Our History
D
iscover Hollywood Magazine
Presenting our Sponsors THIS ISSUE
was first published in 1979 as a Hollywood Arts Council survey booklet Hollywood Is A Summer Festival of the Arts. Fourteen thousand were distributed throughout the community. From 1982-85, the Council partnered with Meredith Newspaper to produce a tabloid newsprint version and Discover Hollywood: A Summer A Festival of the Arts with 200,000 copies (with a 100,000 copy overrun distributed to hotels, theatres and galleries throughout the area). In 1986, the publication became a magazine and in 1989 went glossy and published annually until 1994 when the Council spun it off to Hollywood Is A Festival, Inc. a destination marketing organization as a biannual with 75,000 copies per issue.
In 2005, Arslanian & Associates, Inc. acquired the magazine and increased to quarterly frequency. The publication has grown from an initial 14,000 copies to over 340,000 printed each year with an estimated readership of 650,000. Today Discover Hollywood Magazine is the only publication devoted to what to see and do in the world-famed LA district known as “Hollywood.” Its mission is to provide information to residents and visitors alike about the unique culture and lore of this place called Hollywood. In essence, assisting its readers to “discover” Hollywood.
Although the past couple of years have been challenging, cutting back frequency, pages and reducing print run to 50,000, the website with a daily calendar and our weekly E-News keeps people engaged and informed.
Visit our website www.discoverhollywood.com to sign up for Discover Hollywood’s weekly E-News and connect with us on Facebook and Instagram.
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Contact us if you would like to see your company highlighted in our Sponsorship box next issue! (323) 465-0533
WINTER 2024 / DISCOVER HOLLYWOOD 7
