10 Tips on Improving Your Recruitment Strategy in 2019
In this article, we explore 10 tips on improving your recruitment strategy in 2019. There’s no specific formula, but adapting and changing your recruitment strategy could significantly improve your chances of hiring talent that your business needs. As the unemployment rate drops, recruitment in today's environment is becoming tougher. Getting the right employees with a skill set that suits your needs is undoubtedly more difficult. There's been a noticeable shift in how people market their business and people are looking for their next job in places that they may not have before. It can seem impossible to find what you're looking for there are ways to tap into potential employees. There’s no specific formula, but adapting and changing your recruitment strategy could significantly improve your chances of hiring talent that your business needs. We’ve asked some HR experts their top tips on how to improve recruitment in 2019 and listed them below.
1. A Killer Digital Strategy Today’s recruitment industry is largely based on digital marketing, as IBM clearly state in this informative video. Create a strong digital campaign to showcase your brand and what it can offer for employees. Use your social media accounts to leverage your authority, and make sure your business Linkedin is as strong as it can be. Make engaging videos about your company, and show people why they would want to work there. Put some paid advertising behind it and watch your applications soar.
2. Create a Culture All companies need a strong identity and more than likely they all already have a strong culture. But it's about showing this to potential employees. Use your website as your companies CV. Tell people about the culture. Maybe you have a great social committee. Maybe you throw killer parties or offer unlimited holidays. Even if it’s something small like free tea and coffee showing people you care about your employees will benefit you massively.
3. Post Your Ad Everywhere When you write your ad for recruitment make sure it is on every platform. From Indeed to LinkedIn. Research recruitment agencies in your area and get in touch with them to make sure your job is reaching as far and wide as possible.
4. Visit University Job Fairs Find out when Universities are having their annual job fair and arrange to set up a stall. Bring promotional brochures and sell your business as the best. Homing in on students is perfect for recruiting new up and coming talent. Students are sometimes eager to showcase their talent and if you can review some of their writing then you can get a feel for how well they can write, a big plus for the future.
5. Use Recruitment Software Recruitment software offers multiple functions that can make recruiting easier. It can wade through massive volumes of applications and pick up data that is important to you as an employer. This saves massive amounts of time and saves you having to manually filter all the applicants.
6. Offer Employee Referrals Consider offering your employees a bonus if they can manage to recommend someone that fits the bill of what you’re looking for. This is a great way to get your staff involved, and if there’s a monetary bonus, they will be more than happy to put forward a candidate they think might fit the bill.
7. Encourage Diversity Hiring people from a range of different backgrounds offers a more diverse, dynamic workforce. Make sure that when you are reviewing applications, diversity is at the forefront of your mind. A varied workplace with different background and perspectives creates a more inclusive environment.
8. Go Mobile Mobile phones are how people consume their information now more so than ever. Consider developing mobile ads for your business. Make sure that any job posting is available on mobile, too.
9. Make the Application Process Easy When developing your application process make sure that it asks all the right questions but in a short and succinct manner. People can be put off by a tedious or long-winded application form and drop off can be high on digital applications that ask too many questions that aren't relevant. This will help to improve your recruitment.
10.
Organization
Make sure you are as organized as possible when it comes to finding the right candidates. Redirect applications to a special folder, so they are easy to find. Set aside time to review applicants at a set time. This will make the process a whole lot easier, trust us
Recruitment Made Easy Finding the right person for the job doesn’t need to be a difficult task. It’s just about having the right strategies in place to make it as streamlined as possible. Good marketing, a solid understanding of what you want, and using the wide range of technology at your fingertips right now can make recruiting easier. It’s all about balance and knowing when to put money behind a recruiting campaign or just how to organize the way you recruit can make recruitment in 2019 an enjoyable experience. Now, what’s not to love about that? Also Read: 5 Ways Candidates Will Influence Recruitment in 2019