District32 Business Prophet May 2024

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CONNECTION

BUSINESS GROWTH

PROUDLY BROU B U S I N E S S May2024

Contents

TABLE
OF

DISTRICT32 EXPANDS:

Pioneering Business Networking in India and the Middle East

In an exciting new partnership with India’s leading franchise company, Franchise India, District32, an established and successful brand in business networking and professional growth, has announced its expansion into two of the world's most dynamic markets; India and the Middle East. This strategic move marks a significant milestone in District32’s mission to foster global business connections and collaborative success.

A Vision for Global Connectivity

Since its inception, District32 has been at the forefront of creating platforms that enable entrepreneurs and businesses to thrive through collaboration and shared expertise.

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PAGE05 G R O W T H

Anticipated Impact

With a well-established model that has catalysed business success in numerous regions across Australia, the impact of District32’s entry into these markets is anticipated to be substantial.

"We are excited to see the synergy new members will bring to our global community. The crosspollination of ideas and strategies across continents is something we are particularly looking forward to," Lorraine adds.

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MEMBER Testimonials

“D32 is such a welcoming environment for businesses of all sizes. It's built solely around support and helping each other grow. I have made so many connections that have helped my business grow through referrals Also, there have been many selfless people with businesses further along than my own who have offered to mentor and share advice. It's a great investment.”

“I have been with District32 for only a short time, a few months, it has been a great experience, this type of networking is perfect for small to medium-sized business owners who want to increase their referral base and have some fun doing it ”

“I joined D32 about 6 months ago, and to be honest, I was a little sceptical about the value in joining How was it going to be different to other groups? My experience has been amazing, to say the least The model is good, encouraging strong and trusted relationships between the members rather than a grab for business, which I appreciate. But its the level of care and support provided by Dean and Lorraine that makes this organisation outstanding.”

“Easily the best networking organisation I have seen or been involved with Excellent support…”

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“I've been a member of District32 in Stirling for 2 months now, and my experience so far has been amazing. From listening to guest speakers to the speed networking, it is overall a great and well-run program that can help businesses of all sizes achieve their goals ”

“Joining D32 was a leap A community with high prosperity! Recommended to the "Go-getters."

Callum Partington Well Connected

"A really excellent way to connect with such a range of great businesses, to learn and grow in business together."

Lester Marshall Marshall Stainless

"Fantastic group of like-minded business owners focused on helping each other. I highly recommend D32"

Sarah Royle Moon Shot Creative

Michael Worthington 101 Connection

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Businesses Who Recently Joined Us! PAGE10 WABI SABI MARSHMALLOWS HJCONLINE PMAIRCONDITIONING MAURO DAVIDDI COUNSELLING INNERBEAUTYANDMASSAGE EXECUTIVEZEN
M E M B E R S U C C E S S PAGE11
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PAGE13 O U T A N D A B O U T

CREATING A STANDOUT

We've all been there; been introduced to someone at a networking event and your mind goes blank as they ask, “so what do you do?”

Scrambling for words doesn’t leave a great first impression. That’s why a wellcrafted elevator pitch is one of the crucial elements of successful networking; it’s a compelling way to introduce yourself, and your business products and services.

When you’re meeting someone new, you never know what opportunities might present themselves, so you must ensure they walk away knowing what problem you solve, who you solve it for, and why you are different from your competitors. And you probably need to do it in less than 30 seconds! That’s why a well-prepared introduction is key.

There’s a fine line to getting your pitch right. I have experimented with several different versions that have adapted over time.

It doesn’t need to be set in stone, your pitch can be quite fluid and change, depending on the environment. Being invited to stand and give your ’30 second pitch’, for example, may be different to introducing yourself in a more casual setting. You certainly don’t want a casual introduction to sound forced and salesy; the main elements will be the same, but the presentation may change.

Importantly though, whenever you are heading to a networking event, and particularly when you are part of a networking community, you should have your wellprepared and practised elevator pitch ready to spark interest in you and your business.

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First Impressions Matter: Whether you are at a regular networking event as part of a business growth community or lining up for coffee, you may be only one conversation away from a huge opportunity for your business. You may only have a few minutes (or less) of conversation, so a memorable elevator pitch ensures you present yourself confidently, leaving a strong first impression.

Clarity is key: Crafting an elevator pitch forces you to focus your professional offerings into a few key points. This clarity can help you articulate your value proposition more effectively. Remember that people are busy and regular event attendees are meeting a lot of people. Your pitch should be clear, concise and hold their attention. It should tell them who you are, what you do, and the value you bring.

Spark Conversation: A good pitch isn't a monologue. It's a springboard for conversation. A compelling pitch will pique others’ interest and get them to ask questions, which will help you create rapport. When your pitch resonates with others, it can pave the way for deeper conversations and more meaningful connections that can build stronger relationships.

Builds Confidence: Knowing you have a well-crafted pitch can boost your confidence in multiple networking situations, helping you to feel comfortable to engage with others and leave a lasting impression.

Helps you to Stand Out: Your well-crafted elevator pitch can help you differentiate yourself from your competition by highlighting what makes you unique. This strategic differentiation is crucial in capturing attention and opening doors to new opportunities, ensuring your value proposition is both memorable and compelling.

Efficient Communication: Networking events can be hectic. An elevator pitch allows you to convey your message quickly and effectively, maximising your time and that of your listener.

Crucially, you never know where a connection might lead and the opportunities that could be waiting for you from any interaction. Creating a confident first impression, and clarity around your unique selling point, will give you a higher chance of taking advantage of those opportunities.

Crafting Your Perfect Pitch

While summing up everything you do, who you do it for, and why you can do it better than others may seem impossible in a 30 second pitch, I can assure you it isn’t. It may take some time and effort, but with trial and error, you will find the words that work for you.

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Why is a compelling introduction important?
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(Tip: If you need to employ the services of a professional to help, then that’s ok too!)

So what elements are important in your introduction? There are plenty of help out there for crafting pitches, but here are the crucial points I use for my elevator pitch:

Start with a hook that leaves them in no doubt about what you do

This is a bit like a headline that grabs the attention and interest of your audience. A compelling opening sentence will give them a reason to listen but also tells them exactly what problem you solve. Remember, you only have a short amount of time, so make sure there is clarity. Of course, this will depend on the environment, as mentioned previously, a casual conversation will need a different approach to an introductory standing pitch.

Highlight your value

At this point, you should have clarified the problem you solve, but why should they choose you? And what skills or experience do you have to set you apart from the competition? An effective elevator pitch will combine emotion and excitement with logic to show why they should choose you for the solution they are looking for. Always convey enthusiasm and passion for what you do to keep them engaged.

Keep it concise and clear

Remember, you only have 30-60 seconds to get your point across, so there’s no room for waffle. You must be strategic and make every word count. It must also be clear. If you confuse your audience in any way, they will immediately switch off. a solution contact

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PETER BUTLER DEENA SYED CRM MARKETING STRATEGY

JUAN PEREZ LEGAL

FRANCINNE O'ROURKE MINDSET

NICK VAGUE OUTSOURCING

KIRSTY THOMPSON FINANCE

CHRIS MORRISON

LEONIE MURRAY HR

TORRIN MINUTILLO WORK-PLACE HEALTH & SAFETY SALES

NORMA FALCONER WEALTH CREATION

ANTHONY RASPA DIGITAL MARKETING

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UPCOMING

Webinars

19 JUN 4:00PM-4:30PM

DarrylToreaux/MikeCaladine BreakFreefromBankFeesandUnlock HiddenSavingswithVenueSmartPayment Solutions!

FREE FOR MEMBERS! PAGE19
05 JUN 4:00PM-4:30PM DeenaSyed GetYourMarketingBudgetRight for2025 11 JUN 4:00PM-4:30PM FrancinneO'Rourke TheScienceofTimeManagement Don't miss this chance to enhance your expertise and connect with District32 members and guests. See you there!
JUL
LeonieMurray WhyGoodLeadershipIsGoodBusiness
02
4:00PM-4:30PM

What to Expect:

Clayton will spend time showing people how to write a perfect business plan for their business and you will use practical tools to walk away with something tangible to help create the perfect plan and stick with it.

3 main outcomes/learnings:

Business Your Business Plan

90-Day Action Plan

Nailing your Sales Targets

Clayton brings a huge amount of business and franchise experience with a focus on people, process and product while always following his mantra of the 5 P’s – Proper Planning Permits Peak Performance.

Nail
for the Upcoming
Clayton
EVENTS Maximiser BOOK AS A GUEST BOOK AS A MEMBER
13 13
Your Business Plan
Year! with
Treloar
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PAGE21 18 18 2024 2024 BOOK AS A MEMBER BOOK AS A GUEST with Steve Edgar EVENTS Men’s

21 JUNE 2024

7:00 am - 11:30 am BOOK AS A MEMBER

VIBE HOTEL GOLD COAST

District32 Connect Premium Event for 7 Figure ++ Business Owners

High-calibre inspirational experts and successful entrepreneurs address current business trends and share how they have achieved success and freedom in their own businesses, helping you to achieve exponential growth in your business.

Exclusive networking with other 7++ figure business owners. We know that business is done face to face, and to ensure we attract highquality opportunities and leads we need a high-quality network. To get to where we want to go in business we need a high-quality forum to leverage the contacts, time and activities of like-minded 7-figure++ business leaders.

Premium
BOOK AS A GUEST EVENTS
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District32 Connect

Premium Event for 7 Figure ++ Business Owners

Ryan Langford

7:00 am - 12:30 pm

MOUNT LAWLEY GOLF CLUB

The District32 Connect Premium event is a VIP, invitation-only (express your interest), exclusive event for the who's who of 7figure++ business leaders in Perth.

Meet the founders of District32 and rub shoulders with likeminded, aspirational 7-figure++ business owners as we enjoy canapes and drinks in the prestigious Mount Lawley Golf Club.

Let's face it; business is done face to face. To ensure we attract highquality opportunities and leads for our business, we need a highquality network and a high-quality forum to leverage the contacts, time and activities of like-minded 7-figure++ business leaders.

27
JUNE 2024 2024
BOOK AS A GUEST BOOK AS A MEMBER
PAGE23 EVENTS Premium

Are You Leading the Way?

When you step into a leadership role, you become someone who is in the position of influencing others. While much has been written about leadership, there is a difference between simply understanding leadership and being a leader. In my experience, there are four steps (the "4 L's") that are critical to developing a simple, yet effective leadership process in your business.

great vision of what they wanted to achieve. I interact with several business owners every day, and one of the common problems they face, is their lack of vision. If they had one initially, it's become cloudy or is gone all together. For example, upon starting a business, one business owner is focused on how to get their first client, while another business owner is thinking about how to find their first 100 clients. As a business owner, think big, dream big and define your vision as clearly as you can.

Step 2 - Liberate

To realise your vision, you must be excited about it. It's always amazing to see how some people are consistently energised at a higher level than others. One concept related to this idea is to determine what "zone" you're in. This is an area studied extensively by Mihaly Csikszentmihalyi, a psychology professor at the University of Chicago. Mihaly defines the three zones as: The Flow Zone, The Drone Zone and The Panic Zone.

In the Flow Zone, individuals consistently perform at peak level. I'm sure you can think of at least one person you know who is always in this zone. They are amazing to watch, and they attract the right people and the right opportunities into their lives that propel them even further.

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Leadership is not a choice; in business, it's an obligation. Take the time to check yourself against the 4 steps above, then lead yourself to personal improvement and lead your team to greatness.

Bill
I N S I G H T S
S 0498 620 72 billstack@ac www.OnGRO
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Suzanne Findlay 0417 920 149 sue@bidbuddy.com.au www bidbuddy com au I N S I G H T S PAGE27
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It’s not too late, in fact, right now is the best time, because you have the experience, skills, understanding and wisdom like never before.

"It's not how old you are. It's how you are old." - Jules Renard

The world is waiting for you.

I N S I G H T S PAGE29

WHY SOME LEADERS BUILD TEAMS

With Great Engagement and Others Don’t

At the core of exceptional leaders is a deep understanding of human behaviour. Leaders who recognise that both beliefs and emotions drive behaviour, are better equipped to connect with their teams on a profound level. They understand that individuals are not just motivated by external factors, such as rewards or incentives, but by their internal beliefs, dreams and emotions. By fostering an environment where team members feel valued, understood and supported, these leaders create a sense of psychological safety that encourages open communication and collaboration.

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By providing customised coaching, training and consulting services, Cognito empowers leaders to create a culture of inclusivity, empathy and continuous learning, where every team member feels valued, supported, and inspired to do their best work.

If you want to unlock engagement in your business, Cognito is the partner you need to engage to help you achieve your goals.

0401 329 841

brad@cognitohq com au www cognitohq com au

I N S I G H T S
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For a more detailed explanation, my free EBook is available here:  https://productivitycoach.com.au/ebook/the-wisdumb-way/  or contact James Bryden: ph: 0421210444

James Bryden

0421 210 444

james@productivitycoach com au www.productivitycoach.com.au

I N S I G H T S
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HOW TO BULLETPROOF

The Five Critical Areas of Business Risk

1. Business Structure: The Keystone of Stability

Your business’s structure is its backbone. It’s crucial to ensure that this foundation is solid, whether you’re a startup or scaling for growth. A wellplanned structure not only supports your business operations but also shields your personal assets from business liabilities. Our contract lawyers specialise in creating the optimal structure for your business.

2. Intellectual Property: Guarding Your Genius

In the realm of business, ideas and brand identity are one of your most valuable assets. Ensuring these assets are legally protected by skilled intellectual property lawyers allows your business to thrive without fear of infringement. Remember, your intellectual property is as valuable as any physical asset.

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The result? A comprehensive report that not only highlights your business’s fortifications but also pinpoints areas in need of reinforcement, enabling you to make informed decisions about your business’s legal health.

helen.kay@riselegal.com.au www riselegal com au

S P O N S O R F E A T U R E Helen Kay 0402
033
318
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GROWING YOUR WEALTH FASTER

Your business is only a vehicle. We are all passionate about our businesses because, in many instances, they are our life. We eat, sleep and breathe our business and don't like to hear that it’s only a vehicle. But to become wealthy, we need to know that our business is a vehicle to grow our wealth so we can live the life we’ve always dreamed of, just as McDonalds is not about burgers, but about using the profits to buy some of the best real estate in the world. They use their business as a vehicle to grow their true wealth as property owners. Growing your wealth fast will happen when you adopt this philosophy and start to explore all the options possible on how you can use your business to leverage the income to invest in true assets that will earn you money, even when your business doors are closed, or you are sleeping at night.

Using other people’s money to grow your wealth is one of the fastest ways to become financially free. The income or profits from your business can be used as leverage to access capital to grow your assets and earn passive income. Using your business income as a seed to reap a harvest later, is not only smart but vital to growing your wealth.

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1. 2.
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Peter Butler is the founder of Smarter Websites, specialising in turning digital complexities into business opportunities. Through his expert guidance, businesses across the board have been able to harness the power of digital tools to streamline operations, enhance customer engagement, and drive unprecedented growth.

S P O N S O R F E A T U R E
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S P O N S O R F E A T U R E PAGE43

In this modern, high-tech age, it’s easy to distance ourselves from our customers and potential customers. Many times, and I’m guilty of this, we simply send emails because it’s easy. I was listening to Elon Musk talking about this very thing last week, and he made a great point, why email; when we know it may get lost, the person may not be on their computer, or a whole host of reasons. Text, phone or face to face should be your go to communication standard and email should be the last resort.

It

allows you to have a personal conversation (conversation being the key word here) with all your customers and potential customers, sharing valuable and interesting information with them on a regular basis. It builds, ‘know, like and trust,’ the very things that make us the first choice when someone wants or needs the products and services we offer. This is the power of Podcasting.

So, how will you personalise your communications with your customers; from constant contact (I would personally recommend podcasts, sharing information your customers and potential customers would find valuable, and / interesting), to direct contact methods ... will Elon’s method work for you?

0412 699 183

michael@101mediagroup.com.au

www 101mediagroup com au

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PAGE47 S P O N S O R F E A T U R E
PAGE49 S P O N S O R F E A T U R E
“I joined D32 to connect with business owners in my local community.”
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DID YOU KNOW YOUR FINANCIALS TELL A STORY ABOUT YOUR BUSINESS - WHERE IT'S BEEN, HOW IT'S CURRENTLY PERFORMING AND WHERE IT IS GOING.

Whether you are a small business starting out, or more established, we are here to support you not only as your accounting and taxation partners, but also your trusted business advisors

S U C C E S S F U L R E F E R R A L S

We recognise that digital success requires more than technical expertise, it requires strong partnerships. That's why we've teamed up with District 32, a platform that opens doors to a diverse network of professionals and fosters collaboration and growth. Through this partnership, we can harness additional resources and expertise to further elevate Dezign Digital as a leader in web design and digital marketing.

So why settle for mediocrity when you can partner with Dezign Digital and District 32 to achieve greatness?

Anthony Raspa 0414 080 656

anthony@dezigndigital com au www dezigndigital com au

A D V E R T O R I A L S PAGE53
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C A U S E PAGE55
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Karen Brittain 0402 471 653 karen.brittain@100women.c www 100women com au C A U S E PAGE57

Today, U alright mate? Inc. is honoured to have Tim Costello as their patron. Costello, a prominent figure in charity and social justice in Australia, lends his support to the charity's mission. His alignment with the charity's core values strengthens their resolve to revolutionise mental health approaches.

Costello's extensive experience and dedication to humanitarian causes make him an ideal patron for U alright mate? Inc. His involvement is expected to contribute significantly to the charity's ongoing success.

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Cameron Oates 0402 297 882 admin@ualrightmate org www ualrightmate org C A U S E PAGE59
www.absinstitute.com.au | 1800 501 588
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Each time a new member joins District32, we plant a tree.

Advertise Your Business Here Contact info@district32.com.au 1300 55 22 93 PAGE65 A D V E R T O R I A L S P A C E

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