7 Steps to Pinterest Composure

Page 1


By now you have heard that you can generate free traffic to your website with Pinterest. So let’s talk about how to get your pins in front of your target audience, increase your pin virality, and start generating more traffic to your website.

~ 7 Steps Pinterest Composure contains affiliate links. Clicks and or purchases of genuinely recommended tools may result in commission for ​Divastodiapers.com​. I do not guarantee viral traffic, and want you to remember : If you put in the work necessary to see results, you will get what you worked for. Let’s get started.

© 2018 DivasToDiapers.com


Getting your head in the game You need to be laser focused on your goals. Don’t have Pin goals? Set them now! We don’t pin aimlessly anymore- just because it’s pretty. We pin with purpose, we pin for our people, we pin for profits, we pin to win.

Selecting your Niche A niche is a specialization in products or services that appeals to a select market. A broad categorization of niches for example would be Marketing, Blogging, and Web Designing. Others may include Fashion and Beauty. © 2018 DivasToDiapers.com


Dominate a low saturated niche to make money, Go highly saturated and get eaten up by Big Brand Names. Selecting the area you are or plan to be expert on is essential your success.

Branding Define your brand by answering: Who you are What do you believe in and stand for Who you are here for What value you will provide to them This is a passion you are bringing to life. With every keystroke we need to hear your voice through the screen. I should be able to feel your vibe as I read, and hear exactly how you would sound saying it. Š 2018 DivasToDiapers.com

Connect me to what it is you are writing about. This is the core essence of capturing readers hearts.


Your brand, your statement to the world is what turns readers in to loyal customers. Take some time to really soul search, you will KNOW it when you feel it. You will light up talking about it, be filled with electricity as the words fall from mouth in a beautiful cascade of elegant phrases. You won't be able to stop, yet you know you must before you overwhelm your readers with passion.

Selecting your Market Who are you Pinning for? Take what you have started in your branding session and nit pick it down to a specific " Ideal Reader". Who is she, what does she wear, where does she go, what does she like to do in her free time, where does she work, does she play hard or is she soft and feminine? Remember to include Age, Gender, and as much demographics as you can. Now that you know your who, ​GET IN HER HEAD. Š 2018 DivasToDiapers.com


What would she be searching for? What problems does she have that you can solve for her? What would she find fun about your topic etc. Write these questions down. A lot of times we are our own market, so starting within then branching out can be helpful in understanding your target audience. These aspects of the reader’s mindset will need to apply to your selected niche to make sense in planning your product selection and content. Your essential goal is to attract your " Ideal Reader" who is ready to buy, then provide them with a product or service to empower their lives. A great article that goes into this deeper is

​5 Steps to Becoming a Social Media Influencer That Crushes It​!

© 2018 DivasToDiapers.com


Verify Website Head over to Pinterest.com to open a business account. If you have a personal account, you can go into your settings to switch to a business account. You will want to access the analytics to track your pins virality, and profile growth. While in your settings, verify your website. Make your point of direction clear and easy to access it, by allowing it to be clickable. You will be given a small piece of meta code to place into your the <head> section of your theme. Š 2018 DivasToDiapers.com


To do this: Copy the given code

Head to your wordpress dashboard Hover on Appearance, click on editor Select theme header Place code in between <head> and </head>

Š 2018 DivasToDiapers.com


Update file Return to Pinterest to click next They will contact you via email with any further information. Option 2 Install and activate Yoast Seo Plugin Click the Social Tab Click on Pinterest Š 2018 DivasToDiapers.com


Then enter the meta code in the field box

Save changes then return to Pinterest Click next and await further information.

Rich Pins Enabled A rich pin is a pin that gives readers more details than a normal pin increasing it’s value. You get bold text and meta descriptions from your website. Š 2018 DivasToDiapers.com


This is important because you get to keep your original description and website url. Rich Pins will auto update when you make changes at your website. Pinterest will notify pinners of your rich pins of important changes such as price decreases. That is free email marketing. To enable Rich Pins you must enable your website open graph. Installing ​Yoast SEO Plugin​ ​will be a very beneficial move for you. 1. After activating the plugin, head to the Advanced Setting Pages a. Go to SEO then Click Socials Tab b. Click Facebook tab then enable add open graph meta data 2. Create a Temporary post, add a few demo tags then hit publish. Copy your post url then Head to the ​Rich Pin Validator​ to enter the url in the field.

© 2018 DivasToDiapers.com


Rich Pins are Enabled. You can now do what you may with the post. In some cases an email verification will follow up with further details on approval, this could take up to one week.

Social Share Buttons Ensure that your post can be shared with more like-minded readers by providing social share buttons. Š 2018 DivasToDiapers.com


Email Opt-in Set up your Email Service and Email Opt-in Pop up. You want to grow this list with emphasis, to be able to convert readers in to loyal consumers later, notify them of your latest blog post, or anything of true value you have to offer them. You will want to include your branding every step of the way from your Thank you auto response to every email series you create. Your 1st 1000 subscribers are​ free ​with ​MailerLite​.

Bonus Blogging Tip You want to create a purpose driven blog post with immense value and structured direction. You want to define where you are headed when you start reading. This will allow the words to connect the dots to the goal. © 2018 DivasToDiapers.com


Define what is your ultimate goal for your reader? Write to answer your readers question or solve their problem in a way that directs them to your purpose. Do you want them to click on links to affiliate offers? Sign up for your Email list, or follow you on your other social media platforms? Your reader’s came to listen to your advice take their hand and lead them properly.

You want to make your first impression count, and the way to do this is to fill your profile with niche related keywords. You can utilize Pinterest search bar for suggestive text - this is the top currently searched topic on ​Pinterest​. The Pinterest Profile in this book was create June 1, 2018

© 2018 DivasToDiapers.com


What you are looking for are words and phrases that being search for by your target audience. Once you have obtained several keywords you will then place them ​everywhere​ in your profile. Ex: Beauty, Makeup, Beauty Hacks, Beauty Quotes. © 2018 DivasToDiapers.com


Pinterest loves for people to find exactly what they are seeking. They give you tiles to narrow your search. ~ By the way this is one way you can Keyword Research on Pinterest for your blog posts.

Once you have gained several keywords and Long tailed keywords( keyword phrases), enter them into your profile name, descriptions, board names, section names, image file names, image alt text name, meta descriptions, every possible place you can think of to saturate with keywords to get your content viewed. Š 2018 DivasToDiapers.com


Create Niche Related Boards Utilizing your keyword research create 5- 10 boards of 20- 30 starter pins. ​© 2018 DivasToDiapers.com


Continue until your profile looks full of value to a pinner. Š 2018 DivasToDiapers.com


Pinterest Board covers are key to a professional look for your profile. An 800px x 800px image stating the board name can be uploaded by creating one in ​Canva​, Photoshop or any photo editing software. Create your image then click on the + icon to create a pin

You will want to set up your carousel and organize your most search board topics near the top. The debate on creating a best of blog board is still on, as to it’s effectiveness or attention interference. I recommend creating a board with all of your own content labeled with your niche topic as well as your ​blog name​ to reinforce your keyword optimization and draw attention to your blog. © 2018 DivasToDiapers.com


Group Boards Group boards are essential to assisting you in getting your content viewed by the masses of niche interested pinners. You will want to head over to ​PinGroupie.com​ to find niche related group boards or type your niche groupboards into the Pinterest search bar. You want to find boards with a large following and an adequate ratio of contributors to followers, as well as a high repin ratio. If you find a low follower count, but high repin ratio- apply. Remember to be respectful in applying, most boards give you directions in the description as to how to contact the owner for an invitation. If the contact information isn’t readily available, typically the first contributor icon is the owner. Follow the board and contact the owner via Pinterest message, comment on a pin, or their email if listed. © 2018 DivasToDiapers.com


“ Hello ( name), how are you? I would like to contribute ( niche related type content) to your ( name of group board). May I join? Thank you for your time. I look forward to contributing. ( Name and Pinterest handle or Pinterest email- depending on what is required) “ Or “Hello ( name), may I join your ( group board name)? Handles. The choice is yours, both have been proven to work. Goal: Join as many niche related group boards as possible. The more you have the more your content viewing potential increases. Remember to be respectful in minding the group board contribution rules.

To join ​High End Makeup​ or ​Make Money Online​ Group Boards​ ​click here​.

© 2018 DivasToDiapers.com


Pin Design Basics Adapt the less is more mentality to encourage focus toward the centered text surrounded by white space. Alternatively effective is the extra loud variety with bold beautiful colors and dynamic fonts. Both choices should be accompanied by a high quality related as possible image. You can achieve “ Pin Worthy” images by shopping ​Styled Stock Society’s​ exceptional array of feminine styled stock photos, perfectly hand crafted for female entrepreneurs.

First impressions make all the difference. Join the​ #StyledStockSociety​ today + make sure you’re always putting your best photo forward!

© 2018 DivasToDiapers.com


Utilize photo editing software such as ​Canva​ or Photoshop to create a 735px x 1102px Pin.

When you do capture the reader’s eyes, tell them exactly what they are going to get. In your description, explain one of the benefits they could receive from reading the article. Always remember to include branding elements to increase familiarity of a trusted source. Create 5 pin templates for each blog post, then upload them manually. © 2018 DivasToDiapers.com


Your goal is to have 20-50 of your own pins in rotation everyday. This can be done by placing all of them into your own secret boards to be scheduled via ​Tailwind Auto Poster​ You can also pin manually to keep up your quota and increase your monthly page views. Pinterest likes it when you are active on the platform, the more you interact with it in a positive anti-spam they will start suggesting you your content and your boards to other pinners.

© 2018 DivasToDiapers.com


★ Create a secret scheduling board for all of your blog pins, and group board pins. Schedule these pins into ​Tailwind ​using their Chrome extension to trickle into your niche related boards. >>>​Be sure to enter your own pin last, so that it is first to the reader’s eye. As a bonus for downloading 7 Steps to Pinterest Composure am you get a ​free​ month of Tailwind, ​click here​ to claim it. © 2018 DivasToDiapers.com


★Ethically follow/unfollow niche interested profiles by inviting them to view your boards. If they enjoy your pin selections, they may continuing pinning and following. If they do not - “ Thank you for visiting” Option 1​ Invite 60 profiles an hour for 5 hours for 5 days, then unfollow 60 non followers profiles an hour for 2 days Option 2​ Invite 60 profiles an hour for 5 hours for 3 days, then unfollow 60 non followers profiles an hour for 2-3 days How ever you choose to divide the load keep the concept in mind- invite followers then give them time to get around life to respond to your invitation. After a while un invite the those who aren’t interested. You will now have your targeted audience to market content to. Keep your ratios to 60 per hour and 300 a day so you aren’t risking being stalled for spamming. © 2018 DivasToDiapers.com


Increase your engagement Pinterest is a visual search engine that is also structured like as social media platform. You can treat it as you do google and Instagram. Add new follower content to your secret scheduling board to fill your boards and manually pin from the explore page. Comment on your followers pins. An extra step to top it off if you have time is to send a “ Thank you for pinning my pin”. I just walked you through the steps I took to set up my Pinterest Game, to increase my monthly page views, repins and gain targeted traffic to my website - ​Divastodiapers.com,​ ​ unique work at home opportunities that fit your style. ​ ​Subscribe here​. I want you to head over to ​Tailwind​ and ​Styled Stock Society​ to gather the tools to prepare for Pinterest Composure. Thank you for taking these ​7 Steps Pinterest Composure. You can view/ follow Bossy G’yal Beauty Pinterest profile here​. © 2018 DivasToDiapers.com


If you would like to be a contributor to the​ ​High End Makeup and ​Make Money Online​ Group Boards, send all requests to Group Board Requests​. Happy Pinning!

Photo Attribution Cover art: Pinterest Photo collage: ​http://pinterest.com/bossygyalbeauty Containing photos from http://makeup.vidalondon.net/theatrical-makeup/ http://www.theglassmagazine.com

© 2018 DivasToDiapers.com



Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.