Posting on Facebook 8 Types of Fantastically Engaging Posts!
Facebook Marketing 2013 This presentation is an Excerpt from Jo Barnes’ Detailed Ebook, “Facebook Marketing 2013”. To get your FREE copy of this comprehensive, 93-Page Guide, please use the link below: www.social4biz.linktrackr.com/t/0
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Attention Grabbing Image Posts
Great images grab attention and encourage engagement. 1. Powerpoint - great for creating easy shapes and text-based images 2. Picmonkey.com - great for editing images 3. Piktochart.com - great for building infographics easily
2. Call-to-Action Posts All posts should have an element of call to action on them e.g. like this post, share, comment, click the link etc.
3. Promotional Posts These can be free promotions, offers, discounts, launches or anything that you want to promote. •
Make sure they’re attractive, creative and enticing. •
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You could first entice people to a free offer and later, introduce them to a sales promotion.
4. Inclusive Posts
Remember to share other people’s Facebook posts, blog posts etc. It’s not good enough though to simply share; you also need to explain why it’s a great post/article. The goal here is to give great value to your followers, but they also want to hear your opinion!
5. Conversational Posts •
Conversational posts are written to encourage visitors to join in a conversation. It would typically be a question; why does your audience think X, what are your audiences favourite Y etc.
6. ‘How-to’ Posts
These are posts which are a step-bystep instruction on how to do something. It might be a video, article, status update or an image. Don’t forget to include a call-toaction!
7. Habitual Posts What better way to get people coming back time and time again to your Page than to create habitual content! E.g. bring in an expert weekly to answer questions, have a Tuesday Tip, every Wednesday at 6pm you discuss the latest tools in your industry or maybe have a photo of the day.
8. Crowdsourcing Posts •
These are posts which feature fans and customers
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To include your customers in your business is hugely powerful and will have fans coming back to your Page, sharing your content (particularly where they have been featured) and in doing so, telling all their friends about you!
About the Slideshare Author: Hi there - My name is Noelle Leahy and i’m a Social Media Facilitator and Trainer who is passionate about the power of Facebook for marketing all types of business. Please connect with me below! www.social4biz.com www.facebook.com/social4biz https://twitter.com/Social4Biz_com http://www.linkedin.com/in/noelleleahy
Facebook Marketing 2013 This presentation is an Excerpt from Jo Barnes’ Detailed Ebook, “Facebook Marketing 2013”. To get your FREE copy of this comprehensive, 93-Page Guide, please use the link below: www.social4biz.linktrackr.com/t/0