North Carolina, South Carolina, Tennessee, Virginia and West Virginia. Travel South USA serves as an information source for journalists, tour operators, retail travel agents and other travel professionals.

Travel South USA was formed in 1965 by a resolution presented at the Southern Governor’s Conference by the Southern Travel Directors Council.

The Travel South USA partnership provides a foundation for collaboration by state tourism offices to position tourism as a vital and dynamic element in the region’s economic development.

TABLE OF CONTENTS

MISSION

Travel South USA is the official regional Destination Marketing Organization of the Southern USA. We work collaboratively with our 12 states and their partner destinations to increase visitation and spending and promote the South to key global markets through:

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ALABAMA

Welcome to our “Sweet Home”

Sweet Home Alabama” is much more than a song. Alabama is a land of history, culture, music and adventure, from mountains and forests to the sea. Here, gospel music resonates in the hearts of historic churches and locals sway in bars to the beat of blues, country and jazz concerts. One of the main attractions is the legendary Muscle Shoals Studios, which has hosted some of the world’s greatest artists since 1959. Alabama, the historic birthplace of the civil rights struggle, is home to many sites listed on the U.S. Civil Rights Trail. Alabama also offers unique experiences, such as “Space Camp” (for children or adults!) coordinated by the U.S. Space & Rocket Center, the world’s largest museum dedicated to space travel. Feasting on locally caught seafood and watching the brilliant sunsets at Dauphin Island are other memorable moments visitors will take away from a stay in Alabama.

Birmingham Civil Rights Museum

ALABAMA, THE HISTORIC BIRTHPLACE OF AFRICAN AMERICAN CIVIL RIGHTS

Three cities in Alabama were central to the fight against segregation in the United States. Birmingham, the largest city in the state, features several iconic buildings, including the 16th Street Baptist Church in the Civil Rights District. The city’s first Black American church, it soon became the headquarters of the country’s civil rights movement. Montgomery and Selma, located about 100 kilometers apart, were also hotbeds of civil rights resistance. Several major events unfolded in the area, culminating in the 1965 march between the two cities. One of the earliest acts of resistance occurred in Montgomery in 1955. Refusing to give up her seat on a bus, Rosa Parks was arrested and a large-scale boycott of Montgomery’s bus system was launched, lasting over 380 days. This campaign resulted in a compliance order against the State of Alabama by the U.S. Supreme Court, the first major victory of the U.S. civil rights movement. A few months earlier, Martin Luther King Jr. became pastor of one of the city’s churches, the Dexter Avenue King Memorial Baptist Church, helping to position King as the movement’s future leader.

In the decades since, these Alabama cities have built tributes to this fundamental struggle of the 20th century. The Rosa Parks Library & Museum and the recent Legacy Pavilion at the National Memorial for Peace and Justice in Montgomery are two examples. Also noteworthy is the U.S. Civil Rights Trail, which continues through several Southern states, guiding visitors to churches, schools and museums that witnessed major advances in the struggle for social justice and equal rights throughout the 1950s and 1960s.

A CULTURALLY RICH STATE

Alabama is a multi-faceted state. This is particularly evident in its cultural assets: it is both a leader in the aeronautics industry and a cradle of 1960s music, not to mention its rich and varied architecture. It’s impossible to talk about Alabama without mentioning the U.S. Space & Rocket Center in Huntsville. This aerospace enthusiast’s paradise features the Apollo 16 capsule, a NASA research center and, best of all, a space flight and weightlessness experience.

PRACTICAL INFORMATION

POPULATION: 4.9 million

CAPITAL CITY: Montgomery

TIME DIFFERENCE: -7h

CLIMATE: Subtropical with hot and humid summers. Spring and autumn are dry and very pleasant, while winters are quite mild.

WHEN TO GO? The best time to go is between February and May. October, November and December are also a nice period to visit.

LOCAL TIP: The distances between cities are short, so four stops are enough to visit the entire state.

DID YOU KNOW? The Mardi Gras festival has its origins in Alabama. The city of Mobile was indeed, before New Orleans, the capital of Louisiana. The Mobile Carnival dates back to 1703 and is therefore the oldest such celebration in the U.S.

For music fans, The Shoals is a group of four communities that give the impression of time-traveling to the 1960s. The FAME Studios took up residence here in 1961, bringing internationally known artists such as Aretha Franklin, Percy Sledge and the Rolling Stones to the area, cementing The Shoals’ emblematic place in music.

Architecture is also a strong point for the state, from antebellum gems in Mobile to sumptuous Art Deco buildings in Birmingham. Moreover, the Rosenbaum House in Florence – the only structure designed by great American architect Frank Lloyd Wright in Alabama –invites anyone intrigued by contemporary style.

NATURAL WONDERS

Alabama boasts a wealth of natural beauty. From scenic parks to white sandy beaches, the state is full of landscapes worth a visit.

In the north, not far from Fort Payne, two stops beckon nature lovers: DeSoto State Park and Little River Canyon National Preserve, a protected space with towering rock cliffs. In the heart of these parks are numerous hiking trails. A little further south is the Congo Nature Preserve, recently created to protect an inviting area for kayaking and swimming near waterfalls.

Toward the center of the state, follow the Talladega Scenic Drive through the forest of the same name, showcasing multiple colors and varieties of trees. This road passes by the highest point in the state, Mount Cheaha, which offers a breathtaking view.

Finally, head south to the Gulf of Mexico and beautiful inlets like Mobile Bay. This ribbon of pristine whitesand beaches, which stretches for about 50 kilometers, is composed of quartz grains from the Appalachian Mountains. Alabama’s Gulf Shores and Dauphin Island beaches are known for offering colorful sunsets. (Just watch for protected nesting sea turtles between May and October – you might even be able to witness them hatching!) Or, enjoy a long walk on 25 kilometers of paved trails and boardwalks that wind through the heart of Gulf State Park, immersing you in Alabama’s maritime forests.

GATEWAYS:

Hartsfield-Jackson Atlanta International Airport (ATL)

Dallas/ Fort Worth International Airport (DFW)

Chicago O’Hare International Airport (ORD)

DOMESTIC FLIGHTS:

Huntsville International Airport (HSV)

Birmingham - Shuttlesworth International Airport (BHM)

Montgomery Regional Airport (MGM)

Mobile Regional Airport (MOB)

16th Baptist Church, Birmingham

Tuscumbia Spring Park

ARKANSAS

The Natural State

Located in the center of the United States, Arkansas shines with its authentic beauty, earning it the nickname “The Natural State.” This beauty is embodied in 52 state parks and numerous lakes and rivers, such as the popular Buffalo National River, the first river in the United States to receive the title of “National River.” Its richness does not end there. Little Rock, Hot Springs and Bentonville offer an undeniable cosmopolitan atmosphere. Arkansas has also been home to legendary musicians such as Johnny Cash, Al Green and Glen Campbell, as well as political figures such as U.S. President Bill Clinton. There are also unique experiences such as the Crater of Diamonds State Park, the only diamond mine open to the public, where you can preserve your finds. We must admit that Arkansas is a unique treasure, just waiting to be explored.

DID YOU KNOW? copy here The Walmart Museum in Bentonville tells the story of Sam Walton, the creator of the Walmart brand, and the growth of the eponymous supermarket chain.

Roark Bluff Buffalo National River

NATURAL BEAUTY

Arkansas is nicknamed the “Natural State” for its scenic beauty, outdoor activities and abundance of natural resources including mountains, caves, rivers and hot springs. It is home to 52 state parks, three national forests, and the first national river and oldest national park.

To the northwest, the rugged Ozarks region offers hiking trails and limestone caves such as Blanchard Springs Caverns, a network of spring-fed caves, all saturated with color, lined with crystal formations or populated with animals such as salamanders. This mountainous region of Northern Arkansas is also explored through a multitude of outdoor activities such as biking, zip-lining and horseback riding. Running through the Ozarks, the White River is a world-famous fishing spot.

Also to the north, the 214 km Buffalo National River was the first river in the United States to receive “National River” status. With its towering cliffs, it is perhaps the best-known canoeing river in Arkansas.

Hot Springs National Park, located an hour’s drive from Little Rock and famous for its hot springs, is the smallest national park in the

country. Its hot springs, 47 in all, flow from Hot Springs Mountain to create a natural “American spa.” The park is famous for Bathhouse Row, a National Historic Landmark District that is home to eight quaint bathhouses, most built in the early 1900s. The park, which celebrated its centennial in 2021, has 2,225 acres to explore, including more than 65 km of hiking trails. Learn about the lowland ecosystem along Arkansas’ waterways at the Delta Rivers Nature Center. Take a walk to experience the bayou, lake and grassland habitats. For a deeper immersion into nature, take a kayak ride on the easy course at Cane Creek State Park.

CLINTON AND JOHNNY CASH

In eastern Arkansas, the Delta region stretches from north to south along the Mississippi River. It is the birthplace of the blues, where Johnny Cash’s musical adventure

began. Arkansas is also the state where Bill Clinton was born and where he launched his political career. Today, sites pay tribute to these two great American men.

The Delta blues tradition, enhanced by the fact that Johnny Cash was born here, is alive and well in the towns and villages where it originated, including Helena and Little Rock. The music still flows from where it all began in charming downtown Helena on historic Cherry Street. At the Delta Cultural Center, you’ll learn about Delta musicians like Sonny Boy Williamson. This cultural center is where the King Biscuit radio show is broadcast live, hosted since 1951 by “Sunshine” Sonny Payne, member of the Blues Hall of Fame. To fully enjoy your visit, be sure to schedule your visit according to the show’s schedule. The King Biscuit Blues Festival is held each year in early October and offers a varied fourday program.

The exploration of musical heritage continues in Dyess, north of the Delta and less than an hour from Memphis, Tennessee. This is the home of Johnny Cash’s childhood home, offering a glimpse into the life and legacy of the legendary artist known as “The Man in Black.”

We head to the southwestern town of Hope, the birthplace of Bill Clinton, who was governor of Arkansas before becoming the

GETTING THERE

GATEWAYS:

Hartsfield-Jackson Atlanta International Airport (ATL)

Dallas/ Fort Worth International Airpor t (DFW)

Chicago O’Hare International Airport (ORD)

Or Memphis International Airport in Tennessee (MEM)

DOMESTIC FLIGHTS:

Clinton National Airport Little Rock (LIT)

Texarkana (TXK)

Fayetteville (XNA)

Fort Smith (FSM)

The Johnny Cash Boyhood Home in Dyess

42nd president of the United States. In Hope, you can visit the house where he was born, and the adjacent visitor’s center offers exhibits to enhance the experience. To the northwest, in the attractive college town of Fayetteville, the Clinton House Museum and its collections interpret the lives of President Bill Clinton and Secretary Hillary Rodham Clinton when they lived in the home at 930 W. Clinton Drive.

In Little Rock, the William J. Clinton Presidential Center and Park contains the largest collection of presidential documents and artifacts in U.S. history, as well as replicas of the Oval Office and Cabinet Room as seen in the White House in Washington D.C.

UNIQUE ATTRACTIONS

The capital city of Little Rock and its attractions can be discovered aboard the River Trail Trolley, a charming tramway. Little Rock is home to one of the nation’s most important civil rights sites: the Central High School National Historic Site. Here, in 1957, nine AfricanAmerican students bravely entered a previously all-white high school. The Arkansas Civil Rights History Tour and the Arkansas Civil Rights Heritage Trail explore the major sites of civil rights history in and around Little Rock and commemorate the sacrifices and achievements of those who fought for racial and ethnic equality in Arkansas.

Located in Bentonville, the Crystal Bridges Museum of American Art is the largest collection of American art, spanning five centuries of American masterpieces from the colonial era to the present. The mission of the museum, designed by world-renowned architect Moshe Safdie, is to celebrate the American spirit in a setting that unites the power of art with the beauty of nature.

Crater of Diamonds State Park in Murfreesboro is the only mine in the world open to the public where you can dig for diamonds in the rough and keep your finds after taking the time to have them certified. The most notable of the more than 32,000 diamonds found here is the Uncle Sam at 40.23 carats, the largest diamond ever unearthed in the United States.

PRACTICAL INFORMATION

POPULATION: 3.018 million

CAPITAL & MAIN CITIES: Little Rock - Fayetteville, Hot Springs, Bentonville

TIME DIFFERENCE: -7h

CLIMATE: Hot and temperate in summer, winters are mild with some cold spells.

WHEN TO GO? April to October

LOCAL TIP: Explore the charming town of Eureka Springs, known for its Victorian architecture, art galleries, boutiques, spas, opera house, and the huge statue of Christ of the Ozarks, which is very famous in the US.

LITTLE ROCK

Bentonville Faye eville Fort Smith Pine Bluff

Texarkana

Hot Springs

ARKANSAS

Clinton Presidential Museum, Little Rock

GEORGIA

One State. Endless Experiences

Georgia is the South reinvented. It redefines what it means to be Southern through its places, perspectives and people. There is so much more to Georgia than just its peaches. From big cities to small towns and beaches to mountains, Georgia’s diverse landscapes, thriving arts and culture and unique experiences offer something for every traveler. The adventure of a lifetime awaits, so get Ready. Set. Georgia!

Savannah

DID YOU KNOW? Georgia is the gateway for the world into the southern United States. It is home to the world’s busiest airport, Hartsfield-Jackson Atlanta International Airport.

MUST-SEES: BIG CITIES

Atlanta, the vibrant capital of the South, is home to world-class attractions, restaurants, hotels and more. Learn about the civil rights movement at Martin Luther King, Jr. National Historical Park and the National Center for Civil and Human Rights. Visit the largest aquarium in the Western hemisphere, the Georgia Aquarium, and explore the fascinating story of the world’s best-known beverage brand at the World of Coca-Cola. Discover why Atlanta is nicknamed the “City in the Forest” at urban greenspaces like Piedmont Park and the Atlanta Botanical Garden.

Downtown Macon is home to 150 historical buildings, including Hotel Forty Five – a revamped Art Deco high-rise sporting modern comforts with a retro twist. Discover Macon’s rich African American, Native American and music histories at the Tubman African American Museum, the Museum at Capricorn Records and The Allman Brothers Band Museum as well as the Ocmulgee Mounds National Historical Park (on tap to become Georgia’s newest national park), then marvel at Native American mounds built in 900 AD.

Best known for its moss-laden live oaks and scenic riverfront, Savannah beckons with its walkable squares and parks, stunning architecture and cultural influences. Must-see sites include the fountain at Forsyth Park, the Cathedral Basilica of St. John the Baptist and the three Telfair Museums. Taste the flavors of the city at awardwinning restaurants like The Grey and trendy new eateries like Common Thread.

SMALL TOWNS

Athens may be a cool college town and a venue for top university sports, but it also has vibrant arts, music, and nightlife scenes, a craft beer trail, affordable destination dining and serene moments along the Oconee River Greenway. Stroll through the manicured acres of the State Botanical Garden of Georgia. On the Athens Music Walk of Fame, learn about the iconic music venues that gave birth to R.E.M., The B-52s and Widespread Panic. Culinary options from English-style afternoon tea to celebrity chef-driven dinners await.

Experience a modern bed & breakfast at ATH|BNB: The Rushmore, which offers the comforts of home with the added luxuries of a hotel.

Thomasville is known for “The Big Oak,” a 337-year-old tree and popular photo spot, and its well-preserved Victorian-era architecture. Learn about some of Thomasville’s first Black achievers at Jack Hadley Black History Museum. Stop into more than 100 independent shops and restaurants around town to find some local treats.

PRACTICAL INFORMATION

POPULATION: 10.8 million

CAPITAL CITY: Atlanta

TIME DIFFERENCE: -6h

CLIMATE: The state experiences all four seasons, each bringing its own unique events, activities and more.

WHEN TO GO? Georgia’s temperate weather and a host of exciting attractions make it an ideal destination to explore at any time of the year.

LOCAL TIP: Discover North America’s largest blackwater swamp at the Okefenokee National Wildlife Refuge. Stephen C. Foster State Park is the western entrance to the swamp, a natural wonder that can be explored by boat tours, wilderness walkways, up-close views of wild animals, platform camping, and paddling under the stars in the certified dark sky park.

Milledgeville is one of the state’s oldest towns, with an energetic vibe. Hop on Milly the Trolley for a tour before hitting up sites like The Sallie Ellis Davis House, a pillar of the African American community in the early 1900s. Cool off with a boat, kayak, tube or fishing trip at Lake Sinclair and along the Oconee River Greenway.

UNDEVELOPED BEACHES

St. Simons Island is a quintessential Georgia beach destination. The largest of the Golden Isles, it’s easily accessible by car, only minutes from Interstate 95 and just over an hour from Savannah/Hilton Head International Airport. Relax or bike on its beautiful beaches, explore archaeological remnants, visit boutiques and restaurants or stay at the island’s only waterfront resort, The King & Prince, which dates to the 1930s.

Find a blend of culture, history and island beauty on Sapelo Island, accessible only by ferry with a prebooked tour. Marvel at Georgia’s earliest Native American artifacts, hunt for sand dollars along the coast or climb 80 steps to the top of the 1820 Sapelo Island Lighthouse.

Find luxury on the Golden Isles on Sea Island at The Cloister or The Lodge – the world’s only resort to receive four Forbes Five Star awards 14 years running. Enjoy spa

treatments, shopping, championship golf courses, horseback riding or a yacht cruise to experience the full beauty of the Georgia coast.

NORTH GEORGIA MOUNTAINS

The Blue Ridge is nestled amid miles of gentle peaks, forested trails, trout-filled streams and Lake Blue Ridge. The “Trout Fishing Capital of Georgia” is popular for kayaking and tubing. Journey through the lush Appalachian foothills aboard the Blue Ridge Scenic Railway or take a scenic drive to Amicalola Falls State Park, the tallest cascading waterfall in the Southeast.

Clayton, a small town that leaves a big impression, is known for its numerous fishing spots, breathtaking waterfalls and wildflower views. Nestled at the

GETTING THERE

base of Black Rock Mountain State Park, Clayton has earned a reputation as the state’s farmto-table capital. The Market at the Clayton Cafe and Fortify Kitchen & Bar. Enjoy watersports on Lake Burton or any number of spectacular hikes. Beechwood Inn Bed & Breakfast features luxury suites with mountain views and a farm-to-table restaurant.

The state’s apple capital of Ellijay allures year-round with festivals, several orchards and restaurants. Savor apples in a different form at Reece’s Cider Co. or take a tasting tour of the area’s numerous vineyards. Ellijay is for outdoor lovers, too. Tubing, hiking and mountain biking are all options. Nearby Carters Lake is perfect for boating, camping, picnicking, birding or simply soaking up the views. Spend the night under the stars in the Geodesic Dome from North Georgia Glamping.

GATEWAYS:

Hartsfield-Jackson Atlanta International Airport (ATL)

Thomasville

KENTUCKY Team Kentucky

Bluegrass music, “made in Kentucky” bourbon, rugged scenic beauty and succulent culinary flavors are all part of Kentucky. Between farm visits to admire purebred horses and tastings in the many bourbon distilleries, visitors can listen to Bluegrass music, a musical genre born in Kentucky.

Two great American figures were born here and are celebrated in museums: the 16th president of the United States, Abraham Lincoln, and the world champion boxer, Muhammad Ali. Kentucky is full of wilderness areas offering visitors thousands of miles of rivers, the world’s longest cave system and hundreds of miles of hiking trails including the Sheltowee Trace National Recreation Trail, 418 km through the Daniel Boone National Forest named after the famous explorer.

Golden Pond

DID YOU KNOW? Kentucky is home to a vibrant community of fine artists, sculptors and craftspeople. The city of Paducah, known for its textile arts, is part of UNESCO’s Creative Cities Network.

MUST-SEES: EQUESTRIAN TOURISM

All over Kentucky, visitors will marvel at the superb breeding of thoroughbreds and American Saddlebreds.

In the center of the state, Lexington is considered the Horse Capital of the World. It is the land of the horse but also a country town with an old-fashioned charm famous for its bourbon and its distilleries with ancestral methods. The rolling, horse-populated landscape surrounds the city center with a concentration of 450 thoroughbred and American trotter stud farms, many of which are open to the public. Sightseeing tours are available to visit horse farms, and a trip to Keeneland Racecourse is a must to see the spring and fall races. The Thoroughbred Center, where young thoroughbreds are trained to race, can be visited, as well as a retirement home for famous racehorses. Offering a true year-round equestrian experience, the Kentucky Horse Park is the only park in the world dedicated entirely to horses. Its 497 hectares offer a variety of horse breeds, two museums, art, and live competition and entertainment.

A little further west of Lexington, Shelbyville is a charming little town with world-class equestrian events such as the Shelbyville Horse Show. Celebrated as the Saddlebred Capital of America, it is surrounded by over 90 historic stud farms where these thoroughbreds are bred and trained. The small town also offers many home furnishing stores and the Outlet Shoppes of the Bluegrass, the factory outlet with over 100 designer stores.

Not far from there, Louisville is famous for its gastronomy pushing the limits of Southern cuisine, its famous Old-Fashioned bourbon-based cocktail and its historic hotel that inspired Francis Scott Fitzgerald to create a scene in Gatsby the Magnificent. Its most unique attraction is the legendary Churchill Downs racetrack, which hosts the Kentucky Derby every May, America’s most famous horse race.

BLUEGRASS AND BOURBON

Kentucky is the birthplace of Bluegrass. At the origin of the development of this musical genre, Bill Monroe, a musician and composer was born in Rosine, in the southwest of Kentucky in 1911. After his passing in 1996, the “Father of Bluegrass Music” is buried in the local cemetery in Rosine, and it is possible to visit his restored family home. Bluegrass is played everywhere, including the Bluegrass Music Hall of Fame & Museum, the only museum dedicated to this musical genre that has its roots in folk music. ROMP Fest is a four-day festival celebrating bluegrass music in June.

The north central part of the state is proud to be the birthplace of Bourbon Whiskey and today, more than 95% of the bourbon

PRACTICAL INFORMATION

POPULATION: 4.467 million

CAPITAL & MAIN CITIES: Frankfort - Lexington, Louisville, Covington, Owensboro, Paducah, Bowling Green

TIME DIFFERENCE: -7h (South and West) and -6h (North, Central and East)

CLIMATE: Summers are mild and winters are not too harsh. Each season is very distinct. Autumn is the driest season.

WHEN TO GO? Spring, summer and fall

LOCAL TIP: Be sure to try traditional dishes such as “burgoo” (a generous stew), peasant ham and fried chicken. Many chefs prepare them with a personal touch.

consumed worldwide is distilled and aged in Kentucky. Each distillery has its own trademark. Although the manufacturing process remains the same, the differences can be seen along the Kentucky Bourbon Trail as you discover 37 of the state’s finest distilleries. Created in 1999 by the Kentucky Distillers Association, this road-trip allows you to discover the secrets of bourbon production and its inherited traditions.

The culture of bourbon is still developing in Kentucky, the proof being Boone County Distilling, which has risen from the ashes. This upstate distillery dates back to 1785 and produced up to one million gallons of whiskey until it closed in 1910. In Frankfort, the capital city, Buffalo Trace Distillery is the oldest operating distillery in the United States, having even managed to stay in business during Prohibition for “medical” purposes. The 1.5 km2 property covers five centuries of architecture and is a National Historic Landmark. Five tours are offered, each offering a unique insight into the bourbon-making process, all with a historical perspective. In the heart of Bourbon Country, Bardstown is a small historic town made famous by its bourbon distilleries. Among its eleven distilleries are such greats as Heaven Hill, Jim Beam, Four Roses and Maker’s Mark.

UNIQUE SITES

Kentucky has sites and attractions unique to the state.

The south-central part of the state holds a secret world: Mammoth Cave National Park is the largest known underground cave system in the world with 643 km of galleries. The park, a UNESCO World Heritage Site, traces thousands of years of human history and a rich diversity of flora and fauna. Often referred to as the “Niagara of the South”, people come to Cumberland State Park to admire the 125m high and 38m wide wall of water.

Bowling Green, in southwestern Kentucky, is home to the famous Corvette, which has been America’s sports car since 1953. The National Corvette Museum features a spectacular collection of over 70 Corvette models, including prototypes. In addition to the museum, visitors can also include a stopover at the General Motors Corvette assembly plant, which is still in operation, producing about 100 cars daily.

Boxer Muhammad Ali is a global icon whose first nickname was “The Louisville Lip” in reference to his hometown and his strong word. When visiting Louisville, fans will make a pilgrimage from his birthplace to the cemetery where he is buried. The Muhammad Ali Center celebrates and preserves the boxer’s story.

South of Louisville, in Hodgenville, the Lincoln Museum displays the major events in the life of the 16th president of the United States, born in Kentucky in 1809. The museum is 5 km north of Abraham Lincoln’s birthplace, now the Abraham Lincoln Birthplace National Historical Park, and 11 km west of his boyhood home at Knob Creek. All three of these sites are part of the Kentucky Lincoln Heritage Trail.

GETTING THERE

GATEWAYS:

From Paris: Direct flight from Paris to CincinnatiNorthern Kentucky International Airport (CVG)

From Munich: flight from Munich to Charlotte Douglas International Airport (CLT)

Hartsfield-Jackson Atlanta International Airport (ATL)

Charlotte Douglas International Airport (CLT)

Dallas/ Fort Worth International Airport (DFW)

From London: Direct flight from London to CincinnatiNorthern Kentucky International Airport (CVG)

Chicago O’Hare International Airport (ORD)

Washington-Dulles International Airport (IAD)

DOMESTIC FLIGHTS:

Louisville (SDF)

Lexington (LEX)

Bourbon barrels stored in a rickhouse, Bardstown

LOUISIANA

Bienvenue Chez Nous Autres

Louisiana is the most French of the American states. Its French origins date to 1682, when Sieur Cavelier de La Salle took possession of a vast territory on behalf of French King Louis XIV and named it in the king’s honor. While Napoleon sold the territory to a young United States of America in 1803, the French influence remains strong throughout the state. The area known as Cajun Country is the cradle of our French-speaking cousins whose city of Lafayette represents the informal capital of Louisiana’s French heritage. The distinct musical styles you will hear in Louisiana – Cajun, zydeco and jazz – celebrate the state’s rich cultural and musical traditions. After all, Louisiana is considered the most festive state in the USA.

A state apart, one that has always made people dream, Louisiana is a cultural and sensory adventure as well as a journey to the heart of the wild and mystical nature of the bayous.

DID YOU KNOW? Louisiana is the birthplace of jazz…. And zydeco, and Cajun, and swamp pop, and some exciting new sounds we haven’t even named yet! Louisiana has also inspired genres ranging from blues and country to hip-hop, gospel, rap and rock ‘n’ roll.

New Orleans

NEW ORLEANS

New Orleans is nestled in a curve of the Mississippi River, with Lake Ponchartrain to the north and the Gulf of Mexico to the south. Its historic center, called the Vieux Carré or the French Quarter, can be discovered by strolling the district’s narrow streets with their rectilinear layout and characteristic facades (which, ironically, reflect Spanish architectural influence). While the city is easily discovered on foot, you can also board one of its iconic streetcars or dream of time gone by aboard a paddlewheel boat cruise. The boats leisurely explore the mythical Mississippi River and offer themed excursions such as jazz cruises. But don’t hesitate to leave the Vieux Carré and let yourself be seduced by surrounding neighborhoods. The industrial buildings of New Orleans’ Warehouse District have been rehabilitated to house major museums and art galleries. Along Magazine Street, small boutiques, dealers of second-hand goods and art galleries delight shoppers. The city’s iconic streetcar leads to the Garden District. This neighborhood owes its name to the many parks and gardens that frame its antebellum and Greek Revival mansions. The FaubourgMarigny, close to the Vieux Carré, is a

trendy neighborhood with a bohemian spirit where youth and artists gather. Frenchmen Street, the neighborhood’s main thoroughfare, is known for jazz clubs including Spotted Cat, DBA and Snug Harbor. (From New Orleans’ streets to its jazz clubs, Louisiana’s French-Cajun mantra, “Laissez les bons temps rouler,” is always à propos, and the clubs are an essential way to experience the spirit, musical heritage and deep talent emblematic of the city.) In fact, nearby Tremé, the oldest African American neighborhood in the U.S., is considered to be the birthplace of jazz.

The oldest cathedral in the United States is located in New Orleans’ Jackson Square: St. Louis Cathedral. Other cultural attractions in the city include the Old Mint Museum, New Orleans Museum of Art, the Ogden Museum of Southern Art and the National WWII Museum. For something different, visit the city’s Voodoo Museum, Mardi Gras World (a colorful collection of parade floats), the Edgar Degas House, the New Orleans African American Museum in Tremé or the New Orleans Jazz Museum.

New Orleans thrums to the rhythm of festive annual events including Mardi Gras, which lasts several weeks, and the New Orleans Jazz & Heritage Festival, one of the most famous music festivals in the United States.

GETTING THERE

THE PLANTATIONS OF THE OLD SOUTH

For visitors who wish to step back into the antebellum period and get a glimpse of what life was like for rich planters and enslaved people, Louisiana offers an immersion. Discover the eventful history of this “Old South” state, the triangular trade and daily life on a plantation when you travel the Great River Road along the Mississippi River. Between New Orleans and Baton Rouge, Louisiana, majestic mansions rise in an array of architectural styles, from Georgian and Federal to Greek and Gothic Revival. Among the most popular to visit are Oak Alley (circa 1839), famous for its iconic avenue of oaks; Laura Plantation (circa 1805), a rare Creole plantation that offers daily tours in French; Nottoway (circa 1859), nicknamed the “White Castle;” Houmas House (circa 1828), with its fascinating gardens; Destrehan (circa 1787), the oldest remaining plantation; and the Whitney Plantation Museum, dedicated exclusively to telling the stories of the slaves who made plantation life and industry possible.

Plantation Road leads to Baton Rouge, the capital of Louisiana, where you can visit the Louisiana State Capitol, the Old State Capitol and the Louisiana State

GATEWAYS:

Hartsfield-Jackson Atlanta International Airport (ATL)

Charlotte Douglas International Airport (CLT)

Dallas/ Fort Worth International Airport (DFW)

Chicago O’Hare International Airport (ORD)

DOMESTIC FLIGHTS:

Louis Armstrong New Orleans International Airport (MSY)

Alexandria (AEX)

Baton Rouge (BTR)

Lafayette (LFT)

Lake Charles (LCH)

Monroe (MYR)

Shreveport (SHV)

University (LSU) Rural Life Museum & Gardens, an open-air collection of 20 buildings interpreting 19th-century life on a reconstructed sugarcane plantation.

CAJUN COUNTRY

The first French Canadians arrived in Louisiana in 1764 after leaving Acadia (Nova Scotia) to escape persecution by the English. These francophones refused British assimilation, sought to preserve their French language and their Catholic religion and called themselves Cajuns. Cajun Country upholds their rich cultural heritage. In Lafayette, Vermilionville and the Acadian Village are authentically recreated Acadian villages that immerse visitors in mid-19th-century daily life. For an even better understanding of Cajun history, visit the Acadian Cultural Center.

The towns of Houma and Thibodaux are located in the heart of bayou country, a land of sugarcane and fishing villages. Discover Cajun Country through its waters, getting lost in the marshes and admiring how willow and cypress trees draped with Spanish moss create a mysterious forest. The bayous can be discovered by boat, hydrofoil or even kayak. Lake Martin and Atchafalaya Basin, both near Lafayette, are good starting points, and you will likely see alligators, turtles and up to 300 species of birds. The Louisiana wilderness can also be discovered along the Creole Nature Trail near Lake Charles, a 290-km panoramic road that reveals marshes, beaches and the largest concentration of alligators in the country.

This region is best explored on weekends, when the area is alive and beating to the rhythm of Cajun and zydeco music concerts and dance parties, nicknamed Fais Do Do. You can also time your visit with signature events: the International Louisiana Festival at the end of April and the Acadian and Creole Festival in mid-October. Both are held in Lafayette and present an opportunity to discover the Louisiana gastronomy and its dishes prepared with crawfish, shrimp, alligator and Andouille, all spiced with the famous Tabasco® sauce, produced on nearby Avery Island.

PRACTICAL INFORMATION

POPULATION: 4.649 million

CAPITAL & MAIN CITIES: Baton Rouge (capital), New Orleans, Shreveport, Lafayette, Lake Charles

TIME DIFFERENCE : -7h

CLIMATE: Subtropical climate with very mild winters, pleasant midseasons and hot and humid summers.

WHEN TO GO? Mild weather encourages visits in winter, spring and fall, though spring and fall may stand out to some visitors for the vibrant festivals they promise. Temperatures grow hotter later in the summer, especially August and September, so use caution or think twice about planning a late-summer trip.

LOCAL TIP: International tourists benefit from tax-free shopping in Louisiana thanks to the Tax-Free Shopping Program, unique to the United States. This is a great opportunity to stock up on souvenir gifts and clothing while enjoying American-style shopping malls.

Atchafalaya Basin Swamp Tour, Henderson

MISSISSIPPI

Birthplace of America’s Music

Mississippi, known as “the Birthplace of America’s Music” is the perfect place for those looking to visit historic sites, take a chance at resort casinos, discover museum exhibits on legends such as Oprah Winfrey, Elvis Presley, and GRAMMY-award winners, or retreat to a quaint cottage or chalet. Diverse experiences range from cultural, literary, and music trails throughout the state, to the home of HGTV’s Home Town in the city of Laurel, to a 36-million-year-old petrified forest. From the birthplace of the blues in the Mississippi Delta to the hallowed grounds where the Civil War was fought in Vicksburg, Mississippi has a destination for everyone.

Iron Horse Grill in Jackson, Mississippi

MUST-SEES:

MUSIC/ENTERTAINMENT

The Mississippi Arts & Entertainment Experience, known as “The MAX”, is in Meridian and features more than 5,388 square meters of immersive, interactive exhibits and galleries that tell the stories of Mississippi cultural icons such as Oprah Winfrey, B.B. King, William Faulkner, Charley Pride and Morgan Freeman.

Explore national music ties to Mississippi at The GRAMMY MUSEUM® MISSISSIPPI in Cleveland, which celebrates Mississippi’s enduring impact on the music industry.

In Tupelo, the King of Rock ‘n’ Roll’s boyhood home is preserved for all to see, then visit the Tupelo Hardware Store where Elvis Presley’s mother bought him his first guitar.

At the B.B. King Museum and Delta Interpretive Center in Indianola, delve into the life and music of world-famous Blues musician B.B. King and discover the rich cultural heritage of his Mississippi Delta home region.

If rolling the dice is your sort of entertainment, Mississippi has more than 36 casinos. Sports betting, blackjack, upscale restaurants and boutiques, pool-side cabanas and spas are just some of the many activities that are available for travelers at Mississippi’s casino resorts.

Home makeover enthusiasts get an up close and personal look at the town that inspired the HGTV series “Home Town”—Laurel. Witness the charming town’s revitalization and the show’s impact on the town where the show is currently filming its seventh season.

HISTORIC SITES

The Mississippi Freedom Trail is a must-visit series of places that document the stories of the Civil Rights Era in Mississippi through the stories of the people and places that played a crucial role in the fight for justice and equality. At the Mississippi Civil Rights Museum, visitors learn and reflect on the true stories of the people and events that shaped the nation and influenced the world.

Steeped in Civil War history, the city of Vicksburg offers visitors a unique blend of Southern culture and heritage at the Vicksburg National Military Park along the Mississippi River.

PRACTICAL INFORMATION

POPULATION: 2.93 million

CAPITAL & MAIN CITIES: Jackson Biloxi/Gulfport, Natchez, Vicksburg, Meridian

TIME DIFFERENCE: -7h

CLIMATE: Subtropical with hot and humid summers. Spring and autumn are dry and very pleasant, while winters are quite mild.

WHEN TO GO? Winter, Spring, and Fall

LOCAL TIP: Drive on the Natchez Trace Parkway, a 444 km, 8,000-year-old, recreational road and scenic drive that was once traveled by Native Americans, missionaries and early settlers.

DID YOU KNOW? The Elvis Presley Birthplace & Museum located in Tupelo tells the story of his boyhood home and the Tupelo Hardware Store shows where his mother bought his first guitar.

The Ulysses S. Grant Presidential Library, located in Starkville on the campus of Mississippi State University, houses documents, photos and memorabilia from the 18th president’s life.

The Mississippi Blues Trail and the Mississippi Country Music Trail recount Mississippi’s musical narratives and many of those who led to the state’s nickname of “The Birthplace of America’s Music.” Likewise, the Mississippi Writers Trail recounts the state’s illustrious literacy heritage and thus far includes markers for Eudora Welty, Tennessee Williams, Ida B. Wells and Margaret Walker, to name a few.

If ancient history is more your style, visit the 36-million-yearold Mississippi Petrified Forest in Flora or take the selfguided driving tour along the Mississippi Mound Trail to see the remnants of the state’s Native American history.

LAVISH LODGING

In Natchez, Monmouth Historic Inn & Gardens, an early 19th-century antebellum mansion set on 10.5 hectares

Mississippi Civil Rights Museum, Jackson

of manicured gardens, welcomes guests to experience historic lodging famous in the South.

For a charming stay, visit Ocean Springs for a retreat in an eclectic chalet at The Beatnik—all are equipped with wet bars and floor-to-ceiling windows overlooking a plunge pool.

Luxury awaits in the Mississippi Delta at The Alluvian hotel in Greenwood, where you can take a class at the Viking Cooking School and partake in a luxury spa treatment. In Cleveland, enjoy a boutique hotel experience at The Cotton House as you explore the rich Blues Music heritage in the region.

For a resort golf stay, visit the Old Waverly Golf Club and Mossy Oak Golf Club, both in West Point. Golfers can play on the award-winning courses and stay in the wellappointed cottages nestled among the course.

Looking to escape the city and discover Southern hospitality? A stay at The Wynne House and Hummingbird Cottage in Holly Springs is for you. This bed and breakfast situates you nearby the beautiful historic district featuring museums, shops and restaurants.

GETTING THERE

GATEWAYS:

Hartsfield-Jackson Atlanta International Airport (ATL)

Charlotte Douglas International Airport (CLT)

Dallas/ Fort Worth International Airport (DFW)

Chicago O’Hare International Airport (ORD)

DOMESTIC FLIGHTS:

Jackson (JAN)

Gulfport-Biloxi (GPT)

Or Memphis Internaional Airport in Tennessee.

MISSOURI The Best of America

Missouri is located in the very center of the United States and in the heart of America. With soulful contemporary cities, a rich and varied history, concerts galore and outdoor adventures, Missouri has many varied experiences to offer its visitors. We immerse ourselves here in the America of yesteryear where the Wild West begins, and the historic Route 66 crosses the state for more than 480 km. Missouri is a great destination for listening to the full spectrum of America’s greatest music. This “soulful” getaway begins in Branson, St. Louis or Kansas City. The state is full of memorable attractions including historic and iconic sites like its many limestone caves, the homes of famous American figures and the tallest national monument. In addition, the state has beautiful landscapes that can be admired at Lake Ozarks or on the Katy Trail.

DID YOU KNOW? The Ozark National Scenic Riverways is the first national park in the country to protect a river system. Fed by springs, its rivers are ideal for canoeing, swimming, boating or fishing.

Gateway Arch National Park, St. Louis

MUST-SEES: ROUTE 66

Missouri is home to a large section of Route 66, the most legendary road in the United States, nicknamed “The Mother Road.” Route 66 is no longer an official highway, but it remains a cultural icon with picturesque vistas, old-time motels and roadside attractions. Although Springfield is known as the “Birthplace of Route 66,” the historical path starts in the neighboring state of Illinois before passing through St. Louis, Missouri. The first stop is at the Chain of Rocks Bridge, an iconic bridge now reserved for pedestrians and cyclists that spans the Mississippi River at a height of more than 18 meters and at a 30° angle. Next, ride to the top of St. Louis’ signature attraction – the Gateway Arch – the tallest national monument in the United States (192 meters), considered the “Gateway to the West” of the United States. This National Park Landmark was recently renovated for the ultimate experience. “Diners” and other nostalgic eateries

dot Route 66. In St. Louis, the best example is Ted Drewes Frozen Custard, a dessert eatery dating back to the 1930s.

From St. Louis, Route 66 heads southwest through charming small towns and rural landscapes. The Meramec Caverns limestone cave is memorable due to its famous advertisements painted on barns. This cave has a fascinating history; for example, it served as a hideout for the famous outlaw Jesse James. Nearby, the small town of Cuba is nicknamed “Route 66 Mural City” for its eye-catching murals. Missouri Hick Bar-B-Que is known for its Wild West decor and barbecue cuisine. The Wagon Wheel Motel has been open continuously for 85 years, a record for a motel on Route 66. The Big Chief Roadhouse; Devil’s Elbow Bridge; the Munger Moss Motel; the Route 66 Museum; the 66 Drive-In Theatre; and Whisler’s Drive-Up are also “vintage” stops along Route 66 in Missouri.

Throughout the state are many noteworthy sites filled with iconic American history. Whether they concern presidents (Harry S. Truman National Historic Site), popular culture (Walt Disney Hometown Museum), literature (Mark Twain Boyhood Home & Museum) or legendary outlaws (Jesse James Home), there is something memorable to experience.

THE AMERICAN CULINARY EXPERIENCE

Missouri is known for its slow-cooked, low-temperature grilled meats infused with the aromas of smoked wood.

Route 66, Springfield

GATEWAYS:

Interstate 70 is a barbecue highway, which can be experienced by taking the “I-70 BBQ Tour,” that connects two cities known for their cuisine: St. Louis and Kansas City. The former is famous for its St. Louis-style ribs and pork steaks covered in a sweet, tangy sauce. The latter, with more than 100 specialty restaurants, is famous for its signature dish, burnt ends, and spice-crusted meats topped with a thick, sweet and spicy tomato or molasses-based sauce.

GETTING THERE

Hartsfield-Jackson Atlanta International Airport (ATL)

Dallas/ Fort Worth International Airport (DFW)

Chicago O’Hare International Airport (ORD)

From Germany: Frankfurt to St. Louis Lambert International Airport (STL)

DOMESTIC FLIGHTS:

Kansas City International Airport (KCI)

St. Louis-Lambert (STL)

Springfield-Branson (SGF)

Columbia (COU)

Cape Girardeau (CGI)

Be sure to travel the state to get a feel for the flavors of this American cuisine and its side dishes such as macaroni and cheese, coleslaw and cornbread.

On the beverage side, Missouri has a number of micro- and macrobreweries, wineries and distilleries. One of the country’s oldest breweries is Anheuser-Busch Brewery, located in St. Louis. In Kansas City, Boulevard Brewing Company is the largest specialty brewer in the Midwest. In the St. Genevieve area, picturesque vineyards make up one of Missouri’s 11 wine trails. Many varieties are available for tasting, including Seyval Blanc wine and elderberry wine.

MUSICAL MELTING POT

St. Louis is the home of the blues, with more than 40 professional theater companies, a symphony orchestra, an opera company and several successful off-Broadway shows. The National Blues Museum offers visitors a variety of concerts, interactive and visual exhibits, and lectures. It explains how the blues and blues musicians have influenced American history. South of Busch Stadium, home to Major League Baseball’s St. Louis Cardinals, are two great bars with live blues music: BB’s Jazz, Blues & Soups and the Broadway Oyster Bar. In the summer, bring the family and enjoy a musical at the largest outdoor theater in the United States: The Muny, located in Forest Park, the largest park in St. Louis.

Kansas City, located in the western part of the state, is all about jazz. The city is home to the American Jazz Museum and the 18th & Vine Historic Jazz District. In addition to jazz, the city is known for its creative community, cool and cultural atmosphere, thriving arts scene and attractions.

Fans of country, rock, bluegrass and pop music will want to visit the city of Branson, which is known for its live music venues that have earned it the nickname “The Live Entertainment Capital of the World.” Located in the beautiful Ozark Mountains, Branson also attracts visitors with its golf courses and three crystal-clear lakes. For families, Silver Dollar City is one of the best amusement parks in the country.

PRACTICAL INFORMATION

POPULATION: 6.154 million

CAPITAL & MAIN CITIES: Jefferson City - Kansas City, Saint Louis, Branson, Springfield, Columbia

TIME DIFFERENCE: -7h

CLIMATE: Continental climate, winters are cool, with some snowfall and clear skies. Summers are hot and can be humid. The transitional seasons are pleasant and mild.

WHEN TO GO? The best period is from April to November.

LOCAL TIP: In the southeastern part of the state and on the Mississippi River, don’t miss the town of Cape Girardeau, which has over 250 years of history and heritage. It’s also popular for its antique stores and murals.

Anheuser-Busch Brewery

NORTH CAROLINA

Three Distinct Regions, One State

Think of North Carolina in terms of its three distinct regions: In western North Carolina, the highest mountains in the eastern United States rise. This region is home to the Blue Ridge Mountains and the Great Smoky Mountains, both of which are part of the 3,200-kilometer-long Appalachian Mountain Range. The rolling hills of central North Carolina – famous for its golf courses, bustling cities like Charlotte and Raleigh and historic towns – soften as you approach the vast, lush fields of the state’s coastal plain. And more than 515 kilometers of sandy beaches form the state’s eastern border along the Atlantic Ocean. Taken together, North Carolina presents an outdoor paradise, offering hundreds of waterfalls, four national forests and dozens of lakes in addition to the Atlantic Ocean coast, which draws visitors to its shoreline and the Outer Banks, a string of wilderness islands.

DID YOU KNOW? Singer Nina Simone was born in Tryon, at the foot of the Blue Ridge Mountains in North Carolina. A sculpture of the singer dominates a square in the heart of the city. The sculptor, Zenos Frudakis, welded a bronze heart containing her ashes inside the figure’s chest.

Blue Ridge Parkway

MUST-SEES:

BLUE MOUNTAINS AND LANDS OF ADVENTURES

In the western part of the state, North Carolina’s mountainous landscape reaches an altitude of 2,037 meters at Mount Mitchell. The region’s forested peaks with their blue and gray halos offer a landscape of rare beauty and evocative names: the Blue Ridge Mountains and the Great Smoky Mountains. Two of the National Park Service’s most popular sites, they provide access to the rich cultural and natural heritage of the region.

Great Smoky Mountains National Park, a UNESCO World Heritage Site, offers 3,380 kilometers of hiking trails and is home to elk, black bear and other impressive species, as well as rare species of salamanders, blue fireflies and 200 species of birds.

The 650-kilometer-long Blue Ridge Parkway is known for its spectacular views – watch for designated lookout points – and access to trails, waterfalls and bike paths (in fact, the city of Brevard is nicknamed the “Cycling Capital of the South”). Designated as America’s favorite scenic route, the Blue Ridge Parkway is especially beautiful in the fall, when the tree canopy shows off fiery-colored foliage. It also leads to a variety of attractions including Grandfather Mountain (elevation 1,812 meters), with billion-year-old rock formations, a biodiverse nature preserve and the Mile High Swinging Bridge, which swings 150 feet over a gorge, and Chimney Rock State Park, for hiking, climbing and views of Lake Lure, where 1980s classic “Dirty Dancing” was filmed. The Blue Ridge Parkway also leads to dramatic zip line courses and roadside stops where visitors can learn about folk art, local crafts, fiddle and banjo music, area history related to the Cherokee people and more. For something different, follow the Parkway to Asheville to tour the Biltmore Estate, an emblem of America’s gilded age.

Invigorating and peaceful hiking trails crisscross the state, including the Appalachian Trail and the nearly 1,900-kilometer Mountains-to-Sea Trail, which connects the Great Smoky Mountains to the Outer Banks.

A SEASIDE AND WILD COASTLINE

A narrow strip of barrier islands runs along North Carolina’s 515 kilometers of Atlantic Ocean coastline. The giant dunes, vast beaches and wilderness of this ribbon of islands, called the Outer Banks, provide the perfect setting for unforgettable excursions and colorful history. The natural coastline of Cape Hatteras – known for its lighthouse, the largest brick lighthouse in the country – and Cape Lookout is home to a fragile environment and allows visitors to connect with the region’s maritime heritage. Walk in the footsteps of the English who settled the first American colony here, and in those of the Wright Brothers, who made the first motorized flight in history nearby in 1903. You

PRACTICAL INFORMATION

POPULATION: 10.60 million

CAPITAL & MAIN CITIES : Raleigh (capital), Charlotte, Asheville

TIME DIFFERENCE : -6h

CLIMATE: Four distinct seasons marked by warm summers and mild winters. Temperatures range from -5 degrees in winter to 33 degrees in the height of summer.

WHEN TO GO? Year-round, depending whether you want snowy mountain adventures in winter, a mild spring dotted with blooms, a hot summer (perfect for water recreation) or a pleasant autumn.

LOCAL TIP: Enjoy one of the 350 North Carolina-produced beers on tap at the Raleigh Beer Garden. This establishment, listed in the Guinness Book of World Records, is a great place to experience the state’s brewing culture.

can also see herds of wild horses in the area, heirs to the Spanish mustang breed, which have inhabited the Outer Banks since the arrival of settlers in the 16th century and continue to roam the beaches of Corolla and Shackleford Banks today.

The coast is a haven for fishermen, seafood lovers and adventurers. Thrill-seekers will enjoy various activities such as hang-gliding, kite-surfing, surfing and stand-up paddling. Outdoor yoga classes on the beach or on a stand-up paddleboard will delight those seeking inner peace.

North Carolina’s coastal villages add charm to the state’s shoreline, from Edenton, the country’s first colonial capital, to Beaufort, formerly the pirate Blackbeard’s coastal sanctuary. His treasures are now housed in the town’s Maritime Museum.

CITY EXPERIENCES

Central North Carolina, called the Piedmont, is home to the state’s largest cities, including Charlotte, Raleigh, Greensboro and Durham. These are filled with restaurants that carry on the state’s signature culinary traditions. Foodies can count on barbecue masters, award-winning chefs, brewmasters and winemakers. Night owls will enjoy these towns with their regular bluegrass and folk concerts and lively beer gardens.

Two hours from the beaches and three hours from the mountains, the vibrant capital city of Raleigh is a renowned culinary destination. The city also boasts over 80 live music venues and hosts the World of Bluegrass, the world’s largest bluegrass festival, annually in September. The downtown area is easily explored on

foot, where many historic sites, arts centers and free museums make Raleigh a cultural hot spot. (Don’t miss “CAM,” the Contemporary Art Museum, Artspace or the Lincoln Theater.)

In addition to its nightlife, Charlotte is known for sporting events. Attending a Carolina Panthers game is a great way to mix with the locals. Car enthusiasts can visit the NASCAR Hall of Fame or drive to nearby Concord to watch a race at Charlotte Motor Speedway or visit the Mustang Owner’s Museum, which displays classic, modified, racing and unique models.

Back on the western side of the state, toast to one last fun fact: North Carolina is known as the “Southern Beer State” because – with over 360 craft breweries of all sizes and specialties – it claims the highest number of breweries among the Southern states. Asheville is the epicenter of North Carolina’s beer culture thanks to the opening of Highland Brewing Company in 1994. Since then, Asheville has seen its number of breweries and beer festivals multiply.

From Paris: Year-round, there is a flight from Paris to Raleigh five days a week. In season, a direct flight is offered between Paris and Charlotte. Out of season, you can also fly to Hartsfield-Jackson (ATL)

From Munich: flight from Munich to Charlotte Douglas International Airport (CLT)

From Dublin, Frankfurt, London, and Madrid to Charlotte Douglas International Airport (CLT)

From Reykjavik to Raleigh-Durham (RDU)

GATEWAYS:

Atlanta International Airport (ATL)

Hartsfield-Jackson Atlanta International Airport (ATL)

Charlotte Douglas International Airport (CLT)

Dallas/ Fort Worth International Airport (DFW)

Chicago O’Hare International Airport (ORD)

Washington-Dulles International Airport (IAD)

DOMESTIC FLIGHTS:

Charlotte Douglas (CLT)

Raleigh-Durham (RDU)

Asheville

SOUTH CAROLINA

Sweet Escape

South Carolina is a historic Southern state with a rich history spanning more than 300 years, beginning with its founding in Charles Towne in 1670. In addition to its pronounced Southern charm, the state’s natural beauty, romantic atmosphere, family-friendly vibe and fine dining make it a popular vacation destination. Known for its seaside resorts and idyllic beaches that border the Atlantic Ocean, South Carolina also enjoys great geographical diversity. Wetlands, forests, rolling hills and mountains are all easily accessible from the coast. And as a top destination for golf in the United States, South Carolina boasts 350 courses from the ocean to the mountains.

DID YOU KNOW? The BBQ Trail is a statewide culinary-themed route featuring 220 restaurants. South Carolina’s barbecue culture runs so deep, there are four official sauces to accompany the meats!

Hilton Head

MUST-SEES:

THE ATLANTIC COAST: BETWEEN WILD ISLANDS AND GOLDEN BEACHES

Nicknamed “the Palmetto State,” South Carolina is famous for its seaside resorts, Atlantic coastline and idyllic beaches that stretch over 301 km of white sand. The coastal region offers multiple and varied features whether you head north or south.

To the north is the Grand Strand, a vast expanse of golden sand lined with resorts concentrated around Myrtle Beach. Just south of Myrtle Beach is the South Strand, which is quieter and less crowded. Murells Inlet, with its marshes and fishing village; Pawleys Island, with its golf course and beautiful homes; and Georgetown, established in 1729, are all located in this area. Tip: Myrtle Beach is the ideal destination for a family beach vacation. There are many attractions including the SkyWheel, a 57m-high Ferris wheel, and the Wild Water & Wheels amusement park. Shopping, shows, theater, nightclubs and concerts make Myrtle Beach a mecca for entertainment and leisure as well.

Continuing south, a beach vacation in the Charleston area allows you to enjoy the charm and elegance of the Old South. This is the gateway into the Lowcountry, a unique region along the southern coast of the state. Here, the culture skews rural and deeply authentic. The landscape is lagoon-like and dotted with islands with names like Kiawah and Hilton Head, offering whitesand beaches and plenty of recreation in a protected wilderness environment. Hilton Head, South Carolina’s largest island, is a popular, chic vacation destination ideal for romantic getaways. It features world-class golf courses, restaurants and hotels, all set within 109 square kilometers of natural marshes, maritime forests and seemingly endless beaches. A multitude of sporting activities are offered on these islands: water scooters, wakeboarding and parasailing, among others. You can also learn more about the Gullah community, descendants of African slaves who honor their heritage and traditions in South Carolina’s Lowcountry.

THE MOUNTAINS, A SPLENDID PLAYGROUND

The Upstate region of South Carolina is known for its mountains. State parks offer hiking trails for all skill

GETTING THERE

GATEWAYS:

Hartsfield-Jackson Atlanta International Airport (ATL)

Charlotte Douglas International Airport (CLT)

Dallas/ Fort Worth International Airport (DFW)

Chicago O’Hare International Airport (ORD)

DOMESTIC FLIGHTS:

Charleston International Airport (CHS)

Columbia (CAE)

Greenville-Spartanburg (GSP)

Hilton Head Island (SAV)

Myrtle Beach (MYR)

Kiawah Ocean Golf Course, Charleston

levels that lead to scenic waterfalls, lakes, breathtaking vistas and numerous activities, from whitewater rafting to mountain biking. Greenville, a center of arts and culture, as well as Spartanburg and Anderson, are welcoming towns at the base of the mountains.

The Blue Ridge Mountains begin in northern South Carolina and extend into North Carolina and Georgia. The impressive range encompasses Jones Gap State Park, Rainbow Falls (a 42-meter waterfall in the heart of Mountain Bridge Nature Preserve) and Sassafras Mountain – don’t miss the view from the top. Other scenic state parks include Table Rock, Caesar Head, Oconee and Devils Fork. Located in Hopkins, less than 40 kilometers from Columbia, Congaree National Park is the largest submerged forest in the U.S. (8,900 hectares) and an outstanding birding area that can be visited on foot or by canoe. Not far away, Lake Murray offers a refreshing break and multiple options for water recreation.

HISTORIC TOWNS WITH SOUTHERN CHARM

From the American Revolution to the Civil War, South Carolina has been at the center of conflict and reconciliation throughout American history. The state features many colonial-era homes as well as plantations and gardens that are centuries old.

Take time to explore Charleston, the first English settlement in South Carolina. Founded in 1670, the state’s oldest city was once among the most important in the United States. Today, it is the historic heart of South Carolina, charming visitors with colonial heritage along the ocean. Meandering through the well-preserved historic district, you will discover cobblestone streets, bell towers, fragrant gardens, fine restaurants and beautiful antebellum homes. Arrange a ride in a horse-drawn carriage through the city’s French Quarter and explore its boutiques, galleries and cafes. Museums and historical sites are numerous as well; note the Fort Sumter National Monument, where the U.S. Civil War began in 1861.

Along the Ashley River, former plantations unfold their history. Boone Hall Plantation & Gardens (circa 1681) is one of the oldest plantations still in operation in the USA. Take in the site’s majestic avenue of oaks and gardens, and ponder life inside its main house and slave quarters on themed tours. The site also offers engaging presentations on Gullah culture. For splendid gardens and a further look into South Carolina plantation life, visit Magnolia Plantations & Gardens and/or Middleton Place, where the terraced gardens are a must-see.

Beaufort, a small town south of Charleston, was founded in 1711. Stroll the town to admire elegant Victorian and antebellum-style homes.

In Columbia, the capital of the state, the bronze stars of the State House reveal damage sustained during the Civil War. The capital offers many museums and historical or cultural sites mixed with local-favorite restaurants and shops.

PRACTICAL INFORMATION

POPULATION: 4.012 million

CAPITAL & MAIN CITIES: Columbia (capital), Greenville, Myrtle Beach, Charleston

TIME DIFFERENCE: -6h

CLIMATE: Mild and pleasant nearly year-round with a hot and humid spell in late summer

WHEN TO GO? The weather is dry and mild in spring and fall. Spring is very flowery, and autumn is colorful.

LOCAL TIP: Don’t miss enjoying seafood by the water in Murrells Inlet. Restaurants in this small fishing village near Myrtle Beach offer the catch of the day.

TENNESSEE

The Soundtrack of America

Tennessee is the music capital that shakes you up and makes you want to tap your feet. From Memphis, home of Blues, Soul and Rock ‘n’ Roll, to Nashville and East Tennessee, cradles of Country and Bluegrass, here you will discover the soundtrack of America, Made in Tennessee. In the east, nature is at its best: natural beauty and outdoor adventures await visitors to Great Smoky Mountains National Park and the showiest of Tennessee’s 56 state parks. The state’s culinary gusto and hospitality are evident in every bite of low-and-slow-cooked Memphis barbecue, hearty soul food and “meat and three” restaurants across the state, and at iconic distilleries bearing names like Jack Daniel and George Dickel (located centrally) along the Tennessee Whiskey Trail. The Mississippi River runs along the western border of Tennessee, offering the perfect venue for many cruise options from Memphis for a trip back in time.

DID YOU KNOW? Great Smoky Mountains National Park is the most visited national park in the United States. This popular park, which covers 2,108 square kilometers and nearly 1,300 kilometers of pristine backcountry, is a UNESCO World Heritage Site.

Nashville

MUST-SEES:

NASHVILLE: COUNTRY MUSIC CAPITAL

The capital of Tennessee is located at the center of the state and thrives as a pillar of the global music industry. Long known as the country music capital of the world, “Music City” also cultivates pop, indie, gospel, bluegrass and other forms of musical expression. The city features 150 concert halls and a host of related attractions such as the Country Music Hall of Fame and Museum, the Ryman Auditorium, the star-studded Walk of Fame Park and the Grand Ole Opry. Founded in 1925, the Grand Ole Opry is the oldest live radio show. It presents the best in American Country and Folk music and is recorded live at the Grand Ole Opry House, a 4,400seat concert hall. Located just east of downtown Nashville, the Opry continues to draw crowds and fans from around the world. Naturally, the city has spawned many famous musicians. In contrast to the sprawling Country Music Hall of Fame, intimate museums tell the story of the lives and careers of two legends in particular: the Johnny Cash Museum and the Patsy Cline Museum. The Musicians Hall of Fame and Museum honors studio musicians from all genres of music. Displays include instruments used to record some of the biggest hits of the last 65 years. You can also visit RCA Studio B, the city’s oldest studio, where Elvis Presley recorded 250 songs.

To enjoy an evening of nonstop live music in Nashville, head to “Honky Tonk Highway.” Located on Lower Broadway, this row of bars and clubs, or “honky tonks,” hosts live music nightly.

Nashville’s reputation for other performing arts, visual arts and fashion is accelerating. The Frist Art Museum for the Visual Arts is a beautifully transformed Art Deco-era post office that hosts temporary exhibitions. The Cheekwood Botanical Garden and Museum, as well as the city’s many galleries and artists’ studios – many found within vibrant residential neighborhoods filled with public art and locally owned shops – delight. Nashville’s creativity has also reached the kitchen. Expect everything from humble meat-and-three restaurants to renowned chefs specializing in farm-to-table cuisine.

MEMPHIS, HOME OF BLUES, SOUL AND ROCK ‘N’ ROLL

Memphis is located in southwestern Tennessee on the border of the state of Mississippi. It is a three-hour drive from Nashville.

Memphis is known for its unparalleled musical heritage and barbecue. The music traveled up the Mississippi River from erstwhile plantations to bounce off of Beale Street, where Blues pioneers took their first steps toward making their art form heard around the world. The Blues Foundation’s Blues Hall of Fame and Memphis Music Hall of Fame showcase Memphis’ music heroes and display their memorabilia. The Memphis Rock ‘n’ Soul Museum covers the entirety of Memphis’ musical history: from the cotton-pickers and sharecroppers of the 1930s, to the explosion of the city’s famous studios, the golden age of the 1970s and the city’s influence on American and global music. These three museums

PRACTICAL INFORMATION

POPULATION: 6.895 million

CAPITAL & MAIN CITIES: Nashville (capital), Memphis, Chattanooga

TIME DIFFERENCE: -7h (West & Central) and -6h (East)

CLIMATE: The moderate climate varies from east to west with four distinct seasons: summer is very hot; spring and fall range from mild to warm; winter is cold.

WHEN TO GO? Spring, summer and fall

LOCAL TIP: Download the Nashville Live Music app to find the perfect concert among the city’s 150 venues, searching by location, venue, date and genre.

lie on or within walking distance of Beale Street, where you can listen to live music daily in juke joints and larger clubs including B.B. King’s Blues Club.

Of course, Memphis is the birthplace of Rock ‘n’ Roll and is undeniably linked to its “King,” Elvis Presley, and his Graceland estate. Located 20 minutes from downtown, Graceland was acquired by a 22-year-old Elvis who continued to live there for the rest of his life. The mansion remains as it was at the time of Elvis’ death, decorated in his signature style. Across the street, fans can visit an ultramodern entertainment and exhibition complex – more than 18,000 m2 displaying Elvis’ spangled jumpsuits, motorcycle and car collections, private jets and more. For more Rock ‘n’ Roll (plus Rockabilly and Blues) history, Sun Studio offers the unique experience of standing in the very spot where Elvis, Jerry Lee Lewis, Johnny Cash and B.B. King recorded early hits.

Memphis also has direct ties to Soul music. The Stax Museum of American Soul Music, celebrating its 20th anniversary, traces the origins of this musical style, made famous right here from the late 1950s through the ‘70s thanks to legends including Rufus Thomas, Otis Redding, Booker T. and the MGs and others. In the same neighborhood, nicknamed “Soulsville,” Al Green and Ann Peebles were working their magic at Royal Studios, a working studio to this day.

The National Civil Rights Museum pays homage to Dr. Martin Luther King Jr. and the movement that changed America. The site includes the Lorraine Motel where the great leader was assassinated. The museum is one of many U.S. Civil Rights Trail stops in the city, a cornerstone of the American civil rights story. You can even visit Slave Haven, a former stop of the Underground Railroad, here.

Food is also an integral part of Memphis culture, from awardwinning barbecue and homestyle soul food to reinvented Southern classics bursting with flavor and creativity.

Finally, for a quirky local tradition, step into The Peabody Hotel, where ducks march to and from the opulent lobby twice daily. The hotel concierge offers tours of the historic

building and the hotel roof promises scenic views of downtown Memphis and the Mississippi River.

NATURE AND ENTERTAINMENT IN THE EAST

In the eastern part of Tennessee, charming small towns sit side-by-side with entertainment hotspots and a unique natural setting. The stunning Great Smoky Mountains National Park is located on the border with North Carolina. The UNESCO-listed site boasts 16 peaks that rise to more than 1,800 meters above 2,072 square kilometers of mystic forest. At the edge of the park, the mountain towns of Sevierville and Gatlinburg retain Appalachian culture through live music and art galleries, while offering cabinstyle accommodations, shopping and outdoor- or adventurethemed attractions such as whitewater rafting and ziplining. Pigeon Forge is famous for Dollywood, a large amusement park influenced by the country legend Dolly Parton.

Further north, the town of Bristol is known as the birthplace of Country music. It is only fitting that the Birthplace of Country Music Museum, a 2,230-square-meter shrine, is located here, paying tribute to the genre’s icons.

Lynchburg, 120 km southeast of Nashville, is a small but popular village thanks to the presence of the Jack Daniel Distillery. The distillery dates from 1866 and is the only place where the eponymous whiskey is produced and exported to 130 countries. Daily guided tours lasting 1.5 hours are available. Nearby in Tullahoma, you can visit the state’s other major name in whiskey at Cascade Hollow, where George Dickel Tennessee Whiskey is produced.

Continue from Tullahoma 1.5 hours southeast to Chattanooga, where you can take the steepest cable railway on the planet to admire the underground waterfalls (44 meters high!) of Ruby Falls. Then, stroll the downtown riverfront for shopping, restaurants and Native American history at Ross’ Landing.

GETTING THERE

Direct service on British Airways from London Heathrow to Nashville

GATEWAYS:

Hartsfield-Jackson Atlanta International Airport (ATL)

Charlotte Douglas International Airport (CLT)

Dallas/ Fort Worth International Airport (DFW)

Chicago O’Hare International Airport (ORD)

Washington-Dulles International Airport (IAD)

DOMESTIC FLIGHTS:

Memphis (MEM)

Nashville (BNA)

Chattanooga ( CHA)

Knoxville (TYS)

VIRGINIA

Virginia is for Lovers

Travel in Virginia has always been about doing the things you love with the people you love most – and making memories that will last a lifetime. Home to the majestic mountains of Shenandoah National Park and the Blue Ridge Parkway along with kilometers of warm sunny beaches, Virginia’s diversity of landscape serves up every outdoor experience imaginable. A celebrated culinary scene guarantees extraordinary dining, featuring fresh produce, heritage meats and cheeses, plus sublime Virginia oysters - all enhanced by more than 330 boutique wineries, 300+ craft breweries and cideries and awardwinning distilleries. Rich American history, homes of founding fathers and acclaimed art museums promise hours of discovery. Connecting it all are picturesque scenic byways passing through rolling green hills and historic small towns, leading to five-star resorts, spas and golf courses tucked away from the troubles of life.

DID YOU KNOW? Virginia is home to more than 330 wineries spread throughout the state and is the largest producer of fresh and farm-raised oysters on America’s East Coast.

Virginia Beach

RICH HISTORY

The official Birthplace of America, Virginia’s Historic Triangle, is home to the first permanent English colony in the new world at Jamestown; Colonial Williamsburg, the world’s largest living history museum; and Yorktown, where America’s fight for independence ended, resulting in the birth of a new nation.

Colonial history is further unveiled at the homes of the founding fathers, including George Washington’s Mount Vernon, Thomas Jefferson’s Monticello and James Madison’s Montpelier. Eight US presidents hailed from Virginia, more than any other state.

SCENIC ROAD TRIPS

Shenandoah National Park and the Shenandoah Valley are destinations forever tied to the very roots of our country. Before the rest of the continent was explored, the Shenandoah Valley was considered the American frontier. Quaint small towns like Luray - home to the largest caverns in the eastern United States, Luray Caverns - dot the Valley and act as gateways to the mountains where Shenandoah National Park’s Skyline Drive and the connected Blue Ridge Parkway are recognized as two of the most popular scenic drives in America.

Take to the famous Appalachian Trail as it winds through Virginia, boasting more miles than any other state. You’ll also discover some of the famous trails and most iconic and photographed locations, like McAfee Knob.

You’ll find more than just brag-worthy hiking in Virginia’s Blue Ridge. The area around Roanoke was designated a Silver-Level Ride Center by the International Mountain Biking Association - the only destination with that level of distinction on America’s East Coast.

Travel from the mountains to the coast, where the world-renowned Chesapeake Bay meets the Atlantic Ocean, and you’ll find the vibrant and bustling city of Virginia Beach, offering the longest pleasure beach in America. Also known for its flourishing local dining scene, arts and entertainment, maritime history and family-friendly attractions, Virginia Beach features a variety of beach experiences for everyone to enjoy – from the bustling boardwalk to remote vacation homes.

Virginia Beach also acts as the gateway to Virginia’s Eastern Shore, accessible via the Chesapeake Bay Bridge-Tunnel, one of the engineering wonders of the modern world. The Shore stretches 70 miles, is situated between the Chesapeake Bay and Atlantic Ocean, and is a treasure trove for small town coastal getaways, as well as home to the Chincoteague National Wildlife Refuge and its wild ponies.

Winding around the Chesapeake Bay and its many tributaries, you’ll find the Virginia Oyster Trail, featuring eight distinct regions, each creating a unique flavor profile for the tasty bivalves that line its shores. You’ll also find exclusive ways to try the delicious delicacies - like on the water with chef’s table tours.

PRACTICAL INFORMATION

POPULATION: 8.6 million

CAPITAL & MAIN CITIES: Richmond

TIME DIFFERENCE: -5h

CLIMATE: Mild with four distinct seasons. Virginia’s weather has been described as a “Goldilocks Climate” – not too hot and not too cold.

WHEN TO GO? Spring serves up gorgeous blooms, summer offers ideal beach weather and fall brings stunning foliage.

LOCAL TIP: Virginia is one of the few states where you can visit the beach and the mountains all in one day.

CHARMING CITIES WITH FLAIR

Virginia’s cities may be small, but they are mighty, offering up countless unique attractions and insights into authentic America. Highlighting just a few - Alexandria, recognized for its rich history and beautifully preserved 18th- and 19th-century architecture; Richmond, Virginia’s capital, once also the capital of the confederacy and now a city where urban edginess meets southern charm; Charlottesville, Thomas Jefferson’s hometown and home to the University of Virginia; and Norfolk, with its energetic, art-laden walkable waterfront.

Virginia’s rich music scene boasts a variety of different genres such as country, gospel, R&B, hip hop, rock and roll, jazz and more. A must for music lovers takes you from Southwest Virginia, home to Virginia’s Heritage

Music Trail, the Crooked Road and the official Birthplace of Country Music, then east across the bottom of the state to Hampton Roads to immerse yourself in the roots of America’s Hip Hop and Jazz.

A stop for shopping is a definite must, with locations like Tysons Corner offering some of the best on the entire East Coast and luxury outlet malls like Leesburg Premium Outlets, both only miles from Dulles International Airport.

Finally, no trip to Virginia would be complete without a visit to one or more of Virginia’s 330+ state-wide wineries to discover our award-winning vintages. Wine trails and tours make planning easy, and you’ll find beautiful winery locations, stunning tasting rooms and plenty of unique winery experiences in Virginia wine country, no matter what part of Virginia you choose to love.

GETTING THERE

GATEWAYS:

Washington Dulles International Airport (IAD), located in Northern Virginia

DOMESTIC FLIGHTS:

Ronald Reagan Washington National Airport (DCA), located in Arlington, Virginia

Richmond International Airport (RIC)

Norfolk International Airport (ORF)

Charlottesville-Albemarle Airport (CHO)

Roanoke-Blacksburg Regional Airport (ROA)

George Washington’s Mount Vernon

WEST VIRGINIA

Source of Beauty

West Virginia is a paradise for nature lovers and sportsmen. The variety and beauty of its landscapes of mountains, colorful forests, rivers, lush gorges, starry skies and waterfalls never cease to amaze visitors. The Mountain State, as it is known, is a playground for all seasons: explore wildflowers in the spring, enjoy the sunshine on your bike or in the water, admire the blazing colors in the fall, or experience the snow and sledding in the winter. West Virginia is also about culture filled with small towns and historic sites where you can discover the age-old traditions of Appalachia. West Virginia’s charming towns offer Southern hospitality ranging from comfort food to farm-to-table dishes. Ideally located, this state has no shortage of inspiration.

DID YOU KNOW? Located in the eastern part of the state, the Green Bank Observatory is the largest “quiet zone” in the United States, capturing sounds and radio signals from space. Guided tours of the science center are offered year-round to enhance one’s knowledge of astronomy.

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Dolly Sods Wilderness

MUST-SEES:

NATURE ESCAPES

West Virginia is a paradise for outdoor enthusiasts. With nearly 75% of its land covered by forests, it is the only state in the United States that is entirely within the Appalachian Mountain range. West Virginia has the nation’s newest national park and several other significant national areas such as Harpers Ferry National Historical Park and the Monongahela National Forest, along with 35 state parks and 9 state forests, and the New River, ironically one of the oldest rivers in North America.

The West Virginia landscape is ideal for outdoor activities such as boating (Ohio and Kanawha Rivers), tubing (Cheat and New River), rafting, biking, horseback riding, rock climbing and skiing. West Virginia has more than 900 kilometers of former railroad tracks converted into beautiful hiking, biking and horse trails.

In the northeast near Morgantown, Coopers Rock State Forest is colorful in any season. It is ideal for mountain biking and rock climbing; the Raven Rock Trail offers breathtaking views, and the Cheat River is known for rafting.

Blackwater Falls State Park is famous for its waterfalls named after the Blackwater River, which flows

five stories before it winds its way through a 13-kilometer gap.

A little further down, still to the east, is Seneca Rocks. Located in the Monongahela National Forest, this site is very popular with climbers and others. The magnificent rock formations rise nearly 300 feet above the North Fork River.

In the center of the state, Lake Summersville covers more than 10 km2 with 96 km of shoreline, making it the largest lake in West Virginia. Nicknamed the “Little Bahamas of the East,” it offers serene tranquility and turquoise waters. Boating, water skiing, swimming, fishing and scuba diving are all available. The worldrenowned whitewater of the Gauley River National Recreation Area is the main attraction.

Further south, in Fayetteville, the New River Gorge National River is a mighty river that has cut its way through the Appalachian Plateau, creating a magnificent gorge surrounded by dense forests and

colorful mountains. The river is known for its impressive steel bridge - the New River Gorge Bridge - which is 924 meters long and provides a striking contrast to the surrounding landscape at 260 meters high.

CULTURE AND CRAFTS

The Appalachian Mountain region inspires both unyielding strength and enchanting beauty. This land has been skillfully shaped through craftsmanship, resulting in creative traditions and a unique cultural heritage.

In northwestern West Virginia, Beckley is a charming little town in the Appalachian region with a history strongly rooted in the arts and coal mining. Woodworking, quilting, glass blowing and other crafts continue to be an integral part of the state’s culture whereby artisans often use local materials. Heading out of Beckley, one visits the Tamarack, an epicenter of West Virginia art that

GATEWAYS:

Hartsfield-Jackson Atlanta International Airport (ATL)

Charlotte Douglas International Airport (CLT)

Dallas/ Fort Worth International Airport (DFW)

Chicago O’Hare International Airport (ORD)

Washington-Dulles International Airport (IAD)

DOMESTIC FLIGHTS:

Charleston (CRW)

Clarksburg (CKB)

Huntington (HTS)

Greenbrier Valley (LWB)

has celebrated local crafts and Appalachian pride for 25 years. The work of more than 2,800 artists and craftspeople is displayed and sold at this regional showcase of the Mountain State’s talent. Visitors can tour the studios of resident artisans, attend summer demonstrations and concerts, and sample regional culinary delights. Also in August is the annual craft fair event known as the Appalachian Arts & Crafts Fair.

Appalachian music can be heard along the Mountain Music Trail, where dozens of venues and festivals honor this regional genre.

Located to the west, Charleston is the capital of West Virginia and also the state’s largest city. The city is steeped in culture and charm, with numerous museums, stores, art galleries, restaurants and an increasingly popular art scene. The photogenic Capitol Building, located on the banks of the Kanawha River, enchants with its 23 1/2 carat gold leaf dome, majestic pillars, fountains and statues. Other points of interest include the West Virginia State Museum, which showcases the history of the region, or the Capitol Complex, which displays traditional Appalachian quilts. Many independent art galleries and small stores are located along the Capitol streets, making it easy to stroll around. The Clay Center for the Arts and Sciences houses an art gallery and an interactive children’s museum.

HISTORICAL AND CHARMING SITES

Harpers Ferry is a quaint little town that played an important role in the Civil War as it was here that John Brown’s raid on the national arsenal took place. Visitors can delve into history through the museums and exhibits at Harpers Ferry National Historical Park.

Located on a small island in the Ohio River in the northern part of the state, Blennerhassett Island Historical State Park is also a trip down memory lane with its Palladian-style mansion and history museum. Cruise by sternwheeler boat to the park, and then visit the estate by horse-drawn carriage.

Located on the Monongahela River to the north, Morgantown has just about every natural feature you could want for your vacation. The city is filled with charming features such as covered bridges, museums, wineries and venues for enjoying outdoor activities. In addition, the city is full of bars, lounges and breweries, serving both beer and wine, that enliven the downtown area.

The Greenbrier in White Sulphur Springs is one of the most luxurious resorts in America. This upscale, extravagant and historic resort built in 1778 is a National Historic Landmark and is a must for those looking to experience where 27 American presidents have stayed. Housed under the West Virginia Wing of The Greenbrier Resort is a once top-secret, super-sized bunker. The 112,544-square-foot bunker was built for all 535 members of Congress during the Eisenhower era, but never ended up being used.

To the southeast, Lewisburg is known as the coolest small town in the U.S., with its cafes, restaurants and stores.

PRACTICAL INFORMATION

POPULATION: 1.792 million

CAPITAL & MAIN CITIES: Charleston - Huntington, Morgantown, Beckley

TIME DIFFERENCE: -6h

CLIMATE: Summers are hot and sunny, winters are cold but short.

WHEN TO GO? June to September

LOCAL TIP: Discover the state by train, aboard the Durbin & Greenbrier Valley Railroad which offers mountain rail adventures from several stations from April to December. This historic steam train travels through the Mountain region, Monongahela National Forest, and the banks of the Greenbrier.

WEST VIRGINIA

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