w w w. i s s u u .c o m /d m - m a g
MAGAZINE
FOR MEN Media-kit
(August-september, 2014)
Periodicity – in 10 years Edition – 8000 copies Distribution territory: REPUBLIC OF KAZAKHSTAN The magazine was registered by Ministry of information and public accord RK. Certificate №9640 Ж from Nov 17, 2008 General editor ASKHAT BULDESHEV (axa07@mail.ru) Literary editor laura esirkenova (fiorela07@mail.ru) Designer RENAT AYTEKIN (uletelnamars@gmail.com) Corrector irina chromushina
In FM only: Unusual hobbies and amazing deeds of the real men Exiting adventures of Kazakh people in the different places of the planet Meetings with the leading politician of the country, businessmen, stars of sport and arts The most insolent photo session with the most beautiful Kazakhstan girls The most interesting facts about cars, weapon and techniques Points of style, etiquette, healthy lifestyle Useful advices for all occasions Recommendation about the question how to become moresexual, elegant, communicative person Fashion photo session
Authors: ALFIA MINGAZOVA, ANDREY ZUBOV, laura essirkenova, elena vrachevskaya, balnur asanova, ashot mirzoyan, assel akimbekova, kamila aitzhanova, marat bisengaliev, elena karchevskaya, tatyana kasagrande. Photographers: NIKITA BASOV, кarloff media, nikitavalentina ustimenko, KARLA NUR, ILYA NAZARENKO, nikita svetlichnyi, rustem rakchimzhan, vadim soloviev, emil mingazov Founder – LLP «Year’s seasons» General director ASKHAT BULDESHEV Deputy general director VERONIKA BULDESHEVA (nikawera@mail.ru) Advertising department ELVIRA RAZIEVA (dm_reklama1@mail.ru) Address: REPUBLIC OF KAZAKHSTAN, 050060, ALMATY, seifullin STR., 460, OFFICE 319 Tel. +7 (727) 39 550 39
www.issuu.com/dm-mag Manuscripts are not reviewed and returned. At a reprint of the text and photos, as well as when citing a reference to a magazine is obligatory. No material may be reprinted or reproduced (in whole or in part) in other publications without permission of the publisher. The opinion of edition not necessarily represent the views of the authors. We take no responsibility for the content of advertising publications.
DM Magazine | For men. August-september, 2014
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“FM” – magazine
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for real men
FM
Published since 2001
covers
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№2 (100) spring2014
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№2 (101) spring2014
№4 (102) Summer’14 Main topic: The first person Art Fashion (photosession) Person Reporter Automobiles Novelties What women want Health Travel Brandstory
Gun DM Magazine | For men. August-september, 2014
№1 (99) winter2014
№10 (98) winter2013
№9 (97) winter2013
№8 (96) autumn2013
№7 (95) autumn2013
№6 (94) summer2013
Published since 2001
covers
№5 (92) summer2013
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№4 (93) summer2013
№3 (87) autumn2012
№3 (86) autumn2012
№2 (80) spring2012
№1 (79) winter2012
DM Magazine | For men. August-september, 2014
№3 (90) spring2013
№3 (84-85) autumn2012
№10 (78) winter2011
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№2 (91) spring2013
№1 (89) winter2013
№10 (88) winter2012
№5 (83) summer2012
№4 (82) spring2012
№3 (81) spring2012
№9 (77) winter2011
№8 (76) autumn2011
№6-7 (74-75) autumn2011
Published since 2001
inside
DM Magazine | For men. August-september, 2014
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d a re ine! l u.com on.issu g 2001 wPublished-since a m w w /dm
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DM Magazine | For men. August-september, 2014
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Published since 2001
OUR ADVERTISERS
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ACTUAL OPTIC
CASIO
Pal zileri
RIFLE
omega
lufthansa
LONGINES
tissot
men style
DM Magazine | For men. August-september, 2014
rai
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mercedes-benz
rado
the imperial tailoring co.
toyota Published since 2001
OUR ADVERTISERS
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samsung
forte village resort
travel system tour operator
samsung
columbia shoe store
all seasons
DM Magazine | For men. August-september, 2014
tour operator
fitness center
достар мед clinic
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castel monastero
empire
samal deluxe
online!
resort
ferrari parfum
pony express delivery
дельфин fitness & spa
chemodan tour operator
Published since 2001
OUR PRESENTATIONS
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Organizers disco xx-century legends 80-90s on Medeu Invited artists: ABBA (cover), Dschinghis Khan, Secret Service, Snap, Coolio, Nana, Technology and the Commissioner. Also stars Kazakh music. Swiss company Watch trading group: - organisation of press-conference for LONGINES, TISSOT, RADO, OMEGA - “OMEGA”store’s opening “Via del Mondo” store ‘s opening “Kira Plastinina” store’s opening (TC Megacentre) CONFERENCE: Business-group companies’ conference organization Contacts tel.: +7 (727) 267 17 55 mob.: +7 707 735 69 43 e-mail: nikawera@mail.ru Buldesheva Veronika
DM Magazine | For men. August-september, 2014
Published since 2001
AUDIENCE AND TERRITORY OF DISTRIBUTION
AUDIENCE
Respectable, independent, and all who strives for that, with the average salary or higher, from 25 year old.
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TERRITORY OF DISTRIBUTION 8000 copies, periodicity – 10 magazines in a year. Almaty 60%, Astana 40% Subscribe from total circulation constitute 10 %.
EDUCATION More than 70% has a higher education CAREER 55% has leading position SPORT ADDICTED PERSONS 50% LEISURE AND RECREATION 85% – visit restaurant and clubs 80% – travelling 75% – like an active shopping
DM Magazine | For men. August-september, 2014
Published since 2001
MAGAZINE’S RELEASE SCHEDULE
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RELEASE SCHEDULE on 2014 year №1 January-February (#99)
confirmation of marketing place Expiry day of material’s lease magazine’s lease
25.01 mid-February
№2 March (#100)
confirmation of marketing place. Expiry day of material’s lease magazine’s lease
20.01 – 10.02 25.02 mid-March
№3 April (#101)
confirmation of marketing place Expiry day of material’s lease magazine’s lease
20.02 – 10.03 25.03 mid-April
№4 May (#102)
confirmation of marketing place Expiry day of material’s lease magazine’s lease
20.03 – 10.04 25.04 mid-May
№5 June (#103)
confirmation of marketing place Expiry day of material’s lease magazine’s lease
20.04 – 10.05 25.05 mid-June
№6 July (#104)
confirmation of marketing place Expiry day of material’s lease magazine’s lease
20.05 – 01.06 25.06 mid-July
№7 September (#105)
confirmation of marketing place Expiry day of material’s lease magazine’s lease
20.07 – 10.08 25.08 mid-September
№8 October (#106)
confirmation of marketing place Expiry day of material’s lease magazine’s lease
20.08 – 10.09 25.09 mid-October
№9 November (#107)
confirmation of marketing place Expiry day of material’s lease magazine’s lease
20.09 – 10.10 25.10 mid-November
№ 10 Desember (#108)
confirmation of marketing place Expiry day of material’s lease magazine’s lease
20.10 – 01.11 25.11 mid-Desember
DM Magazine | For men. August-september, 2014
Published since 2001
PRICE LIST
Format
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Price for one placement at 1st number
Discount 20% in case of placement in 5th numbers
Discount 40% in case of placement in 10th numbers
1 page (А4 format)
2500
2000
1500
1/2 page
1250
1000
750
1/3 page
840
670
500
Внутренний разворот
4510
3600
2700
5390
4310
3230
2nd spread
4850
3870
2900
3rd spread
4580
3670
2750
the latest spread (3 coversheet + 1 page)
5390
4310
3230
3rd coversheet
2870
2295
1720
4th coversheet (sold)
3600
2880
2160
Price is pointed in $, without VAD
Under annual contracts offer a bonus PR-articles, news in the column “event”, “quality”.
Topics: “The first person” (front cover) and Article 4-5 pages ($10,000)
2 “History” world historical figures in a given area
(sponsor headings) 3 pages ($1350) 3
4 “Secret Shopper” about the benefits of products. 2 pages ($2670) 5 “Person” column of a beautiful and successful woman. 2 pages ($2000) 6 “Pro” of the masters of his craft 2 page ($2670) 7 “Event” coverage of various company events. 0.5-1 pages ($870) 8 “The history of brands” on the companies representing global brands 2 page ($2670) 9 “Made in Kazakhstan” Kazakhstan manufacturer of 3-4stranitsy ($3340) 10 “Pride” category of the family business. 3 pages ($2000) 11 “Auto-chic” car news, reviews, test-drive 2-4stranitsy ($2000) 13 «Fashion» stylized photo shoot (clothing, accessories, jewelry) 6.2 p ($2000-$3340) This price includes the work of stylist, makeup artist, hair stylist, photographer, photo processing.
10,000
1st spread (coversheet + 1 page)
1
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12 “Interiors” about design, furniture, home accessories, 2 pages ($2000)
Special position cover
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“Money” articles on investments, securities, investments, etc. 2-3 pages ($2670)
DM Magazine | For men. August-september, 2014
These headings can be a sponsor, or the hero column, indicate the company, person, event production.
More services:
1 PR-articul (for businessmen, companies and its employees) 2 Distribution of flyers (size no more than A-5) 3 Inserts probes 4 Sponsorship of contests and quizzes in the magazine 5 Tear-off coupon for seasonal discounts
- $0,35 for 1 item - the price can be corrected - the price can be corrected - the price can be corrected
Participation in “Fashion”, “Presents”, “Accessories” projects, (photo session with using of clothe collection, jewelry and accessories, which are presented by different boutiques and fashion houses) 5-10 items – $670-$1000
The price includes: Marketing module assemble, if there is an maquette; photos, text and logo on the different flash-cards or adaptation of prepared material. If You sign a year. Agreement, we can offer a bonus – system Published since 2001
REALIZATION
retail chain «МИР-ПРЕСС», almaty, astana PE «Козлова» (TRC Ramstore retail chain) PE «Степаненко» PE «Айгерим» PE «Романкин» PE «Беляева» Lyudmila Michailovna PE «Лисковская» PE «Городецкая» Irina «Украинцева» Nadezhda Ivanovna PE «Кудрицов» PE «Ибрагимов» Agency Ltd. «Алас Периодика», Astana
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Every new issue of the Magazine is read by visitors of below shown institutions: 1 Wellness Club “Luxor” 2 Fitness “Samal Deluxe” 3 Men’s beauty salon “Eastern Express”
Free distribution:
4 Dentistry “Almagest”
At the airport, on planes, in comfortable trains «TALGO».
5 Clinic “Dostarmed”
Mailing of the first leaders of the largest local and foreign companies.
6 Restaurant’s chain “Assorti” 7 Restaurant’s chain “Dastarkhan”
Accommodation branding magazine “DM”:
8 Complex families “Tau Dastarkhan”
1. ТС «7 канал» 2. SC «Promenade» 3. «РТС Перекрёсток» - Outdoor advertising by 35 points (Almaty, Astana) 4. multiplex cinema «Kinopark» (Almaty, Astana) 6. Арбат MEDIA
11 Hotel “Hyatt Rahat Palace”
9 Swiss watch shop “Geneva” 10 Medical Center “Private Clinic”
12 Hotel “Intercontinental” 13 Сhain stores “Actual Optic” 14 “The Imperial Tailoring Co.” 15 Restaurant’s chain “Arsenal” 16 Restaurant “Pirosmani” 17 Fitness & Spa “Dolphin” 18 Holiday resort “A-Club”
DM Magazine | For men. August-september, 2014
Published since 2001
SERVICES OF “YEAR’S SEASONS” AGENCY
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1 ORGANIZATION OF CORPORATIVE EVENT FOR BUSINESS COMPANY
Idea development
Scenery
birthdays, presentations, conference, seminaries, stores, restaurants’ openings.
2 PRESS-CONFERENCE ORGANIZATION:
press-release constitution, mass media invitation, work with a media, photo shooting, monitoring of publication
Artist of any kind (KZ, Russian and foreign stars, cinemastars)
3 DEVELOPMENT AND ORGANIZATION OF ADVERTISE ACTIONS:
DJ
Promoters
marketing research, budget compilation, maquette production for print media, external advertisement, location and control of Media.
4 PHOTO:
photograph service, professional photo session, with a different visagistes and stylists, etc.
5 DESIGN:
polygraphs, external advertisement, interior design, web-design.
6 POLYGRAPH SERVICE:
polygraph materials production, broadsheet print for external advertisement on any kind of material (silk, vinyl), billboards production, mantling, dismantling of advertise production.
7 VIDEO-SERVICE:
video production, documental films’ shooting.
DM Magazine | For men. August-september, 2014
Models Defile stage Styling and visualization of rooms Development and sending of invitation billets Sound Light Pyrotechnics
Published since 2001