6 steps to a successful social influencer marketing campaign

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6 Steps to a Successful Social Influencer Marketing Campaign


1. Identify the Goal for Your Influencer Marketing Campaign • Content promotion • Product launch • Content creation • Event management • Corporate communications • SEO • Crisis management


2. Define Your Ideal Influencer Profile

• Have a large and engaged audience • Relevant to your customers • Appear to be authentic • Active on social media and post frequently • Have a tone and style that match those of your brand


3. Find Potential Influencers • Since you know which sorts of influencers are a solid match for your

image, you'll have to recognize the influencers you need to cooperate with.

• Do a Hashtag Search

• The least demanding approach to discover your image influencers is to

investigate who's as of now posting about your image on the web.


4. Reach Out to Influencers  Organizations frequently depend on the offices they work with to

drive correspondence with influencers.

 Be that as it may, 79% of social influencers incline toward

organizations to connect with them specifically

 While it's enticing to outsource your effort to your office, influencers

are most responsive when they're reached by the business itself.


5. Provide Rewards • 55% Increase their reach/grow their audience • 45% Create quality content for their audience • 29% Shape their image • 25% Get perks (discounts, free samples) • 24% Earn money


6. Provide Rewards • Once your influencer promoting effort is up and running, you'll need

to survey whether your battle has helped you meet your business objectives.

• Have you gained ground on these measurements


Note- For more information about Social Media Platforms http://dig-marketings.blogspot.com/2017/01/social-media-platforms.html


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