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JENNIFER BRODEUR

JENNIFER BRODEUR

There’s satisfaction in being on top. After all, what company doesn’t strive to be the best? However, achieving accolades means more than simply recognition for a business at the top of its game. Recognition can come with benefits: more clients, and, inevitably, more revenue.

This is no different in the ever-growing spa industry. (According to Statista, in 2021, there were more than 21,000 spas in the U.S.) While we don’t see those large numbers reflected in the Canadian spa industry, we can say we had the largest number of submissions for 2022’s Canadian Spa & Wellness Awards (p. 10).

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These awards acknowledge the best and the brightest in wellness. In this issue, we celebrate the winners—from Top Day Spa to Top Destination Spa, and everything in between. When you read about them, you’ll agree that they are truly the country’s models of excellence and brilliance.

Top-notch spas have not only excellent services, but also excellent staff. After all, you want to retain employees who take pride in their work and go above and beyond for your clients. But there’s an art to keeping these professionals. Grace Burzese, founder of Beauty Incubator Recruitment, looks at several ways—including offering comprehensive employees benefits and building an employee-focused culture—to attract and retain the best talent (p. 24).

As usual, our Fresh & New (p. 28) section provides an array of products to discover, including a hand sanitizer with CBD that will leave your skin not only germ-free but soft and smooth, and gorgeous nail shades from Dazzle Dry.

Enjoy the issue, and congratulations to the award winners!

Jana Manolakos MANAGING EDITOR

WINTER 2023 Award Winner

ISSN 1710 -1727

Volume 18, Number 5

Publisher Susan A. Browne sbrowne@dvtail.com

Managing Editor Jana Manolakos (on leave)

Copy Editor Brooke Smith

Contributors Grace Burzese Chris Ryall

Senior Account Amanda Lewis Executive 905.886.6640 ext 331 alewis@SpaInc.ca

Director Stephanie Wilson of Marketing swilson@dvtail.com

Production Crystal Himes Manager chimes@dvtail.com

Art Director Charlene Everest ceverest@dvtail.com

Published four times a year by:

Dovetail Communications Inc.

President: Susan A. Browne Tel: 905.886.6640 Fax: 905.886.6615 Email: general@dvtail.com

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Legal Deposit—National Library of Canada. All rights reserved. No portion of this publication may be reproduced, in all or in part, without the written permission of the publisher. Dovetail Communications Inc. cannot be held responsible for any losses or other damages incurred by readers in reliance on information appearing in Spa Inc.

Spa Inc. and Dovetail Communications Inc. do not assume any responsibility for the contents of any advertisement and any and all representations or warranties made in such advertising.

Spa Inc. will review unsolicited submissions (hard copy or digital texts, photos or illustrations) for editorial consideration but does not guarantee their publication. The submitted material may be used without consent or payment.

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