NCUB Student Employability Index Report Part 2 May14

Page 1

Student Employability Index 2014 Part Two

Aaron Porter


NCUB is supported by the following:


03

Executive Summary Our research presents a striking picture from students about the extent to which students rate their chances of gaining work once they graduate and the factors that will affect their decision making, and how this varies by gender, institution and discipline studied.

The survey results present a striking picture of student

the choice of job after graduation. Men (42%) place far

expectations of their employment prospects on graduation.

more emphasis on earnings than women (32%), and

While students seem to have fairly realistic estimates

engineering (75%) students also place more importance

of their likely salaries after graduation they massively

on earnings that students of other subjects (average

overestimate the skill-level of the jobs they will get on

58%). This could have implications for the debate around

graduation. 79% of the students in the survey said

how to encourage women into Manufacturing, Technology,

they expected to be in a graduate level job within six

Engineering and Computing (MTEC) careers.

months while government figures suggest just 53% will be in such jobs within five years.

There is a clear gender divide in those intending to go into MTEC courses after graduation, heavily weighted towards

It appears students of some subjects might be more

men. While this is fairly common knowledge it is still a stark

realistic than others – mainly those studying humanities –

finding when seen in comparison to other careers which

perhaps because of media narrative around those subjects

are broadly even except in ‘caring’ professions – health,

and their lack of real world application. While 62% of the

education, and charity.

students said job prospects were an important factor in their choice of institution only 6% used information about

Finally, students from certain regions demonstrate a

employer needs before choosing suggesting a potential gap

significant difference in their emphasis on job prospects in

in understanding reflected in later destinations.

their choices. Welsh students (71%) are much more likely than others to value job prospects in decisions on where to

There is an interesting difference between male and female

study and in which sector to look for employment (average

students’ emphasis on earning potential especially when

62%). Those from the North East (53%) are less concerned

compared to the perceived importance of job prospects

about job prospects than others. Any potential reasons for

both in terms of choosing an institution to study at and

this could prove to be of interest in those regions.


04

Introduction This is the second of two reports which share the key findings from the survey. Part two primarily focuses on the factors that shaped student choice of institution and course, and the extent to which employability influenced this choice. It also covers student views of sectors for future employment. We were delighted to work on this research with Compass Group UK & Ireland. Compass Group UK & Ireland is part of Compass Group PLC, a world-leading food and support services provider. Across the UK & Ireland, Compass employs more than 60,000 people across approximately 10,000 sites including workplaces, famous sports and leisure venues, schools, hospitals, oil rigs and remote locations with much more in between. Both Compass and NCUB, believe this research provides fantastic insight into the importance student place on employability and hope that this new information will support continuous enhancements in the higher education, as well as how business can engage and add value.

The survey sought student views in 4 main areas:

Student views on the quality of careers and employability support during

their time as a student - Part 1.

Feedback on part-time work, work experience and internships and the extent to

which it has aided personal and professional development - Part 1.

The extent to which employability and destinations shaped

choice of subject and institution.

Student views on sectors for future employment.


05

In its first year, the Student Employability Index has surveyed over 4000 students. (200 from 20 English universities - 100 first year undergraduate students, 100 other year undergraduate students).

The students in the sample were recruited by research agency YouthSight, the students in our sample opted to participate in the research.

The 20 universities selected to participate in this were as follows:


06

Background Research to understand student views in 4 primary areas:

01

Quality, usage and value of careers and

02

employability support

Feedback on part-time work, work experience and internships (part 1)

(part 1)

03

Extent to which employability shaped subject choice and institution

04

Views on sectors for future employment


07

Which of these best describes the main subject area, course or speciality you are studying?

TABLE 1

Combined Education Creative Arts & Design History & Philosophy Languages Mass Communications & Documentation Business & Administration Law Social Studies Architecture, Building & Planning Engineering & Technology Maths & Computer Sciences Physical Sciences Veterinary Science & Related Subjects Biological Sciences Subjects Allied to Medicine Medicine & Dentistry 0

50

100

150

200

250 students

300

350

400

450

500


Factors including employability that influence student choice of course and institution


09

Which of these sources did you use to find out information about the courses and universities you were considering applying to before deciding on your firm choice of university? 0

10

20

30

40

50

60

70

Prospectus

70%

Open days attended

64%

League tables

57%

Friends

37%

Teachers

37%

Family

33%

Talking to students or ex students

33%

Complete University Guide

30%

The Student Room

29%

Education Fairs

26%

Direct conact with university

26%

Careers adviser

18%

Visits from university rep to your school/college

13%

Facebook

13%

Talking to oďŹƒcial student ambassadors

9%

Which? University

9%

Employer needs/ recommendation Twitter

80

6% 3%

90

100


10

Which of the following factors were important to you in choosing your institution?

0

10

20

30

40

50

60

70

80

90

85%

Quality of the course Overall reputation of the University

74% 67%

Desirable location Job prospetcs after graduation

62%

Earning potential after graduation

36%

Cost of living

35% 25%

Nightlife Contact hours

100

19%

64%

61%

42%

32%


11

Students who stated that job prospects were important in choosing your institution? (By discipline) 0

10

20

30

40

50

60

70

Engineering & Technology

76%

Law

69%

Business Studies

69%

Mathematics & Computing

68%

Biological Sciences

66%

Mass Communications

66%

Architecture

63%

Subjects allied to Medicine

61%

Physical Sciences

61%

Social Studies

60%

Education

60%

Creative Arts

58%

Combined Veterinary Science & Agriculture History & Philosophical Studies Languages Medicine & Dentistry OVERALL

80

56% 50% 47% 44% 43% 62%

90

100


12

Students who stated that job prospects were important in choosing your institution? (By home region)

65%

EU

64%

Non-EU

65%

OVERALL

62%

Scotland

53% North East

65% Northern Ireland

62%

Yorkshire & Humberside

59% North West

62% East Midlands

62% West Midlands

59% East

Wales

71%

London

61%

South East

64%

South West

63%


13

Students who stated that job prospects were important in choosing your institution? (By institution) 0

10

20

30

40

50

60

70

80

81%

A 57%

B

69%

C 64%

D 57%

E

54%

F G

52% 63%

H

64%

I J

61%

K

61% 71%

L

67%

M

63%

N

68%

O P

48% 64%

Q

60%

R

58%

S T

90

50%

Letters A-T represent each of the 20 universities participating in our study. We have not published the university breakdown, but the individual universities have privately received their results.

100


14

How important was examining graduate earnings in choosing your course or institution?

0

Essential

10

20

13%

17%

24%

Indierent

Not at all important

40

50

11%

8%

48%

20%

9%

6%

60

70

10%

45%

Somewhat important

Not very important

30

12%

9%

26%

42%

80

90

100


15

How important was examining graduate earnings in choosing your course or institution? (Essential or somewhat important) by discipline 0

10

20

30

40

50

60

70

80

Business Studies

77%

Engineering & Technology

75%

Architecture

74%

Mathematics & Computing

69%

Law

68%

Mass Communications

59%

Biological Sciences

57%

Physical Sciences

56%

Social Studies

55%

Subjects allied to Medicine

54%

Combined

53%

Education

48%

Creative Arts

47% 40%

Languages History & Philosophical Studies

39% 32%

Medicine & Dentistry Veterinary Science & Agriculture OVERALL

27% 58%

90

100


16

How important was examining graduate earnings in choosing your course or institution? (Essential or somewhat important) by institution 0

10

20

30

40

50

60

70

67%

A B

63%

C

63% 62%

D 53%

E F G

58% 46% 53%

H

58%

I

64%

J K

57% 62%

L

71%

M 63%

N O P

46% 52% 56%

Q R S T OVERALL

80

51% 55% 53% 58%

Letters A-T represent each of the 20 universities participating in our study. We have not published the university breakdown, but the individual universities have privately received their results.

90

100


17

How important was examining employment destinations in choosing your course or institution? 0

10

20

30

40

50

20%

Essential

44%

Somewhat important 22%

Indierent Not very important

9%

Not at all important

6%

How important was examining employment destinations in choosing your course or institution? (Essential or somewhat important) by discipline 0

10

20

30

40

50

60

70

80

Engineering & Technology

79%

Business Studies

75%

Law

72%

Mathematics & Computing

69%

Architecture

68%

Social Studies

64%

Biological Sciences

63%

Subjects allied to Medicine

63%

Physical Sciences

61%

Creative Arts

60%

Combined

59%

Mass Communications

53%

Education Medicine & Dentistry Veterinary Science & Agriculture Languages History & Philosophical Studies OVERALL

90

53% 48% 47% 46% 44% 64%

100


18

How important was examining employment destinations in choosing your course or institution? (Essential or somewhat important) by home region

59%

EU

69%

Non-EU

74%

OVERALL

64%

Scotland

61% North East

57% Northern Ireland

64%

Yorkshire & Humberside

57% North West

63% East Midlands

63% West Midlands

64% East

64%

Wales

72%

London South East

58%

South West

62%


19

How important was examining employment destinations in choosing your course or institution? (Essential or somewhat important) by institution 0

10

20

30

40

50

60

70

80

72%

A

70%

B

74%

C 69%

D E

55%

F G

62% 56% 63%

H

59%

I

68%

J K

70% 60%

L

72%

M 66%

N O

54%

P

62% 60%

Q R

56% 63%

S T OVERALL

55% 64%

Letters A-T represent each of the 20 universities participating in our study. We have not published the university breakdown, but the individual universities have privately received their results.

90

100


Destinations and student views of sectors for employment


21

Do you expect to be in graduate level employment, 6 months after graduating?

How many graduates from your university do you think are in employment or further education within 6 months of graduating?

YES

7%

11%

79%

14%

23%

NO

18%

21%

26%

Less than 50%

70-79%

50-59%

80-89%

60-69%

90% or more

83%

77%

17%

23%


22

Students who expect to be in graduate level employment, 6 months after graduating? (By discipline) 0

10

20

30

40

50

60

70

80

90

100

97%

Medicine & Dentistry Engineering & Technology

93%

Subjects allied to Medicine

91%

Business Studies

89%

Architecture

87%

Mathematics & Computing

87%

Education

84%

Physical Sciences

79%

Veterinary Science & Agriculture

79%

Mass Communications

75%

Combined

73%

Social Studies

73%

Creative Arts

71%

Biological Sciences

70% 69%

Languages Law History & Philosophical Studies OVERALL

67% 56% 79%


23

Students who expect to be in graduate level employment, 6 months after graduating? (By institution) 0

10

20

30

40

50

60

70

80

90

87%

A 79%

B

90%

C 84%

D

83%

E F G

71% 62% 78%

H

79%

I

80%

J K

87%

L

82%

M

82%

N

84%

O

84%

P

78%

Q

78% 75%

R

76%

S T

100

71%

OVERALL

Letters A-T represent each of the 20 universities participating in our study. We have not published the university breakdown, but the individual universities have privately received their results.

79%


24

What would be your expected salary level, 6 months after graduating?

0

10

20

40

7%

£0 - £9,999

10%

£10,000 - £14,999

24%

£15,000 - £19,999

36%

£20,000 - £24,999

16%

£25,000 - £29,999

5%

£30,000 - £39,999

£40,000 or more

30

1%

50


25

Which of these best describes the main subject area, course or speciality you are studying?

0

5

10

15

Social Studies

12% 11%

461

Biological Sciences

11%

433

8%

322

Mathematics & Computing

8%

331

Subjects allied to Medicine

8%

303

Business Studies

8%

305

Creative Arts

6%

256

Medicine & Dentistry

6%

238

Languages

5%

201

Law

5%

187

History & Philosophical Studies

5%

183

Combined

111

3%

Education

77

2%

Architecture

1%

42

Mass Communications

1%

50

Veterinary Science & Agriculture

1%

44

25

471

Engineering & Technology

Physical Sciences

20

TOTAL SUDENTS 4015


26

Which sector of employment are you thinking of working in after you graduate? 0

10

20

30

23%

Health sector (inc medicine, pharma and veterinary) Education

17%

40

50

16%

28%

13%

20%

Engineering

13%

26%

6%

Finance/banking

13%

18%

9%

Marketing (inc market research, advertising & PR)

12%

10%

14%

Media/broadcasting/publishing

12%

9%

14%

8%

11%

7%

10%

Art/design/fashion/performing arts/drama/music

10%

Civil service/local government

9%

IT/Telecommunications

8%

17%

3%

Social service/welfare

8%

3%

11%

Accountancy

8%

11%

7%

Charity/voluntary

8%

4%

10%

Law

8%

6%

9%

Retail/distribution

6%

5%

6%

Transport/travel/tourism/leisure

6%

6%

5%

5%

5%

8%

2%

4%

2%

Police/armed forces/prison service Manufacturing Building and construction

5% 4% 3%

Surveying/planning/real estate

2%

2%

2%

Agriculture/forestry and ďŹ shing

2%

2%

2%

Have not yet decided

10%

9%

10%

Other

10%

9%

10%


27

Which sector are you thinking of working in after you graduate by discipline? (Top answer only, and %)

95%

87%

36%

83%

36%

Medicine & Dentistry

Engineering & Technology

Social Studies

Mass communications

History & Philosophical Studies

90% Subjects allied to Medicine

75%

79% Architecture

Creative Arts

53%

33%

44%

Biological sciences

Mathematics & Computing

Business Studies

45%

89%

Languages

Education

Health Sector / Medicine / Pharmaceutical / Veterinary

53% Veterinary Science & Agriculture

19% Physical Sciences

19%

18%

90%

Combined

Law

18%

Social Services / Welfare

Education

Art / Design / Fashion Performing Arts / Drama / Music

Engineering

Law

Building & Construction

Marketing / Market Research, Advertising & PR

Finance & Banking

Media / Broadcasting / Publishing


28

Which sector of employment are you thinking of working in after you graduate? (%) UNIVERSITY

A

B

C

D

E

F

G

H

I

J

K

L

M

N

O

P

Q

R

S

T

SECTOR Health Sector

23

23

34

11

33

27

15

18

22

28

18

20

19

18

30

23

29

34

24

26

11

Education

17

17

14

12

11

17

25

19

18

19

19

13

14

15

16

23

9

17

18

20

25

Engineering

13

24

11

39

12

16

3

7

6

20

10

18

6

23

15

17

7

12

11

8

5

Finance/ Banking

13

22

15

14

9

14

7

14

3

17

8

10

9

13

20

16

3

18

13

17

12

Marketing / Market Research / Advertising

12

10

10

15

10

10

16

15

14

15

13

10

19

15

13

7

9

10

10

15

14

Media / Broadcasting

12

6

6

6

7

12

16

21

14

11

9

10

21

7

16

14

11

10

12

14

24

Art / Design / Fashion

10

3

11

9

9

7

17

15

10

7

15

7

16

12

6

8

8

4

10

6

14

Civil Service / Local Govt

9

8

3

7

6

8

4

16

8

12

7

12

4

6

15

17

6

10

12

9

12

IT

8

9

7

8

7

7

8

8

10

9

9

8

12

13

8

8

16

4

5

6

7

Social services / Welfare

8

11

3

6

13

7

9

10

15

8

9

6

6

12

7

6

12

3

5

9

10

Accountancy

8

13

10

10

6

9

4

6

4

8

5

7

7

11

9

5

4

10

11

15

9

Charity / Voluntary

8

7

2

5

5

8

5

16

8

8

4

7

6

7

7

18

6

5

10

12

12

Law

8

5

3

4

7

6

8

12

10

9

13

3

6

8

7

10

7

6

6

11

12

Retail / Distribution

6

5

8

6

3

2

8

9

7

7

7

4

9

5

7

1

4

6

6

4

8

Transport / Travel / Leisure

6

5

5

8

7

2

9

5

7

6

7

6

9

5

5

4

1

4

6

5

6

Police / Armed Forces

5

2

5

6

8

2

7

5

13

3

9

3

7

3

1

1

16

1

2

4

10

Manufacturing

4

7

2

9

3

3

2

3

3

5

7

3

4

6

5

5

1

4

4

3

1

Building & Construction

3

5

1

3

5

1

4

2

3

2

6

2

1

3

4

2

-

1

-

2

2

Surveying / planning / Real Estate

2

-

1

1

4

1

2

3

1

2

3

2

2

2

7

-

1

1

1

2

2

Agriculture

2

2

2

1

2

1

1

1

3

1

-

4

2

1

1

3

-

1

3

4

1

Have not yet decided

10

8

3

7

7

14

5

13

8

8

7

19

8

7

11

13

5

9

16

12

14

Other

10

10

5

8

8

13

11

8

8

10

6

7

11

7

12

19

8

13

9

9

8

Average %


29

How important do you feel work experience or internships are in aiding progression to your preferred sector for future employment?

0

10

20

30

40

Essential

31%

Indierent

Not at all important

60

70

62%

Somewhat important

Not very important

50

5%

2%

-%

80

90

100


30

How important do you feel work experience or internships are in aiding progression to your preferred sector for future employment? (Essential or somewhat important, by discipline) 0

10

20

30

40

50

60

70

80

90

100

Architecture

100%

Education

100%

Mass Communications

98%

Veterinary Science & Agriculture

98%

Business Studies

97%

Law

97%

Subjects allied to Medicine

96%

Engineering & Technology

96%

Creative Arts

94%

Mathematics & Computing

94%

Biological Sciences

93%

Combined

93%

Physical Sciences

92%

Social Studies

92% 89%

Languages History & Philosophical Studies Medicine & Dentistry OVERALL

82% 78% 93%


31

Please rate the following careers in terms of desirability (Desirable or very desirable)? 0

10

20

30

40

38%

Health sector (inc medicine, pharma and veterinary) Education

37%

Media/broadcasting/publishing

31%

Finance/banking

27%

Engineering

26%

50

60

70

16%

28%

13%

20%

9%

14%

18%

9%

26%

6%

Charity/voluntary

25%

4%

10%

Marketing (inc market research, advertising & PR)

25%

10%

14%

6%

9%

8%

11%

7%

10%

17%

3%

Law

24%

Art/design/fashion/performing arts/drama/music

23%

Civil service/local government

22%

IT/Telecommunications

21%

Police/armed forces/prison service

19%

5%

5%

Accountancy

19%

11%

7%

6%

5%

3%

11%

Transport/travel/tourism/leisure

18%

Social service/welfare

17%

Retail/distribution

14%

5%

6%

Manufacturing

14%

8%

2%

Building and construction

11%

4%

2%

Surveying/planning/real estate

11%

2%

2%

2%

2%

Agriculture/forestry and ďŹ shing

7%


32

When it comes to applying for a job with an employer, which of these factors are important do you? (%)

Earning Potential

Job Satisfaction

Area of interest/ passion

Flexible working

Relates to my area of study

Well managed graduate programme

Ability to travel

Clear route for career progression

Not at all important

1

-

-

3

3

3

9

1

Not very important

4

1

1

14

6

9

16

4

Indifferent

18

7

7

34

18

28

31

17

Important

40

29

26

32

32

36

25

41

Very important

36

62

65

16

40

22

18

37

Don’t know

1

1

1

1

1

3

1

1


33

When it comes to applying for a job with an employer, earning potential is important or very important (by institution) 0

10

20

30

40

50

60

70

80

90

84%

A B

83%

C

83% 81%

D

79%

E F

78%

G

78%

H

77%

I

77%

J

77%

K

77%

L

76%

M

76%

N

75%

O

75%

P

74% 72%

Q

71%

R

70%

S T

62%

OVERALL

Letters A-T represent each of the 20 universities participating in our study. We have not published the university breakdown, but the individual universities have privately received their results.

76%

100


34

When it comes to applying for a job with an employer, the job relates to my area of study by discipline (important or very important)

0

10

20

30

40

50

60

70

80

90

100

Subjects allied to Medicine

92%

Veterinary science & Agriculture

92% 90%

Medicine & Dentistry Education

82%

Creative Arts

82%

Architecture

81%

Mass Communications

80%

Engineering & Technology

77%

Combined

71%

Biological Sciences

71%

Mathematics & Computing

70%

Business Studies

69%

Physical Sciences

67%

Law

67%

Social Studies

60%

Languages

60%

History & Philosophical Studies OVERALL

43% 72%


35

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or

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