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Drumelia Diamond Service
DRUMELIA DIAMOND SERVICE
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At Drumelia, we take full advantage of the latest trends that the real estate industry is experiencing, moving forward with our continuously refined services and developing innovation processes. We are constantly looking for inventive solutions that make us stand out, with full awareness of the countless possibilities offered by Digital Marketing, which is our specialty.
Diamond Service has been created for those properties that we consider especially attractive for our target audience. This plan increases the probability of a successful sale due to the selected marketing process. During each phase our professional team focuses its efforts on the clients’ living experience, giving added value to their new home.
VIDEO PRODUCTION
A professional video of your real estate will be recorded. Taking into account the characteristics of your property, our proposal includes having luxury cars and professional models for each video production, creating a story that reflects the lifestyle this property offers.
The visual material by Drumelia Real Estate stands out in the market for its creativity and quality. This produces a positive impact on the existing media platforms, such as YouTube and other online channels, whereby videos are viewed by thousands of people all over the world.
It should be noted that all the videos produced arepublished on YouTube and other online channels,reaching a very high number of views.
OUR YOUTUBE CHANNEL:30.000 subscribers
4.846.560 video views37.000 times shared
80 videos of properties from € 1.5M up to € 25M2.500 monthly entries to our website from YouTube
The video of the villa La Perla Blanca reached 140,000 views in the first week after publishing.
EXCELLENCE CLUB EVENT
An exclusive event held for theclients and professionals establishingstrategic alliances within luxury brands.
Bentley, La Perla, Bang & Olufsen, De La Fuente Fine Jewelery, Tourbillon, Rimowa, Club Ferrari Spain, etc. are among those several brands which we have collaborated with on these occasions. The synergy between such prestigious companies brings together multiple people interested in the luxury industry and arouses the interest of the media, such as Abc, Essential Magazine, Architectural Digest, etc.
We introduced this concept of real estate events at the beginning of 2018 and the results are exceptional. Held in two of our most impressive villas: La Perla Blanca and Villa Cristal, the latest Excellence Club Events were attended by more than 200 clients.
MARKETING ONLINE
WEBSITEOur innovative website is considered to bethe most viewed in Marbella, leading among
very important agencies worldwide. Currently our website is visited by very hight number of potential customers monthly, having a growth of 32% in number of visitors for each quarter.
SOCIAL NETWORKSIn the last year, more than 15,000 people visited the website after clicking on one of the company’s social media profiles.
INFLUENCERS Drumelia was the first real estate agency in Spain to
carry out Marketing with Influencers, people who have made themselves known, publishing content (photographs, videos) through profiles created on different online platforms (Instagram, YouTube, Blogger, etc.) and visited daily by millions of users who seek advice, discover recommendations andeven make a purchase decision.
Since several months ago, having previously studied its impact, we have established a link with many of influencers to star in the photographs and videos offered on our social networks, which are subsequently disseminated in theirs. This
gives quality to the photographic material that weshare and increases our presence in the networkdue to the fanbase brought by influencers.