Potty Cakes Visual Identity Logos and Variations
Potty Cakes Visual Identity Taglines
Acceptable Color Use
All colors may be used at 20%, 60% and 80% of thier values.
Potty Cakes Visual Identity Typography Biffo
ABCDEFGHI JKLMNOPQRSTU VWXYZ0123456789 abcdefghi jklmnopqrstu vwxyz0123456789
Myriad Pro Semibold Italic
Myriad Pro
ABCDEFGHI ABCDEFGHI JKLMNOPQRSTU JKLMNOPQRSTU VWXYZ0123456789 VWXYZ0123456789 abcdefghi abcdefghi jklmnopqrstu jklmnopqrstu vwxyz0123456789 vwxyz0123456789
Potty Cakes Visual Identity SIzing and Placement of Main Logos
Potty Cakes main logo needs to always be in a 3x2 proportion. It can not be manipulated in any way shape or form. It must be presented on a white background. If placed over the top of an image, you may add a white outer glow as long as it does not exceed the 3x2 ratio.
Potty Cakes secondary logo can be placed on any light colored background.
Potty Cakes Visual Identity Unacceptable Logo Use
Logo is anamorphically stretched beyond its proper constraints.
Tagline is placed above logo.
Logo has its colored altered.
Main logo is not on a white background.
Potty Cakes Visual Identity Magazine Ad
Potty Cakes Visual Identity Stationary
Potty Cakes
Potty Cakes 1812 Park Ave. Tree City, IL 61554
Tim Poterman
International Sales Rep 800-225-3920 ext. 893
timp@pottycakes.com
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