East Bay Real Estate Guide Volume 17 Issue 1

CASTRO VALLEY $7,250,000 • KELLY MCDOUGALL 925.787.0448 DRE 01156462 Shilohwest.net One of the last large working equestrian ranches in the area, Shiloh West Equestrian Center. Aprox.105 acres. Amenities include but not limited to, permitted for 135 horses, 5 fully appointed barns, Numerous paddocks and turnouts, 5 arenas w/quality. Phenomenal opportunity

PRESTIGE MANUFACTURED HOMES.... G2, G3

REALTY ONE GROUP McCarran ..................... 4

REMAX ACCORD Aliloupour 19

REMAX ACCORD Moulis ................... Cover, G1

SERENO Weber............................................ G10

STOKLEY PROPERTIES 9 TUCKER Thelemaque .................................... G6

WARREN PROPERTIES Mitchell .................... 7

WEICHERT HH & ASSOCIATES 15

WEICHERT HH & ASSOCIATES Longoria ..... 14

WINDERMERE Coker .................................... G7

WINDERMERE REAL ESTATE 11

WOMEN'S COUNCIL OF REALTORS .............. 32 WR PROPERTIES

KILLERDEAL

This GORGEOUS 3-bedroom, 3-bath contemporary 2-story single family home will win your heart! Features include a longlife tile roof, modern kitchen, open floor plan, spacious rooms, finished 2-car garage with bonus parking, and one of the largest yards in the gated subdivision. Call 925-202-6597 for details.

GREAT LOCATION SINGLE STORY, NEW CARPET AND PAINT. Located in desirable Diablo West Subdivision, this 1720 sq ft 3 bed 2 bath flowing single story home features vaulted ceilings and a living dining combo with a spacious kitchen that faces the family room, complete with a cozy wood burning fireplace. Occupying a large corner lot with low maintenance yards. This home is perfect for entreating or just enjoying by yourself. Located near parks, schools k-12 and community Water Park. Close to shopping and restaurants. Easy freeway access and BART.

OAKLEY SINGLE STORY, NEW FLOORING AND PAINT. Located in sought after Oak Grove Neighborhood, Just the right size with 2012 sq ft 4 bed 2 baths. This bright flowing single story home features vaulted ceilings and a living dining combo with a spacious kitchen that faces the family room, complete with a converted gas burning fireplace. Enjoy your mornings with a patio door off the Main Bedroom. Delightful backyard with covered patio with working fountain/pond and just enough lawn. This home is perfect for or just enjoying by yourself. Walk to Creekside Park. Close to shopping and restaurants. Easy freeway access, just opened Park NRride, and BART.

NESTLED IN THE CHARMING CITY OF OAKLEY IN THE COMMUNITY OF SUMMER LAKE. Open the door to this bright and open floor plan. This home features: Desirable full bed and bath downstairs with privacy for guests, in-laws, or teens. Large kitchen with upgrades galore, granite counters, Thermador stainless-steel 6 burner range/oven, plus built-in oven and microwave, compactor, built-in stainless refrigerator eat-in kitchen, pantry, and breakfast bar. Formal dining and living room with inviting fireplace. Entertaining size family room. Upstairs you will find a welcoming loft and media stations, over-sized primary bedroom suite with retreat perfect for baby nursery, gym, craft or reading room. Primary bath with large walk-in closet, double vanity, with sunken tub and stall shower. Laundry room with sink and folding area. This

ASSUMABLE FINANCING - UPON APPROVAL BY SELLER’S LENDER, BUYERS MAY ASSUME $690,000 LOAN AT 3.875%. Better than new, one year old home located with easy access to freeway and shopping. OPEN HOUSE 10/15/22 1-4PM. Large, private, northeast facing lot with no rear neighbors. New Antioch BART station only minutes away for easy commute to Bay Area. Low cost leased solar with low monthly energy bills. Modern kitchen & baths with dual sinks in master and guest baths. Gas plumbed to back yard for outdoor BBQ

SITUATED ON A QUIET CUL-DE-SAC, this 3 bedroom, 2 bath single story home offers a large Living Room, an Eat-in Kitchen area adjacent to the Family Room with a cozy fireplace and wonderful built-in bookshelves. PLUS, this home also has great a BONUS ROOM, conveniently located off the family room. This home features vaulted ceilings plus a sky light making for a light and spacious ambiance. The fenced in backyard with both a POOL and a SPA provides several areas for family and friends to relax and play. Close to schools, parks, shopping and freeway access.

home provides a 3-car garage with an abundance of storage. Fully landscaped yard front and back perfect for BBQs with family and friends. No rear neighbors and convenient walking trail. Clubhouse provides community pool to cool off on those warm summer days, tennis and basketball courts for the athletes in the family, and fun.

STUNNING

REMODELED SINGLE STORY HOME

with exposed wood-beam ceilings and stone fireplace for that Tahoe cabin feel. This 3 bedroom, 2 bath features quartz countertops & subway tile backsplash. Side yard access for boat/RV parking. Listed at $570,000. For more photos & virtual tour, go to http://www.BuySellRent925.com

CDC (Center of Disease Control) April 2018

"Each year, an estimated 50,000 teens with autism age out of their school-based programs" CDC (Center of Disease Control) April 2018 It is estimated that 1.3 million adults have aged out of their current programming with nowhere to go. Without day programming, many remain in the home without access to educational services that lighten the load of an already strained household. These families are our neighbors.

Walker Ranch has a solution.

1542 LAVETTA WAY, CONCORD

This single-level home has a two-car garage, covered carport, RV and boat parking, and two driveways. It has a central vacuum cleaner, spacious kitchen, and separate master bedroom and bathroom. The flat backyard offers many possibilities and is located on a cul-de-sac with friendly neighbors. It is conveniently located minutes from downtown Concord, Clayton, and Walnut Creek, and schools are within walking distance. There is also a Catholic church kitty-corner from the property. This home is on a premium lot with potential for adding an ADU unit.

LISTED FOR $765,000

CALL LUIS RAMIREZ-AGUDELO AT (925) 567-6763

Nestled

607

24/680/4.

LISTED AT $1,125,000 CALL LUPE KEMPER AT (925) 997-1290

2472 COLLEGE AVENUE, LIVERMORE

Wow! Must see this Beautiful remodeled Cottage Home located close to Historic Downtown Livermore Wineries, Restaurants and Shopping. New kitchen cabinets, quartz countertops, stainless appliance. New Bathroom. Refinished Hardwood flooring. New dual pane windows. New HVAC system including new ducting. New 200-amp Electrical Service, with all new wiring and light fixtures. New Cooper Plumbing, gas line, Tankless Water Heater and fixtures. New Composition Roof with gutters. Detached Garage with New Doors. Freshly Painted interior and exterior

LISTED AT $760,000

CALL JOANN PINEDA GUILLORY AT (925) 212-5464

643

VINE HILL WAY, MARTINEZ

Welcome to this one-of-a-kind, custom-built home with stunning sunrise and sunset views. It features 5 spacious bedrooms, 4 full baths, and an oversized 3-car garage. The home has high ceilings, solid core interior doors, custom moldings, trim, and finish work, and Brazilian walnut floors. The home theater system has surround sound with 4 zones, and the custom kitchen has granite countertops and a generous island. The master suite has views and a sitting area, and the master bath has a jetted tub and walk-in closet. The home has dual heating and air conditioning and fire sprinklers. The property has a mini-barn and drought and deer resistant landscaping, and there is plenty of storage. It is located minutes from equestrian trails, hiking trails, and downtown Martinez, and is close to San Francisco and Napa Valley with quick access to highways.

LISTED AT $1,990,000 CALL LUPE KEMPER AT (925) 997-1290

LAIRD LANE, LAFAYETTE

on a Peaceful cul-de-sac in Lafayette. 4 Bedrooms 3 Full Baths. Approx 2263 Sq Feet. Main Level Features 3 Bedrooms 2 Full Baths. Cozy Wood Burning Fireplace & Laminate Flooring. Downstairs Features Spacious Family Room with Wood Beam Ceilings, Cozy Fireplace, 1Bedroom, Full Bath, Laundry Room & Large Wet Bar, perfect for In Law. Newer Roof & HVAC. Conveniently Located to Lafayette Bart, Shopping, Schools, Parks, Hiking Trails, Briones Regional Park & Minutes away from

I used the Real Estate Guide when I first started in the business over 15 years ago. When things slowed down a bit I moved to a less expensive publication. Big Mistake. I track all my marketing expenses annually to see what works & what doesn’t. My calls from ads dropped 75%, The Real Estate Guide is a textbook example of “You get what you pay for”

I’ve been back with Steve for the last several years and can honestly say my business has picked up because of my ads I run in the Real Estate Guide. This is not some second or third section of a daily paper, or an after thought to the Sports page. This is where serious buyers & sellers go when they need information on the Real Estate Market. Thanks Steve, here’s to a successful 2023 What a great time to be buying property !!!!!!!!!

IT ALL CAN BE SO CONFUSING

Prices falling, prices rising, interest rates all over the map location, condition, and so many other things that are important in buying or selling a home today may seem very confusing to the real estate client in today’s world. This is true for real estate professionals as well, especially since we are the one that have our fingers on the buttons that make everything come together.

This is the time of year that I make my assessment of the coming year for the real estate market, with the result for each year being no better than the previous one. A couple of truisms come to mind. First, it is true that making predictions is very difficult, especially if they are about the future. Second, when you make a prediction, you know that at least 2 things are true. You will be wrong in the size of the miss. Also, you will not know in which way. Given that let’s begin on my 2023 prediction of the residential real estate market.

PRICES

Pricing is hard enough to do when one is analyzing a single item. The real estate market is not singular, but each home is unique even though many have similar aspects. On the whole, it is unlikely we will see the incredible price increases that we was early in the year and should see a fairly calm marker with prices varying in much smaller increments. Of course, there will be some areas that are in great demand which may result in a large price increase, usually in urban and close to urban areas. On the other hand, prices in rural areas may see reductions larger than more popular areas. Most people should see a stable and quiet market.

MORTGAGE INTEREST RATES

Mortgage interest rates may be more difficult rates will almost as difficult to predict than those in 2022. AS I am fairly certain you that rates moved more last year than in any other year in recent history. Ranging from under 3 percent to over 7 percent, these changes resulted in some deals being cancelled, other having to be rewritten and much of the time causing the monthly payments for the successful transaction to be higher than buyer were comfortable with. Expect interest rates to be fairly unpredictable in 2023.

The pressures of inflation, the Fed trying to keep interest rates, down, potential of global unrest do not mirror a quiet market. Buyers need to be in constant contact with their mortgage broker. Rates look to me to be just as movable than 2022.

INVENTORY

The problems of inadequate inventory appear to be disappearing and may completely be gone by the end of 2023. Inventory has been growing over the past few months with no observable disruption. A homebuyer has a large number of properties available in most areas. This does not mean that one will be able to find their dream home although many will. You vision of your dream home may no longer be in your price range or in the location you prefer. One more truism comes to mind, ‘Perfect is the enemy of good’. This is especially true of the housing market. Over my career, too many clients have walked away what were perfectly serviceable homes, only to fine that them off market once they decided to make an offer. There may be a lot of this is the 2023 market, which I assess to be active but not a record breaking year.

John Case is a Broker Associate with Corcoran Icon Properties (CA) & Stanberry Realtors (TX)

He has dealt with all aspects of Real Estate during his career and can answer any question that you may have regarding your home.

CalDRE Lic:00622378

He is also the editor of the East Contra County Real Estate Economic Report. He works with his wife Diana in Brentwood. They can be reached at 925-382-9771 or by email at johnacase@stanberry.com

Amir Aliloupour is a Bay Area resident since 1992, and his reputation is built on integrity, customer care, and results. Amir is elected as CCRIM 2023 Vice President, he is a member of the prestigious RE/MAX Hall of Fame and the 2022 Platinum Club member. He was also Homesnap’s Top Agent Award Winner for first half of 2022. He was also recognized as RMA 2022 Realtor of Year in Danville, Mark Philips 2021 Realtor of the Year by Contra Costa Realtor in Motion in Walnut Creek. The Children's Miracle Network that benefits UCSF Benioff Children’s Hospital named him the Miracle Agent in 2021 & 2022. He is a member of Realtor President Club and received Master and Grand Master Award from Bay East Association of Realtors. Whether you are relocating to the Bay Area or moving around the corner, Amir welcomes the opportunity to make the process of buying or selling a home an exciting and seamless experience for you. As a Member of Bay East Association of Realtors, he attends the weekly Walnut Creek Contra Costa Realtors in Motion and Danville Realtor Marketing Association in order to give maximum exposure to his listings and find coming soon listings for his active buyers. He has continued to grow his knowledge as an agent by pursing his Graduate Realtor Institute (GRI) designation and taking other continuing education classes to help him assist clients. The GRI symbol is recognized nationwide, showing buyers, sellers and other real estate industry members that you are a true professional and have a solid grasp of real estate fundamentals. Fluent in English, Farsi, and German, Amir's clients are confident that they will be treated in a special manner as they are not just forgotten amidst a sea of paperwork. Amir and his team have knowledge of the marketplace and a counseling ability that is second to none. His negotiating and problem solving skills find solutions that work, whether it's selling your home quickly for maximum profit, or finding your dream home in record time. Along with his real estate partners at RE/MAX Accord, Amir is driven by a sincere desire to help people make smart real estate decisions and achieve success

Dear Steve, Just wanted to thank you for your fine East Bay Real Estate Guide Magazine. Even with the Internet, there is still a need and place for other forms of advertising. I find your East Bay Real Estate Guide Magazine a valuable and cost effective means to advertise. I am happy to say since 2009, advertising in your magazine with a full page color ad I have been able to get and help new buyers. It also helped keep my sellers happy exposing their property. Just the other day, I got a call on my listing for 1.2 million.

Wishing you continued success,

Sincerely, Chris Moulis

THIS HOME IS MOVE IN READY!

Tastefully updated from top to bottom with freshly painted walls, new flooring throughout, shiplap walls, one of kind brick backsplash in the kitchen, light fixtures, ceiling fans, and much more. Upon entering the home you find a wonderful entertaining area centered around a custom built-in epoxy-top bar perfect for entertaining family and friends. Gourmet comes to mind in the beautifully updated kitchen featuring a huge quartz table-top island, new KitchenAid double-oven gas range, refrigerator, dishwasher, and custom painted cabinets. Upstairs the large primary suite features an updated bathroom with jacuzzi tub and walk-in closet. You will also find two other bedrooms, a loft that could easily be converted into a fourth bedroom, and another full bathroom. Outside there is RV/boat access on both sides of the home, an 8’x10’ storage shed, and low maintenance landscaping. Newer HVAC and water heater. Close to Brentwood Schools, shopping, Downtown Brentwood, and Highway 4. All appliances including washer and dryer stay. Home warranty included.

a short distance to Nelson Ranch park, schools, shopping, eateries, Hwy 4 & much more!

PLEASANT HILL $1,099,000

OUTSTANDING!

HUGE lot in a cul-de-sac, tri-level home in the Valley High community! LR with built-ins surrounding the cozy frplc, recessed lighting, entryway offers built-in seating and storage, FDR with access to bkyd, eat-in kit offers ample counter and cabinet space, primary suite w/ room for a sitting area or office area, primary bath offers stall shower and tons of counterspace – room for dual sinks, downstairs bdrm/FR with half bath, lg laundry room with side-by-side washer/ dryer and storage space, solar, AC & dual pane windows for energy efficiency, park-like bkyd wlarge newly stained multi-level deck, landscaping, room for a pool on side area deck, lower level offers patio area and basketball hoop. Located short distance to parks, hiking trails, shopping, eateries, 680/4 freeways and Award Winning Pleasant Hill Schools too!

HAYWARD $1,295,000

OUTSTANDING!

Located in Fairview neighborhood in the Hayward Hills, Include gleaming Brazilian cherrywood flooring, plantation shutters most and decorator paint, LR/DR combo w/fireplace, recessed lighting, kitchen offers lg eat in area with workstation and dual pantry/closet, oak cabinets, granite countertops, center island, breakfast bar, laminate floors, recessed lighting & SS appliances, dual closets, bathroom offers dual sinks and your very own sauna! Downstairs you will find additional bedrooms and bathroom plus a FR w/frplc & sliding door to the back deck, laundry room & one larger bdrm that is great for an entertainment room! HUGE backyard w/multiple levels, lg deck, patio area with built-in firepit, many trees providing privacy!

All wonderfully located within a short distance to Don Castro Regional, parks, schools, shopping, eateries, Freeways 238/580/880, Hayward BART, Mission Blvd & so much more!

ANTIOCH

CAR LOVERS OR COLLECTORS....11 CAR GARAGE! This one will check all the boxes. from the beautified landscaped grounds and mature trees, the home welcomes you with warmth and peace as you enter the front door. The entry of the home offers vaulted ceilings to both a formal living room and formal dining room. The large beautiful kitchen opens over the family room space, with a full pantry and lots of windows to the outside space. The kitchen has great workspace, beautiful floors, large pantry and conveniently located off the family room, plus glass doors to the back yard. 4 bedrooms, 3 are extremely large including the primary suite. The oversized laundry room doubles as a "mud room" with a shower, or potential craft room. What makes this home different is the attached 3 car garage to the home, then there is a back building which offers living space to include bedroom, family room and wet bar plus another 8 car garage. There is tons of parking, plenty of space to park inside or outside. The property is fully fenced. South of the home you will see a 2nd lot, approximately 1/2 acre with a storage container and chicken coop, yes all part of this property. Conveniently located off Oakley Rd. minutes off the freeway for easy commute, with views of Mt. Diablo from the front.

OAKLEY

Single Story Beauty! Here's your future home! Light, bright open floor plan with nice high ceilings providing a more spacious feeling. Luxury vinyl plank flooring is as pretty as it is durable. Two living spaces with a formal living room and separate family room featuring a cozy fireplace. Chef's kitchen with lots of cabinets, slab granite counters and large center island - perfect for gathering! Play and entertain in the back yard with a covered deck for extra comfort. Walking distance to school, shopping and dining. Easy access to Hwy 4 and short drive to the new BART extension.

Johnny Steele, Master of Ceremonies

Photos by Marilyn Cunningham

One of the LARGEST networking groups in Contra Costa

CCRIM Invites You to visit our website: www.CCRIMToday.com

SELLERS: List your home with a CCRIM agent who will have your home on our Caravan Tour & Tuesday Broker Open.

BUYERS: Ask your agent to attend the CCRIM meeting to learn about "Coming Soons"

AGENTS & AFFILIATES

:

Attend CCRIM every Tuesday

8:30 - 9:30 am St. Stephen Catholic Church 1101 Keaveny Court Walnut Creek, CA

Visit CCRIM on Facebook!

CCRIM President

NEW YEAR AND TIME FOR A CHANGE!

By Patrick McCarran Broker

Are you tired of high rents and the instability of not having your own home? If you are ready to stop renting and buy a home of your own then you may consider adding boosting credit score to your New Year’s resolutions. Although no one except the credit reporting agencies know exactly how the algorithm works these general tips are commonly acknowledged to help increase your credit score

1. Always pay on time This sounds like a no brainer but it isn’t. No lender likes to lend money to an individual who has a track record of missing their payments. This indicates a lack of discipline and poor financial management, and it translates to a lower score. On-time payments improve your credit score tremendously. It carries almost a 40 percent weight on your score. If you find it hard to keep track or forget to mail the payments try and e-pay option at your bank. Set up the minimum payment to go out preferably just before the due date and choose the recurring option so it pays every month. Just remember to check your statements in case

the minimum payment changes. Because you are setting this up at your bank you can change it or cancel anytime with the click of a mouse.

2. Keep your credit owed within limits Keep your credit card balances within 40% of the allowed limit. If you have $5,000 as your limit, then keep your balance amount to $2,000. This applies even if you pay it off each month. The total balance at any time must stay under 40% to show that you are not pushing your limits, it is like the old saying they only give you money if you don’t need it. Also it is good practice not to have your total unsecured credit balance over 50 percent of your annual salary.

3. Use your cards but don’t abuse your cards Sound simple but often it isn’t. It is important to use your cards consistently however as noted previously you should keep the balances low. A good practice is to set up a recurring charge on you card such as a phone bill and set up an automatic payment to pay it off each month then put the card up. This keeps the cards from being dormant and shows that you can have credit and be in control.

4. Use two credit cards if you are a habitual credit card user This is good and bad advice at the same time. FICO does not consider spending money on two credit cards as one. But if you have two credit cards, you can keep your usage percentage in control.

For example, if you have a credit card with a limit of $2,000, and you charge $1,500 on it, you’ve used 75 percent of your credit limit.

Now if you split your amount into two, and spend $750 each, then the percentage of usage will be around 37 percent. So it helps you in the eyes of FICO. Now, don’t go on a credit card shopping spree.

5. Maintain a good mix of good and bad loans — AKA, a healthy credit mix Home loans and business loans are considered good loans. Personal loans and private label credit cards are considered bad loans. This is why investing in a home loan, if you are a spendthrift is a better decision. You will have a good credit mix and build an asset.

Patrick McCarran

“Know Your Options”

6. Pay high-interest loans and small loans first It is a prudent decision to pay your home loans over longer periods. Pay off your personal loans, credit cards and private loans first, as they tend to have a higher interest (typically 15 percent to 36 percent) with no asset creation. Home loans, on the other hand, are just 4 percent to 5 percent, but they build an asset. This is one of the underutilized logical tips to improve credit score. Pick a loan and set a goal and then focus on paying that one off (but don’t buy something to celebrate).

7. Close your unwanted savings accounts Many people tend to abandon their savings accounts without closing them. If you have less than your Minimum Average

8. Check your credit reports regularly You can obtain them from the official FICO site for free. Just go online and check your credit score at least once in a year, so that you can catch any mistakes and get it corrected. There have been cases when banks report you to FICO by mistake. Keep in mind that free reports are a consumer product and the credit score will vary depending on the type of credit you are applying for.

9. Monitor your co-signed joint accounts properly In instances of co-signing a loan or maintaining a joint credit account, even if they are family. You need to monitor the statements closely to make sure everything is in order. There is no use complaining if you chose the wrong joint holder who was

10. Negotiate if you cannot pay on time This is also one of best tips to improve credit score. People often know that they would not be able to pay their bills in advance. Regardless, they do not take any action.

If you know you will not be able to pay on time, negotiate with your bank. Banks may be willing to extend your loan period and reduce the EMI and the FICO will see you are proactive.

So these are some of the tips to keep your credit score in check and get a better home loan with less stress. Feel free to contact me with any other questions or for more information.

Patrick McCarran is a local Realtor and Broker DRE# 01325072. He can be contacted by phone or text at (925) 899-5536, pmccarran@ yahoo.com or www.CallPatrick. com. An independently owned and

In association with Realty One Group Elite DRE# 0193160. Equal Housing Opportunity.

Salena Garcia

Home Inspector Event Director 925.752.5341

Michele Dotson

REALTOR Treasurer 925.727.2641

Rwan' Ro' Rasheed

BROKER

President 925.528.9008

Claudia Rodgers Loan Officer

Membership Director 925.437.0777

Rojonya Ross

REALTOR 1st Vice President 925.776.2740

We want to thank everyone for showing up today & offering your support for Women's Council of REALTORS® Delta & the 2023 Board.

We are humbled to serve as your local 2023 Board of our Network. We have an outstanding 2023 Board to provide all of our Members, Strategic Partners, Event Sponsors, & Future Members with True Servant Leadership.

This year, we intend to increase our membership, show more appreciation for our Strategic Partners, provide more value, & put other people's needs, aspirations & interests first and foremost.

We have personally experienced the power of Women's Council of REALTORS® Delta & we want to help others experience what Women's Council of REALTORS® Delta is all about & what it offers.

We want to elevate our members, Strategic Partners, & event Sponsors in building their business to new levels. Thank you to every single person & company for your support.

We hope to make you & our Network Proud!

~Women's Council of REALTORS® Delta 2023 Board

5 Tyler Ct. Danville, CA

PRESENTED BY:

&

It features 4 bedrooms, 3½ bathrooms, den, formal living and dining rooms., open family room and kitchen. Beautiful upgrades include: Stainless steel KitchenAid Appliances w/built-in fridge & beverage center, flooring, countertops & backsplash. White cabinets w/Restoration Hardware knobs and handles, as well as RH light fixtures. Fireplace in formal living and family room. Epoxied garage flooring. Hunter Douglas window treatments. Built-in entertainment center. One of the bedrooms was turned into gym w/commercial grade rubber flooring and mirrored wall. Solar panels. The backyard is float lot and blank canvas. Build the backyard of your DREAMS.

This absolutely GORGEOUS HOME is located in the heart of Danville. Minutes from downtown, 680 HWY access

Mount Diablo.

1. Magazine readership has increased over the last 5 years in the United States.

2. 93% of all American adults read magazines regularly.

3. Magazines usually stay in homes and offices for weeks and months (with ads being looked at again and again) while internet ads can disappear into cyberspace in the blink of an eye.

4. Reading a magazine remains a uniquely intimate and immersive experience.

5. Not only is magazine readership up, but readers spend an average of 43 minutes per use.

6. Further, those 43 minutes of attention are typically undivided. Magazines and magazine ads garner the most attention: BIGresearch studies show that when consumers read magazines they are much like to engage with other media or to take part in non-media activities compared to the users of TV, radio or the Internet.

7. Magazines delivers more ad impressions that TV or Web in each half-hour period.

8. Magazine readership in the 18 to 34 segment is growing.

9. Magazines are the No. 1 medium of engagement - across all dimensions measured. Simmons' Multi-Media Engagement Study finds magazines continue to score significantly higher than TV or the Internet in ad receptivity and all of the other engagement dimensions, including "trustworthy" and "inspirational".

10. Magazines outperform other media in driving positive shifts in purchase consideration/intent.

11. Magazines rank No. 1 at influencing consumers to start a search online - higher than newer media options.

12. Magazines reach specific audiences. The only people who pick up this Real Estate magazine are people interested in real estate(buying, selling, etc.). Sources: MRI; McPheters & Company; Simmons Multi-Media Engagement Study; BIGreasearch Simultaneous Media Usage Study; Dynamic Logic

What are some of the perks of doing a Virtual Real Estate Open House?

Without a doubt, virtual open houses lead to greater opportunities to connect with your prospects or leads because of three main reasons:

• It expands your reach: Virtual open houses no longer just serve the needs of locals who come to see the home in-person. Hosting open houses online means that your videos can be viewed without limitations of time or space. All it takes is a link to be shared out for another opportunity to be created.

• You can offer the convenience of anytime, anywhere: You can save you and your buyers time from having to travel and coordinate schedules to meet. Virtual tours are viewable until the day the property closes escrow.

• Buyers will want the option: Not everyone is interested in commuting to see a house in person for the first time. Occasionally, buyers will be more interested to vet a potential investment by first scanning it online. Whether or not social distancing enforcements are making it mandatory for you to only conduct virtual tours or not, having these be a part of your practice can help you filter out non-serious leads as it encourages only serious buyers to approach for further information.

MATERIAL DUE 12/27/2022 STREET DATE 1/24/2023

MATERIAL DUE 1/24/2023 STREET DATE 2/10/2023

MATERIAL DUE 2/21/2023 STREET DATE 3/10/2023

MATERIAL DUE 3/21/2023 STREET DATE 4/7/2023

MATERIAL DUE 4/18/2023 STREET DATE 5/5/2023

MATERIAL DUE 5/16/2023 STREET DATE 6/2/2023

MATERIAL DUE 6/13/2023 STREET DATE 6/30/2023

MATERIAL DUE 7/11/2023 STREET DATE 7/28/2023 MATERIAL DUE